equine rescue network
DESCRIPTION
TRANSCRIPT
138,000 were shipped to Canada and Mexico for Slaughter in 2011. Racing (both thoroughbred and standardbred racing)
Mares and foals who are by-products of the production of the drug Premarin (pregnant-mares-urine, used to treat menopausal symptoms for which there is a synthetic alternative)
Over breeding and “backyard” breeders
Irresponsible owners/Changing economic
Reports show that 92.3% of these horses are in good health and capable of continued service.
In November 2011, Obama lifted the ban on Slaughter in the US
Allowing slaughter houses to reopen in 2012
Horses will still ship to Canada & Mexico
Neighboring residents & towns people will continue to fight the reopening of the slaughter houses
More horses are projected to be slaughtered in 2012 due to economic conditions and changing lifestyles
Purchase horses for meat or for immediate resale
Killbuyers typically have a contract to deliver a certain number of horses to the slaughter house each period
Estimated 38 killbuyers in the US
Craigslist advertisements for free horses
Riding stables horses
End-of-the-Summer “Camp Horses”
Individuals who have an immediate need to rid themselves of the expenses and responsibility of owning a horse
Purchase horses at public auction for less than $350
They accumulate horses in paddocks referred to as ‘killpens’
Only a small percentage of horse are rescued by nonprofits & individuals.
The existing rescue facilities have the capacity to manage only 13% of the current population of the widely published estimate of 100,000 unwanted horses
There are hundreds of organizations in this country, all are overwhelmed with horses and dangerously underfunded
Most rely on public contributions to fund operations
Horses are crammed into impossibly small spaces and transported for days.
Although laws have been passed
that prohibit the use of double-decker trucks for slaughter-bound horses, there is no law against the use of double-deckers to transport horses. Horse meat brokers simply unload the horses onto smaller trailers for the last leg of their final journey.
NO Food, NO Water, NO Rest
Horses are sold on average to slaughter houses for 0.60 cents to $1 per pound.
Horses range from 900 – 1,100 lbs.
20-30 horses per load Average horse sells for
$225 to killbuyers
Revenue: (25 horses * 1000lbs * $1 per pound) -Costs : (25 - $225 per horse)
--------------------------------------------------------------- Total Profits before operating expenses = $19,375
One trip to Canada could yield $19,375.
One Killbuyer in PA
takes 5 loads of horses per month.
($19,375*5)=$17,500
(minus gas & other expenses)
The Government Accountability Office (GAO) prepared a report for congress in June 2011 The report further an increase in the number of abuse,
neglect and abandonment cases
The report showed 138,000 horses went to slaughter in Canada & Mexico
Once the horses cross the border, U.S. Laws (Equine Protection and Animal Cruelty) no longer apply
This TB colt was sold for $45. He stood patiently with his mother, who sold to a killbuyer for $65. She was 10 years old. Sadly, we only had room for the colt. We separated him from his mother, loaded him on our trailer. He drank 2 buckets of water before we left.
His mother was loaded onto a double decker trailer, with no water, food or rest for the 48 hour drive to Canada.
ERN connects individuals who rescue horses with generous businesses who offer discounted services to rescue horses
Owners first register their rescue horse, then click on a zipcode search which will return a list of discounted services available in their area
Visitors may search listings of horses available for adoption
Visitors may search listings of nonprofit rescue organizations
Making rescuing a horse more affordable – therefore, more attractive
Better care as services are less expensive
Centralized search make rescues more accessible to potential owners
Increases awareness of the issue of unwanted horses to all equestrians
Discounted Services for rescue horses
Information and expertise on the rescue process
Centralized location of rescue horses for adoption
Ability to post rescue horses in need of new homes
A consolidated news source for slaughter and equine news
Connect with other individual rescuers and rescue organizations
Inexpensive way to acquire new customers at the point when they need products and services most.
A new horse will need the following: Veterinary services
Blacksmith
Feed suppliers
Equipment & accessories
Trainers
Boarding facilities
50% discount on first blacksmith services
20% off first year emergency veterinary
50% off spring shots
10% discount for the first year of grain supplied
15% reduction in monthly board expense
Free first time evaluation by licensed trainer
$50 gift certificate to local tack store
*note – all services are still profitable for the provider and are likely to lead to a long-term loyal customer
All advertizing include the clause:
“Sponsored by Your Company”
All marketing channels include: Internet & Social Media marketing campaigns
Printed brochures distributed to all service providers
Printed brochures distributed to all rescue organizations and individuals who rescue
Any news media and press releases
There are 9.2 million horses in the United States.
Approximately 75% of horse owners have a household income of over $50,000. 2 Million horses owners in the United States.
4.6 million Americans are involved in the industry as horse owners, service providers, employees and volunteers. Tens of millions more participate as spectators.
The equine industry represents a total employment impact of 1.4 million FTE jobs.
There are horses in every state. Forty-five states have at least 20,000 horses each.
Facebook has 800 million users Horses page – 1,443,000+ supporters
Horseback riding page – 1, 144,000+ supporters
Camelot Weekly Rescue page – 27,000+
NEER page – 4975+
AAEP page – 6698+
LinkedIn Business of the Horse – 4000+ members
Equus – 1300+ members
Essentially a small task force of interns, volunteers and paid sales people will contact equine related businesses
Service providers will be sent an initiation package with instructions
Task force will follow up on each provider to facilitate participation
All registered 501c3 Rescue Organizations will be sent an initiation package with instructions
All rescue organizations in New England are willing to participate
They will enter their rescue into the system
All horses adopted from their rescue will be registered on ERN
They will post horses available for adoption on ERN free of charge
50% of all proceeds will go to Hope4Horses (H4H). A registered 501c3. H4H purchases horses directly from killbuyers and transport
them to other 501c3 organizations for rehabilitation, training, and rehoming.
H4H will continue to act as a fundraising engine for other registered 501c3. These funds go towards veterinary care and feeding expenses (hay & grain) of rescue horses.
50% will go to infrastructure costs of ERN Technical development
Graphic Design
Marketing & Promotion
Dr. Janine Jacques
Mount Ida College
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978.273.8469
www.janinejacques.com
www.hope4horses.com