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How FTI Consulting Brussels can help you through an evolving political landscape
EUROPE 2019:A YEAR OF CHANGE
BE PREPARED TO MANAGE POLITICAL RISK
1. Pre-election phase 2. Election outcome 3. Post election 4. Post election phase
2019 – Understanding a year of change
2 JulyFirst session of
new ParliamentDecember
New Commission
September-October
EC president-elect nominates a team of commissioners and
seeks approval of EP
DecemberNew Council President
23-26 MayEuropean Elections
JuneEU leaders’ summit to discuss
top appointments18 AprilLast EP plenary
MarchStart of Campaign
29 MarchBrexit Day
April-MayLead candidate debates
End of FebruaryALDE designates lead
candidate
APR 2019
JUN 2019
OCT 2019
MAY 2019
FEB 2019
MAR 2019
JUL 2019
AUG 2019
JAN 2019
SEP 2019
NOV 2019
DEC 2019
2November
New ECB President
October/NovemberCommission hearings
Seats of the European Parliament705 MEPs
European Commission President & College27 Commissioners (including President)
Others: European Council & ECB Presidents
What are the big issues?
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Nationalism: Article 7 – Poland, Hungary
Brexit: United Kingdom
Budget & Public Finances: Italy
MACRO MICRO
Healthcare While the EU becomes increasingly active in the sector and some Member States embark on closer collaborations, Europe will work on preserving its social model, protect national healthcare systems and manage patient expectations.
Trade: United States, China, Mercosur
EU27: Populism, immigration, integration, enlargement
Energy, Transport & Agriculture: an interlinked agendaEurope continues to lead the world on sustainability issues and circular economy. From 2019 marine litter and cleaning up plastic waste will be priorities, vying for attention on how to decarbonise while staying competitive
Financial services The EU’s scrutiny of the financial sector is far from over. While focus is currently on traditional areas of financial services we can expect an increased focus on sustainable finance and FinTech in 2019-2020.
TechEurope has already brought you GDPR – but from 2019, Europe will start looking at regulation on artificial intelligence, data use and rules governing online platforms.
Integrated political engagement and communication programmes
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BUILD: Smart, creative thinking requires an integrated approach. FTI Consulting can be your one-stop-shop to developing a strategy that brings together public affairs, public relations, and a broad range of supporting services to ensure effective and impactful campaigns.
ADVOCATE: Maintain existing relationships and establish new ones to promote, protect and secure your licence to operate at critical moments of risk and change. FTI Consulting can ensure you are ready to engage the right people at the right time with the right message.
COMMUNICATE: Driving awareness requires an effective narrative that needs to resonate with a range of audiences. FTI Consulting's understanding of how different sectors and markets talk to each other across different platforms will ensure you develop the right tone and voice to build consensus.
INTELLIGENCE: Timely insights and credible evidence will help build a strong foundation to promote your business objectives. FTI Consulting can be your ears and eyes on the ground in Brussels and national capitals, develop quantifiable data and market research and analyse emerging policies to inform your decisions.
