emboldened individuals/platform institutions
DESCRIPTION
Presented to Colorado Association of Libraries. New expectations for institutions. New problems to solve.TRANSCRIPT
Emboldened Individuals Platform Institutions
John Creightonpresenting to
Colorado Association of LibrariesOctober 9, 2010
A Different World
2002
A Different World
A Different World
Six Kids on the Street
Six Schools
Twelve Kids in Playgroup
Two go to Neighborhood School
Education Research
Mid 1990 AttitudesChoice is a strange ideaPeople focused on the Basics - 3RsHome school parents out of mainstreamEducation = School
Kettering Foundation 1995
Education Research
Attitudes emerging in early 2000sChoice is a rightParents care about the “whole child”Home school parents admiredEducation = Another form of self-expression
Piton Foundation 2004-2005
What’s Different
Given the opportunity, people will choose to design and manage their own experiences.
People value expertise but reject authority.
People will gravitate toward institutions that help them design and manage their own experiences — with advice not prescriptions.
Blind to the Future
Preserve the Institution
Consensus in 1995: “Roll the Presses”
“With few exceptions, virtually everyone agrees that new media is merely a supplement to the traditional print paper.”
Maybe Not
Pew Research Center 2009
Forty two percent of Americans would not miss the paper if it closed.
Buried in the ReportPeople want more choice and control in how they receive their news.
People want greater interaction with journalists and each other.
Why?
What’s driving people’s demand for choice, control and the ability to interact with others?
Why do people reject the authority of institutional decision makers?
One Generation Ago
People willingly conformed their lives to the time, place and rules of institutions.
We gave awards to those who best conformed.
Institutional LanguageWorking 9 to 5
Working for the weekend
Night shift
Hours of operation
Morning paper
10 O’clock news
Thursday Nights = Must See TV
Spring Break
Summer Vacation
Culture Follows Structure
sjh foto (Flickr)
Amazon.Com
20th Century Centralized Institutions
20th Century Problems
Scarce Resources
High Costs
Cumbersome Logistics
Limited Communications
20th Century Centralized Institutions20th Century Solutions
Large scale production and mass markets
Centralized management
Place based work at specific times
Take it, leave it, or lobby like hell
20th Century Centralized Institutions
Jason McHuff (Flickr)
battlecreekcvb (Flickr)
Bill Ward Brickpile (Flickr)
20th Century Centralized Institutions
1952
160 million people
>67,000 school districts
2002
290 million people
<14,000 school districts
20th Century Problems slowly going
awayScarce to Abundant resources
High to Low costs
Cumbersome to Invisible logistics
Limited to Ubiquitous communications
New Opportunities
Choice
“You can have it any color you want as long as it’s black.”Henry Ford
Single songs available at Walmart = 50,000Single songs available on Rhapsody = >400,000
Raymond van Dongelen, 2005
New Opportunities
Customization Students vote for new M&M'sby Allison DiCecio, Daily Pennsylvanian,
| Monday, February 13, 1995
New OpportunitiesParticipation (pro-sumers)
New Opportunities
Socialize
New Opportunities
Volunteer labor
New Opportunities
Decentralize
First charter opens in 1991
Today > 5,000 charters
> 1.5 million students
Center for Education Reform
20th Century solutions are slowly losing appeal
20th to 21st Century Solutions
Large scale production and mass markets
to Small scale production, niche markets
Centralized management
to Self-organization
Place based work at specific times
to Any place, any time, any group
Take it, leave it, or lobby like hell
to Do it yourself!!
Impacting Every Sector
Creating Tensions between Old and New
Creating Tensions between Old and New
Students aren’t bored in school because schools lack bells and whistles.
Students are bored because they lack control. That’s a recipe for disaster.
Dr. Philip Zambardo
Institutions Flourish...
When they solve people’s and communities’ problems.
21st Century Platform Institutions
Solving New Problems
Create, identify and organize options
Inform and facilitate satisfying choices
Give people access to tools of production, distribution, participation and collaboration
Enable people to form ad hoc, short term and long term communities
Help people sustain action and community over time
21st Century Boundary Spanning
InstitutionsNew Social Problems
Accidental extremism
Self-selected segregation
Opportunities to develop democratic habits
John Creighton
www.johncr8on.com
twitter @johncr8on
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