evaluation report - victoria and albert museum · this report analyses the data from 106...
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V&A Young People’s Programme Evaluation Report
April 2013
Elizabeth Dyson
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Contents Executive Summary 3 Background 7 Methodology 7 Comparative Data 9 Top Line Results 10 Qualitative Questions 17 Appendices Appendix 1: Quantitative visitor questionnaire 21
Appendix 2: Breakdown of Responses to ‘How did you 25 Hear about this event?’ Appendix 3: Responses to Qualitative Questions 27
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Executive Summary The aim of this evaluation was to profile young people taking part in a variety of specific V&A events, and investigate their experiences of the programme. This report analyses the data from 106 questionnaires collected at Young People’s events during 2012, as well as 160 self-completion forms from 2011-2012. Key Findings Comparative Data Comparing the data from this evaluation with wider museum data allows us to see how the profile of young people taking part in the profiled events might vary from other groups containing young people, and other events that attract this target age group (Friday Late events). The comparative table shows that the Young People’s Programme attracted the following:
• A higher proportion of lower socio-economic participants – 15% of all surveyed Young People (18% for free events and 8% for paid events) compared to the museum audience as a whole (8%), groups with young people (8%) and Friday Late events audience (10%).
• A higher proportion of Black and Ethnic Minority participants – 39% of
Autumn/Winter 2012 participants, and 25.9% of Create 2011-12 participants, compared to the museum audience as a whole (17%), groups with young people (15%) and the Friday Late events audience (25%).
• A higher proportion of participants with a disability – 6% of Autumn/Winter 2012 participants and 7% of Create 2011-12 participants compared to the museum audience as a whole (3%).
• Significantly more UK-based participants (93%) than the museum audience as a whole (53%), and slightly more UK-based participants than attend Friday Late events (85%).
• The majority of participants rate the following aspects of the paid courses as either ‘Very Good’ or ‘Good’ –
Enjoyment – 94% Content – 89% Organisation – 94% Facilitators – 96% Skills and Knowledge – 88%
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• Participants who are largely engaged with the museum – 70% of Autumn/Winter 2012 participants, and 79% of Create 2011-12 participants had been to the museum in the previous year. However, it is unclear (especially with regard to self-completion forms that were completed mid-way through a course) whether some new-visitors reported themselves as repeat visitors on the basis of having been the museum the day before to take part in the same course.
• A largely female group of participants for both the free and paid events
(87%). Top Line Results This data was collated and analysed in terms of the free or paid nature of the events. This reveals some further interesting variations in the makeup of the event participants.
• 21% of participants to the free events were first time visitors, compared to 14% of participants to the paid events.
• Within those who had visited the museum before, 22% attending the
free events had been to a V&A event before, compared to 53% of participants to the paid events.
• The free events attracted an older audience than the profiled paid
events – this is partly to do with the paid events having narrower age boundaries for participants, but the difference is still quite clear – 50% of paid event participants were 11-15 years old and 44% 16-18, whereas 35% of free event participants were 16-18 years old, and 62% 19-24.
• Both groups of participants are largely London-based (64% for free
events and 59% for paid events). The main variation between audiences here is that the paid events only attract 3% of overseas visitors whereas the free event audience included 11% overseas visitors.
• In order to try and improve the accuracy of social demographic
information collected, and bring this into line with wider museum data collection, the social demographic question was intended to collect information not about the participants themselves, but about the head of their household. The social demographic information shows that the free events attracted a higher proportion of lower socio-economic participants than the paid events – 18% compared to 8%. Both of these figures are higher than the overall museum audience of 7%.
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• The majority of participants to both the free and paid events were of
White ethnic origin (58% and 73% respectively), but they both attract a larger proportion of Black and Ethnic Minority participants than the overall museum audience – 42% and 27% respectively, compared to 17%.
• Both kinds of events attract a largely female audience – 90% of free
event participants, and 86% of paid event participants.
