eric howard resume2
TRANSCRIPT
Eric Howard928 // 701 // 1954 Minneapolis, Minnesota
Communications professional with experience developing and implementing communication strategies and campaigns to inform, motivate and inspire groups and individuals to take action.
Possesses excellent writing skills, ability to foster relationships across
organizational levels and a tenacious work ethic. Areas of expertise include:
• Framing of messages through storytelling
• Web community creation & management
• Social media strategy
• Brand development and amplification
• Internal and external communication
• Writing for diverse audiences
• Media relations
• Graphic design
EXPERIENCE
ISAIAH’s first communications professional. Developed communication strategies for a
broad array of electronic, digital and print media, ensuring the effectiveness and
consistency of all internal and external communication.
• Developed and facilitated media training programs for staff and community
stakeholders, creating new teams of effective spokespeople for ISAIAH’s positions.
• Launched new approaches to maximize the impact of ISAIAH’s digital resources,
resulting in a 10% increase in responses to online petitions and more than doubling
Facebook likes and Twitter followers from ISAIAH's target audiences.
• Initiated brand roll-out strategies for 15 major events and campaigns, each noted
for dramatically influencing target audiences with consistent professional design
and crisp messaging.
PROFESSIONAL COMPETENCIESEDUCATION
Northern Arizona University
2008-2012
Bachelor of Arts,Public Relations &
Speech Communications,
3.7 GPA
Central Arizona College2005-2007
Associate of Arts,Athletic Studies,
Deans List
VOLUNTEER
Exodus Lending2015-Current
Board of Directors
Kaleo Center at United Theological Seminary
Board of Directors
[email protected] erichorwardmn.squarespace.com
ISAIAH, St. Paul, MN // Aug. 2012 - Nov. 2015Communications Manager
J.
ISAIAH recruited me through Lutheran Volunteer Corps for a one-year term to establish multi-racial
relationships with community members and to build and expand a network of activists for social justice.
Lutheran Volunteer Corps, (ISAIAH) // Aug. 2011 - Aug. 2012
• Planned and executed an public meeting with 50 stakeholders addressing racial injustice in schools
– garnering commitments from education leaders to work together for racial justice.
• Led first ever initiative to expand ISAIAH’s online media techniques, resulting in an website and
resource center that engaged 600 religious leaders across Minnesota during ISAIAH’s 2012
voter engagement program.
LRCC hired me for a summer position as a Counselor. After two seasons, I was promoted to Associate
Director and then Director for my final summer.
• Initiated and led a marketing/PR approach and consulted on program development resulting in first
ever PR plan, Beach Camp Manual and a training program adopted throughout the organization.
Lutheran Retreats, Camps & Conferences (LRCC), Pacific Beach & San Clemente, CA // June - Aug. 2010
• Proposed and led cooperative multi-media communication strategies with other social justice non-
profits to influence public opinion and motivate elected leaders to adopt policies for racial justice;
techniques adopted by other organizations across the country.
• Led production strategy and storyline development of ISAIAH’s video profiling top community
leaders. Video featured at a statewide convention with Gov. Mark Dayton & top elected officials
and 1,500 diverse community leaders.
• Created and led ISAIAH’s 2015 statewide social media campaign to raise awareness of
transportation issues and to motivate community members to take online action (i.e. sign petitions,
share & like content, etc.) – increasing followers on all major social media platforms (Facebook,
Twitter, and Instagram) and exceeding expectations for engagement.
• Conceived and executed the online component of ISAIAH’s 2014 voter mobilization campaign,
which surpassed expectations by securing 20% of voter pledges.
Associate Organizer & Communications Coordinator
Director of Beach Camps