February 16, 2011

Commission

Meeting

Who We Are

AE’s leaders are economic development and site selection practitioners with more than 65 years of experience

AE builds economic development success through in-depth collaboration with stakeholders

AE knows the marketplace, the opportunities, and industry location requirements

AE creates innovative economic development and marketing strategies –with implementable action items

Strong project management teams with subject matter experts in corporate site selection and economic development

AE is not just a contractor, but a long-term partner with clients

Project Team

Angelos

Angelou

Principal Executive

Officer

Strategy

Development

Over 20 years experience in economic, workforce development and site

selection

Prior to forming AE, was VP of Economic Development for the Greater

Austin Chamber

Widely regarded as chief architect in establishment of Austin as high tech

center

Steve VierckPresident of

Economic

Development

Project

Executive

Over 26 years as an economic and workforce development practitioner

Director of both Arizona Department of Commerce and Greater Phoenix

business attraction/expansion services

Recognized as a leader in innovative marketing approaches

Carrie YeatsVice President of

Economic

Development

Project

Manager

Experience managing a range of ED projects with an emphasis on

economic development benchmarking and marketing

Six years of economic development experience in Alabama and Lubbock,

Texas

Michael Hennig Associate Project

Manager

Research

Analyst

Key researcher in areas of economic assessments and targeting

Previously, served as Director of Research & Strategic Development for

Orasi, an economic development consulting firm in Fort Worth, Texas,

where he was involved in the creation of multiple TIFs and crafted incentive

policies for numerous cities and EDCs

Project Process Overview

Economic and

SWOT Analysis

Target Industry

Analysis

Organizational

Assessment

1

2

3

4

Project Set Up

and Stakeholder

Engagement

Form steering committee, develop project website, collect stakeholder input

through interviews, focus groups, and business survey

Collect and analyze baseline economic, demographic, and workforce data,

map assets, identify strengths, weaknesses, opportunities, and threats

Identify target industry sectors to match between assets and site selection

requirements, conduct reverse site selection, identify needed workforce

skills, provide prospect lists

Review existing retention, recruitment, and marketing strategies, conduct

organizational analysis

Action/Marketing

Strategy and

Implementation

5 Develop actionable strategies, marketing strategy and calendar, create

implementation matrix, provide performance metrics

Project Timeline

MILESTONE SCHEDULE

2011

JAN FEB MAR APR MAY JUN JULY AUG

Phase 1

Project Set Up and

Stakeholder Engagement

Phase 2

Economic and SWOT Analysis

Phase 3

Target Industry Analysis

Phase 4

Organizational Assessment

Phase 5

Action/Marketing Strategy and

Final Recommendations

Trip 1

Trip 2

Trip 3

Trip 4

Trip 5

Immediate Next Steps: Stakeholder Input Process

Steering Committee Visioning Workshop

Focus Groups/Interviews

Young Professionals

Workforce Development and Education

Business Community

Survey and Website Kickoff

Objectives: Clarify vision, identify economic opportunities and challenges

Discussion: Beginning to Craft a Vision

What are the most important project needs? What will

constitute a successful project?

What are your short term goals for the city?

What do you think Winter Haven’s economy should

look like in 10 years?

Discussion: Opportunities and Challenges

What industry sectors (new/existing) should we focus

upon?

What local/regional opportunities exist?

What are the greatest barriers to economic

development?

“Champion” the project

Visit the project website:

www.winterhavenstrategicplan.com

Take the business survey

Next Steps: You Can Help

PROPOSAL: Economic Development Strategic Plan for the Tucson Region. 10

thank you

AngelouEconomics

8121 Bee Caves Road

Austin, Texas 78746

PH: 512-225-9322

FAX: 512-225-9283

ww

w.angeloueconom

ics.com