E F F E C T

™

3

Paul

Bryan

envy

D E T A N G L I N GC O N D I T I O N E R

Makes hairfeel like

hair should

®™

E F F E C T

Paul

Bryan

envyG E N T L E

C L E A N S I N GS H A M P O O

1

Makes hairfeel like

hair should

E F F E C T

™

2

Paul

Bryan

envy

D U A L F I XR E C O N S T RU C T S

R E H Y D R A T E S

Makes hairfeel like

hair should

Makes hair feel like hair should.

You can feel a great haircut.It creates an emotion of

happiness and confidence, now in 3 ‘envy’ steps,

you can re-create that original ‘wow’ factor everytime

you dry your hair!

™

E F F E C T

Paul

Bryan

envy

one product. one choice. same results every time

Launches Summer 2010 in Harvey Nichols and Bloomingdales Dubai.

Will launch in UK Premium retailers close after

Supported by tasteful Point of Purchase materials and information literature

Backed up by in-store point of sale and promotional materials

E F F E C T

™

3

Paul

Bryan

envy

D E T A N G L I N GC O N D I T I O N E R

Makes hairfeel like

hair should

®™

E F F E C T

Paul

Bryan

envyG E N T L E

C L E A N S I N GS H A M P O O

1

Makes hairfeel like

hair should

E F F E C T

™

2

Paul

Bryan

envy

D U A L F I XR E C O N S T RU C T S

R E H Y D R A T E S

Makes hairfeel like

hair should

Makes hair feel like hair should.

Paul Bryan is: commited to the etcetc, with a pedigree of etc etc 25 years in the industry working in award winning salons including Nicky Clark and John Frieda

Stylist to the rich and famous, clients including Duchess of York

First range Salon Favourtitz, multiple sell out in UK salons and shopping channels

Creator of a truly revolutionary concept to the hair care market

Winner of the Middle East Trend Vision Award

Summer 2010 launch in Bloomingdales, Dubai

UK launch in key retail outlets Summer 2010

Strategic PR and advertising activity to support UK launch

one product. one choice. same results every time

E F F E C T

™

3

Paul

Bryan

envy

D E T A N G L I N GC O N D I T I O N E RC O N D I T I O N E R

Makes hairfeel like

hair should

®™

E F F E C T

Paul

Bryan

envyG E N T L E

C L E A N S I N GS H A M P O O

1

Makes hairfeel like

hair should

E F F E C T

™

2

Paul

Bryan

envy

D U A L F I XR E C O N S T RU C T S

R E H Y D R A T E S

Makes hairfeel like

hair should

one product. one choice. same results every time

Gentle Cleansing Shampoo £14

Dual Fix. Reconstructs. Rehydrates £19

Detangling Conditioner £14

E F F E C T

™

3

Paul

Bryan

envy

D E T A N G L I N GC O N D I T I O N E R

Makes hairfeel like

hair should

®™

E F F E C T

Paul

Bryan

envyG E N T L E

C L E A N S I N GS H A M P O O

1

Makes hairfeel like

hair should

E F F E C T

™

2

Paul

Bryan

envy

D U A L F I XR E C O N S T RU C T S

R E H Y D R A T E S

Makes hairfeel like

hair should

Prices shown are RRP

Products and pricing

Fine, thick, curly, straight, blonde, red and black. Everyone thinks that they

belong to a hair group.Reality is, all hair types need the same

conditioning process regardless of type.Protein + moisture = Envy dual fix

Envy is for all hair types – the focus being makes hair feel like hair should.*

one product. one choice same results every time

*tested on clients.

makes hair feel like

hair should. GETHEALTHY.

STEP

1GET

STRONG.

STEP

2GET

ENVY’D.

STEP

3™

makes hairfeel like

hair should.

Paul

Bryan

envyE F F E C T

Paul

Bryan

E F F E C T

™

3

Paul

Bryan

envy

D E T A N G L I N GC O N D I T I O N E RC O N D I T I O N E R

®™

E F F E C T

Paul

Bryan

envyG E N T L E

C L E A N S I N GS H A M P O O

1

Makes hairfeel like

hair should

hair should.hair should.hair should.hair should.hair should.hair should.

