engage
DESCRIPTION
My MFA in Graphic Design portfolio from the Academy of Art University in San Francisco. www.victor-ramos.comTRANSCRIPT
00
2
TiT
lE_
Eng
age
DE
sig
n_
Vic
tor
Ram
os
415.
567.
5369
vict
or@
vict
or-
ram
os.
com
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w.v
icto
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tor
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The
Key
5851
Oce
an V
iew
Dri
ve
Oak
land
, CA
946
18
(510
) 595
-331
1
Pr
inT
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Gia
nt H
ors
e Pr
inti
ng
1336
San
Mat
eo A
venu
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Sout
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n Fr
anci
sco,
CA
940
80
(650
) 875
-713
7
Fo
nT
s_
Ave
nir,
Joan
na
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wa
rE
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Ad
ob
e C
reat
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Suit
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sc
ho
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Aca
dem
y o
f Art
Uni
vers
ity
Scho
ol o
f Gra
phi
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esig
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ins
Tr
uc
To
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ottco
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on
00
3
© 2
011
All
rig
hts
re
serv
ed
.
No
par
t o
f th
is p
ub
licat
ion
can
be
rep
rod
uce
d w
ith
ou
t e
xpre
ss
pe
rmis
sio
n fr
om
Vic
tor
Ram
os.
00
4
co
nTE
nTs
Pr
ojE
cT
o5_
El S
anto
De
Car
ton
Do
cum
enta
ry P
hoto
gra
phy
Pr
ojE
cT
o1_
Ref
ram
e SF
MFA
The
sis
Pr
ojE
cT
o2
_
Th
e C
onc
rete
Jun
gle
Info
rmat
ion
Des
ign
Pr
ojE
cT
o4_
Vie
w-M
aste
r
Iden
tity
Pr
ojE
cT
o3_
1755
Van
Nes
s
Exp
erim
enta
l Typ
og
rap
hy
00
5
Pr
ojE
cT
o6_
Gill
San
s
Typ
og
rap
hic
Stud
y
Pr
ojE
cT
o7_
Hap
py,
Sad
, Sca
ry
Illus
trat
ion
Pr
ojE
cT
o9_
Petm
igo
Co
ncep
tual
Des
ign
Pr
ojE
cT
o8_
Pro
Bo
no W
ork
Web
, So
cial
Med
ia, I
den
tity
Pr
ojE
cT
1o_
Trig
ger
Hap
py
Des
ign
Res
earc
h
As
a de
sign
er,
I’m m
ost
fulfi
lled
whe
n pe
ople
par
tici
pate
in
my
wor
k. T
he
proc
ess
of e
ngag
ing
peop
le t
hro
ugh
desi
gn i
s re
war
ding
, es
peci
ally
whe
n it
tri
gger
s an
em
otio
nal r
espo
nse.
En
gage
wit
h m
e. I
’m V
icto
r R
amos
.0
07
MFa
Th
Esi
sE
ng
ag
EV
icT
or
ra
mo
sP
or
Tf
ol
ioP
ro
je
ct
o1
_r
Ef
ra
mE
sf
co
ur
se
_Th
Es
is0
08
The
MFA
the
sis
prov
ided
me
wit
h an
opp
ortu
nity
to
com
bine
gra
phic
de
sign
wit
h m
y pe
rson
al i
nter
ests
an
d pa
ssio
ns. M
y w
ork
invo
lved
in-
dept
h re
sear
ch a
nd c
once
ptua
lizi
ng,
desi
gnin
g, a
nd p
rodu
cing
vis
ual
com
pone
nts.
The
fol
low
ing
sect
ion
show
case
s R
efra
me
SF,
my
thes
is.
00
9
Ev
Er
yon
Eh
as
aPl
aTF
or
M.
wh
aT’
syo
ur
s?
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
1_
rE
fr
am
Es
fc
ou
rs
e_T
hE
sis
01
0
01
3
0
1
0
2
0
3
0
4
0
5
0
6
0
7
0
8
0
9
1
0P
ro
jE
cT
Enga
ging
the
loca
l film
com
mun
ity
in a
se
ries
of
crea
tivi
ty-s
tim
ulat
ing
acti
viti
esR
efra
me
SF, m
y M
FA g
rad
uate
the
sis
pro
ject
, is
an
“ed
utai
nmen
t” e
xper
ienc
e se
t in
the
str
eets
of S
an
Fran
cisc
o. R
efra
me
SF c
ons
ists
of t
wo
par
ts: a
film
loca
tio
ns p
hoto
sca
veng
er h
unt
and
a g
lob
al u
ser-
gen
erat
ed o
nlin
e vi
deo
co
mp
etit
ion.
¶ T
he g
oal
of t
hese
pro
ject
s is
to
eng
age
the
com
mun
ity
and
imm
erse
the
m in
San
Fra
ncis
co’s
ext
ensi
ve c
inem
atic
hist
ory
. ¶ T
he s
cave
nger
hun
t se
nds
par
tici
pan
ts
all o
ver
the
city
to
find
fam
ous
mo
vie
loca
tio
ns a
nd
pho
tog
rap
h th
em. T
he R
efra
me
SF F
ilm F
esti
val a
sks
film
mak
ing
par
tici
pan
ts t
o m
ake
two
to fi
ve m
inut
e
crea
tive
inte
rpre
tati
ons
of S
an F
ranc
isco
-bas
ed fi
lms.
