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TRANSCRIPT
Engineering Economics
Text Book
Engineering Economic Analysis
9th edition
D. Newman, Ted Eschenbach, and Jerome
Lavelle
What is it about?
• It is about decision making.
• We are providing you with the tools to properly solve
and analyze.
• You need to understand the decision making process
and use the proper tools to compare between
alternatives.
• Final Goal: Make better decisions.
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A Sea of Problems
• Simple problems.
• Intermediate problems.
• Complex problems.
Where is Engineering Economic Analysis most
suitable?
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Intermediate Problems
• Important enough to be given serious thought.
• Cannot be worked in one’s head.
• Has economic aspects important in reaching a
decision.
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Engineering Economic Analysis
• Analysis of costs and benefits.
• Example: Construction of a road
– Costs occur in the near future.
– Benefits begin when construction is finished and
continues for a long time.
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It answers the following …
• Which engineering projects are worthwhile? (Petroleum
engineer example)
• Which engineering projects should have a higher
priority? (limited funds while many projects?)
• How should the engineering project be designed?(consider the plane example)
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It also answers personal questions …
• How to achieve long-term financial goals? (Buy a house,
going to graduate school)
• How to compare different ways to finance purchases?(dealer’s low interest rate or the rebate with the bank?)
• How to make short and long-term investment
decisions? (Higher salary vs stock options)
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The Decision Making Process
• Rational
• Irrational or inadequate (Horse example)
• Should have at least two alternatives to call it
“Decision Making”
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Rational Decision Making
1. Recognize the problem
2. Define the goal or objective
3. Assemble relevant data
4. Identify feasible alternatives
5. Select the criterion to determine the best alternative
6. Construct a model
7. Predict each alternative’s outcomes or consequenses
8. Choose the best alternative
9. Audit the results
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Rational Decision Making
1. Recognize the Problem
- Mercury in fish example
- I need a place to live this semester
An existing problem might be obvious or hidden
►►Total Quality Management (TQM) or Continuous
Improvement (CI) programs to identify problems and
present solutions
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Rational Decision Making
2. Define the Goal or Objective
The act of describing the task
- Overall goal (e.g. a person leading a pleasant life or a
company operating profitably)
- Specific (pay off the loan on my car or find a nice apartment)
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Rational Decision Making
3. Assemble Relevant Information
What are the facts? Are more data needed, and is it worth more than the
cost to obtain it?
Example: To rent an apartment, you need information on rent,
utilities, apartment age, parking, distance to campus,
distance to shopping, and others.
Example 1.1 in your book: Accounting data in the company
Note that information need to be relevant in order to be useful
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Rational Decision Making
4. Identify Feasible Alternatives
► Two types of alternatives are sometimes ignored:
a. Do nothing
b. Patch it up and keep it running for another year
► It is good to list practical and impractical alternatives. However,
do not seriously consider an alternative that cannot be adopted.
► An alternative might be infeasible for violating the safety,
violating the religious laws, requiring resource materials that
cannot be obtained.
► Only the feasible alternatives are retained for further analysis.
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Rational Decision Making
5. Select the Criterion to Determine the Best AlternativeNow that we listed the alternatives in step 4, it is time to
compare. How do you make a choice?• Least disturbance to the environment.• Improve the distribution of wealth among people• Minimize the time to accomplish the goal• Minimize unemployment• Maximize profit (usually selected in Eng. Decision making
– Fixed input → need to maximize the benefits or other outputs
– Fixed output → need to minimize the costs or other inputs
– Neither input or output fixed → need to maximize the benefits minus the costs
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Rational Decision Making
6. Constructing the Model
• Bring the decision-making elements (objective, relevantdata, feasible alternatives, and selection criterion) togetherin relationships (build a model)
– Mathematical relationship, which is the common ineconomics
– Physical model
• Example: Borrowing money to pay for a car: use amathematical relationship combining the amount, interestrate, duration, and monthly payments.
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Rational Decision Making
7. Predicting the Outcome for Each Alternative
A model and the data are used to predict the outcomes foreach feasible alternative
• Example: Motorcycle vs. bicycle:– A motor cycle makes fuel suppliers happy, makes neighbors unhappy,
makes the environment more polluted, and lowers saving account.
• Use single criterion to measure the relative attractiveness ofthe various alternatives
– Example: a pavement that uses demolition wastes vs a pavement thatdoes not. The criterion might be to maximize the use of the wastematerial.
• To choose the best alternative, you need to state the outcomesfor each alternative in a comparable way (usually in terms ofmoney; i.e. costs and benefits)
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Rational Decision Making
8. Choose The Best Alternative
• Choose the alternative that best meets the choicecriterion after considering both the numericalconsequences and the consequences not included in themonetary analysis.
• Time to consider intangible consequences.
• Eliminate certain feasible alternatives if clearlydominated by other better alternatives (process becomesmore efficient).
– Example: On-line vs. in-store purchase of a computer.
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Rational Decision Making
9. Audit the Results
A comparison of what happened against the predictions
– Example: A new machine purchased to save labor andimprove quality, did it?
• If yes → your analysis worked well
• If not → what was overlooked?
• Auditing checks if the economic analysis was extremelyoptimistic so that the mistakes leading to such inaccurateprojections are not repeated.
• Auditing is an effective way to promote realisticeconomic analysis calculations (when involved peopleknow that the results will be audited)
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Engineering Decision Making for
Current Costs
• Costs and benefits occur over a short period of time.
• Just add up the costs and benefits for each alternative.
• Choose the best alternative using the suitable economiccriterion.
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Example 1-2• Concrete aggregate mix
• Standards: At least 31% sand by volume
Source 1 Source 2
Sand 25% 40%
Coarse aggregate 75% 60%
Price ($/m3) 3.00 4.40
Let x = Portion of blended aggregates from $3.00/m3 source
1-x = Portion of blended aggregates from $4.40/m3 source
Sand Balance: x(0.25) + (1-x)(0.4) = 0.31
x = 0.60
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… continue Example 1-2
Thus the blended aggregates will contain
60 % of the $3.00/m3 material
40 % of the $4.40/m3 material
The least cost per cubic meter of blended aggregates is
0.60($3.00) + 0.40 ($4.40) = 1.80 + 1.76 = $3.56/m3
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Example 1-3
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Example 1-4