E F F E C T

™

2

Paul

Bryan

envy

D U A L F I XR E C O N S T RU C T S

R E H Y D R A T E S

Makes hairfeel like

hair should

Makes hairfeel like

hair should

E F F E C T

™

3

Paul

Bryan

envy

D E T A N G L I N GC O N D I T I O N E RC O N D I T I O N E R

®™

E F F E C T

Paul

Bryan

envyG E N T L E

C L E A N S I N GS H A M P O O

1

Makes hairfeel like

hair should

E F F E C T

™

2

Paul

Bryan

envy

D U A L F I XR E C O N S T RU C T S

R E H Y D R A T E S

Makes hairfeel like

hair should

Makes hairfeel like

hair should

one product.one choice. same results every time.Envy, is the result of over

10 years of passion, drive andcommitment to a single cause,Ô saving the world from haircare

confusionÕIn a climate of superbrands, marketing

drives,advertising guruÕ s andcelebrity endorsed

campaigns comes a productso simple, clever and effective,

the only question you are left asking isÔ why did it take so long to arrive?Õ

Envy luxury Shampoowill cleanse with a

combination of no less than4 gentle cleansing agents.Leaving your hair fresh

and rejuvenated.

Envy dual treatmentrehydrates and reconstructs,

restoring hair from the effectsof chemical and heat damage.

Envy Luxury Conditionerdetangles and moisturises your hair

leaving it completelyrehydrated, shiny and

easy to manage.With sunscreen protection.

Directions : Envy luxury

conditioner detangles and moisturises leaving your hair completely

rehydrated, shiny and easy

to manage. With sunscreen protection.

Directions :Place approx 5-10ml on to

the palm of your hand then apply evenly

to wet hair, shampoo, rinse and repeat. For best results follow with

envy steps 2 & 3.

Directions : Spray liberally onto clean

wet hair until a slight lather appears,

leave for 1 min then rinse and follow with

envy step 3 conditioner.

You can feel a great haircut.

It creates an emotion of

happiness and con�dence, now in 3 ‘envy’ steps,you can re-create that

original ‘wow’ factor everytime

you dry your hair!

TM

www.paulbryanhaircare.comwww.paulbryanhaircare.com www.paulbryanhaircare.com

E F F E C T

™

3

Paul

Bryan

envy

D E T A N G L I N GC O N D I T I O N E RC O N D I T I O N E R

®™

E F F E C T

Paul

Bryan

envyG E N T L E

C L E A N S I N GS H A M P O O

1

Makes hairfeel like

hair should

E F F E C T

™

2

Paul

Bryan

envy

D U A L F I XR E C O N S T RU C T S

R E H Y D R A T E S

Makes hairfeel like

hair should

Makes hairfeel like

hair should

SAVE£1OPLUS FREE Travel Bag!

Normal Price £47.Special O�er Price £37 PLUS FREE Travel Bag (whilst stocks last). ww

w.p

aulb

ryan

hairc

are.

com

SAVE£1OSPECIAL INTRODUCTORY OFFER

PLUS FREE Travel Bag!

®™

E F F E C T

Paul

Bryan

envyG E N T L E

C L E A N S I N GS H A M P O O

1

Makes hairfeel like

hair should

E F F E C T

™

2

Paul

Bryan

envy

D U A L F I XR E C O N S T RU C T S

R E H Y D R A T E S

Makes hairfeel like

hair should

E F F E C T

™

3

Paul

Bryan

envy

D E T A N G L I N GC O N D I T I O N E RC O N D I T I O N E R

Makes hairfeel like

hair should

in-store educational literature support

Paul

Bryan

envyE F F E C T

®

Paul

Bryan

envyPaul

Bryan

E F F E C T

®

NEWFor all Hair Types

and ‘Truly enviablehair’

BryanBryanPaul

PaulPaulPaul

eFor all Hair Types

‘Truly enviablehair’

BryanBryanBryanBryanBryanBryanBryan

nvy®nvy®

BryanBryanBryanPaul

BryanBryanPaul

BryanBryan

nvyeeeFor all Hair TypesFor all Hair TypesFor all Hair TypesFor all Hair Types

and ‘Truly enviableFor all Hair Types

‘Truly enviable

nvyE F F E C T

nvyE F F E C T

nvynvy®

E F F E C T

nvyE F F E C T

nvyNEW

For all Hair TypesFor all Hair TypesFor all Hair TypesFor all Hair TypesFor all Hair Types

3

Paul

Bryan

envyE F F E C T

™

D E T A N G L E RC O N D I T I O N E RC O N D I T I O N E R

The ‘all hair type’ solution for

‘truly enviable hair’

Paul

Bryan eD E T A N G L E R

C O N D I T I O N E R

The ‘all hair type’

‘truly enviable hair’

D E T A N G L E RC O N D I T I O N E R

eD E T A N G L E R

C O N D I T I O N E R

‘truly enviable hair’