The
cul
min
atio
n o
f my
thes
is is
a fi
lm s
cree
ning
to
cele
bra
te t
he t
op
vid
eo e
ntri
es. ¶
Ref
ram
e SF
tie
s
tog
ethe
r m
any
area
s I’m
pas
sio
nate
ab
out
: des
ign,
film
, web
and
co
mm
unit
y en
gag
emen
t.
CA
TEG
OR
y_W
eb, V
ideo
, Int
erac
tive
CO
UR
SE_G
rad
uate
The
sis
Pro
ject
AD
VIS
OR
_Chr
isti
an S
par
row
(W
eb)
AD
VIS
OR
_Mig
uel P
end
ás (L
og
isti
cs)
DE
LIV
ER
AB
LE_E
vent
, Web
site
, Vid
eo
IMA
GE
S_V
icto
r R
amo
s, P
arti
cip
ants
CO
Py_
Vic
tor
Ram
os
FON
TS_T
rad
e G
oth
ic, B
emb
o
o1
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
1_
rE
fr
am
Es
fc
ou
rs
e_T
hE
sis
02
8
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9
CONDITIONAL
CONFIRMATION
CONDITIONAL
ON SCREEN
CONFIRMATION
» SUBMIT VIDEO» SEND MESSAGE» JOIN E-LIST» VOLUNTEER SIGN-UP» CREATE ACCOUNT» RSS SUBSCRIBE» SHARE OPTIONS
CONDITIONAL
MESSAGES
USERS
GLOBAL
GLOBAL
GLOB
AL
SEARCHSITE
POST COMMENT
SHARE
SF FILMLIST
ABOUTREFRAME
DOWNLOAD CONTENT
PRINT CONTENT
SHARE
GETPRESSINFO
VIEW MAP
PROJECT DETAILS
ENTER EMAIL AND PASSWORD
CURRENT
NEW ACCOUNT
LOGIN
REQUIRED FIELDS
REQUIRED FIELDS
FAILURE
FAILURE
FAILURE
VALIDATE DATA
VALIDATE DATA
SUCCESS
SUCCESS
SUCCESS
POST COMMENT
WATCH VIDEOS
SUBMIT VIDEO
POST COMMENT
RATE VIDEO RATE VIDEO
SHARE
VIDEODETAILS
PAGE
DISPLAY ERROR
MESSAGE
DISPLAY ERROR
MESSAGE DISPLAY ERROR
MESSAGE
TAKEN BACK TO
CAPTURED URL
IF CURRENT USER, DISPLAY USER DETAILS
IN FORM
RSS
SHARE
VIDEOS
SHARE
BLOG
SHARE
PROJECT
SHARE
FESTIVAL
SHARE
BLOG
SHARE
ABOUT
SUBMIT FORM
POST COMMENT FORM
RATE FORM
SUBMITPAGE
VOLUNTEER
REQUIRED FIELDS
VOLUNTEER FORM
FAILURE
JOIN E-LIST
VALIDATE DATA
JOIN E-LIST FORM
SUCCESS
SEND MESSAGE EMAIL FORM
FAQ
CONTACT
DISPLAY ERROR
MESSAGE
» EMAIL » FACEBOOK» DIGG » TWITTER» REDDIT » STUMBLEUPON
LOGIN TO OPTIONS/SHOW EMAIL FORM
DISPLAY OPTIONS
REQUIRED FIELDS
FAILURE
VALIDATE DATA
SUCCESS
DISPLAY ERROR
MESSAGE
SHARE
DISPLAY FEED OPTIONS
LOGIN TO FEED READER
RSSFEED
REQUIRED FIELDS
FAILURE
VALIDATE DATA
SUCCESS
DISPLAY ERROR
MESSAGE
LOGIN TWITTERACCOUNT
TAG TWEETS
FOLLOW
POST COMMENT
LOGIN FLICKRACCOUNT
LOGIN FBACCOUNT
SUBSCRIBE
TAG PICSFLICKR
BECOME A FAN
PENDING REVIEW
REJECTEDACCEPTED
VICTOR
EMAILS USER
SHARE
SF FILMHISTORY
VIEW
CONTENT
COMMENT
CHANGE/REMOVE SUBMISSION
SUBMISSION
ADD NEW SUBMISSION
CHANGE DELETE
CHANGE
OR DELETE
CONTENT
ho
wD
oyo
uv
iEw
you
rc
iTy
?
