All Rights Reserved © Valores Corporativos Softtek S.A. de C.V. 2013.

Enterprise Software

All Rights Reserved © Valores Corporativos Softtek S.A. de C.V. 2013.

Computer Software needed for organizations, businesses, governments, schools, etc.… … BUT not individuals

What is Enterprise Software?

All Rights Reserved © Valores Corporativos Softtek S.A. de C.V. 2013.

"Enterprise applications are about the display, manipulation, and storage of large amounts of often complex data and the support or automation of business processes with that data.”

-Martin Fowler, well known engineer, author, and speaker

Enterprise Software Definition

All Rights Reserved © Valores Corporativos Softtek S.A. de C.V. 2013.

o Automated billing systems

o Payment processing

o Email marketing systems

o Content management

o Call center and customer support

o Customer Relationship Management (CRM)

o Enterprise Resource Planning (ERP)

o Business Intelligence

o Business Continuity Planning (BCP)

o HR Management

o Enterprise Application Integration (EAI)

o enterprise search

o messaging and collaboration systems.

What are some examples?

All Rights Reserved © Valores Corporativos Softtek S.A. de C.V. 2013.

The Enterprise Software Market

All Rights Reserved © Valores Corporativos Softtek S.A. de C.V. 2013.

The Enterprise Software Market

All Rights Reserved © Valores Corporativos Softtek S.A. de C.V. 2013.

1. Sync with Softtek goals2. Requires less capital up front3. Markets to multiple businesses4. Higher growth market 5. Higher sales efficiency w/ Softtek6. Stable revenue streams7.Lower risks

Why Enterprise Software?

All Rights Reserved © Valores Corporativos Softtek S.A. de C.V. 2013.

1. Mobile Devices2. Mobile Applications3. Personal Cloud4. Internet of Things5. Hybrid IT and Cloud Computing6. Strategic Big Data7. Actionable Analytics8. Mainstream In-Memory Computing9. Integrated Ecosystems10. Enterprise App Stores

Enterprise Software Trends (Gartner)

All Rights Reserved © Valores Corporativos Softtek S.A. de C.V. 2013.

Big Data, Cloud Computing, Internet of Things,

Mobile Apps, etc.

Disruptive Technologies in Enterprise SW

Applications specific to Softtek’s customers

Applications that improve Softtek’s position in the

market place

Applications that make Softtek’s existing processes

and systems more efficient

Innoventures Focus…

All Rights Reserved © Valores Corporativos Softtek S.A. de C.V. 2013.

o This market is ripe for increased competitiono Start-up software infiltrating even the largest of enterprises at an ever increasing rateoBox.co, Marketo, Nimble, etc.

o Many believe that the ‘big guys’ like Oracle, SAP, or Cisco don’t get it!o Startups will define this transforming industryo The Enterprise is cool again!

Putting It Together

All Rights Reserved © Valores Corporativos Softtek S.A. de C.V. 2013.

Q&A