Ethica Strategy is a boutique consultancy that works across Asia with clients in the

corporate and NGO sector to help advance social and environmental sustainability.

TIME TO DO THE RIGHT THING.The world faces unprecedented challenges: climate change, declining biodiversity, growing inequality, and persistent social development issues. Continuing the same practices that got us here makes no sense. It’s time to break old patterns. It’s time to forge a wide path to smarter solutions.

A better future for everyone starts by recognising our current reality. But we can’t stay mired in negativity, denial or doomsday scenarios. We need to capture the hearts and minds of changemakers, influencers and people on the street. We need a positive, inspiring vision of a just and sustainable future that meets our innate desire for comfort and connection, love and abundance, progress and satisfaction.

It’s time to do the right thing. It’s time for Ethica Strategy.

SHARED VALUE. SHARED VALUES.Ethica Strategy is a boutique consultancy that works across Asia with clients in the corporate and NGO sector to help advance social and environmental sustainability. With more than 25 years of experience in North America, Europe and Asia, we engage and collaborate with clients and partners on a range of critical issues – from environmental conservation and community development to health promotion and social justice.

At Ethica Strategy, we start from a place of both shared value and shared values. We see the success of an organisation – whether it’s an enterprise or non-profit – and the health and welfare of local communities as mutually dependent. The smartest, most innovative strategies emerge by acknowledging this connection. That’s why we look for common values and principles that ensure the greatest likelihood of building consensus and generating powerful outcomes.

For today. For tomorrow. For good.

We draw from many disciplines to measurably advance our client’s interests and impacts. They include strategic planning and facilitation, environmental scanning and impact assessments, communications and branding, and campaigns and advocacy.

Transparency. Integrity. Contribution. Trust. Ethica Strategy works with enterprises and organisations to address the world’s challenges by building and enhancing these important attributes.

ethicastrategy.com

HERE’S HOW WE CAN BE OF SERVICE:

VALUES-BASED COMMUNICATIONS

Be explicit about your values. Talk about issues even when it’s hard. Be honest and be your word. Share what’s working and what’s not. Appeal to heart and head. These statements inform our strategic approach in all its forms – internal and external, communications and marketing, online and offline.

Look to us for research insights, strategy development, graphic design, implementation services, and monitoring and measurement.

SUSTAINABILITY / CSR STRATEGY

Do well by doing good. An active commitment to sustainability and CSR buttressed by the right strategies can deliver abundance to you and your stakeholders. Let us show you how. NGOs also benefit from these practices as well as our insights into how best to partner with the corporate world.

Look to us to benchmark your enterprise, develop sustainability and CSR strategies that build business value, and report on progress through a variety of tools and tactics. For NGOs, let us help you assess, package and support your organisational strengths to reap the rewards of collaboration with the corporate sector.

IMPACT ASSESSMENTS

We live in the age of accountability. Stakeholders simply demand it. And without a clear set of robust and relevant objectives and the indicators to measure them, it’s impossible to be accountable. We know you’re working hard. Let us help you make sure it’s making a real difference.

Look to us to develop monitoring and evaluation frameworks, mine existing data for new insights, measure impact and correct course where required.

WE’VE GOT A SMART, COMMITTED TEAM TAILORED TO YOUR NEEDS.Drawing from a global network, Ethica Strategy engages teams of experts tailored to the project scope and needs of individual clients.

The Ethica Strategy team is led by founder, Peter ter Weeme, who’s known for strategy and business planning, environmental and broader sustainability and CSR issues, marketing and communications, stakeholder engagement, behaviour change, philanthropy and fundraising. Experienced working with corporate, government and non-profit clients, Peter’s also a facilitator and speaker and moderator on various issues – most notably sustainability and CSR trends and best practices, and green marketing and social purpose branding.

In addition to specialists in our core practices areas, we also collaborate with talented research, graphic design and digital communications professionals.

Peter ter Weeme Founder, Ethica Strategy

YOU’RE IN GOOD COMPANY.• Asia Pacific Coalition on Male Sexual Health (APCOM) • Business and Community Foundation • Charities Aid Foundation India• Child in Need Institute• Centre for Participatory Research in Asia• Ford Foundation• Godrej & Boyce• Godrej Industries Limited• India HIV/AIDS Alliance• International AIDS Vaccine Initiative• International HIV/AIDS Alliance • Médecins Sans Frontières India • Michelin Tyres India• Micronutrient Initiative• Sightsavers India• TechPolis Inc.• United Nations Population Fund• Vedanta Resources

We’re accessible and ready to talk.

Ethica Strategy India Private LimitedD- 626, 3rd Floor, Chittaranjan Park, New Delhi -110019 India

+91 11 4105 4842peter@ethicastrategy.com

ethicastrategy.com /ethicastrategy @peterweeme