Empathy

Carlos DíazVP DDM & Innovation EMEA SouthVilla D’Este, Cernobbio, Como LakeMarch 16th, 2017

Inspire, Fulfill, Live

D e e p L e a r n i n gA l g o r i t h m

P r e c i s i o n M a r k e t i n g

M i c r o s e r v i c e s

I n t e l l i g e n t B u s i n e s s A s s i s t a n tC h a t b o t

B l o c k c h a i n

M A C H I N E L E A R N I N G

A P I E c o n o m y

I o T

Sta

rtu

p

Be

ac

on

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“A digital organization is anorganization able to createEmpathy with the customer .”

Carl Zaid

Artificial Intelligence Human Intelligence

AI will NOT IMITATE Human Intelligence

It will ENABLE Human Intelligence

A . I . D o m a i n s

Data Capture

Processing Power

Reasoning

Making Choices

Ethics

Empathy

F r o m I Q t o E Q

Data Capture

Processing Power

Reasoning

Making Choices

Ethics

Empathy

“Empathy is about standing insomeone else’s shoes,Inspiring someone else's dreams,Fulfilling someone else's desires,Helping someone else Live.”

Carl Zaid

Inspire LiveFulfill

D e e p L e a r n i n g

A l g o r i t h m

CL

US

TE

RIN

GS t a t i s t i c s

S U P E R V I S E D L E A R N I N GF e a t u r e E n g i n e e r i n g

R e g r e s s i o nM

AC

HIN

EL

EA

RN

ING

U n s u p e r v i s e d L e a r n i n g

TRAININGDATA

LEARNING

I N P U T

M O D E L O U T P U T

Historical dataincluding results

Training algorithm &infrastructure

Text Analytics

Pattern Recognition

Classifier

Regression Model

Recommender

Logo detection

Documentclassification

Sentimentanalysis

DocumentmatchingText Image Video Speech Structured

Data

The Steps in Machine Learning

SAP ML Framework

S/4 HANA SAP CoPilotiERP

S A P C l o u dU n d e r s t a n d

Stream

Graph

Spatial

Text

Vora

PAL

APL

AFL

R Integration

H A N A 2 . 0

L e a r n

R

Caffe

Torch

Tensorflow…

D e e p l e a r n i n g

M O D E L

D a t a I n p u t

Business Services

Technical ServicesEarth Observation

…

Partner ServicesKore Bots

Brand Recognition

Leverton

E x p a n d

Smart CashSmart Recruiting…

…

Incoming Streams

S A P H A N A P l a t f o r m

Streaming Service withpredictive analytics and

machine learning

Machine learning algorithmsincremental classification

Incorporate currentevents into predictionalgorithms immediately

Adaptive Hoeffding Decision Tree DenStream

SAP HANA-Smart Data Streaming

Application Areas

• Social networks

• Knowledge graphs

• Business networks (e.g. SAPAriba)

• Recommendation systems

• Org and project structures(hierarchies / dags)

SAP HANA- Graph Engine

HANA 2.0 Calculation Engine

PAL APL AFL R Scripts

PredictiveAnalytics

Library

AutomatedPredictive

Library

ApplicationFunctionLibrary

R Integration

KNN Classification K-means Regression C4.5 Decision tree

ABC ClassificationA

BC

Weighted scoretables

Associate analysis:Market Based

Classification Analysis� CART� C4.5 Decision Tree Analysis� CHAID Decision Tree Analysis� K Nearest Neighbour� Logistic Regression Elastic Net� Back-Propagation (Neural Network)� Naïve Bayes� Support Vector Machine� Random Forests� Gradient Boosting Decision Tree*� Linear Discriminant Analysis (LDA)*� Confusion Matrix� Area Under Curve (AUC)� Parameter Selection / Model

Evaluation

Regression� Multiple Linear Regression Elastic Net� Polynomial, Exponential, Bi-Variate

