ecs enterprise competitiveness section m-commerce: innovative solutions to enhance sme...
TRANSCRIPT
![Page 1: ECS Enterprise Competitiveness Section m-Commerce: Innovative solutions to enhance SME competitiveness E-commerce and SME competitiveness WSIS Action-Line](https://reader035.vdocument.in/reader035/viewer/2022062801/56649e1a5503460f94b082d3/html5/thumbnails/1.jpg)
Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions
to enhance SME competitiveness
E-commerce and SME competitivenessWSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
Raphaël Dard – ICT for Trade Development
Enterprise Competitiveness Section
International Trade Centre
![Page 2: ECS Enterprise Competitiveness Section m-Commerce: Innovative solutions to enhance SME competitiveness E-commerce and SME competitiveness WSIS Action-Line](https://reader035.vdocument.in/reader035/viewer/2022062801/56649e1a5503460f94b082d3/html5/thumbnails/2.jpg)
Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions to enhance SME competitiveness - WSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
Why mobile phones matter?
source: wireless intelligence/GSMA
![Page 3: ECS Enterprise Competitiveness Section m-Commerce: Innovative solutions to enhance SME competitiveness E-commerce and SME competitiveness WSIS Action-Line](https://reader035.vdocument.in/reader035/viewer/2022062801/56649e1a5503460f94b082d3/html5/thumbnails/3.jpg)
Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions to enhance SME competitiveness - WSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
Where is the strong adoption rate?
source: Wireless Intelligence/GSMA
![Page 4: ECS Enterprise Competitiveness Section m-Commerce: Innovative solutions to enhance SME competitiveness E-commerce and SME competitiveness WSIS Action-Line](https://reader035.vdocument.in/reader035/viewer/2022062801/56649e1a5503460f94b082d3/html5/thumbnails/4.jpg)
Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions to enhance SME competitiveness - WSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
Where does mobile matter most?in this environment? or this environment?
Web
Fax
Mobile
Fixedline
![Page 5: ECS Enterprise Competitiveness Section m-Commerce: Innovative solutions to enhance SME competitiveness E-commerce and SME competitiveness WSIS Action-Line](https://reader035.vdocument.in/reader035/viewer/2022062801/56649e1a5503460f94b082d3/html5/thumbnails/5.jpg)
Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions to enhance SME competitiveness - WSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
Mobile phones become PCs…
The frontier slowly fades...
![Page 6: ECS Enterprise Competitiveness Section m-Commerce: Innovative solutions to enhance SME competitiveness E-commerce and SME competitiveness WSIS Action-Line](https://reader035.vdocument.in/reader035/viewer/2022062801/56649e1a5503460f94b082d3/html5/thumbnails/6.jpg)
Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions to enhance SME competitiveness - WSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
5 ways to enhance SME competitiveness
Internal efficiencies
Visibility and linkages
Market information
Leapfrog traditional barriers
Financial transfer facilitation
![Page 7: ECS Enterprise Competitiveness Section m-Commerce: Innovative solutions to enhance SME competitiveness E-commerce and SME competitiveness WSIS Action-Line](https://reader035.vdocument.in/reader035/viewer/2022062801/56649e1a5503460f94b082d3/html5/thumbnails/7.jpg)
Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions to enhance SME competitiveness - WSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
Internal efficiencies
communications geolicalisation
From simple... ...to more complex solutions
![Page 8: ECS Enterprise Competitiveness Section m-Commerce: Innovative solutions to enhance SME competitiveness E-commerce and SME competitiveness WSIS Action-Line](https://reader035.vdocument.in/reader035/viewer/2022062801/56649e1a5503460f94b082d3/html5/thumbnails/8.jpg)
Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions to enhance SME competitiveness - WSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
Visibility and linkages
direct marketing business matching
![Page 9: ECS Enterprise Competitiveness Section m-Commerce: Innovative solutions to enhance SME competitiveness E-commerce and SME competitiveness WSIS Action-Line](https://reader035.vdocument.in/reader035/viewer/2022062801/56649e1a5503460f94b082d3/html5/thumbnails/9.jpg)
Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions to enhance SME competitiveness - WSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
Market informationtradeathand
marketPrices
![Page 10: ECS Enterprise Competitiveness Section m-Commerce: Innovative solutions to enhance SME competitiveness E-commerce and SME competitiveness WSIS Action-Line](https://reader035.vdocument.in/reader035/viewer/2022062801/56649e1a5503460f94b082d3/html5/thumbnails/10.jpg)
Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions to enhance SME competitiveness - WSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
Market informationtradeathand
marketAlerts
![Page 11: ECS Enterprise Competitiveness Section m-Commerce: Innovative solutions to enhance SME competitiveness E-commerce and SME competitiveness WSIS Action-Line](https://reader035.vdocument.in/reader035/viewer/2022062801/56649e1a5503460f94b082d3/html5/thumbnails/11.jpg)
Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions to enhance SME competitiveness - WSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
Leapfrog traditional barriers
Digital Content goes mobile: One track out of two sold over a
cellular network
![Page 12: ECS Enterprise Competitiveness Section m-Commerce: Innovative solutions to enhance SME competitiveness E-commerce and SME competitiveness WSIS Action-Line](https://reader035.vdocument.in/reader035/viewer/2022062801/56649e1a5503460f94b082d3/html5/thumbnails/12.jpg)
Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions to enhance SME competitiveness - WSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
Facilitate financial transfers
Source: CGAP 2008
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Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions to enhance SME competitiveness - WSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
Why m-banking has a huge potential for trade development & poverty reduction?
Mobile adoption in developing countries
M-banking permit cheaper financial services
Reach many so-called “unbanked”
Financial services boost entrepreneurship
![Page 14: ECS Enterprise Competitiveness Section m-Commerce: Innovative solutions to enhance SME competitiveness E-commerce and SME competitiveness WSIS Action-Line](https://reader035.vdocument.in/reader035/viewer/2022062801/56649e1a5503460f94b082d3/html5/thumbnails/14.jpg)
Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions to enhance SME competitiveness - WSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
Challenges, or how to make it happen
Establish m-finance standards (telecom technicalities and financial processes)
Elaborate and agree on policies; Disseminate best practices; and Enable the environment for shared benefits for
all stakeholders
![Page 15: ECS Enterprise Competitiveness Section m-Commerce: Innovative solutions to enhance SME competitiveness E-commerce and SME competitiveness WSIS Action-Line](https://reader035.vdocument.in/reader035/viewer/2022062801/56649e1a5503460f94b082d3/html5/thumbnails/15.jpg)
Enterprise Competitiveness Section
ECS
m-Commerce: Innovative solutions to enhance SME competitiveness - WSIS Action-Line Facilitation Meeting - ITU, 22 May 2008
Thank you for your attention!
Q&A:
“Will e-Commerce start with m-Commercein Least Developed Economies?”
Raphaël Dard, [email protected]