ericahill-epk (1)
TRANSCRIPT
Erica Hill is an innovative thinker and “branding” strategist who is adept at turning ideas into concrete business ventures. The Los Angeles native has built a solid reputation within the entertainment industry as a communications specialist and lives by the mantra “no excuses, just results.” Over the span of her career, Erica has worked closely with top companies in the sports, entertainment, lifestyle, and non-profit industries. Some of her notable recent accomplishments include annual events at Sundance Film Festival, the ESPY’s party at the Playboy Mansion, PR for PRINCE for his “Hit and Run” pop up concert at the Hollywood Palladium, Project Music House at Coachella, Los Angeles, and South By Southwest (SXSW), PR and talent booking and assisted with development and marketing for Wu-Tang Clan’s Raekwon and Ghostface Killa’s “Only Built for Cuban Links” 20 year anniversary documentary. Furthermore Erica led the three city PR campaign for Kevin Hart ’s 2014 Hartbeat Weekend Series (Atlantic City, Las Vegas, London) and has worked closely with top brands including Starbuzz, Coke Zero, Brown Forman-Jack Daniels, Moreno BHLV, Mountain Vapors, Keurig, Anheuser-Busch, Toyota, Shades by GAL, Soul Cycle, The W Hotel, and many more.
Throughout the development of her exciting career, Erica has amassed a repertoire of specialties including PR and media relations, event production, business development, sponsorship procurement/
brand activations, product placement, and community relations, just to name a few. Along with her entertainment management prowess Erica became the first black woman to own a NASCAR team when she joined forces with former NBA star, Derek Strong in 2008. Together, they lead a world-class NASCAR racing team that bridged the gap between the established racing and minority communities. As a result of her outstanding work via Strong Racing, Erica was appointed the first Los Angeles Program Director for The Motorsports Institute, a non- profit company that motivated and inspired students to achieve academic success through an educational platform of learning, discovery, and fun in the motorsports industries.
In 2011, Erica partnered with Stacy Barker to form Jade Umbrella, an entertainment and lifestyle focused brand management and public relations agency. Jade Umbrella, utilizing Erica’s skills and
contacts, created countless memorable events and campaigns for established brands and emerging companies through increased awareness among target audiences as well as reputation management, product launches, and market positioning. Erica’s uncanny ability to find co-branding opportunities, product placement, event planning, and communication strategies made her a valuable asset to Jade Umbrella and its clients.
Among Erica’s other endeavors is Africa 2.0 in which she joined in 2014 as co-head of their newly formed Hollywood Chapter. She and team have been tasked with executing a comprehensive plan to rally celebrities and key influencers in an effort to change and improve the US Media’s perception of the African continent and the lives of its citizens.
In 2015, Erica launched E-Hill Entertainment after ending her successful partnership to further diversify her client base and professional direction. Under Erica’s direction, E-Hill represented events such as social media star Matthew Espinosa’s 18th birthday bash, recording artist Post Malone’s White Iverson’s video release party, casting director Leah Daniels-Butler, sister of Lee Daniels, 50 and Fly birthday extravaganza, the one year commemoration of Mike Brown Jr ’s death in Hollywood - a tribute to Black Lives Matter, and many more.
THE BIG GAME EXPERIENCEHOSTED BY JAMIE FOXX
SAN FRANCISCO, CAPRODUCER • PUBLIC RELATIONS • RED CARPET
LEAH DANIELSFIFTY & FLY BDAY BASH
WOODLAND HILLS, CAPRODUCER • SPONSORSHIP ACTIVATIONS
MIKE BROWN JR’SONE YEAR ANNIVERSARY
HOLLYWOOD, CAPRODUCER
Private “Hollywood” gathering, with key executives, celebrities and influencers in attendance to commemorate the one-year anniversary.
