erik jan van vuuren – product lead windows azure opportunities with cloud, data and devices
TRANSCRIPT
Erik Jan van Vuuren – Product Lead Windows Azure
Opportunities with Cloud, Data and Devices
Devices
Social media
Apps
• Gaming• Social• News• Insight & act• Video streams• Business
functions
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Structured data Unstructured data Streaming data
Information created in 2010Source: IDC 2010 – Digital Universe Study
1.2 ZETTABYTES
By 2020Source: IDC 2010 – Digital Universe Study
35 ZETTABYTES
Turbulence
Trends
SocialDevicesBusinessIT Budget Pressure Big data
35 ZB
Media
TV Broadcasting• On demand or live streams• 100% available, Geo redundant• Content Delivery Network• Global delivery• 250 Million viewers
250M
Viewers
Digital Innovation
Talpa Second Screen
PaaS for all productions:• Flexible• Time to market• Cost efficient• Easy development, Open Source• Global presence• All devices and platforms
50 countries
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Connected devices
SamsungAll Smart TVs ConnectedSamsung Smart TV Operations> 120 Countries
Focus on business expansion
>120
Countries
High bandwidth
Cut cost
Connected devices
CO2 reduction
IBOR:• CO2 reduction• All infrastructure monitored• Live performance insights• Improve maintenance efficiency• Individual devicemanagement
• Time to market• Low Cost
Live information
Open data
Live informatie public transport• Improve travel experience
real-time travel information to multiple channels.
• Extreme scalability• Marginal cost of Azure platform• Environmental Sustainability
• 2,3 million hits per day• Many phone apps developed• Widgets for websites available
CO2 reduction
High Performance Compute
Finance• Risk calculation – Basel II
Simulations• Engineering
Media rendering• 3D Animations
Opportunities
Cloud attributes
Scalable elastic
Cost
Time to market
Geo scaling
Availability
You Manage You Manage
Vendor Manages
You Manage
Vendor Manages
Platform(as a Service)
Storage
Servers
Networking
O/S
Middleware
Virtualization
Applications
Runtime
Data
Software(as a Service)
Storage
Servers
Networking
O/S
Middleware
Virtualization
Applications
Runtime
Data
Infrastructure(as a Service)
Storage
Servers
Networking
O/S
Middleware
Virtualization
Data
Applications
Runtime
You Manage
Vendor Manages
Cloud ServicesOn Premises
Storage
Servers
Networking
O/S
Middleware
Virtualization
Data
Applications
Runtime
Commoditized IT
Enterprise IT & Cloud
PrivateCLOUD
TraditionalNON-VIRTUALIZED
PublicCLOUD
Hybrid IT
Non-virtualizedapplications
Pooled (Virtualized)ElasticSelf-serviceUsage-based
Managed Services
Pooled (Virtualized)ElasticSelf-serviceUsage-based
Hybrid ApplicationPortions of applications and data on-prem and off-prem
PrivateCLOUD
PublicCLOUD
Cloud on your terms
IaaS
SaaS
SQL DatabaseSQL DatabaseMobile services
Media servicesWebsites
HD InsightWeb servicesApp Store
PaaS
AD services Network
On P
rem
ises
- O
uts
ourc
ed
Windows Azure
Best for developerOpenSimple
Enterprise ready
PAASIAAS
MARKETPLACE DEVICES
Toekomst kansen
• Services • Data• Devices
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© 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.