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
2_T
hE
co
nc
rE
TE
Ju
ng
lE
co
ur
se
_in
fo
rm
aT
ion
DE
sig
n0
32
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
2_T
hE
co
nc
rE
TE
Ju
ng
lE
co
ur
se
_in
fo
rm
aT
ion
DE
sig
n0
34
San
Fran
cisc
o is
a s
kate
bo
ard
er’s
par
adis
e. O
ne o
f the
mo
st w
ell-
kno
wn
skat
ebo
ard
ing
cit
ies
in t
he w
orl
d, t
he
div
erse
geo
gra
phy
of t
he 7
x7 m
ile a
rea
mak
es t
he c
ity
rip
e fo
r th
e sh
red
-tak
ing
. ¶ S
kate
bo
ard
ing
was
a b
ig
par
t o
f my
child
hoo
d a
nd y
oun
g a
dul
t lif
e. T
his
pro
ject
is m
y ho
mag
e to
the
sp
ort
and
it’s
a s
nap
sho
t o
f the
evo
lvin
g s
tate
of s
kate
bo
ard
ing
in t
he c
ity.
¶ I
beg
an
by
gat
heri
ng e
xten
sive
res
earc
h o
n p
ast
and
pre
sent
skat
e sp
ots
usi
ng v
ideo
s, p
hoto
gra
phs
and
mag
azin
es.
My
rese
arch
als
o in
clud
ed in
terv
iew
ing
ska
teb
oar
der
s,
pho
tog
rap
hing
loca
tio
ns a
nd u
tiliz
ing
onl
ine
cro
wd
-
sour
cing
wit
hin
the
skat
ebo
ard
ing
co
mm
unit
y to
ass
ist
me
in b
uild
ing
a r
ob
ust
go
og
le m
ap o
f ska
te s
po
ts. ¶
Insp
ired
by
the
skat
ebo
ard
dec
k it
self,
the
fro
nt a
nd
rear
bo
ok
cove
rs a
re s
ilk-s
cree
ned
ont
o w
oo
d w
ith
a
lacq
uer
finis
h, g
ivin
g it
a k
iller
fee
l.
CA
TEG
OR
y_In
form
atio
n D
esig
n
CO
UR
SE_I
nfo
rmat
ion
Des
ign
INST
RU
CTO
R_B
ob
Slo
te
DE
LIV
ER
AB
LE_H
ard
cove
r B
oo
k
SPE
CS
_8.2
5" x
10"
IMA
GE
S_V
icto
r R
amo
s, F
lickr
CO
Py_
Vic
tor
Ram
os
FON
TS_D
IN, D
IN S
chri
ft
03
5
Pr
oj
Ec
T
01
02
03
04
05
06
07
08
09
10
o2
Shre
ddin
g th
e be
nche
s, r
ails
, cur
bs, s
tair
s an
d ev
eryt
hin
g el
se i
n be
twee
n
En
ga
gE
Vic
To
r r
am
os
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fo
lio
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oj
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t o
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oj
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yo
usE
T T
yPE
on
yo
ur
h
an
Ds
an
Dk
nE
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05
0
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Pr
oj
Ec
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01
02
03
04
05
06
07
08
09
10
Step
ping
aw
ay f
rom
the
com
pute
r to
re
acqu
aint
mys
elf
wit
h ty
pogr
aphy
Fort
y ei
ght
uni
ts e
xist
in m
y b
uild
ing
and
eve
n th
oug
h
I’m h
om
e m
ost
day
s, I
rare
ly s
ee a
nyo
ne. O
ccas
iona
lly
I hea
r p
eop
le c
om
e an
d g
o us
ing
the
ele
vato
r o
r
clo
sing
the
do
or
to t
he g
arb
age
chut
e. I
find
it o
dd
that
I ra
rely
see
, or
hard
ly k
now
, any
of m
y ne
ighb
ors
.
The
ir e
xist
ence
, ho
wev
er, i
s ev
iden
ced
in c
om
mo
n
area
s su
ch a
s th
e lo
bb
y, e
leva
tors
and
laun
dry
ro
om
.
And
by
“evi
den
ced
,” I
mea
n th
eir
dir
ty li
ving
hab
its,
thei
r m
esse
s. ¶
I so
ught
out
to
crea
te e
nvir
onm
enta
l
typ
e in
the
co
mm
on
area
s to
leav
e b
ehin
d m
essa
ges
abo
ut c
lean
lines
s an
d c
om
mun
ity.
Usi
ng o
bje
cts
and
mat
eria
ls f
rom
the
co
mm
on
area
s, I
crea
ted
typ
e m
essa
ges
and
the
n p
hoto
gra
phe
d t
he r
esul
ts,
turn
ing
the
m in
to a
ser
ies
of p
ost
ers.
Thi
nkin
g a
bo
ut
typ
og
rap
hy in
the
phy
sica
l wo
rld
is e
xcit
ing
, plu
s, I’
m
able
to
get
off
the
co
mp
uter
, whi
ch is
a g
oo
d t
hing
.
