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Email Marketing

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In this tutorial we will learn how to

use Email Marketing

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Using Autoresponder

and

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Web forms / Landing page

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First, what is Email

Marketing

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Email marketing is an efficient way to stay connected with your clients while also promoting your business. With email marketing, you can easily and quickly reach target markets without the need for large quantities of print space, television or radio time or high production costs.westlean.wordpress.com 6

Benefits of Email Marketing.

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. Target your Customer

. Learn what Customer want.. Drive Sales. Build Loyalty. Track your business performance

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What is Autoresponder?

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Autoresponder is a computer program that automatically answers e-mail sent to it. They can be very simple or quite complex.

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Here are some Benefits of using Autoresponder.

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. Build long term relationships with subscribers with little effort.. Follow-up flawlessly without missing a single customer.. Obtain measurable results.. Ensure better e-mail delivery.. Brand yourself with all the e-mails.

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Types of Autoresponder and Email marketing

toolswestlean.wordpress.com 13

. Aweber .isho

ppingCart. Mailchimp . AutoresponsPlus

. Constant Contact . Icontact

. Infusionsoft . Campaign Monitor. Get response . Office Autopilot

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Webforms / Landing Page

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Email Marketing

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Email Marketing

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Webforms / Email Catcher

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A web form is an online form that enables

visitors to subscribe to your newsletter by entering their email

address and any other optional information you

wish to collect.

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Email Marketing

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Landing Page,Sales page,Squiz Page.

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In the purest sense, a landing page is any web page that a visitor can arrive at or “land” on.

However, when discussing landing pages within the realm of marketing and

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it’s more common to refer to a landing page as

being a standalone web page distinct from your main website that has

been designed for a single focused objective.

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Types of Landing page

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1. Click through Landing Pages

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Click through landing pages (as the name implies) have the goal of persuading the visitor to click through to another page. Typically

used in ecommerce funnels, they can be used to

describe a product or offer in sufficient detail so as to “warm up” a visitor to the

point where they are closer to making a purchasing

decision.

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2. Lead Generation Landing Page

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Lead gen pages are used to capture user data, such

as a name and email address. The sole purpose

of the page is to collect information that will allow

you to market to and connect with the prospect at a subsequent time. As such, a lead capture page will contain a form along

with a description of what you’ll get in return for

submitting your personal data.

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Uses of Landing page

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. Ebook or whitepaper. Webinar registration

. Consultation for professional services

. Discount coupon/voucher. Contest entry

. Free trial. A physical gift (via

direct mail). Notification of a future

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Let’s get started in this tutorial we will use GetResponse app to make Autoresponder and Landing page for our Business FB page.westlean.wordpress.com 31

Type Getresponse.com in

your browser.

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Email Marketing

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Then Click enter

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Email Marketing

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I already have my account in GetResponse app and

I’m using their 30 day free trial.

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Click Log in

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Email Marketing

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Email Marketing

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Type your Email and Password

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Email Marketing

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Email Marketing

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Click Log in

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Email Marketing

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Email Marketing

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Now Click drop down arrow besides your

name

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Email Marketing

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Email Marketing

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Click Create Campaign

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Email Marketing

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Email Marketing

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Now type name of your business FB page in small caption with underscore in each

space

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This business FB page name will be the one will respond to your

clients.

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Email Marketing

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Click Create New Campaign

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Email Marketing

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Click Create New Campaign

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Now to set the autoresponder on how to

response on your client on a daily basis, this on day area must be set to zero.

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But if you like the autoresponder to response on your client on the next

day set on day to 1

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But I’ll be setting this day to ZERO so I

cannot miss any client.

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Click Create New Campaign

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To send the message, set this on immediately so autoresponder can respond to your client

immediately

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Click Create New Campaign

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And tick everyday of the week so autoresponder will not missed any potential

client to respond too.

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Click Create New Campaign

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Click Create New Mail

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Click Create New Campaign

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Click Create New Campaign

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Then fill up the needed information

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Click Create New Campaign

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Click Create New Campaign

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Be sure to put your Email address on this

box cause all your subscribers information

will be sent here.

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Click Create New Campaign

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Click save and then Click next step

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Click Create New Campaign

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Click Create New Campaign

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Now choose the template appropriate for your campaign

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Click Create New Campaign

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Click Next step

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Click Create New Campaign

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Click Create New Campaign

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Then customize your template

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Just hover your cursor on the template area you like to edit then

click it.

