ericsson mobility-report-august-2014-interim
DESCRIPTION
ON THE PULSE OF THE NETWORKED SOCIETYTRANSCRIPT
This document is a scheduled update to some sections of the Ericsson Mobility Report, released in June 2014.
To view or download a copy of the original report, please visit: www.ericsson.com/ericsson-mobility-report
We will continue to share traffic and market data, along with our analysis, on a regular basis.
ERICSSONMOBILITYREPORTON THE PULSE OF THE NETWORKED SOCIETY
SUBSCRIPTIONS
Mobile broadband subscriptions passed 2.4 billon in Q2 2014
TRAFFIC
60% growth in data traffic between Q2 2013 and Q2 2014
August 2014
INTERIM UPDATE
6.8 billionmobile subscriptions globally in Q2 2014
530
Wes
tern
E
uro
pe
590
Cen
tral
an
d
Eas
tern
Eu
rop
e
370
Mid
dle
E
ast
850
Afr
ica
1,360
AP
AC
(exc
lud
ing
Ch
ina
and
Ind
ia)
800
Ind
ia
720
Lat
in A
mer
ica
1,260
Ch
ina
370
No
rth
A
mer
ica
Mobile subscriptions Q2 2014
2 ERICSSON MOBILITY REPORT INTERIM UPDATE AUGUST 2014
Total mobile subscriptions up to and including Q2 2014 were around 6.8 billion. Of these, 80 million new subscriptions were added during Q2 2014. However, the actual number of subscribers is around 4.6 billion, since many have several subscriptions.
Global mobile penetration was 94 percent in Q2 2014. Other interesting developments include:
> China grew most in the quarter in terms of net additions (+12 million), followed by Russia (+5 million), India (+5 million) and Indonesia (+4 million).
> Mobile subscriptions are growing around 6 percent year-on-year and 1.1 percent quarter-on quarter.
> In Q2 2014, mobile broadband subscriptions passed 2.4 billion, growing by around 140 million, reflecting a year-on-year increase of around 35 percent.
> WCDMA and HSPA subscriptions grew by around 70 million and LTE subscriptions increased by approximately 40 million to 280 million. The total number of subscriptions capable of using GSM grew by 90 million, while GSM-only subscriptions declined by 40 million, a rate of 1 percent.
> Around 300 million smartphones were sold in Q2 2014. This device represented more than 65 percent of all mobile phones sold in Q2 2014, compared to around 55 percent in Q2 2013. Of all mobile phone subscriptions, around 35 percent are associated with smartphones, leaving considerable room for further uptake.
Indian subscriptions include active VLR subscriptions.
Mobile subscriptions (million)
Africa
127%
INTERIM UPDATE AUGUST 2014 ERICSSON MOBILITY REPORT 3
Note that Turkey has been included as part of the Middle East instead of Central and Eastern Europe since Ericsson Mobility Report November 2013.
103%
No
rth
Am
eric
a
Wes
tern
Eu
rop
e
144%
Cen
tral
an
d E
aste
rn E
uro
pe
108%
Mid
dle
E
ast
75%
Afr
ica
105%
AP
AC
(exc
lud
ing
C
hin
a an
d In
dia
)
63%
Ind
ia
116%
Lat
in A
mer
ica
Ch
ina
Penetration
Glo
bal
pen
etra
tion
94%90%
4 million
5 million
8 million
6 million
20 million
20 million
12 million
2 million
3 million
North America
Western Europe
80 millionnew mobile subscriptions globally in Q2 2014
Central and Eastern Europe
Middle E
astC
hina
Latin America
India
APAC (e
xclu
ding
Chi
na a
nd In
dia
)
Mobile Traffic Q2 2014Global traffic in mobile networks
The graph below shows total global monthly data and voice traffic. It depicts a strong increase in data traffic with a moderating rate of growth and flat voice traffic development. The number of mobile data subscriptions is increasing rapidly, and driving growth in data traffic along with a continuous increase in the average data volume per subscription. Data traffic grew around 10 percent between Q1 2014 and Q2 2014.
It should be noted that there are large differences in traffic levels between markets, regions and operators.
These measurements have been collected by Ericsson over several years using a large base of commercial networks that together cover all regions of the world. They form a representative base for calculating total traffic in the world’s mobile networks.1
The contents of this document are based on a number of theoretical dependencies and assumptions and Ericsson shall not be bound by or liable for any statement, representation, undertaking or omission made in this document. Furthermore Ericsson may at any time change the contents of this document at its sole discretion and shall not be liable for the consequences of such changes.
Ericsson AB
SE-126 25 Stockholm, Sweden
Telephone +46 8 719 0000
www.ericsson.com
EAB-14:045541 Uen, Revision A
© Ericsson AB 2014
1 Traffic does not include DVB-H, Wi-Fi, or Mobile WiMax. Voice does not include VoIP.
1,500
1,000
2,000
2,500
500
Voice
Data
Tota
l (u
plin
k +
do
wn
link)
mo
nth
ly t
raffi
c (P
eta
Byt
es)
Q1 2014
Q2Q1 2010
Q2 Q3 Q4 Q1 2011
Q2 Q3 Q4 Q1 2012
Q2 Q3 Q4 Q1 2013
Q2 Q3 Q4
60%growth in data traffic between Q2 2013 and Q2 2014