CA
TEG
OR
y_E
xper
imen
tal T
ypo
gra
phy
CO
UR
SE_E
xper
imen
tal T
ypo
gra
phy
INST
RU
CTO
R_J
ay W
atso
n
DE
LIV
ER
AB
LE_P
ost
ers
SPE
CS
_24"
x 3
2"
IMA
GE
S_V
icto
r R
amo
s
ASS
ISTA
NC
E_S
usan
Ho
skin
g
FON
TS_V
ario
us M
ater
ials
o3
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
3_1
75
5 V
an
nE
ss
co
ur
se
_E
xP
Er
imE
nT
al
Ty
Po
gr
aP
hy
05
2
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
3_1
75
5 V
an
nE
ss
co
ur
se
_E
xP
Er
imE
nT
al
Ty
Po
gr
aP
hy
05
4
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
3_1
75
5 V
an
nE
ss
co
ur
se
_E
xP
Er
imE
nT
al
Ty
Po
gr
aP
hy
05
6
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
4_
ViE
w-m
as
TE
rc
ou
rs
e_
na
Tu
rE
of
iD
En
TiT
y0
58
rE
ME
MB
Er
ThE
viE
w-M
asT
Er
you
ha
Da
s a
kiD
?
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
4_
ViE
w-m
as
TE
rc
ou
rs
e_
na
Tu
rE
of
iD
En
TiT
y0
60
Envi
sion
ing
the
poss
ibil
itie
s of
a m
oder
n da
y V
iew
-Mas
ter
bran
d ex
peri
ence
Vie
w-M
aste
r, a
child
ren’
s to
y fr
om
the
196
0-1
970’
s,
allo
ws
peo
ple
to
view
3-D
imag
es o
f pic
ture
sque
scen
es a
nd la
ndsc
apes
usi
ng p
aper
dis
ks. I
set
out
to
spin
new
life
to
a p
assi
ng, y
et ic
oni
c, b
rand
, ho
pin
g
to r
ecre
ate
the
sens
e o
f wo
nder
and
ad
vent
ure
Vie
w-
Mas
ter
had
pro
vid
ed m
e as
a c
hild
. ¶ T
he r
ebra
nded
Vie
w-M
aste
r le
vera
ges
the
sam
e th
rills
fo
r ad
vent
ure
-
seek
ers
that
the
3-D
dis
ks p
rovi
ded
by
crea
ting
ric
h
virt
ual m
od
els
of o
ur c
olle
ctiv
e liv
es, e
xcep
t th
is t
ime
we
exp
lore
it t
hro
ugh
real
-life
exp
erie
nces
. The
new
Vie
w-M
aste
r en
cour
ages
yo
u to
phy
sica
lly v
isit
thr
illin
g
des
tina
tio
ns a
nd it
off
ers
you
cutt
ing
ed
ge
dev
ices
to
reco
rd y
our
ow
n ad
vent
ures
. ¶ L
aunc
hing
a n
ew b
rand
and
pro
duc
ts, V
iew
-Mas
ter
has
the
op
po
rtun
ity
to r
e-
inve
nt t
hem
selv
es b
y re
-est
ablis
hing
the
ir r
elat
ions
hip
wit
h co
nsum
ers
and
evo
lvin
g in
to a
new
era
.
CA
TEG
OR
y_Id
enti
ty
CO
UR
SE_N
atur
e o
f Id
enti
ty
INST
RU
CTO
R_H
unte
r W
imm
er
DE
LIV
ER
AB
LE_H
ard
cove
r B
oo
k
SPE
CS
_7.2
5" x
10"
IMA
GE
S_S
tock
Imag
es
CO
Py_
Vic
tor
Ram
os
FON
TS_L
ubal
in, A
vant
Gar
de
o4
06
1
Pr
oj
Ec
T
01
02
03
04
05
06
07
08
09
10
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
4_
ViE
w-m
as
TE
rc
ou
rs
e_
na
Tu
rE
of
iD
En
TiT
y0
62
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
4_
ViE
w-m
as
TE
rc
ou
rs
e_
na
Tu
rE
of
iD
En
TiT
y0
64
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
4_
ViE
w-m
as
TE
rc
ou
rs
e_
na
Tu
rE
of
iD
En
TiT
y0
66
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
4_
ViE
w-m
as
TE
rc
ou
rs
e_
na
Tu
rE
of
iD
En
TiT
y0
68
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
4_
ViE
w-m
as
TE
rc
ou
rs
e_
na
Tu
rE
of
iD
En
TiT
y0
70
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
4_
ViE
w-m
as
TE
rc
ou
rs
e_
na
Tu
rE
of
iD
En
TiT
y0
72
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
4_
ViE
w-m
as
TE
rc
ou
rs
e_
na
Tu
rE
of
iD
En
TiT
y0
74
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
4_
ViE
w-m
as
TE
rc
ou
rs
e_
na
Tu
rE
of
iD
En
TiT
y0
76
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
4_
ViE
w-m
as
TE
rc
ou
rs
e_
na
Tu
rE
of
iD
En
TiT
y0
78
Do
yo
uv
iEw
yo
ur
rEc
yclE
Bin
as
ac
ash
co
w?
