enterprise analytics - beyond kpi's like watermelons - mca2015 by cas schalkx of cm telecom
TRANSCRIPT
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Enterprise AnalyticsBeyond KPI’s like watermelons
Mobile Convention Amsterdam, June 4, 2015
@casschalkx
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Delivery time (sec)
Delivery rate (%)
Platform??
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What is the job to be done?
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Fired as CEO, exiled Russia
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Secure messaging should be free for everyone
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Job? Double check phone numbers
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Conversion: New user using secure messaging
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Icons by Arthur Shlain from the Noun Project
Which job needs to get done?
Eliminate, simplify, standardize and automate
Will we never be finished. So iterate.
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Next up: Authorization API’s