egg – never compromise – community – opportunity – relationships – enrichment richard...
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EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
Richard FletcherVP Talent ManagementZaxby’s Franchising, Inc.
MANAGERS EMBRACE TRAINING:A HOW-TO GUIDE TO MAKE IT HAPPEN
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
Certification Compliance
• Saved $3.6 million in training costs• 77% adopted the program• Sales increased
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
Align with the needWork on what your audience wants!
Affirmation, requests for more training
Best practices New approaches
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
Zaxby’s
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
Zaxby’s585 units, 13 states, 20,000 team members
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
Zaxby’s
The FOOD!
Indescribably Good
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
Problems• Rapid growth & high turnover• Poor compliance to certification
requirements• Escalating costs to train• Limited resources to train• Franchisor cannot train hourly employees
directly
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
Solution – Licensee Managed Training• Change who’s in control• New role (Organization Training Manager)• Licensing content– Reduced costs for Licensees– Increased revenue for Zaxby’s Franchising
• Zaxby’s Learning Center technology
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
Fast FactsIssue Details
Price range $250,000
Time frame March through December
Tools • Learning management system
Skills Needed • Instructional design• Facilitation• Communication and marketing• Project management
Challenges • Lack of time and resources• Lack of content• Competing projects
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
Certification Compliance
90% of locations now have adopted program
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
The business results• Test scores have risen • Test retakes have been reduced• Fees have mitigated our training system
costs• Licensees have saved $3.6 million in 2012• System comparable sales up 8.9%• Average unit volume increased 10%• Zaxby’s reached $1 billion this year!
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
In Summary
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
Takeaway• Give control• Ensure WIIFM
– Meet business needs– Save money– Improve performance
• Zero based budget• Gamification• Create marketing plan
for training
EGG – Never Compromise – Community – Opportunity – Relationships – Enrichment
Richard FletcherZaxby’s Franchising, [email protected]
@zax_clowww.linkedin.com/in/rjfletcher