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
5_
El
sa
nT
o D
E c
ar
To
nc
ou
rs
e_
Ph
oT
o n
ar
ra
TiV
Es
08
0
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
5_
El
sa
nT
o D
E c
ar
To
nc
ou
rs
e_
Ph
oT
o n
ar
ra
TiV
Es
08
2
CA
TEG
OR
y_ D
ocu
men
tary
Pho
tog
rap
hy
CO
UR
SE_P
hoto
Nar
rati
ves
INST
RU
CTO
R_B
eth
LaD
ove
DE
LIV
ER
AB
LE_S
oft
cove
r B
oo
k
SPE
CS
_8"
x 9.
25"
IMA
GE
S_V
icto
r R
amo
s
CO
Py_
Sant
os,
Vic
tor
Ram
os
FON
TS_D
irty
Hea
dlin
e, H
elve
tica
Neu
e
Sant
os
is a
car
db
oar
d p
icke
r. H
e d
rive
s ar
oun
d in
his
red
bea
t-up
tru
ck, c
anva
ssin
g t
he c
ity
in s
earc
h
of c
ard
bo
ard
cas
h. F
asci
nate
d w
ith
the
conc
ept
of c
ard
bo
ard
pic
king
, I w
as c
urio
us w
hat
a d
ay in
his
life
was
like
. I w
as a
ble
to
shad
ow
him
fo
r tw
o
day
s, w
atch
ing
as
his
sto
ry u
nfo
lded
. ¶ L
ever
agin
g
pho
tojo
urna
lism
tec
hniq
ues,
I ca
ptu
red
co
untl
ess
imag
es t
o b
uilt
a v
isua
l nar
rati
ve o
f his
jour
ney.
I
lear
ned
tha
t to
the
out
sid
e w
orl
d, h
e is
co
mp
lete
ly
invi
sib
le, b
ut t
o co
untl
ess
man
ager
s, s
taff
and
sho
p
keep
ers,
he’
s an
ho
nora
ry c
ow
ork
er w
ith
an a
ll ac
cess
pas
s to
the
ir b
usin
esse
s. I
nam
ed h
im t
he “
Car
db
oar
d
Sain
t” b
ecau
se h
e ro
ams
aro
und
unn
oti
ced
but
he
is
a cr
ucia
l par
t o
f the
und
erly
ing
fab
ric
that
sup
po
rts
the
wo
rkin
g w
orl
d, e
spec
ially
in t
he F
inan
cial
Dis
tric
t.
Mee
t Sa
nto
s, t
he in
visi
ble
ent
rep
rene
ur a
mo
ng u
s.
08
3
Pr
oj
Ec
T
01
02
03
04
05
06
07
08
09
10
o5
Two
days
sha
dow
ing
Sant
os,
the
invi
sibl
e ca
rdbo
ard
entr
epre
neur
of
San
Fran
cisc
o
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
5_
El
sa
nT
o D
E c
ar
To
nc
ou
rs
e_
Ph
oT
o n
ar
ra
TiV
Es
08
4
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
5_
El
sa
nT
o D
E c
ar
To
nc
ou
rs
e_
Ph
oT
o n
ar
ra
TiV
Es
08
6
10:07 AM 11:42 AM
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
5_
El
sa
nT
o D
E c
ar
To
nc
ou
rs
e_
Ph
oT
o n
ar
ra
TiV
Es
08
8
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
5_
El
sa
nT
o D
E c
ar
To
nc
ou
rs
e_
Ph
oT
o n
ar
ra
TiV
Es
09
0
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
5_
El
sa
nT
o D
E c
ar
To
nc
ou
rs
e_
Ph
oT
o n
ar
ra
TiV
Es
09
2
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
5_
El
sa
nT
o D
E c
ar
To
nc
ou
rs
e_
Ph
oT
o n
ar
ra
TiV
Es
09
4
Do
yo
ug
ET
inTi
Ma
TEw
iTh
Ty
PE?
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
6_
gil
l s
an
sc
ou
rs
e_T
yP
og
ra
Ph
y 2
09
6
CA
TEG
OR
y_Ty
po
gra
phi
c St
udy
CO
UR
SE_T
ypo
gra
phy
2
INST
RU
CTO
R_J
enni
fer
Ster
ling
DE
LIV
ER
AB
LE_T
ype
Bo
x
SPE
CS
(BO
x)_
11.5
” x
9”
SPE
CS
(SH
EE
TS) _
8.5”
x 1
1”
CO
Py_
Wo
lfgan
g W
eing
art
FON
TS_G
ill S
ans
For
this
pro
ject
, I w
as t
aske
d w
ith
imm
ersi
ng m
ysel
f
in a
sin
gle
typ
efac
e fo
r fif
teen
wee
ks. T
he g
oal
was
to s
tud
y th
e nu
ance
s, s
ubtl
etie
s an
d r
ang
e o
f the
lett
erfo
rms.
Onc
e I u
nder
sto
od
its’
co
mp
osi
tio
n, I
crea
ted
my
ow
n la
yout
s an
d d
esig
ned
so
luti
ons
fo
r
wha
t m
y ty
pef
ace
coul
d d
o. ¶
My
typ
efac
e w
as G
ill
Sans
, a H
uman
ist
typ
e d
esig
ned
by
Eri
c G
ill in
192
6.