Qualitative Questions Qualitative questions were included on both sets of questionnaires in order to try and highlight what areas the young people feel the V&A do well and identify any areas that need strengthening. Key findings from this set of data include the following:
• This audience has two main sources of information about general ‘events and things to do’ – the internet, and word of mouth. They report this themselves in the qualitative questions, citing both Google and social networks as important information sources. Social networks are the place where the internet and word of mouth coincide, and twitter and facebook are currently key areas for this. This is backed up in the specific question about how they heard about the event they are attending – 33% of free event participants and 24% of paid event participants cite ‘word of mouth’; ‘Facebook, twitter, other social media’ was mentioned by 11% of free event participants and 3% of paid event participants, and the ‘V&A website’ was mentioned by 11% of free event participants and 25% of paid event participants. 33% and 14% of participants cited ‘Other’, and within this the main categories mentioned were ‘online, website, google’, ‘word of mouth’, ‘parents’ or ‘school’ (often parents or teachers are on museum email or mailing lists).
• Reasons for attending the events varied depending on the type of
event, which attract participants with different interests. The main overarching theme seemed to be learning about a subject or accessing information – the way that the V&A provides young people with the opportunity to access information, meet people and gain experience (for personal statements, CVs etc).
• Ideas that participants in the workshops had for ways to attract more
young people were varied, but the general feeling was just for more opportunities – more courses, more spaces on courses, more careers-based events.
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A number of people mentioned better marketing, both online and directly to schools/colleges/universities. As many participants found out about the events through these routes, there is clearly some successful marketing already but the programme might benefit from this provision being reviewed.
Key findings from the quantitative questionnaires include the following:
• The majority of participants rate the following aspects of the courses as either ‘Very Good’ or ‘Good’ –
Enjoyment – 94% Content – 89% Organisation – 94% Facilitators – 96% Skills and Knowledge – 88%
• Participants most enjoyed meeting new people, learning new skills and
creating an object. The creative freedom allowed and working with tutors and staff were also positively reported.
• The learning outcomes reported were very varied, from specific skills such as adding details such as buckles to garments, to more general feelings such as learning to try new things and experiment. Comments were overwhelmingly positive.
• The most prominent response to the question of how the event could be improved was ‘more time’. Equipment failures were commented on, as was access to equipment such as computers or different kinds of materials. One other thing that was mentioned a couple of times was the provision of instruction sheets to take home as reminders. This seems a relatively simple action that could help the students to further their work in the courses once they are finished at the museum.
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Background Create! The Young People’s Programme at the V&A comprises a range of different activities for young people aged 13-24. These include workshops, courses, festivals and projects. They are intended to teach new skills, introduce the collections of the V&A to young people, and offer opportunities to get education and careers advice from professionals working the creative industries. The aim of this evaluation was to profile young people taking part in a variety of such events, and investigate their experiences of the programme. The profile of the audience engaging with these events has been compared to that of young people in the V&A’s overall audience and those attending Friday Late events. The findings also highlight what areas the young people feel the V&A do well and identify any areas that need strengthening.
Methodology This evaluation consisted of a mainly quantitative questionnaire, which also included 3 qualitative questionnaires. This questionnaire was used at the following events in 2012: Thursday 23 August - Fashion Photography Course - Make Your Own Garment Course - Create Futures: Upcycling Course Friday 28 September - CreateVoice Meeting Friday 2 November - CreateVoice evening event ‘Creativity in the
City’ Saturday 8 December - Create Fashion Festival event 2 researchers undertook the data collection – Beth Dyson and Helen Hales. In addition to this primary research this report also presents the results of 160 self completion questionnaires from Create young people’s events between October 2011 and July 2012. Sample sizes 106 young people were sampled between August-December 2012. 160 self completion forms were collected from Create young people’s events between October 2011 and July 2012.
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Event Types Evaluated Create! public programme (Paid) Fashion photography a two day course and Design and Make your Garment a three day course for 16 -19yrs Create Futures - Social Inclusion Course (Free) A three day free upcycling fashion workshop for residents of Metropolitan Housing for 18-24yrs. CreateVoice(Free) A group of young people aged 16-24 who meet regularly at the V&A to plan and help shape the programmes. The aim of the group is to open up the Museum and its collections to other young people in exciting and interactive way. The group meets regularly for discussions, to share ideas, plan future events, deliver tours and participate in workshops. One event co-organised by CreateVoice was the free Creativity in the City held during the evening of Friday 2 November, which included installations, workshops and talks in the Sackler Centre and the Grand Entrance. Create Fashion Festival (Free) This day-long event was also co-curated by CreateVoice and included the following opportunities for young people: * Talks
Subjects including careers insights, putting on a fashion show, fashion journalism and fashion photography, nail art.
* Taster workshops Including bag design, jewellery making, and fashion illustration. * Advice
The chance to talk to and get advice from careers advisors, lecturers and people working in the fashion industry.