MATTHEW ESPINOSA’S18TH B-DAY BASH
BEVERLY HILLS, CACO-PRODUCER • SPONSORSHIP ACTIVATIONS
2016FEBRUARY
2015OCTOBER
2015AUGUST
2015JULY
MIC LIVELOS ANGELES, CA
PARTNER2015
OCTOBER
RAMSES BARDEN SOUL GLOWSKILLS STRETCH SUMMER CAMP
PASADENA, CAPRODUCER • PUBLIC RELATIONS • SPONSORSHIP ACTIVATIONS
ALLHIPHOP SXSW SOUNDSTAGEAUSTIN, TX
TALENT BOOKING • PUBLIC RELATIONS • SPONSORSHIP ACTIVATIONSPrivate “Hollywood” gathering, with key executives, celebrities and influencers in attendance to commemorate the one-year anniversary.
THE BIG GAME EXPERIENCEHOSTED BY JAMIE FOXX
SCOTTSDALE, AZPRODUCER • PUBLIC RELATIONS • RED CARPET
PURPLE TAPE FILESHOLLYWOOD SCREENING
HOLLYWOOD, CAPRODUCER • PUBLIC RELATIONS
2015JUNE
2015MARCH
2015FEBRUARY
2015FEBRUARY
BRUNCH WITH THE BUTLERSHOSTED BY HENRY BUTLER & LEAH DANIELS-BUTLER
HOLLYWOOD, CACO-PRODUCER
2015JULY
WE ARE 1NE CAMPAIGN LAUNCHWORLDWIDE
TO READ MORE PLEASE CLICK HERE
SUNDANCE FILM FESTIVALPARK CITY, UT
PUBLIC RELATIONS • SPONSORSHIP ACTIVATION • FILM SCREENING • PARTIESModerated Wu-Tang’s Raekwon and Ghostface Killah Only Built for Cuban Links 20 Year Anniversary Documentary
screening in the Independent Filmmaker’s Lounge.
DRUMMA BOY’S BET HIP HOP AWARDS NOMINATION DINNER
ATLANTA, GAPRODUCER • PUBLIC RELATIONS
KEVIN HART’SHARTBEAT WEEKEND
ATLANTIC CITY, NJ • LAS VEGAS, NVPUBLIC RELATIONS
Co-Producer Pool Party/ Responsible for Official Jevin Hart Day (Sept 6)
2015JANUARY
2015JANUARY
2015JANUARY
2014SEPTEMBER
2014AUGUST
SEPTEMBER
INDIE NIGHT FILM FESTIVALSEASON 3 LAUNCH
HOLLYWOOD, CAPUBLIC RELATIONS
Join us @ Mountain Gate Country Club The Alex Thomas Foundation proudly extends an invitation for your client to play as one of our celebrity golfers in this year’s
Celebrity Golf Tournament.
Monday, July 14th, 2014 Check-in starts @ 8:30am
Scramble format tee off @ 10:00am
RSVP: Jade Umbrella PR [email protected] [email protected]
5th Annual Alex Thomas Celebrity Golf Classic
LIV WARFIELDFT. NPG HORNZ
WOODLAND HILLS, CAPUBLIC RELATIONS
PRINCE’S HOLLYWOOD PALLADIUM POP UP CONCERT
HOLLYWOOD, CAPUBLIC RELATIONS
SXSWHOSTED BY DARNAA AND FRIENDS
PERFORMANCES BY B.O.B.AUSTIN, TX
PUBLIC RELATIONS • SPONSORSHIP ACTIVATIONS
ALL-STAR WEEKENDHOSTED BY T.I., MIGUEL, RICK ROSS & YO GOTTI
NEW ORLEANS, LAPUBLIC RELATIONS • TALENT BOOKING • RED CARPT
2014JULY
2014MARCH
2014MARCH
2014MARCH
2014FEBRUARY
ALEX THOMAS’5TH ANNUAL CELEBRITY GOLF CLASSIC
HOLLYWOOD/BELLAIRE, CAPUBLIC RELATIONS • TALENT BOOKING • SPONSORSHIP ACTIVATION
PHILLIPPE BEVERLY HILLSGRAND OPENING
BEVERLY HILLS, CAPUBLIC RELATIONS•RED CARPET • TALENT GUESTLIST
2014JANUARY
2013NOVEMBER
MERCEDES BENZ FASHION WEEKTHE MALON BRETON SHOW
MANHATTAN, NY • PRODUCER • SPONSORSHIP ACTIVATIONS
KANDYLAND - KARMA INTBEVERLY HILLS, CA
PUBLIC RELATIONS • RED CARPET • TALENT BOOKING
2013AUGUST
PLAYBOY MANSION’SCELEBRATE THE GAME
HOLLYWOOD, CAPUBLIC RELATIONS • CO-PRODUCER • SPONSORSHIP ACTIVATIONS
2013JULY
BET AWARDS AFTER PARTYHOSTED BY CHRIS BROWN, JERIMIH, PROBLEM & DJ NICK CANNON
DOWNTOWN LOS ANGELES, CACO-PRODUCER • PUBLIC RELATIONS
2013JUNE
GO MICKEY GOPUBLIC RELATIONS
Female Race Car Driver - First women in History to lead in Points all season for Historic Trans AmMary “Mickey” Wright Racing Series
2012NOVEMBER
“As Founder and Chairman of Africa 2.0, I would like to acknowledge the phenomenal work achieved by Erica Hill who inspired and led the We Are 1ne Campaign from inception. She mobilized her networks in the United States, Europe and
Africa.