Thi
s p
roje
ct p
rove
d t
o b
e q
uite
a c
halle
nge,
but
I
foun
d t
hat
I tru
ly e
njo
yed
the
pro
cess
of c
reat
ing
visu
al d
esig
n p
atte
rns
wit
h ty
pe.
¶ It
was
inte
rest
ing
to u
nco
ver
the
fund
amen
tal c
hara
cter
isti
cs o
f the
lett
erfo
rms.
Gill
San
s ha
s so
me
pec
ulia
riti
es, t
hat’
s
for
sure
. Fo
r ex
amp
le, t
he b
asic
gly
ph
shap
es d
o no
t
loo
k co
nsis
tent
acr
oss
wei
ght
s an
d w
idth
s, e
spec
ially
in E
xtra
Bo
ld a
nd U
ltra
Bo
ld. ¶
I in
vite
yo
u to
tak
e an
in-d
epth
loo
k at
Gill
San
s.
09
9
Pr
oj
Ec
T
01
02
03
04
05
06
07
08
09
10
Get
ting
up
clos
e an
d pe
rson
al w
ith
Gil
l Sa
ns t
hro
ugh
a ty
pogr
aph
ic a
naly
sis
o6
ha
vE
you
Ev
Er
Par
Tic
iPa
TED
in a
ro
un
D-r
oB
in
sTo
ry
?
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
7_h
aP
Py
, s
aD
, s
ca
ry
co
ur
se
_B
oo
k a
rT
s1
06
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
7_h
aP
Py
, s
aD
, s
ca
ry
co
ur
se
_B
oo
k a
rT
s1
08
Expl
orin
g th
e li
mit
less
im
agin
atio
n an
d cr
eati
ve f
earl
essn
ess
of a
ch
ildA
ro
und
-ro
bin
is a
typ
e o
f sto
ryte
lling
in w
hich
a
num
ber
of p
eop
le c
olla
bo
rate
to
wri
te c
hap
ters
of
a no
vel o
r p
iece
s o
f a s
tory
, in
roun
ds.
I p
re-l
oad
ed
thre
e jo
urna
ls w
ith
a th
eme
and
the
firs
t se
nten
ce a
nd
bro
ught
the
m t
o M
t. G
eorg
e E
lem
enta
ry S
cho
ol’s
first
and
sec
ond
gra
de
clas
sro
om
. I w
ante
d t
o se
e
how
far
the
chi
ldre
n w
oul
d t
ake
the
sto
ries
whe
n
thei
r cr
eati
vity
was
no
t st
ifled
. ¶ T
he b
oo
k th
emes
are
bas
ed o
n si
mp
le e
mo
tio
ns: h
app
y, s
ad a
nd s
cary
.
The
chi
ldre
n w
ork
ed in
sm
all g
roup
s, e
ach
wro
te a
sent
ence
, and
the
n p
asse
d t
he b
oo
k ar
oun
d t
o b
uild
on
the
pre
vio
us s
ente
nce.
¶ I
scan
ned
the
co
nten
t
that
the
chi
ldre
n p
rovi
ded
and
cre
ated
illu
stra
tio
ns
for
each
bo
ok.
Insp
ired
by
the
uniq
ue s
tyle
of t
he
child
ren’
s le
tter
form
s, I
used
the
ir h
and
wri
ting
as
the
pro
min
ent
des
ign
elem
ent
for
the
bo
ok.
CA
TEG
OR
y_Ill
ustr
atio
n
CO
UR
SE_B
oo
k A
rts
INST
RU
CTO
R_M
acy
Cha
dw
ick
DE
LIV
ER
AB
LE_H
ard
cove
r B
oo
k, C
ase
SPE
CS
_5"
x 6.
25"
ILLU
STR
ATI
ON
S_V
icto
r R
amo
s
CO
Py_
Ele
men
tary
Sch
oo
l Chi
ldre
n
FON
TS_H
and
wri
ting
, Eg
ypti
enne
o7
10
9
Pr
oj
Ec
T
01
02
03
04
05
06
07
08
09
10
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
7_h
aP
Py
, s
aD
, s
ca
ry
co
ur
se
_B
oo
k a
rT
s1
10
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
7_h
aP
Py
, s
aD
, s
ca
ry
co
ur
se
_B
oo
k a
rT
s1
12
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
7_h
aP
Py
, s
aD
, s
ca
ry
co
ur
se
_B
oo
k a
rT
s1
16
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
7_h
aP
Py
, s
aD
, s
ca
ry
co
ur
se
_B
oo
k a
rT
s1
18
Do
yo
uTh
ink
Pro
Bo
no
D
Esi
gn
w
or
k is
sE
xy
?
