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1 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
EMC Storage Strategy
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Enterprises Are Being Redefined By Software
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BUSINESS
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INFRASTRUCTURE
I think the pic is maybe more of a hybrid cloud thing
(maybe label it as well)
HYBRID CLOUD
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Workload Diversification Drives Infrastructure Innovation
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Darwin’s Finches Adaptive Radiation
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Mainframe, Mini Computer
Terminals
LAN/Internet Client/Server
PC
Mobile Cloud Big Data Social
Mobile Devices
MILLIONS OF USERS
THOUSANDS OF APPS
HUNDREDS OF MILLIONS OF USERS
TENS OF THOUSANDS OF APPS
BILLIONS OF USERS
MILLIONS OF APPS
Source: IDC, 2012
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Platform Application Characteristics
HDFS / Object Storage
Eventual Consistency
Tolerance For Data Loss
Application-Based Resiliency
Block / File Storage
Transactional Consistency
Little Tolerance For Data Loss
Infrastructure-Based Resiliency
LAN/Internet Client/Server
PC
Mobile Cloud Big Data Social
Mobile Devices
700% By 2016
70% By 2016
Source: IDC, 2012
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Platform Application Characteristics
HDFS / Object Storage
Eventual Consistency
Tolerance For Data Loss
Application-Based Resiliency
Block / File Storage
Transactional Consistency
Little Tolerance For Data Loss
Infrastructure-Based Resiliency LAN/Internet Client/Server
Mobile Cloud Big Data Social
Mobile Devices
700% By 2016
70% By 2016
Source: IDC, 2012
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How has this been driving our
Portfolio Strategy
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ADVANCED DATA SERVICES
SIMPLE DATA SERVICES
Workloads Have Different Requirements
Transaction Processing
Online Archive
VM Infrastructure
Decision Support
Full Motion Video
High Performance Computing
Web Apps
Content Management
IT Applications
Storage As-A-Service
Home Directories
Application Development
Tech Apps
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This Requires a Diverse Storage Portfolio
ADVANCED DATA SERVICES
SIMPLE DATA SERVICES
VMAX
VNX
Isilon
XtremIO
Atmos Data Domain
Avamar & NetWorker
XtremSF
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The Four Storage Architectures
TYPE
1 Clustered Scale Up & Down
• Dual Controller • Shared Meta-Data • Transactional Commits • General Purpose Storage
TYPE
3 Loosely Coupled Scale Out
• Independent Controllers • Distributed Meta-Data • Transactional Commits • Large Content Repositories
TYPE
2 Tightly Coupled Scale Out
• Multi-Controller Grid • Shared Meta-Data • Transactional Commits • Mission Critical Workloads
TYPE
4 Distributed Share Nothing
• Independent Controllers • Distributed Meta-Data • Non-Transactional Commits • 3rd Platform Applications
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Architecture In-Depth
0
1
2
3
4
5
$/IOps
$/GB
Latency
AggregatePerformance
QoSRAS
Scales Down
Manageabilityand Scale Out
SolutionIntegration
Available
Cost Efficient
Broad Integration
Scale Out
Aggregate Perf
VNX
TYPE
1 Clustered Scale Up & Down
• Dual Controller • Shared Meta-Data • Transactional Commits • General Purpose Storage
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Architecture In-Depth
TYPE
2 Tightly Coupled Scale Out
• Multi-Controller Grid • Shared Meta-Data • Transactional Commits • Mission Critical Workloads
0
1
2
3
4
5$/IOps
$/GB
Latency
AggregatePerformance
QoSRAS
Scales Down
Manageabilityand Scale Out
SolutionIntegration
Isilon VMAX
XtremIO
Dozens of Nodes
Predictable Latency
Very High Reliability
Cost of Entry
$/IO & $/GB
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TYPE
3 Loosely Coupled Scale Out
• Independent Controllers • Distributed Meta-Data • Transactional Commits • Large Content Repositories
0
1
2
3
4
5$/IOps
$/GB
Latency
AggregatePerformance
QoSRAS
Scales Down
Manageabilityand Scale Out
SolutionIntegration
Architecture In-Depth
Isilon
v S A N
Aggregate Perf
Hundreds of Nodes
Low $/GB
Latency
Entry Point Price
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Architecture In-Depth
TYPE
4 Distributed Share Nothing
• Independent Controllers • Distributed Meta-Data • Non-Transactional Commits • 3rd Platform Applications
0
1
2
3
4
5
$/IOps
$/GB
Latency
AggregatePerformance
QoSRAS
Scales Down
Manageabilityand Scale Out
SolutionIntegration
Incremental Scale
Simple/Invisible
Low Cost of Entry
Data Services
Ent Availability
19 © Copyright 2014 EMC Corporation. All rights reserved. © Copyright 2014 EMC Corporation. All rights reserved.
