“Hello Tomorrow”

Harshit Jhawar130301410 77MBA-IT DIV B

With over 130 destinations, Emirates is the only Airline to offer non-stop service to all six

continents from a single hub

Founded 1985

Headquarters Dubai

Fleet Size 205

Destinations 159+ / 74 Countries

Owned By : The Emirates Group

Largest airline in the Middle East

Boeing, Airbus

Govt. of Dubai

Dubai International Airport

AirLanka

Quantas

Codeshare Agreements

Ground handling

Baggage handling

Aircraft Maintainence

Passenger Services

FuelLabour / Staff

OnlineAirportsTravel Agents

FuelAirport User ChargesStaff / LaborTaxes

First Class

Business Class

Economy Class

SkywardsBusiness Rewards

Branding

Offers

Low Cost

Destinations

PassengerCargoExcess BaggageDestination and Leisure

IndividualsBusinesses

DepreciationOperations

Boeing, Airbus

Govt. of Dubai

Dubai International Airport

AirLanka

Quantas

Codeshare Agreements

Ground handling

Baggage handling

Aircraft Maintainence

Passenger Services

FuelLabour / Staff

OnlineAirportsTravel Agents

FuelAirport User ChargesStaff / LabourTaxes

First Class

Business Class

Economy Class

SkywardsBusiness Rewards

Branding

Offers

Low Cost

Destinations

Premium Service

Airline TicketsTravel

Value Creation …..

In-Flight Entertainment System (ICE) 1200 channels

In-flight email server

In-flight mobile phones

130 on-demand movie titles

15 video on-demand channels

150+ audio channels

50 video-game titles

iPod Dock

External cameras giving a bird’s eye view from the plane

Ground Services

Lounges

Complementary

Chauffeur-Driven Cars

Low Cost

Premium Services

SWOT Analysis

StrengthsWide ReachTerminal 3

Fleet EfficiencyNo additional

charges at hubSafety Record

WeaknessesNot a member of

any Airline Alliance

OpportunitiesNo night flying restrictions at Dubai AirportLow fuel costs

ThreatsAccusations of

unfair competitionOpposition

Corporate Social Responsibility

Emirates Airline Foundation The Emirates Friendship Hospital Ship

CHES Home

Seva Student Home for Girls

Emirates School and Dhaka Project

The Big Pen School

Most eco-efficient fleet in the world

Dubai Desert Conservation Scheme

Emirates Wolgan Valley Resort & Spa, Australia

Recycling and Waste Management

Youngest fleet