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
8_
Pr
o B
on
o w
or
kc
lie
nt_
sa
n f
ra
nc
isc
o f
ilm
mu
sE
um
12
0
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
8_
Pr
o B
on
o w
or
kc
lie
nt_
sa
n f
ra
nc
isc
o f
ilm
mu
sE
um
12
2
Perf
orm
ing
pro
bono
des
ign
serv
ices
to
help
cre
ate
a vi
sion
for
a m
useu
mT
he S
an F
ranc
isco
Film
Mus
eum
(SFF
M) c
hro
nicl
es
the
rich
her
itag
e o
f film
mak
ing
in t
he S
an F
ranc
isco
Bay
Are
a. P
rese
ntly
, the
Mus
eum
is a
sm
all v
olu
ntee
r
op
erat
ed s
tart
-up,
but
it’s
an
amaz
ing
org
aniz
atio
n
wit
h g
reat
po
tent
ial.
¶ O
per
atin
g w
itho
ut a
des
igne
r
on
staf
f, an
d o
n a
limit
ed b
udg
et, t
he S
FFM
lack
ed a
visu
al id
enti
ty a
nd o
nlin
e p
rese
nce.
Fee
ling
a p
erso
nal
conn
ecti
on
wit
h th
eir
mis
sio
n an
d r
ealiz
ing
the
ir
po
tent
ial,
I fel
t co
mp
elle
d t
o he
lp. W
ork
ing
clo
sely
wit
h th
e SF
FM f
oun
der
s, I
esta
blis
hed
the
ir lo
go,
iden
tity
sys
tem
, web
site
and
so
cial
med
ia f
oo
tpri
nt.
I als
o he
lped
the
m t
o cr
eate
a m
arke
ting
str
ateg
y
cent
ered
aro
und
co
mm
unit
y en
gag
emen
t b
y ut
ilizi
ng
inte
ract
ive
even
ts a
nd e
xhib
its.
I’m
exc
ited
ab
out
the
futu
re o
f the
SFF
M. I
tru
ly b
elie
ve t
hat
oft
en t
imes
big
thi
ngs
com
e fr
om
sm
all i
dea
s.
CA
TEG
OR
y_ W
eb, S
oci
al M
edia
, Id
enti
ty
CLI
EN
T_Sa
n Fr
anci
sco
Film
Mus
eum
DE
LIV
ER
AB
LE_W
ebsi
te, A
sso
rted
Pri
nt
TEC
HN
OLO
Gy_
Wo
rdp
ress
, FB
ML,
Fla
sh
SPE
CS
_Var
ious
IMA
GE
S_V
icto
r R
amo
s, S
tock
Imag
es
CO
Py_
Susa
n H
osk
ing
, Rya
n M
cFad
den
FON
TS_U
nive
rs, G
eorg
ia
o8
12
3
Pr
oj
Ec
T
01
02
03
04
05
06
07
08
09
10
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
8_
Pr
o B
on
o w
or
kc
lie
nt_
sa
n f
ra
nc
isc
o f
ilm
mu
sE
um
12
4
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
8_
Pr
o B
on
o w
or
kc
lie
nt_
sa
n f
ra
nc
isc
o f
ilm
mu
sE
um
12
6
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
8_
Pr
o B
on
o w
or
kc
lie
nt_
sa
n f
ra
nc
isc
o f
ilm
mu
sE
um
12
8
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
8_
Pr
o B
on
o w
or
kc
lie
nt_
sa
n f
ra
nc
isc
o f
ilm
mu
sE
um
13
0
Ev
Er
wis
hyo
uc
ou
lDTa
lk w
iTh
yo
ur
PETs
?
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t o
9_P
ET
mig
oc
ou
rs
e_T
yP
og
ra
Ph
y 3
13
2
Th
is i
s hu
man
to
dog,
com
e in
dog
…D
og?
Are
you
the
re d
og?
Mem
ber
s o
f the
ani
mal
kin
gd
om
co
mm
unic
ate
usin
g a
mul
titu
de
of s
oun
ds,
bo
dy
lang
uag
e an
d o
ther
mea
ns.
Any
car
ing
hum
an w
ho h
as b
een
on
the
rece
ivin
g e
nd
of i
nten
se s
hini
ng e
yes,
ale
rt e
ars
or
wag
gin
g t
ails
can
rela
te t
o w
ishi
ng t
hey
coul
d c
om
pre
hend
the
cru
de
mes
sag
es t
hat
anim
als
try
to c
onv
ey. I
wo
nder
ed if
ther
e co
uld
be
a w
ay f
or
us t
o un
der
stan
d w
hat
they
are
sayi
ng. ¶
I co
ncei
ved
an
idea
fo
r a
com
mun
icat
ion
dev
ice
that
ad
dre
sses
the
lang
uag
e b
arri
er b
etw
een
hum
ans
and
do
gs
by
tran
slat
ing
the
so
und
s o
f sp
oke
n
lang
uag
es. T
he d
evic
e is
cal
led
the
“Pe
tmig
o.”
It’s
a
whi
msi
cal,
imag
inar
y p
rod
uct
and
an
exer
cise
aim
ed
at d
esig
ning
wit
hout
co
nstr
aint
s. ¶
My
pho
tog
rap
hic
styl
e is
insp
ired
by
the
dra
mat
ic a
ctin
g o
f a “
Tele
-
No
vela
” an
d b
y th
e p
oin
t o
f vie
w o
f a d
og
. The
typ
e
is m
y re
pre
sent
atio
n o
f the
pet
lang
uag
e.
