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ePortfolio.com est. 2011

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ePortfolio.com est. 2011

Freelance Photographers and videographers depend

on new clients to order to generate income

Connecting with new clients and maintaining

relationships with old ones is essential to the longevity

and success of their career

Hardest thing to do according to our market

validation of 30 freelance creative professionals

No single professional networking site focuses

exclusively on connecting

photographers, videographers, and digital media

professionals with clients.

ePortfolio is an interactive web 2.0 website

acting as a single hub connecting

professional photographers and vidographers

with clients

Professional photographers and

videographers can display their work and gain

valuable exposure

Maintain relationships with other

professionals / clients through social

networking.

• Design a professional web 2.0 interactive

professional social networking website

• Register a domain name (i.e.

www.eportfolio.com)

• Web Development Team to design website

($3,000 per page)

• Host website, yearly fee to use another

company’s infrastructure (servers)

• Limited Liability Company (LLC)

• Protection from personal liability

• Pass-through tax status

• Flexibility in type of investors and

investments

• Patents

• Design Patent

• Contacts

• James Yoon

• Chris Compton

Our Competition Consists Mostly of Other Websites

With Similar Ideas, Although Their Lack of Views /

Members Creates a Niche Which ePortfolio Can

FulfillPictureSocial.comMembers : 23,855

Photography-Network.net49% of views are bounces (only one page viewed)

Pro Photography Association (PPA.com)Members : 22,300

Stats from Alexa.com

CrewsControl.com10-15 years experience required

15% commission for each job

Members : 2,000*

Most views by Men w/o College Degrees

ePortfolio Photograph

ySocialNet

work.com

Crews-

Control.co

m

Professiona

l

Photograph

yNetwork.c

om

PPA.com

Job Listing X X X XSocial

Networking X xForum X x

Tutorials X X

Free

Membership X xProfessiona

l X X X X

• Market Segment- 18-50, professional photographers and

videographers as well as students in these fields

• Initially- Start in California, Photography schools, build our initial

client base with students

•Estimated 76,000 self employed freelance photographers in 2010 (US

Census Bureau)

• Projected to have a 12% growth of professional photographers and

videographers over 10 years in both.

• Free Membership

• $1 Job Listing Fee

• $5 connection fee when booking a job

• Advertising pay per sale – 10% commission

• Advertising-Pay Per Click- $ .25 per

• $30k for initial startup for website design

• Estimated $2k-3k yearly for maintenance/improvements

• $10/yearly for domain name

• Estimated $5k a year for marketing

• Will Pay off employees in small amounts until company

grows.

• Unpaid Interns

-50000

-40000

-30000

-20000

-10000

0

10000

20000

Sept. 2010 Dec. 2011 Dec. 2012 Dec. 2013 Dec. 2014 Dec. 2015

Cumulative Net Income

TeamWeb Designer (Front-End): partially Dylan Guibert

Web Designer (Back-End): For Hire

Directors of Intellectual Property: Brian Yam

Business Development: Diego Rico

Directors of Finance: Chelsea Chinery and Ben Edelstein

Director of Network Operations/Research Team: Nick

Bonvouloir , Anatoly Shcherbatko

Marketing: Jerynn Brooks

FundingAngel Investors

- Brian Yam’s Father

- Nick Bonvolieur’s Parents = $50,000

Financial

StatementDec -2012 Dec -2013 Dec -2014 Dec-2015 Dec- 2016

Revenue

Job Fees 400 1000 3000 7000 10000

Connection Fee 750 2500 7000 20500 26500

Advertising 200 800 1800 3360 5040

Sponsorship 1500 2300 3500 4300 5000

Total Revenue $2,850 $6,600 $15,300 $35,160 $46,540

Expenses

Website Startup 30,000- - - -

Domain Name 10 10 10 10 10

Marketing 5000 5100 5200 5300 5400

Wages 2500 3500 4500 5000 5500

Maintenace/Misc 3000 2800 2600 2300 2000

Total Expenses 40,510 11410 12310 12610 12910

Net Income ($37,660) ($4,810) $2,990 $22,550 $33,630

-50000

-40000

-30000

-20000

-10000

0

10000

20000

30000

40000

50000

60000

Year 1 Year 2 Year 3 Year 4 Year 5

Net Income

Revenue

Expenses

• Job Listing- 400 Jobs x $1= 400

• Connection Fee- 150 Jobs x $ 5= $750

• Advertising- Pay Per Click= .25 x 8 ads x 100 clicks=

$200

• Pay Per Sale (Camera Company)= $1500

• Year 1 Revenue - $2850

• Job Listings- 1000 Jobs Listed x $1= 1000

• Connection Fee- 500 Jobs x $5= $2500

• Advertising Pay Per Click- .25x8 x 400 Clicks= $800

• Pay Per Sale (Camera Company)= $2300

• Year 2 Revenue= $6600

• Job Listing Fee- 3000 Jobs Listed x $1= $3000

• Connection Fee- 1400 Jobs x 5= $7000

• Advertising Pay per click-.30x8x750 Clicks= $1800

• Pay Per Sale (Camera Company) Sponsorship- $3500

• Year 3 Revenue- $15,300

• Job Listing Fee- 7000 Jobs Listed x $1= 7000

• Connection Fee- 4100 Jobs x $5= $20500

• Advertising Pay Per Click- .30x8x1400 = $3360

• Pay Per Sale Sponsorship-$4300

• Year 4 Revenue- $35160

• Job Listing Fee- 10000 Jobs x $1= 10000

• Connection Fee- 5300 Jobs x $5= 26500

• Advertising Pay Per Click- .30x8x 2100= $5040

• Pay Per Sale Sponsorship- $5000

• Year 5 Revenue- $46540

Team Member Yearly Salary Hourly Rate

Web Strategist $80,000 $107.56

Senior Producer $54,000 $49.85

Creative Director $80,000 $73.85

Art Director $61,000 $56.31

Web Designer $48,000 $44.31

Web Developer $60,000 $55.38

Copywriter $65,000 $60.00

Task Hours Cost

Creating the concept 5 $319.47

Account Management 5 $319.47

Design 6 $383.36

Production / Layout 7 $447.26

Copywriting 12 $766.72

Form Production 7.5 $479.20

Form Programming 4 $255.57

Total 46.5 $2971.05

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