How FTI Consulting can help
Build: Ensure your business is best prepared for a new European landscape
• Assess political risk: Help the business prioritise policies that are potential opportunities or threats
• EU2019 election campaigns: Develop a sustained programme of activity to promote and protect your commercial interests throughout the year
• Stakeholder mapping: Identify key decision makers and clarify their policy positions
• Messaging: Create effective narrative and speaking points
• Forward calendar: Identify important milestones and events to attend or host
Intelligence: Ensure your business is best informed of potential issues
• Review: Be aware of who is saying what and when with real time analysis
• Intelligence reports: Regular insightful, network based intelligence analysis and recommendations
• Policy and manifesto review: Clarify policy landscape and initiatives that are relevant to your business
• Market research: Measure reputation and sentiment amongst key stakeholders
• Economic analysis: Develop credible evidence to support your public position
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How FTI Consulting can help
Advocate: Building new relationships and ensuring your licence to operate is secured
• Engage: Recommend timely outreach to key influencers and decision makers as part of a strategic programme. Drive and sustain momentum
• Listen: Strengthen new and existing relationships by understanding what’s important to the people you’re talking to
• Evaluate: Determine areas of cooperation, compromise, potential conflict
• Educate: Develop comprehensive workshops with key stakeholders on identified priorities
• Events: Secure speaking opportunities on appropriate issues in front of a relevant audience. Impactful speechwriting
Communicate: Ensure your business has an impactful voice
• Train: Presentation and media training for main spokespeople
• Creative implementation: Bring your campaigns to life to win hearts and minds and drive share of voice
• Design: Create supporting materials that will have impact
• Digital: Build an online ecosystem of supporters to drive awareness online
• Media: Develop news programmes and outreach to key journalists
• Crisis: Be prepared for the unexpected
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2019 – A year of change
INTRODUCING FTI CONSULTING
• Senior counselors
• Former EU institution officials and national government advisors, journalists, bankers and lawyers who can advise on structure, content and tone of allengagement and communications
• Strong communicators with a proven track record of achieving client objectives
• Thought leaders
• Dedicated teams with appropriate issue, sector and geographic experience
• 24x7 counsel with proven ability to execute across global time zones
• Flexible skills and resources to complement in-house client teams and infrastructure
• Close collaboration with management, in-house communicators, in- house/external lawyers and other advisors
INFORMED
COUNSEL
SEAMLESS
EXECUTION
• Proven processes addressing a full spectrum of political and corporate situations
• Regulatory, media, financial and legal relationships
• In-house analysis and research department
• Fully-owned leading economic consulting Compass Lexecon
• Forensic and Litigation Consulting practice including strong Data & Analytics team
• Integrated public affairs and communication consulting capabilities
• In-depth sector expertise
TAILORED
SOLUTIONS
WHY FTI - OUR VALUE PROPOSITION
WHOWE ARE
HOWWE WORK
WHATWE BRING
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ADVISING ACROSS A GLOBAL ECONOMY
FTI Consulting is an independent global business advisory
firm dedicated to helping organizations manage change,
mitigate risk and resolve disputes. Due to our unique mix of
expertise, culture, breadth of services and industry
experience, we have a tangible impact on our clients’ most
complex opportunities and challenges.
Asia Pacific
Australia
BrisbaneGold Coast
Melbourne
Perth
Sydney
China
Beijing
Guangzhou
Hong Kong
Shanghai
India
Mumbai
New Delhi
IndonesiaJakarta
JapanTokyo
Philippines 1
Manila
KoreaSeoul
Singapore
Europe, Middle East, Africa
Belgium
Brussels
DenmarkCopenhagen
France
Paris
Germany
Berlin
Frankfurt
Ireland
Dublin
NetherlandsDen Haag
Qatar
Doha
Russia
Moscow
South Africa
Cape Town
Johannesburg
Spain
Madrid
United Arab Emirates Abu Dhabi Dubai
United Kingdom
London Stirling
Latin America
Argentina
BuenosAires
BrazilRio de Janeiro
São Paulo
CaribbeanBritish VirginIslands
Cayman Islands
Colombia
Bogotá
Mexico
Mexico City
PanamaPanamaCity
North America
Canada
CalgaryToronto
Vancouver
United States
Annapolis
Atlanta
Austin
Baltimore
BostonBrentwood
Charlotte
Chicago
Coral Gables
Dallas
Denver
Great Neck
Houston
Indianapolis
Los Angeles Lake OswegoMcLean Miami
MountainView
New York
Oakland
Pasadena
Philadelphia
Phoenix
Pittsburgh
Princeton
Red Bank
Rockville Roseland SaddleBrook
San FranciscoSantaBarbara
Seattle Tucson
WalnutCreek
Washington,D.C.
WayneWest Palm Beach
Winston-Salem
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OUR EUROPEAN NETWORK
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PROXIMITYFully owned offices in London, Brussels, Dublin, Paris, Madrid, Berlin & Frankfurt – integrated with comprehensive network of affiliates in all remaining European countries.
EXPERIENCEClients advised by FTI consultants proven in global markets.
RELATIONSHIPSConnected with all major players in the political, financial & corporate community.
EXPERTISEConsultants drawn from specialist sector and practice teams, with a bespoke network of public affairs specialists.
FLEXIBILITYSolutions for clients tailored to individual market characteristics.