* Demonstrations A demonstration of nail art. * Presentations * Tours Tours of the Fashion Gallery run by CreateVoice members. * Open Studio Hayley Nebauer, Costume for Film Resident.
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Comparative Data
Young People’s Events Autumn/Winter 2012
Create Workshops 2011-2012
Friday Late events 2011 Young People
MHM* Data for Groups with Young People
106 160 108 359
Overall V&A Visitors 2011-12
Greater London 60% 60% 68% - 29%
S.E. England 21% 19% 9% - 8%
Rest of UK 11% 17% 8% - 16%
ORIGIN Overseas 8% 4% 15% - 48%
Male 7% 17.2% 19.4% - 35%GENDER Female 93% 82.8% 80.6% - 65%
Under 16 1% 60% 0% - 7%
16-24 99% 39% 100% - 21%
25-34 0% 1% 0% - 20%
35-44 0% 0% 0% - 13%
45-54 0% 0% 0% - 15%
55-64 0% 0% 0% - 14%
AGE 65 and over 0% 0% 0% - 10%
Visited in last year 70% 78% 60% - 31%
More than 1 year ago 12% 7% 15% - 24%REPEAT
VISITATION First time 18% 15% 25% - 45%
Higher social classes 85% - 34% 47% 71%
Lower social classes 15% - 10% 8% 8%
SOCIAL CLASS (UK only) Students 0% - 57% 45% 21%
White 60% 74% 75% 85% 83%ETHNICITY (UK only) BAME 39% 26% 25% 15% 17%
Yes 6% 7% - - 3%DISABILITY No 94% 93% - - 97%
* MHM = Morris Hargreaves McIntyre Strategic Research Consultancy. This data is from any group or individual surveyed from the overall audience containing at least one member of 13-24 years.
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Top Line Results This section presents the top-line results from the primary data collection and self-completion data forms. This data has been collated and analysed in terms of the free or paid nature of the events. Event Frequency Percent FREE Events Create Futures - Upcycling course 8 11 CreateVoice 9 12 Creativity in the City 14 19 Fashion Festival 44 59 75 100 PAID Events Create - Fashion Garment 17 Create - Fashion Photography 14 Create - Self Completion Forms 160 191 Total samples 266
Free Events
Paid Events Total
How did you hear about this event? Frequency Percent Frequency Percent Frequency PercentFacebook, Twitter, other social media 11 11 8 3 19 5
Programme/event leaflet/booklet 0 0 30 30 8
V&A What's On brochure 1 1 40 16 41 11
V&A website 11 11 62 25 73 19
V&A newsletter 5 5 32 13 37 10
Create Poster 0 0 0 0 0 0
Just came across it in the museum 3 3 10 4 13 3
Word of mouth/friend/family/colleague 32 33 61 24 93 25
Create Voice 4 4 0 0 4 1
Magazine 0 0 1 0 1 0
Newspaper 0 0 1 0 1 0
Other 32 33 35 14 67 18
99 100 280 100 379 100
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Free Events
Paid Events Total
Have you ever visited the V&A before? Frequency Percent Frequency Percent Frequency PercentYes 59 79 164 86 223 84
No 16 21 27 14 43 16
75 100 191 100 266 100
Free Events
Paid Events Total
(if yes) In the last year how many times did you visit? Frequency Percent Frequency Percent Frequency Percent0 7 12 15 9 22 101 10 18 31 19 41 192 7 12 32 20 39 183 6 11 28 17 34 164 4 7 14 9 18 8
5+ 23 40 42 26 65 30 57 100 162 100 219 100
No answer 2 2 4
Free Events
Paid Events Total
Have you been to a V&A event before? Frequency Percent Frequency Percent Frequency PercentYes, specified Create Event 13 22 45 27 58 26Yes, unspecified event* 0 0 42 26 42 19No 46 78 77 47 123 55Total 59 100 164 100 223 100
No answer 16 27 43
* May include Create events but self‐completion data unclear.
