How did you use media technologies in the construction

and research, planning and evaluation stages?

Thomas Faulkner A2 Coursework Evaluation

ResearchTo present the entire portfolio I have used a blogging website called blogger.com. It allows for users to upload text, images, videos and embedded web elements from other websites. I have used it to add images throughout the research and added videos from YouTube.

The video sharing website YouTube has been used in my research to gain access to the music videos already on the market to promote bands. I used the website as it has a large collection of music videos and has the feature to embed the videos on Blogger.

I used a HP Scanner to create digital images of album artwork and music adverts that I have analysed, so that viewers of the blog can see what I have analysed in the research.

Microsoft PowerPoint has been used to organise the results of the Audience Research survey, to not create a large, cluttered page of images and text. I used the website Slideshare.com to host the PowerPoint files and make them readable on my Blogger site.

To create, host and collect survey results I have used SurveyMonkey.com, which is an online survey creator.

Finally to send the survey to people to complete, I used the social networking site Facebook.com. This made it easy for people to fill in the surveys, and allowed for more results.

PlanningIn the planning stage, I used the scanner to create digital images that can be added to the blog of the hand drawn storyboards of which the video will follow.

I used the satellite and street view features of Google maps to pinpoint the locations that will be used in the video and added the images to the blog.

Planning

I used the graphic manipulation software Adobe Photoshop to create the initial flat plans and flat plans of the digipak and advert.

ConstructionTo shoot the video and take the images for the digipak and advert, we used a canon 600D SLR Camera. We shot in 720p high definition and by using the large lens were able to create shots with a good depth of field such as this example.

Construction

To edit the music video I used the software Final Cut Pro on a Macbook. The software aloud for us to cut the original footage and add it into a sequence. It also aloud me to add the song over and create effects using its plugin features.

MAGIC BULLET LOOKS

To colour grade the video I used the plugin called Magic Bullet Looks. This changed the contrast, saturation and colour balance of the video to make it have a old film like feel to it.

Construction

I used Photoshop in several different ways to create the digipak and the advert. By looking at the editing process blog post, there is an in depth description with screenshots to how this is done. Here is the link: http://tomfaulknermedia.blogspot.com/2011/12/editing-process-digipak-and-advert.html

Evaluation

Facebook.com was used to gain feedback from the audience on there, whom that originally filled in the audience research survey and therefore I can evaluate if they liked or disliked the video.

I have completed my evaluation using Microsoft PowerPoint and I have used slideshare.com to embed these to blogger.com.