Elephant WaterJamerus Payton | Torrence Reed | Baxter Smith

Generate. Connect. Become.

The Testimonial of Potential

“I really believe that your platform has enormous potential. It will really be relieving

“pain” that entrepreneurs in college like myself have dealt with for years – the pain of

not having time to commit to sales.”

– Michael Coscino, Bryant University student and CEO of Precision Imaging

Jamerus Payton CEO + Founder

Production Engineer/ 5years experience in taking ideas from conception to release, MS in Management, BS in Electronics and Computer Technology

Torrence Reed CTO + Founder

8 years exp in Infrastructure Mgmt (web, data administration, security, programming, mobile, end-user, BS in Information Systems,

Baxter Smith COO + Founder

Finance Professional,

Company & Mission

• Elephant Water is….• Our mission

– become the largest and fastest growing student entrepreneur platform on the Internet.

• Our vision– connect, groom and create avenues for students to be

future entrepreneurs and small business owners

Problem

• Lots of students have skills/services/goods that other students need

• Corporate America continues to downsize making it harder for these 30 millions to get jobs

• part time job is not covering your basic needs? loans/scholarships/federal aid not covering the bills? Saving to get that first car? etc.

• A student I was mentoring felt that they would have to get a job to pay for college extras..(most students need a little extra cash)

Solution

• EW fosters entrepreneurial thinking amongst students while helping them get started in business using more of a “first step” focused approach

• Help connect with other business-minded students (entrepreneurs, investors, partnerships, etc.)

• We turn ideas and hobbies into sustainable small businesses with easy, customer friendly experience - simple, reliable, sustainable and user-friendly Web design

Homepage - www.elephantwater.com

Connect – connect.elephantwater.com

Mobile Website

“I really believe that your platform has enormous potential. It will really be relieving “pain” that entrepreneurs in college like

myself have dealt with for years – the pain not having time to commit

to sales.” – Michael Coscino, Bryant

University student and CEO of Precision Imaging

m.elephantwater.com

Mobile Website

Mobile App

“I really believe that your platform has enormous potential. It will really be relieving “pain” that entrepreneurs in college like

myself have dealt with for years – the pain not having time to commit

to sales.” – Michael Coscino, Bryant

University student and CEO of Precision Imaging

Mobile App

“I really believe that your platform has enormous potential. It will really be relieving “pain” that entrepreneurs in college like

myself have dealt with for years – the pain not having time to commit

to sales.” – Michael Coscino, Bryant

University student and CEO of Precision Imaging

Size of Market

• 30 Million college students in the US and XX world-wide

• 15.8 million students who spend $200 billion annually.

Top Down

Bottom Up• 30 Million college students in the US and XX

world-wide• 72% of students use social media platforms• XXX have reportedly started a business or XXX

wanted to start a business but do not know how

Business Model

• Subscription – Fremium model with

• Advertising – Charge local and larger (non college businesses) for

premium/sponsored listings

• Supplies and Resources– Workshops/Seminars– Coaching sessions

Competitors– Volusion– Shopify– Store Envy

Our competitors cater to those who already have the ball rolling

Contingency• Flexible / Low start up cost and overhead / Price sensitive concept

– Mobile strategy– Strategic Campus & Entrepreneurial Conference partnership– Corporate Hiring

Marketing Plan

• Partner with notable entrepreneurship, business and Tech blogs

• Tech-A-Thon Entrepreneur contest• Order Discounts for reviews and referrals

– “Get 10% of post if you write a review”

• Partner with college and university Entrepreneurship and Technology Departments

• WaterReels Mobile App contest– An Elephant Water Mobile App for students to submit videos of

their business and business idea to compete for a startup grant

Recently at Elephant Water• Under30CE0 30 under 30

finalist– www.under30ceo.com

• Partnered with 2 Universities to offer internships

– George Washington/NC A&T SU

• Official vendor for College Fair with avg 1000 attendees

• eMinutes Finalist– www.elephantwater.com/vote

• Yahoo News feature• NewMe PopUp Atlanta

Participants

Financing• Raised $2,000 from family and friends• Won $2,500 from eMinutes from contest

Funding Needs• Marketing and Customer Acquisition• Product/Market fit• Hire a full-time Developer

– personnel (UI engineer / Communications Lead / product manager) 

– Mobile platform– Prod Mgr