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Free Events
Paid Events Total
How old are you? Frequency Percent Frequency Percent Frequency Percent11‐15 years 1 1 95 50 96 3716‐18 years 26 35 83 44 109 4119‐24 years 46 62 10 5 56 2125‐34 years 1 1 1 1 2 1Total 74 100 189 100 263 100
No response 1 2 3 Free Events Paid Events Total Where do you normally live? Frequency Percent Frequency Percent Frequency Percent Greater London 48 64 110 59 158 60
Rest of South East 15 20 37 20 52 20
Rest of UK 4 5 34 18 38 15
Overseas 8 11 6 3 14 5Total 75 100 187 100 262 100
Prefer not to say 0 4 4
Free Events
Paid Events Total
Are you the person in your household who is responsible for owning or renting your home? Frequency Percent Frequency Percent Frequency PercentYes 11 15 0 0 11 11
No 61 85 31 100 92 89Total 72 100 31 100 103 100
No response 3 160 163
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Free Events
Paid Events Total
What is the working status of the head of the household? Frequency Percent Frequency Percent Frequency PercentEmployed - full time 59 82 16 55 75 74
Employed - part time 4 6 2 7 6 6
Self-employed 4 6 9 31 13 13
Unemployed (up to 12 months) 1 1 0 0 1 1
Unemployed (over 12 months) 0 0 0 0 0 0
Never worked 1 1 0 0 1 1
Full-time student 1 1 0 0 1 1
Retired 0 0 1 3 1 1
Looking after home and family 2 3 1 3 3 3
Permanently sick or disabled 0 0 0 0 0 0
Other - specify 0 0 0 0 0 0Total 72 100 29 100 101 100
Prefer not to say 3 2 5
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Free Events
Paid Events Total
Socio-economic classification (UK residents only) Frequency Percent Frequency Percent Frequency Percent
1 Higher Managerial and Professional Occupations 17 30 6 24 23 29
2 Low professional and higher technical 16 28 4 16 19 24
3 Intermediate occupations 6 11 4 16 10 13
4 Employers in small organisations 7 12 9 36 16 20
Total NS-SEC 1-4 45 81 23 92 68 85
5 Lower supervisory and technical occupations 3 5 1 4 4 5
6 Semi‐routine occupations 5 9 1 4 6 8
7 Routine occupations 2 4 0 0 2 3
8 Never worked and long term unemployed 0 0 0 0 0 0
Total NS-SEC 5-8 10 18 2 8 12 159 Student 1 2 0 0 0 0 56 100 25 100 80 100
10 Other and unclassifiable 11 6 18
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Free Events
Paid Events Total
Which ethnic group would you describe yourself as being in? (UK residents only) Frequency Percent Frequency Percent Frequency PercentBritish 29 44 116 66 145 60
Irish 0 0 1 1 1 0
Any other white background 9 14 11 6 20 8
Total White 38 58 128 73 166 69
Black British 7 11 5 3 12 5
Caribbean 2 3 4 2 6 2
African 4 6 3 2 7 3
Any other black background 1 2 0 0 1 0
Total Black and Black British 14 21 12 7 26 11White & Black-African 0 0 3 2 3 1
White & Black-Caribbean 3 5 5 3 8 3
White & Asian 1 2 5 3 6 2
Any other mixed background 2 3 8 5 10 4
Total mixed 6 9 21 12 27 11
Asian British 1 2 5 3 6 2
Indian 1 2 3 2 4 2
Bangladeshi 0 0 2 1 2 1
Pakistani 0 0 0 0 0 0
Any other Asian background 2 3 1 1 3 1
Total Asian and Asian British 4 6 11 6 15 6
Chinese or Chinese British 3 5 3 2 6 2
Other ethnic background 1 2 0 0 1 0
Total BAME 28 42 47 27 75 31Total 66 100 175 100 241 100
Prefer not to say 1 6 7
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Free Events
Paid Events Total
Do you have any long-standing illness, disability or infirmity? Frequency Percent Frequency Percent Frequency PercentYes 3 4 13 7 16 7
No 64 96 160 90 224 92
Don't know 0 0 4 2 4 2Total 67 100 177 100 244 100
Prefer not to say 8 14 22
Free Events
Paid Events Total
(If yes) Does this illness or disability limit your activities in any way? Frequency Percent Frequency Percent Frequency PercentYes 1 33 3 38 4 36
No 2 67 4 50 6 55
Don't know 0 0 1 13 1 9Total 3 100 8 100 11 100
Prefer not to say 0 5 5
Free Events
Paid Events Total
Gender Frequency Percent Frequency Percent Frequency PercentMale 7 10 27 14 34 13
Female 66 90 161 86 227 87Total 73 100 188 100 261 100
No response 2 3 5
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Data Analysis
Qualitative Questions The questionnaires included three qualitative questions:
1. How do you generally find out about events and things to do? 2. Why did you attend this event today? 3. What would you like to happen at the V&A that would attract more
young people to the V&A? The full answers as given in the interviews can be found in Appendix 3. Questions 1 and 3 have been analysed with all the events together, but Question 2 is discussed by event, as the answers are sometimes quite specific.