Geometric, Bi-Variate LogarithmicRegression

� Generalized Linear Model*� Cox Proportional Hazards Model*

Association Analysis� Apriori� Apriori Lite� FP-Growth� KORD – Top K Rule Discovery� Sequential Pattern Mining*

Probability Distribution� Distribution Fit/ Weibull analysis� Cumulative Distribution Function� Quantile Function� Kaplan-Meier Survival Analysis

Outlier Detection� Inter-Quartile Range Test (Tukey’s

Test)� Variance Test� Anomaly Detection� Grubbs Outlier Test

Link Prediction� Common Neighbors� Jaccard’s Coefficient� Adamic/Adar� Katzβ

* New in SAP HANA 2 SPS0

Statistic Functions� Mean, Median, Variance, Standard

Deviation, Kurtosis, Skewness� Covariance Matrix� Pearson Correlations Matrix� Chi-squared Tests:

– Test of Quality of Fit– Test of Independence

� F-test (variance equal test)� Data Summary

Data Preparation� Sampling� Binning� Scaling� Partitioning� Principal Component Analysis (PCA) /

PCA Projection

Other� Weighted Scores Table� Substitute Missing Values

Cluster Analysis� ABC Classification� DBSCAN� K-Means� K-Medoid Clustering� K-Medians� Kohonen Self Organized Maps� Agglomerate Hierarchical� Affinity Propagation� Latent Dirichlet Allocation (LDA)� Gaussian Mixture Model (GMM)� Cluster Assignment

Time Series Analysis� Single/Double/ Brown /Triple

Exp.Smoothing� Forecast Smoothing� Auto - ARIMA/ Seasonal ARIMA� Croston Method� Forecast Accuracy Measure� Linear Regression with Damped Trend

and Seasonal Adjust� Test for White Noise, Trend,

Seasonality� Fast Fourier Transform (FFT)*� Correlation Function*

SAP HANA In-Memory Predict ive Analyt icsP A L a l g o r i t h m s i n S A P H A N A 2

SAP ML Framework

S/4 HANA SAP CoPilotiERP

S A P C l o u dU n d e r s t a n d

Stream

Graph

Spatial

Text

Vora

PAL

APL

AFL

R Integration

H A N A 2 . 0

L e a r n

R

Caffe

Torch

Tensorflow…

D e e p l e a r n i n g

M O D E L

D a t a I n p u t

Business Services

Technical ServicesEarth Observation

…

Partner ServicesKore Bots

Brand Recognition

Leverton

E x p a n d

Smart CashSmart Recruiting…

…

AI Can Double Economies' Size

Accenture study 2016

Number of years for the economy to double in size(a full circle represents 100 years)

YOU MUST START THE MLCONVERSATION

Inspire

Big Data

IoT

CustomerBehaviour

Digital Twin

Talk with the Consumer

© 2016 SAP SE or an SAP affiliate company. All rights reserved. 28Confidential

Inspire the Consumer(Recommendations Engine)

Fulfill

“Everything will be done throughmodels and algorithms.That’s the message.”

Hasso Platner SAPPHIRE 2014

i ERP (intelligent ERP)

Insert page title in sentence case – Arial(Headings) 28

• First level• Second level

• Third level

SAP CoPilotE m p o w e r s you, not just responds to you

SAP Labs preview

• Digital Assistant for SAP Applications

• Conversational (Multi-Modal) UI

• Business Context Awareness

• Quick Actions

• Learns and Recommends.

CoPilot

API EconomyFrom Muscle Computing to

Consensus Computing

Microservices

Leverage SAP Cloud application,database, and technical servicesfor agile cloud apps delivery

YaaS: The pl ace to be

Live

Trust

Feel

Return

Wear

Social

Loyalty

Reputation

Live

Sentiment Analysis on Social Media

42

SAP Clea for Service Ticketing

Seamlessly integrated with SAP Hybris Cloud for Service

Inspire LiveFulfill

Simplify Everything do Anything

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