SCALEGlobal resources where influence and impact are required.
Strategic Communications office
FTI Affiliate
MARKET LEADER
▪ 70 consultants, 21 different nationalities & languages
▪ Hub for EMEA
▪ Access point to FTI offices around the world
▪ Global leader in Corporate Communications and EMEA leader in Public Affairs
CLIENT DRIVEN STRATEGY
▪ Cutting edge public affairs, political and corporate communications skills driven by a relentless 'best practice' culture
▪ Strong track record in successfully advising blue chip clients globally
▪ Strategic communications division of FTI Consulting, a NYSE-listed business advisory firm
VALUE-ADDED PRACTICE
▪ Full service communications advisory firm
▪ Sector focus – strength and depth of expertise
▪ Strategic counsel based on thorough understanding of underlying industries, sector issues and communication processes
▪ Highly sophisticated implementation skills based on former EU institutional, political and regulatory contacts along with first class media opinion
2015Gold SABRE Award Best Campaign
Shale Gas Europe(Energy and Natural Resources)
2015Named EMEA Public Affairs
Consultancy of the Year
2017“Fastest growing medium-size company – Brussels,Belgium”
2016“Strategic CommunicationsConsulting
Firm of the Year inBelgium”
2017Named EMEA Public Affairs
Consultancy of the Year
OVERVIEW OF THE BRUSSELS OFFICE
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CORPORATE FINANCE/ RESTRUCTURING
ECONOMIC CONSULTING
FORENSIC & LITIGATIONCONSULTING
STRATEGIC COMMUNICATIONS
TECHNOLOGY
▪ Bankruptcy Support Services
▪ Interim Management
▪ Investment Banking
▪ Litigation Support
▪ Office of the CFO
▪ Performance Improvement
▪ Private Equity Advisory
▪ Restructuring/Turnaround Services
▪ Transaction Advisory Services
▪ Valuation & Financial Advisory Services
▪ Antitrust & Competition Economics
▪ Business Valuation
▪ Center for Healthcare Economics and Policy
▪ Intellectual Property
▪ International Arbitration
▪ Labor & Employment
▪ Public Policy
▪ Regulated Industries
▪ Securities Litigation &Risk Management
▪ Business Insurance Claims
▪ Compliance, Monitoring &
▪ Receivership
▪ Construction & Environmental Solutions
▪ Dispute Advisory Services
▪ Financial & Data Enterprise Analytics
▪ Financial Services
▪ Forensic Accounting & Advisory Services
▪ Global Risk & Investigations Practice
▪ Health Solutions
▪ Insurance
▪ Intellectual Property
▪ Trial Services
▪ Corporate Communications
▪ Creative Engagement and
Digital Communications
▪ CrisisCommunications
▪ Employee Engagement and ChangeCommunications
▪ Financial Communications
▪ Litigation Communications
▪ M&A Communications
▪ Public Affairs
▪ Restructuring and Financial Issues
▪ Shareholder Activism and Proxy Advisory
▪ Strategy Consulting & Research
• Computer Forensics & Investigations
• Discovery Consulting
• E-discovery Software & Services
• Managed Review
• Predictive Discovery
FTI CONSULTING’S SEGMENTS AND PRACTICES
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ABOUT STRATEGIC COMMUNICATIONS
FTI Strategic Communications helps clients use theircommunications assets to seize opportunities, managecrises, navigate market disruptions, articulate theirbrand, stake a competitive position, and preserve theirpermission to operate.
Global M&A communications advisor by deal volume Former Public Officials
Former Leading Bankers
Former Top-Tier Journalists
countries with
YEARS OF EXPERIENCE SERVING AS TRUSTED COMMUNICATIONS ADVISORS TO THE C-SUITE consultants worldwide
#1PROFESSIONALS’ EXPERTISE DERIVED FROM VARIOUS BACKGROUND IN A VARIETY OF FIELDS, INCLUDING:
600+ 25+
35 offices in
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AREAS OF DEEP INDUSTRY EXPERTISE INCLUDING:15
LEADING CAPABILITIES IN:
Financial Communications
Public Affairs
Corporate Reputation
AN INTRODUCTION TO STRATEGIC COMMUNICATIONS
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