1. How do you generally find out about events and things to do? The most popular response to this question was the ‘Internet’, followed by ‘Word of Mouth’. Within the Internet, Facebook, Google and Twitter were cited most frequently. The most popular keyword that respondents cited using was ‘Fashion’, but others included ‘Photography’, ‘Sport’, ‘Retail’, ‘Business’, ‘Art’, ‘Museum/Gallery’, ‘Textiles’, ‘Careers’ and ‘London’. It appears that although ‘Fashion’ is a key interest for participants in these events, it is not their sole motivation in looking for events, or the only reason they choose to attend events at the V&A. ‘Word of mouth’ was the second most popular response. Six respondents said they had found out about this event in particular from their mum, while others mentioned friends or school. Social networks seem to be a key source of information for respondents, from both a personal contacts and a marketing point of view. ‘Magazines’, ‘Emails’ and ‘Posters’ were also mentioned, though less frequently.
2. Why did you attend this event today? Responses to this question from these events sampled consistently reveal a strong interest in fashion from participants, from both a personal and a careers point of view.
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Create Futures - Upcycling course 7 of 8 participants mentioned an interest in fashion, and 2 of these indicated an interest in going into fashion as a possible career option. A further respondent indicated that attending the course was good for her CV, although she did not specify a particular interest in fashion. The free nature of the course was mentioned by one participant. The opportunity to learn more about the specific subject was the main reason respondents gave for their interest. Create Workshops These workshops are events that participants had to pay a fee to attend, and respondents from these events commented more frequently on this than those from the free events – 5 of the respondents stated explicitly that value-for-money was one of the main reasons they decided to attend the event. 7 of 31 respondents also mentioned previous Create courses they had been on as being key – they had enjoyed their previous experiences. In addition, interests in fashion and photography were cited frequently, as were links to courses the respondents were either on holiday from or intending to start in the new academic year (both school and university courses). CreateVoice The social aspect of the CreateVoice group is key to participants – meeting ‘like minded people’, spending time together and working on projects. The privileged access and unique nature of the project was also mentioned by a number of respondents. Creativity in the City Responses from these participants were less ‘Fashion’ orientated than some of the other events. The chance to attend workshops was mentioned, and also a general interest in what was happening – 3 participants mentioned coming to the museum for another reason, and had come to attend the Creativity in the City event out of curiosity. The free nature of the event was mentioned by 1 respondent. Fashion Festival The majority of respondents attending the Fashion Festival had a strong interest in fashion and the fashion industry which influenced their decision to attend the event – 15 of 44 respondents stated they are studying fashion (another 3 mentioned they were students but did not specify what subject), and 4 of 44 mentioned they work in the industry. 8 respondents specified they had come to get advice, on subjects such as their portfolios; on how to get into the industry; about careers. 6 respondents stated they had come to see a
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particular talk from an industry professional. 2 participants mentioned that it was free.
3. What would you like to happen at the V&A that would attract more young people to the V&A?
Specific responses to this question included – ‘Fashion shows’, ‘careers workshops’, ‘longer courses’, ‘shorter courses’, ‘weekend courses’, ‘more space on courses’, ‘better promotion’ – there is a general feeling of just wanting ‘More’ of what the V&A already offers. Comments on the events are positive, but a number of people mentioned that they need better marketing – both online and directly to schools/colleges/universities. The possibility of careers advice and or workshops was mentioned specifically by 5 respondents. 7 people commented that more free events would be good. None of the respondents who had paid to attend commented on this aspect. 31 respondents had either no comment to make or could not think of a response. Create Courses The self-completion forms also include four qualitative questions:
1. What did you like most about the event you attended? 2. Can you give an example of something new you learnt or did? 3. Are there any ways that you feel this event could be improved? 4. Any other comments?
The ratings that respondents gave in the table below are generally well reflected in the responses to the qualitative questions.