C O N D I T I O N E RC O N D I T I O N E R

Instantly revitalizesall hair types and colours‘for truly enviable hair’

envyE F F E C T

2D U A L F I X

M O I S T U R I S E R& P R O T E I N

®

1

Paul

Bryan

envyE F F E C T

A M A Z I N GS H A M P O O

™

™

The ‘all hair type’ solution for

‘truly enviable hair’

3

Paul

Bryan

envyE F F E C T

™

D E T A N G L E RC O N D I T I O N E R

envyee

C O N D I T I O N E R

The ‘all hair type’ solution for

‘truly enviable hair’

Paul

BryanBryan

Paul

Bryan

‘truly enviable hair’‘truly enviable hair’

Instantly revitalizesall hair types and colours‘for truly enviable hair’

envyE F F E C T

2D U A L F I X

M O I S T U R I S E R& P R O T E I N

®

1

Paul

Bryan

envyE F F E C T

A M A Z I N GS H A M P O O

™

™

The ‘all hair type’ solution for

‘truly enviable hair’

3

Paul

Bryan

envyE F F E C T

™

D E T A N G L E RC O N D I T I O N E R

The ‘all hair type’ solution for

‘truly enviable hair’

Paul

Bryan

Instantly revitalizesall hair types and colours‘for truly enviable hair’

envyE F F E C T

2D U A L F I X

M O I S T U R I S E R& P R O T E I N

®

1

Paul

Bryan

envyE F F E C T

A M A Z I N GS H A M P O O

™

™

The ‘all hair type’ solution for

‘truly enviable hair’

3

Paul

Bryan

envyE F F E C T

™

D E T A N G L E RC O N D I T I O N E R

The ‘all hair type’ solution for

‘truly enviable hair’

Paul

Bryan eD E T A N G L E R

C O N D I T I O N E R

The ‘all hair type’

‘truly enviable hair’

D E T A N G L E RC O N D I T I O N E R

eD E T A N G L E R

C O N D I T I O N E R

‘truly enviable hair’

C O N D I T I O N E RC O N D I T I O N E R

Instantly revitalizesall hair types and colours‘for truly enviable hair’

envyE F F E C T

2D U A L F I X

M O I S T U R I S E R& P R O T E I N

®

1

Paul

Bryan

envyE F F E C T

A M A Z I N GS H A M P O O

™

™

The ‘all hair type’ solution for

‘truly enviable hair’

3

Paul

Bryan

envyE F F E C T

™

D E T A N G L E RC O N D I T I O N E RC O N D I T I O N E R

The ‘all hair type’ solution for

‘truly enviable hair’

Paul

Bryan eD E T A N G L E R

C O N D I T I O N E R

The ‘all hair type’

‘truly enviable hair’

D E T A N G L E RC O N D I T I O N E R

eD E T A N G L E R

C O N D I T I O N E R

‘truly enviable hair’

C O N D I T I O N E RC O N D I T I O N E R

Instantly revitalizesall hair types and colours‘for truly enviable hair’

envyE F F E C T

2D U A L F I X

M O I S T U R I S E R& P R O T E I N

®

1

Paul

Bryan

envyE F F E C T

A M A Z I N GS H A M P O O

™

™

The ‘all hair type’ solution for

‘truly enviable hair’

3

Paul

Bryan

envyE F F E C T

™

D E T A N G L E RC O N D I T I O N E RC O N D I T I O N E R

The ‘all hair type’ solution for

‘truly enviable hair’

Paul

Bryan eD E T A N G L E R

C O N D I T I O N E R

The ‘all hair type’

‘truly enviable hair’

D E T A N G L E RC O N D I T I O N E R

eD E T A N G L E R

C O N D I T I O N E R

‘truly enviable hair’

C O N D I T I O N E RC O N D I T I O N E R

Instantly revitalizesall hair types and colours‘for truly enviable hair’

envyE F F E C T

2D U A L F I X

M O I S T U R I S E R& P R O T E I N

®

1

Paul

Bryan

envyE F F E C T

A M A Z I N GS H A M P O O

™

™

The ‘all hair type’ solution for

‘truly enviable hair’

modular in-store point of sale

and

11

Paul

Bryan

eenvyE F F E C T

nvyE F F E C T

nvyA M A Z I N G

™

A M A Z I N GA M A Z I N GS H A M P O OS H A M P O O

The ‘all hair type’ solution for

‘truly enviable hair’‘truly enviable hair’

