economies of scaleppt
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Economies of ScaleEconomies of Scale
Economies of ScaleEconomies of Scale
The advantages of large scale production that The advantages of large scale production that result in lower unit (average) costs (cost per result in lower unit (average) costs (cost per unit)unit)
AC = TC / QAC = TC / Q Economies of scale – spreads total costs over a Economies of scale – spreads total costs over a
greater range of outputgreater range of output
Economies of ScaleEconomies of Scale
Internal – advantages that arise as a result of Internal – advantages that arise as a result of the growth of the firmthe growth of the firm TechnicalTechnical CommercialCommercial FinancialFinancial ManagerialManagerial Risk BearingRisk Bearing
Economies of ScaleEconomies of Scale
External economies of scale – the advantages firms External economies of scale – the advantages firms can gain as a result can gain as a result of the growth of the industry – normally associated of the growth of the industry – normally associated with a particular areawith a particular area
Supply of skilled labourSupply of skilled labour ReputationReputation Local knowledge and skillsLocal knowledge and skills InfrastructureInfrastructure Training facilitiesTraining facilities
Economies of ScaleEconomies of Scale
CapitalCapital LandLand LabourLabour OutputOutput TCTC ACAC
Scale AScale A 55 33 44 100100
Scale BScale B 1010 66 88 300300
•Assume each unit of capital = £5, Land = £8 and Labour = £2•Calculate TC and then AC for the two different ‘scales’ (‘sizes’) of production facility•What happens and why?
Economies of ScaleEconomies of ScaleCapitalCapital LandLand LabourLabour OutputOutput TCTC ACAC
Scale AScale A 55 33 44 100100 5757 0.570.57
Scale BScale B 1010 66 88 300300 164164 0.540.54
•Doubling the scale of production (a rise of 100%) has led to an increase in output of 200% - therefore cost of production •PER UNIT has fallen•Don’t get confused between Total Cost and Average Cost•Overall ‘costs’ will rise but unit costs can fall•Why?
Economies of ScaleEconomies of Scale
Internal: TechnicalInternal: Technical SpecialisationSpecialisation – large organisations – large organisations
can employ specialised labourcan employ specialised labour Indivisibility of plantIndivisibility of plant – machines can’t be broken down to – machines can’t be broken down to
do smaller jobs!do smaller jobs! Principle of multiplesPrinciple of multiples – firms using more than one machine – firms using more than one machine
of different capacities - more efficientof different capacities - more efficient Increased dimensionsIncreased dimensions – bigger containers can reduce – bigger containers can reduce
average costaverage cost
Economies of ScaleEconomies of Scale
Indivisibility of Plant:Indivisibility of Plant: Not viable to produce products Not viable to produce products
like oil, chemicals on small scale – need large like oil, chemicals on small scale – need large amounts of capitalamounts of capital
Agriculture – machinery appropriate for large Agriculture – machinery appropriate for large scale work – combines, etc.scale work – combines, etc.
Economies of ScaleEconomies of Scale
Principle of Multiples:Principle of Multiples: Some production processes Some production processes
need more than one machineneed more than one machine Different capacitiesDifferent capacities May need more than one machine to be fully May need more than one machine to be fully
efficientefficient
Economies of ScaleEconomies of Scale Principle of Multiples: e.g.Principle of Multiples: e.g.
Machine AMachine A Machine BMachine B Machine CMachine C Machine DMachine D
Capacity = 10 Capacity = 10 per hourper hour
Capacity = 20 Capacity = 20 per hourper hour
Capacity = 15 Capacity = 15 per hourper hour
Capacity = 30 Capacity = 30 per hourper hour
Cost = £100 per Cost = £100 per machinemachine
Cost = £50 per Cost = £50 per machinemachine
Cost = £150 per Cost = £150 per machinemachine
Cost = £200Cost = £200
per machineper machine
Company A = 1 of each machine, output per hour = 10Total Cost = £500AC = £50 per unit Company B = 6 x A, 3 x B, 4 x C, 2 x D – output per hour = 60Total Cost = £1750AC = £29.16 per unit
Economies of ScaleEconomies of ScaleIncreased Dimensions: e.g.
5m
2m
2m
Transport container = Volume of 20m3
Total Cost: Construction, driver, fuel, maintenance, insurance, road tax = £600 per journeyAC = £30m3
4m
10m
4m
Transport Container 2 = Volume 160m3
Total Cost = £1800 per journeyAC = £11.25m3
Economies of ScaleEconomies of Scale
CommercialCommercial Large firms can negotiate favourable prices as Large firms can negotiate favourable prices as
a result a result of buying in bulkof buying in bulk
Large firms may have advantages in keeping Large firms may have advantages in keeping prices higher because prices higher because of their market powerof their market power
Economies of ScaleEconomies of Scale
FinancialFinancial Large firms able to negotiate cheaper finance Large firms able to negotiate cheaper finance
dealsdeals Large firms able to be more flexible about Large firms able to be more flexible about
finance – share options, rights issues, etc. finance – share options, rights issues, etc. Large firms able to utilise skills of merchant Large firms able to utilise skills of merchant
banks to arrange financebanks to arrange finance
Economies of ScaleEconomies of Scale
ManagerialManagerial Use of specialists – accountants, Use of specialists – accountants,
marketing, lawyers, production, human marketing, lawyers, production, human resources, etc.resources, etc.
Economies of ScaleEconomies of Scale
Risk BearingRisk Bearing DiversificationDiversification Markets across regions/countriesMarkets across regions/countries Product rangesProduct ranges R&DR&D
Economies of ScaleEconomies of Scale
Minimum Efficient Scale – the point at which the increase in the scale of production yields no significant unit cost benefits
Minimum Efficient Plant Size – the point where increasing the scale of production of an individual plant within the industry yields no significant unit cost benefits
Economies of ScaleEconomies of Scale
Unit Cost
Output
Scale A
Scale B
LRAC
MES
82p
54p
Diseconomies of ScaleDiseconomies of Scale
The disadvantages of large scale production that The disadvantages of large scale production that can lead to increasing average costscan lead to increasing average costs Problems of managementProblems of management Maintaining effective communicationMaintaining effective communication Co-ordinating activities – often across Co-ordinating activities – often across
the globe!the globe! De-motivation and alienation of staffDe-motivation and alienation of staff Divorce of ownership and controlDivorce of ownership and control