eric olden guest lecture uc berkeley march 2013
Post on 17-Oct-2014
447 views
DESCRIPTION
The Center for Entrepreneurship & Technology (CET), in collaboration with Berkeley Skydeck, is delighted to host a lecture by Eric Olden, March 5 2013, at Skydeck. Eric Olden, angel investor, multiple founder, and startup CEO of Symplified and CTO of Securant Technologies, will share his experiences starting an internet security software company while at Cal. Eric took Securant, a security software startup that began as an idea on campus and grew to become the largest provider of Web identity management until its acquisition by RSA Security for $140,000,000. With multiple patents to his name, Eric is an authority on security and cloud infrastructure. Olden co-authored the initial SAML federated identity standard and has been published in engineering journals. Next Tuesday, he will share strategies, tactics, and resources to help you make your startup successful. From creating a lean startup, finding initial funding and venture capital, to building a great team, phenomenal culture, and a killer commercial product; come and learn from someone who's been through startup experience several times. http://www.linkedin.com/in/boughtnotsoldTRANSCRIPT
![Page 1: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/1.jpg)
Symplified
Everything You Wanted To Know About Launching A Startup At Cal But Didn’t
Know Who To Ask
Eric Olden
![Page 2: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/2.jpg)
Symplified
Who Am I?http://www.linkedin.com/in/boughtnotsold
UC Berkeley Class of 1995
Self-taught engineer and geek – Founder, CEO and CTO
Securant Technologies - Web security• Founded first company my senior year on campus• Moved to San Francisco and grew to ~300 employees• Raised $40,000,000 and acquired a few months later for $140,000,000
Became active angel investor focused on infrastructure, enterprise software and security
Symplified – Cloud SecurityCEO, Chairman and Founder
Raised $38,000,000 building cloud security and identity
Total venture capital raised - $78,000,000
Total enterprise value created - nearly $225,000,000Eric Olden
![Page 3: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/3.jpg)
Symplified
What I Do Now
Founder Veloci Partners
Helping startups kick ass faster
Strategy | Lean startups | Bought Not Sold
Angel investments, capital raising, team building and company formation
Eric Olden
![Page 4: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/4.jpg)
Symplified
Agenda
1. What it takes to succeed
2. Show me the money
3. If I could do it over again...
4. Questions and answers
Eric Olden
![Page 5: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/5.jpg)
Symplified
What it takes1. Guts
2. Great team
3. Ideas are free - execution is the key
4. Innovation is overrated - don't fall in love with your idea
5. Resilience - know when to pivot
6. Bootstrapping - do it the old fashioned way, earn it
7. Money - best from customers, or angels or VC (last resort)
8. Culture is king - no jerks
9. Know the difference between success and winning a lottery
10. Help others - what goes around comes around
Eric Olden
![Page 6: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/6.jpg)
Symplified
Guts
Eric Olden
![Page 7: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/7.jpg)
Symplified
Startups are like train wrecks
where a lucky few survive
(chaos means opportunity)
Eric Olden
![Page 8: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/8.jpg)
Symplified
Startups are HARD and SCARY
Eric Olden
![Page 9: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/9.jpg)
Symplified
Great Teams Mean Everything
Eric Olden
![Page 10: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/10.jpg)
Symplified
Ideal Blend Of Specialists And Generalists
Look For Cultural Fit and IQ
Eric Olden
![Page 11: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/11.jpg)
Symplified
Team and culture eats strategy
for breakfast
Tom Curren
Eric Olden
![Page 12: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/12.jpg)
SymplifiedEric Olden
![Page 13: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/13.jpg)
Symplified
Ideas are free
It’s the EXECUTION that matters
Eric Olden
![Page 14: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/14.jpg)
Symplified
Find a really painful thing to fix
The more painful the bigger the potential
Eric Olden
![Page 15: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/15.jpg)
SymplifiedEric Olden
![Page 16: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/16.jpg)
SymplifiedEric Olden
![Page 17: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/17.jpg)
Symplified
Know When To Change (pivot)
Be Data Driven & Intellectually Honest
Eric Olden
![Page 18: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/18.jpg)
Symplified
The Money
Bootstrap
Prove It
Nail It
Scale It
Eric Olden
![Page 19: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/19.jpg)
Symplified
The Valley Of Death
Eric Olden
![Page 20: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/20.jpg)
Symplified
The Valley Of Death
Eric Oldenhttp://www.forbes.com/sites/martinzwilling/2013/02/18/10-ways-for-startups-to-survive-the-valley-of-death/
![Page 21: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/21.jpg)
Symplified
Bootstrap
1.Do
2.Spend
3.Wait
4.Hire Slowly
Eric Olden
![Page 22: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/22.jpg)
SymplifiedEric Olden
![Page 23: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/23.jpg)
Symplified
Angel investors are more common than ever
Look for investors that can bring more than money – networks, advice, recruiting
Cost of startups has never been lower in history. Use this!
Eric Olden
![Page 24: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/24.jpg)
Symplified
The Valley Of Death
Eric Oldenhttp://www.forbes.com/sites/martinzwilling/2013/02/18/10-ways-for-startups-to-survive-the-valley-of-death/
![Page 25: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/25.jpg)
Symplified
Angel List Amazon Meets Venture Capital
Eric Olden
![Page 26: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/26.jpg)
Symplified
Kick Starter Sell Your Product Not Your Company
Eric Olden
![Page 27: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/27.jpg)
Symplified
Indie GoGo Sell Your Product Not Your Company
Eric Olden
![Page 28: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/28.jpg)
Symplified
The Funded Yelp For Venture Capital
Eric Olden
![Page 29: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/29.jpg)
Symplified
If I Could Do It Over Again
Change- Don’t take too much money
- Don’t get obsessed with being 1st
- Grow slowly and smart
- Protect culture!
- Build a great board
- Sell when value created – founders and VC have totally different motivators
Wouldn’t Change- Just Do It
- Great teams
- Learn and leverage others’ experience
Eric Olden
![Page 30: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/30.jpg)
Symplified
Pay It Forward
Give Before You Ask
What Goes Around Comes Around
Eric Olden
![Page 31: Eric Olden guest lecture UC Berkeley March 2013](https://reader034.vdocument.in/reader034/viewer/2022051816/5441809bb1af9fff4b8b473e/html5/thumbnails/31.jpg)
Symplified
Questions?
If you have an idea or a startup that you’d like to take to the next level email me.
Most seed startup initial engagements are free for Cal students and alumni.
This presentation will be on SlideShare.com
[email protected] Eric Olden