Very Poor
Poor Satisfactory Good
Very good
Enjoyment 0.6% 0% 5% 41.3% 53.1%
Content 0.6% 0% 10.7% 35.8% 52.8%
Organisation 0% 1.3% 5% 34.4% 59.4%
Facilitators 0.6% 0% 3.1% 31.9% 64.4%
Skills and knowledge 0% 1.9% 10.6% 45.6% 41.9%
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1. What did you like most about the event you attended today?
Meeting new people, learning new skills, and creating an object. These three outcomes are repeatedly mentioned by respondents from all the workshops sampled, and they are important and positive outcomes. Other enjoyable aspects frequently mentioned are that of creative freedom – ‘there were no limitations to what we were allowed to design’ – and of working with the tutors and staff.
2. Can you give an example of something new you learnt or did? ‘I learnt that you can do whatever you want!’ Examples given by participants range from broad statements such as ‘Learning to use new equipment’ ‘About drama schools’ ‘To try new things and experiment’ to very specific comments such as ‘I learnt how to add a collar ad buckles to garments’ ‘Learnt how to paint on icing’ ‘I learnt that if metal is crushed to a very thin sheet it isn’t stronger than paper!’ The comments were overwhelmingly positive.
3. Are there any ways that you feel this event could be improved? The most prominent response to this question was ‘more time’. Other comments included providing access to equipment such as computers, or different kinds of materials. There were a few comments on equipment failure (powerpoint or sewing machines), and a couple of requests for instruction sheets to take home as reminders. Just over a third of comments were ‘No’ or ‘No comment’.
4. Any other comments? Responses to this question were general and positive.
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Appendix 1 Visitor Questionnaire
Young People’s events Event title & date: ….……………………………………………………………………………………….
Hi, I’m ……… and I work here. We want to find out a bit more about our visitors and I wondered if you could spare a couple of minutes to answer a few questions about yourself. It’s just for internal use and is confidential and anonymous.
1. How did you hear about this event? (Note to interviewer: read out choice, tick as many boxes as you need to) 1 Facebook, Twitter, other social media (Please tell us which) …………………………………………………………………………
2 V&A What’s on brochure
3 V&A website
4 V&A e-newsletter
5 Create Poster
6 Just came across it in the Museum
7 Word of mouth / friend / family / colleague
8 CreateVoice
9 Other (Please specify)……………………………………………………………………………………………………………………………………..
2. How do you generally find out about events / things to do? (Probe for specific titles / names of magazines / website etc) ………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………
3 Have you ever visited the V&A before?
Yes (go to 3a) No
3a (if yes) In the last year how many times did you visit? 0 1 2
3 4 5+
3b Have you been to a Create event before?
Yes No
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4. Why did you attend this event today? ………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………
Now, I’m just going to ask a couple of questions about yourself.
6. How old are you? …………………………………………………………….
7. Where do you normally live? (Read out choice if necessary) 1 Greater London (If yes) Which borough?………………………………………………………………………
2 Rest of South East
3 Rest of UK
4 Overseas
5 Prefer not to say
8 Are you the person in your household who is responsible for owning or renting your home? If joint householders, the person with the highest income. Where incomes are equal, the oldest person
Yes No Prefer not to say
If No ask the following questions about the head of household.
9. What is your working status? / head of household working status?
1 Employed – working full-time (30 hours or more per week)
2 Employed – working part-time (8-29 hours per week)
3 Self-employed
4 Unemployed (up to 12 months)
5 Unemployed (over 12 months)*
6 Never worked*
7 Full-time student*
8 Retired
9 Looking after home and family*
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10 Permanently sick or disabled (Invalid or disabled/Not eligible for employment)*
11 Other – specify*
12 Prefer not to say*
9a. What did the firm / organisation you worked for mainly make or do (at the place where you worked)? (To be asked about current job or last main job, except for full-time students and unemployed; probe for manufacturing / processing / distribution / goods produced / materials, wholesale / retail etc)
……………………………………………………………………………………………………………………………………………………………………………………
9b. What was your (main) job? (probe for job title)
………………………………………………………………………………………………………………………………………………………………………………………
9c. What did you mainly do in your job? (Check any special qualifications or training needed to do the job)
……………………………………………………………………………………………………………………………………………………………………………………… 9d. Were you working as an employee or were you self-employed?