She was the main architect of the campaign from the logo to designing and implementing the strategy. We Are 1ne was a global campaign that started at the pick of Ebola outbreak and continued way beyond that period during the Boko Haram
Bombings across West Africa.
The We Are 1ne campaign called for human solidarity and humanity to mobilize leaders, celebrities, civil society to unite to save lives and raise consciousness to eradicate those
plagues.
Erica’s leadership led to a very successful campaign that mobilized people from 60 countries around the world and more than 15,000 supporters on Facebook in just a few weeks.
In addition key people in Africa rallied behind the campaign such as Aliko Dangote (richest man in Africa and richest man in the world), DBanj (biggest music star in Africa), Donald Kaberuka (President of African Development Bank) and other
renowned sportsmen and politicians.
She combined grass root activities, guerilla marketing, active social media engagement and brand awareness activation. Her plan included also peaceful demonstration for unity blending political leaders and civil society hand in hand like
in Cameroon.
As a result Africa 2.0 grew significantly as a modern key influencer on the global scene and we are grateful to have her in our ranks as we build momentum and preparing some even
bigger campaigns for 2016.”
Mamadou ToureChairman & CEO - Ubuntu Capital Group
www.ubuntu-capital.com
“As a growing international mindful fitness brand, we quickly understood that we were navigating rare atmosphere toward a vast clientele base that had no previous access to an obvious and growing need for our service. Erica Hill of E-Hill Entertainment came recommended from a close family friend for her experience in media and entertainment. Erica and her family oriented team hand-guided us through our first flagship mindful fitness festival and its peripheral marketing components and it was a remarkable event. E-Hill Entertainment is now an exclusive member of our intimate
family business.”
Ramsēs BardenFounder of #SoulGlowSkills™
“Working with Erica has not only brought a great deal of growth to me professionally but also personally. Through her expertise and extensive networking, I have had the opportunity to work on amazing projects & build my brands to an unexpected level. Working with Erica is a constant adventure, filled with opportunities, refreshing ideas and a constant source of
motivation, inspiration and support. ”
L. Lindsey ParksAward Winning Graphic Designer MoneyGraphics LLC/Studio5Nine
www.moneygraphicsllc.com • www.studio5nine.com
“Erica Hill is way more than a publicist. She motivates, believes, and inspires. She continues to guide me through enhancing and expanding my brand while highlighting all of my strengths and talents. She consistently pushes me through moments that are challenging and encourages to me to be humble through the glory. She has exposed me to new opportunities for sure. Working with Erica has been extremely rewarding on so many
levels. She’s solid!”
Drumma BoyMulti-Platinum Producer
www.drummaboy.com
“Erica is an angel! She is one of the most hardest working, innovative people I’ve met in years. It is truly an honor and blessing to work with her in any facet of the industry, being that her expertise spans across many platforms. She is genius!
Absolutely genius!”
Megha MaanTV/Film/Publishing Producer