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Click Create New Campaign

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Click Create New Campaign

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Click Create New Campaign

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Click Next

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Click Create New Campaign

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Click Create New Campaign

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Click Save and Publish

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Click Create New Campaign

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Click Create New Campaign

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To check if your autoresponder is

always on.

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You will see an ON word when you hover your cursor on your

campaign.

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Click Create New Campaign

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Now to create Webforms,Go back to your Dashboard

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Click Create New Campaign

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Hover your cursor in Webforms then click

Create New

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Click Create New Campaign

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Then click create a message

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Choose the template for your Webform,

then click it.

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Click Create New Campaign

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Click HTML Source Editor

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Click Apply

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Click HTML Source Editor

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Click Create New Campaign

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Click Header to add slogan for your

webform

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Click Create New Campaign

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Click Create New Campaign

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Click Edit Header

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Click Create New Campaign

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Click Create New Campaign

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Now add your slogan for your campaign

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Click Create New Campaign

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Click Apply

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Click Create New Campaign

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To Edit send button,Click edit

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Click Create New Campaign

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Click Create New Campaign

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Click Save Webformthen Click Next

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Click Create New Campaign

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Click Create New Campaign

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Click Save Web form

then Click Next Step

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Click Create New Campaign

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Click Create New Campaign

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Tick I will install my web form

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Click Create New Campaign

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Click Create New Campaign

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Then Click Show HTML

Code

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Click Create New Campaign

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Click Create New Campaign

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Copy the HTML code, we will need this later to paste it in our business FB page using

WOOBOX

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Click Create New Campaign

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Now open our business FB page

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Click Create New Campaign

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Click the Woobox application tab

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Click Create New Campaign

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Now open our business FB page

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Click Configure tab

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Now open our business FB page

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Now open our business FB page

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Click Switch

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Now open our business FB page

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Now open our business FB page

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Then paste the HTML Code from our Web

form

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Now open our business FB page

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Then Click Save Settings

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Now open our business FB page

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Then see our Web formClick View Facebook

Tab

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Now open our business FB page

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Now open our business FB page

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Now Change the Image of our

Application Tab

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Click Settings

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Click Create New Campaign

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Now open our business FB page

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Click Apps

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Now open our business FB page

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Now open our business FB page

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Click Edit Settings

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Now open our business FB page

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Now open our business FB page

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Edit your Custom Tab Name,

then save

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Now open our business FB page

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To edit Custom Tab Image

Click Change.

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To edit Custom Tab Image

Click Change.

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To edit Custom Tab Image

Click Change.

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Now open our business FB page

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Hover your cursor in the image then click

Edit

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To edit Custom Tab Image

Click Change.

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To edit Custom Tab Image

Click Change.

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Click Choose File

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To edit Custom Tab Image

Click Change.

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To edit Custom Tab Image

Click Change.

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Then choose the image to be use

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To edit Custom Tab Image

Click Change.

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Click Open

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To edit Custom Tab Image

Click Change.

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To edit Custom Tab Image

Click Change.

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Now Click OK

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To edit Custom Tab Image

Click Change.

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To edit Custom Tab Image

Click Change.

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We will try our Autoresponder if working properly.

We need a subscriber to log to our web form.

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Click Sign up now

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To edit Custom Tab Image

Click Change.

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To edit Custom Tab Image

Click Change.

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Then Type the Nameand Email add

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To edit Custom Tab Image

Click Change.

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To edit Custom Tab Image

Click Change.

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Then Click Sign up Now

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To edit Custom Tab Image

Click Change.

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To edit Custom Tab Image

Click Change.

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Autoresponder will sent an Email to subscriber to confirm their

subscription, open the email add to see the confirmation

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To edit Custom Tab Image

Click Change.

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Open the email address of the subscriber to

confirm subscription.

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Then click confirm subscription.

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To edit Custom Tab Image

Click Change.

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To edit Custom Tab Image

Click Change.

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Then autoresponder will send another email to

confirm your subscription, this the template we made.

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To edit Custom Tab Image

Click Change.

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Open your email address,Getresponse will notify your

for your potential client.

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To edit Custom Tab Image

Click Change.

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Thank you for your time,this the end of my tutorial.

Hope you have learned from this. God Bless.

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