The Four Storage Architectures
TYPE
1 Clustered Scale Up & Down
• Dual Controller • Shared Meta-Data • Transactional Commits • General Purpose Storage • Transactional Commits
TYPE
4 Distributed Share Nothing
• Independent Controllers • Distributed Meta-Data • Non-Transactional Commits • 3rd Platform Applications
TYPE
3 Loosely Coupled Scale Out
• Independent Controllers • Distributed Meta-Data • Transactional Commits • Large Content Repositories • Transactional Commits
TYPE
2 Tightly Coupled Scale Out
• Multi-Controller Grid
• Shared Meta-Data • Transactional Commits
• Mission Critical Workloads • Transactional Commits
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The Four Storage Architectures
TYPE
1 Clustered Scale Up & Down
• Dual Controller • Sharedx Meta-Data • Transactional Commits • General Purpose Storage • Transactional Commits
TYPE
4 Distributed Share Nothing
• Independent Controllers • Distributed Meta-Data • Non-Transactional Commits • 3rd Platform Applications
TYPE
2 Tightly Coupled Scale Out
• Multi-Controller Grid • Shared Meta-Data • Transactional Commits • Mission Critical Workloads • Transactional Commits
TYPE
3 Loosely Coupled Scale Out
• Independent Controllers • Distributed Meta-Data • Transactional Commits • Large Content Repositories • Transactional Commits
Federation Layer
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How do we apply this knowledge to
Application Workloads
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ADVANCED DATA SERVICES
SIMPLE DATA SERVICES
Workload Drive Architectures Not Vice Versa
Dual Controller
Scale Up/Down
Tightly Coupled
Scale-Out
Tightly Coupled
Scale-Out
Loosely Coupled
Scale-Out Loosely Coupled
Scale-Out Shared Nothing
Shared Nothing
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ADVANCED DATA SERVICES
SIMPLE DATA SERVICES
EMC Storage Portfolio - Today
Dual Controller
Scale Up/Down
Tightly Coupled
Scale-Out
Tightly Coupled
Scale-Out
Loosely Coupled
Scale-Out Loosely Coupled
Scale-Out Shared Nothing
Shared Nothing
VMAX
VNX
Isilon
XtremIO
Atmos Data Domain
Avamar & NetWorker
XtremSF XtremSW
ScaleIO VSAN
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SDS Data Planes Will Be Disruptive
ADVANCED DATA SERVICES
SIMPLE DATA SERVICES
Transaction Processing
Online Archive
VM Infrastructure
Decision Support
Full Motion Video
High Performance Computing
Web Content
Content Management
IT Applications
Storage As-A-Service
Home Directories
Application Development
Tech Apps
Atmos
ScaleIO VSAN
vVPLEX
vVNX vOneFS vRP
DCA
ScaleIO VSAN
vVPLEX
vVNX vOneFS vRP
DCA
ScaleIO VSAN
VMAX
VNX
Isilon
XtremIO
Data Domain Avamar & NetWorker
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How Do We Simplify The
Management And Operations Of These Diverse Systems
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Expanded Support : Native & OpenStack
ORACLE ZFS
NetApp E-Series
Solidfire
IBM XIV
IBM SVC
IBM DS8000
NATIVE INTEGRATION
Isilon
VMAX
Hitachi VSP
(Block)
Hitachi HUS VM
NetApp FAS
EMC ScaleIO
VNX VBLOCK HP 3PAR HP
Left-Hand Dell
Equal-Logic
XtremIO
VIPR Controller
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Integrates With OpenStack & Microsoft Too
ViPR Data Services
VIPR Controller
Commodity Hardware Storage Arrays
VNX Isilon XIO 3rd Party
VMAX
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Call To Action
Stay Informed Of The Application Trends
• Take the time to understand the business value and the infrastructure impact of now mobile and cloud based applications
Platform Diversification is Inevitable
• Diverse Applications, Diverse Needs
Research EMC’s Portfolio Guidance
• Goto www.emc.com/ppg in order to learn more about how EMC can help you determine the right platform for your workloads