CA
TEG
OR
y_C
onc
eptu
al D
esig
n
CO
UR
SE_T
ypo
gra
phy
3
INST
RU
CTO
R_B
rian
Sin
ger
DE
LIV
ER
AB
LE_H
ard
cove
r B
oo
k
SPE
CS
_8"
x 6.
5"
IMA
GE
S_V
icto
r R
amo
s
CO
Py_
Vic
tor
Ram
os
FON
TS_F
utur
a, G
ener
atio
n A
Z
o9
13
5
Pr
oj
Ec
T
01
02
03
04
05
06
07
08
09
10
wh
aT’
syo
ur
oPi
nio
no
ng
un
c
on
Tro
l?
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t 1
o_T
rig
gE
r h
aP
Py
co
ur
se
_V
isu
al
co
mm
un
ica
Tio
ns
la
B1
44
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t 1
o_T
rig
gE
r h
aP
Py
co
ur
se
_V
isu
al
co
mm
un
ica
Tio
ns
la
B1
46
Taki
ng a
im a
t th
e gu
n co
ntro
l deb
ate
thro
ugh
rese
arch
, di
alog
ue a
nd a
ctio
nI k
now
wha
t yo
u’re
thi
nkin
g, “
Why
gun
co
ntro
l?”
The
sho
rt a
nsw
er is
bec
ause
gun
s d
irec
tly
and
ind
irec
tly
affe
ct m
any
of o
ur li
ves.
The
gun
deb
ate
is a
n is
sue
we
sim
ply
can
not
igno
re. M
y o
pin
ion
on
gun
s w
as
influ
ence
d b
y an
exp
erie
nce
that
is n
ow
per
man
entl
y
eng
rave
d in
my
mem
ory
: I s
aw a
man
get
sho
t d
ead
.
¶ S
o, h
ow
do
I fee
l ab
out
gun
s? It
’s n
ot
that
I d
islik
e
them
, but
rat
her,
I res
pec
t an
d v
iew
the
m a
s th
e
dan
ger
ous
wea
po
ns t
hat
they
are
. I c
hoo
se t
o ke
ep
them
at
a d
ista
nce,
but
I d
o no
t ig
nore
the
m. ¶
Thi
s
pro
ject
invo
lved
ext
ensi
ve r
esea
rch
and
exp
lora
tio
n
of t
he g
un c
ont
rol d
ebat
e. M
y p
roce
ss in
clud
ed
one
-on-
one
inte
rvie
ws
(bo
th o
nlin
e an
d o
fflin
e) w
ith
par
tici
pan
ts o
f var
ying
po
ints
of v
iew
on
the
gun
deb
ate,
a g
roup
dis
cuss
ion
(pan
el) a
nd a
vis
it t
o th
e
loca
l gun
ran
ge
to e
xper
ienc
e g
uns
first
hand
.
CA
TEG
OR
y_D
esig
n R
esea
rch
CO
UR
SE_V
isua
l Co
mm
unic
atio
ns L
ab
INST
RU
CTO
R_P
hil H
amle
tt, H
unte
r W
imm
er
DE
LIV
ER
AB
LE_H
ard
cove
r B
oo
k
SPE
CS
_9"
x 6"
IMA
GE
S_V
icto
r R
amo
s, S
tock
Imag
es
CO
Py_
Vic
tor
Ram
os,
Var
ious
Par
tici
pan
ts
FON
TS_O
ffici
na S
erif
ITC
, Offi
cina
San
s IT
C
1o
14
7
Pr
oj
Ec
T
01
02
03
04
05
06
07
08
09
10
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t 1
o_T
rig
gE
r h
aP
Py
co
ur
se
_V
isu
al
co
mm
un
ica
Tio
ns
la
B1
48
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t 1
o_T
rig
gE
r h
aP
Py
co
ur
se
_V
isu
al
co
mm
un
ica
Tio
ns
la
B1
52
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t 1
o_T
rig
gE
r h
aP
Py
co
ur
se
_V
isu
al
co
mm
un
ica
Tio
ns
la
B1
54
En
ga
gE
Vic
To
r r
am
os
Po
rT
fo
lio
Pr
oj
ec
t 1
o_T
rig
gE
r h
aP
Py
co
ur
se
_V
isu
al
co
mm
un
ica
Tio
ns
la
B1
56
15
9
My
wif
e, S
usan
Hos
king
-Ram
os,
dese
rves
the
big
gest
tha
nk
you
for
all h
er u
nder
stan
ding
, su
ppor
t an
d lo
ve. I
cou
ldn’
t ha
ve d
one
this
wit
hout
you
. Add
itio
nally
, m
any
than
ks t
o m
y M
om a
nd D
ad,
Laur
en M
ulke
y, R
uss
Hos
king
, A
nton
io F
erna
ndo,
Abe
Lof
tis,
Ph
il H
amle
tt,
Mar
y Sc
ott,
Hun
ter
Wim
mer
and
all
my
clas
smat
es.