33

Paul

Bryan

envynvyE F F E C T

nvyE F F E C T

nvy™

D E T A N G L E RD E T A N G L E RC O N D I T I O N E RC O N D I T I O N E RC O N D I T I O N E R

The ‘all hair type’

ee

The ‘all hair type’ solution for

PaulPaul

BryanBryanBryan

The ‘all hair type’

C O N D I T I O N E RC O N D I T I O N E RC O N D I T I O N E R

eenvynvynvynvyE F F E C Tnvy

E F F E C Tnvynvy

E F F E C Tnvynvy

E F F E C Tnvy22222

D U A L F I XD U A L F I XD U A L F I XM O I S T U R I S E RM O I S T U R I S E RM O I S T U R I S E RM O I S T U R I S E RM O I S T U R I S E RM O I S T U R I S E RM O I S T U R I S E R

& P R O T E I N& P R O T E I N& P R O T E I N

11

Paul

Bryan

nvyE F F E C T

nvyE F F E C T

nvyA M A Z I N GS H A M P O O

™

™™

The ‘all hair type’ solution for

‘truly enviable hair’

BryanPaul

BryanPaul

eeE F F E C T

A M A Z I N GA M A Z I N GS H A M P O OS H A M P O O

Paul

The ‘all hair type’ solution for

‘truly enviable hair’‘truly enviable hair’

modular in-store point of sale

eBryanBryan

envynvyFor all Hair TypesFor all Hair TypesFor all Hair TypesFor all Hair TypesFor all Hair TypesFor all Hair Types

envynvyE F F E C T

nvyE F F E C T

nvyeePaulPaul

BryanBryan

3D E T A N G L E RD E T A N G L E R

C O N D I T I O N E RC O N D I T I O N E RC O N D I T I O N E RD E T A N G L E RD E T A N G L E RD E T A N G L E R

nvynvy

Paul

Bryan

nvy™

™™

Instantly revitalizesInstantly revitalizesall hair types and coloursall hair types and coloursall hair types and colours‘for truly enviable hair’

M O I S T U R I S E RM O I S T U R I S E RM O I S T U R I S E RM O I S T U R I S E R& P R O T E I N

33envy

E F F E C T

nvyE F F E C T

nvy

D E T A N G L E RC O N D I T I O N E R

The ‘all hair type’

envy

The ‘all hair type’ solution for

‘truly enviable hair’

nvyA M A Z I N GS H A M P O O

11ee

E F F E C T

nvyE F F E C T

nvyA M A Z I N GS H A M P O O

D E T A N G L E RC O N D I T I O N E R

The ‘all hair type’ solution for

D E T A N G L E RC O N D I T I O N E R

D E T A N G L E RC O N D I T I O N E R

D E T A N G L E RC O N D I T I O N E R

Bryan

envyE F F E C T

nvyE F F E C T

nvyA M A Z I N GS H A M P O O

The ‘all hair type’ solution for

‘truly enviable hair’

E F F E C T

™

3

Paul

Bryan

envy

D E T A N G L I N GC O N D I T I O N E RC O N D I T I O N E R

Makes hairfeel like

hair should

®™

E F F E C T

Paul

Bryan

envyG E N T L E

C L E A N S I N GS H A M P O O

1

Makes hairfeel like

hair should

E F F E C T

™

2

Paul

Bryan

envy

D U A L F I XR E C O N S T RU C T S

R E H Y D R A T E S

Makes hairfeel like

hair should

E F F E C T

™

Paul

Bryan

envy®®®®

BryanBryanBryanBryanBryanPaul

BryanBryanPaul

BryanBryanBryan

nvyE F F E C T

nvyE F F E C T

nvynvynvy®nvy®

A High Vision Instore,InSalon presence.A High Vision Instore,InSalon presence.

NEWPaul

Bryan

A High Vision Instore,InSalon presence.A High Vision Instore,InSalon presence.A High Vision Instore,InSalon presence.A High Vision Instore,InSalon presence.A High Vision Instore,InSalon presence.A High Vision Instore,InSalon presence.A High Vision Instore,InSalon presence.A High Vision Instore,InSalon presence.

NEW

Paul

Bryan

Paul

Bryan

NEW

in-store point of sale

strategic advertising support

3

Paul

Bryan

envyE F F E C T

™

D E T A N G L E RC O N D I T I O N E R

The ‘all hair type’ solution for

‘truly enviable hair’

®

1

Paul

Bryan

envyE F F E C T

A M A Z I N GS H A M P O O

™

The ‘all hair type’ solution for

‘truly enviable hair’

Paul

Bryan

Facilisis vero lobortis dignissim consequat iriure esse in, facilisi exerci.iusto sed iriure eum duis dignissim vel. Ex nostrud vel augue nulla iusto lobortis. Ea nonummy vel veniam nulla autem vero, veniam enim exerci delenit volutpat consectetuer consequatvel. Dolor blandit tation, molestie quis ut wisi diam vel eros hendrerit.

For truly ‘enviable’ hair

Bryan

Targetted Advertising

Paul

Bryan

Instantly revitalizesall hair types and colours‘for truly enviable hair’

envyE F F E C T

2D U A L F I X

M O I S T U R I S E R& P R O T E I N

E F F E C T

™

3

Paul

Bryan

envy

D E T A N G L I N GC O N D I T I O N E RC O N D I T I O N E R

Makes hairfeel like

hair should

®™

E F F E C T

Paul

Bryan

envyG E N T L E

C L E A N S I N GS H A M P O O

1

Makes hairfeel like

hair should

E F F E C T

™

2

Paul

Bryan

envy

D U A L F I XR E C O N S T RU C T S

R E H Y D R A T E S

Makes hairfeel like

hair should

E F F E C T

Paul

Bryan

envy

one product. one choice. same results every time

E F F E C T

™

3

PaulBryan

envy

D E T A N G L I N GC O N D I T I O N E RC O N D I T I O N E R

Makes hairfeel like

hair should

®™

E F F E C T

PaulBryan

envyG E N T L E

C L E A N S I N GS H A M P O O

1

Makes hairfeel like

hair should

nvynvyE F F E C T

™

2

PaulBryan

envy

D U A L F I XR E C O N S T RU C T S

R E H Y D R A T E S

Makes hairfeel like

hair should

Attract the green eyes!

...comingsoon!

Mobile marketing initiatives

on-line support and promotion

Paul

Bryan Paul Bryan Hair Care, Asprey House, St. George's Terrace, Jesmond, Newcastle, NE2 2DL.Tel.: +44 (0) 191 281 7333Email: paul@pbh.uk.com

© All information contained herein is subject to protected copyright by Paul Bryan Haircare Limited 12.2010

Online presence

Paul

Bryan

3

Paul

Bryan

envyE F F E C T

™

D E T A N G L E RC O N D I T I O N E R

The ‘all hair type’ solution for

‘truly enviable hair’

PaulBryan

Instantly revitalizesall hair types and colours‘for truly enviable hair’

envyE F F E C T

2D U A L F I X

M O I S T U R I S E R& P R O T E I N

®

1

Paul

Bryan

envyE F F E C T

A M A Z I N GS H A M P O O

™

™

The ‘all hair type’ solution for

‘truly enviable hair’

Facilisis vero lobortis dignissim consequat iriure esse in, facilisi exerci.iusto sed iriure eum duis dignissim vel. Ex nostrud vel augue nulla iusto lobortis. Ea nonummy vel veniam nulla autem vero, veniam enim exerci delenit volutpat consectetuer consequatvel. Dolor blandit tation, molestie quis ut wisi diam vel eros hendrerit.

For truly ‘enviable’ hair

Paul

Bryan Haircare Products

one product. one choice. same results every time

E F F E C T

™

3

Paul

Bryan

envy

D E T A N G L I N GC O N D I T I O N E RC O N D I T I O N E R

Makes hairfeel like

hair should

®™

E F F E C T

Paul

Bryan

envyG E N T L E

C L E A N S I N GS H A M P O O

1

Makes hairfeel like

hair should

E F F E C T

™

2

Paul

Bryan

envy

D U A L F I XR E C O N S T RU C T S

R E H Y D R A T E S

Makes hairfeel like

hair should

E F F E C T

™

3

Paul

Bryan

envy

D E T A N G L I N GC O N D I T I O N E RC O N D I T I O N E R

Makes hairfeel like

hair should

®™

E F F E C T

Paul

Bryan

envyG E N T L E

C L E A N S I N GS H A M P O O

1

Makes hairfeel like

hair should

E F F E C T

™

2

Paul

Bryan

envy

D U A L F I XR E C O N S T RU C T S

R E H Y D R A T E S

Makes hairfeel like

hair should

one product. one choice. same results every time

Contact: Paul Bryan. Mobile: +44(0) 07961 712 254 email: paul@pbh.uk.com

Contact: Samantha Davidson. Mobile: +44(0) 7772 283 759 email: samantha@horizonworks-marketing.co.uk

www.paulbryanhaircare.com

™

E F F E C T

Paul

Bryan

envy