Employee
Self-employed
9e. In your job, did you have any formal responsibility for supervising the work of other employees? ( do not inc. supervisors of children e.g. teachers; of animals or of security or buildings staff e.g. caretakers)
Yes
No
10. Which ethnic group would you describe yourself as being in? (show visitor the choice if necessary)
1 White British 2 Irish 3 Any other White background (Please specify) ……………………………………………………………… 4 Black British 5 Caribbean 6 African 7 Any other Black background (Please specify) ……………………………………………………………………
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8 White & Black-African
9 White & black-Caribbean 10 White & Asian 11 Any other Mixed background (Please specify) ………………………………………………………………… 12 Asian British 13 Indian 14 Bangladeshi 15 Pakistani 16 Other Asian background (Please specify) ………………………………………………………………………….. 17 Chinese or Chinese British 18 Other ethnic background (Please specify) ………………………………………………………………………. 19 Prefer not to say
11. Do you have any long-standing illness, disability or infirmity? By long-standing, I mean anything that has troubled you over a period of time or that is likely to affect you over a period of time?
Yes No Don’t Know Prefer not to say If yes, does this illness or disability limit your activities in any way?
Yes No Don’t Know Prefer not to say
12. Would you like to be contacted about future V&A activities? Yes (ask for email) No
(If yes) Please give us your e-mail address
13. What would you like to happen at the V&A that would attract more young people to the V&A? (Probe for type of event / course / exhibition etc) ……………………………………………………………………………………………………………………………………………………………………………… ……………………………………………………………………………………………………………………………………………………………………………… ……………………………………………………………………………………………………………………………………………………………………………… ……………………………………………………………………………………………………………………………………………………………………………. The data given on this form will be used for administrative, planning and development purposes only.
That’s it. Thanks very much for your time, enjoy the rest of your visit. 14. Gender Male Female
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Date……………………………Time………………………………
Interviewer……………………………………... Interview no…………………..
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Appendix 2 Breakdown of responses to ‘How did you hear
about this event’? Breakdown of Social Media Facebook x 13 Twitter x 3 Ideastap x 1
Breakdown of Other Email - group. Tosin - Metropolitan Housing. Sister lives on housing estate - she got email and forwarded it. I contacted Grace. Friend sent a link, BBM message (Blackberry message). Text. Through housing association from Grace. Last year wanted to do, but all booked up, so did this year. Came to see exhibition - Ballgowns with mum. Picked up book. Intend looking at Ballgown exhibitions. Browsing internet, connected to Ballgowns exhibition site. My textiles teacher had a newsletter print out. Family friends doing younger version of course, gave details and I looked on the website. Online, museum site, looking for things to do. Saw Ballgown exhibition - events leaflet. On internet. Looking up exhibition - ballgown. Mum and I to check the Ballgown exhibition - saw a leaflet about courses. Visiting museum, brochure. Magazine at home with leaflet. Post letter from V&A Through the post. V&A booklet about summer. In V&A last year, wanted to do it last year but was too late. Leaflet through the door. Dad found out - email. Dad got a leaflet. Mum told me. School - textiles teacher got email. Mum, through V&A email. Google search Mum has a friend working here, Laura Elliott. I came with my brother. Mum - found on online newsletter. Photography Gallery, YP programme-tour. 2.5 years ago. Just looking at events in general. Knew Jasmine through blogging - found on her blog in February. Googled 'set design' - link to CreateVoice talk, and came along to that in March. Searching, different sections to Create section. Came to one in July, spoke to Filipa. Big Draw Event, heard about it then. Contact with Filipa. Coming to talk - people in V&A entrance Previous V&A visit - not sure really, came with family. My sister is in CreateVoice. Came to FridayLate and saw.
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Friend is a member of CreateVoice. Girlfriend is in CreateVoice Online, V&A website, came early. ASOS App (Fashion Up) Time Out Magazine ASOS magazine Textiles teachers. My friend who I am here with. V&A email list and CreateVoice emails. Tutor at college sent me an email. ASOS magazine Looked at Young People's calender on the V&A website. Also from workplace (part time work) Student giving talk today. School . Teacher Time Out Magazine Colleague at work, she's CreateVoice. College email.
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Appendix 3 Responses to Qualitative Questions
How do you generally find out about events, things to do? Fashion Workshop - Metropolitan Word of mouth or internet. Facebook. Google. Twitter. Google - keyword 'fashion'. Internet, keyword 'fashion', 'photography'; magazines, can't think of the names; sometimes college. Internet, magazines. Research on internet, on email lists. Interested in all different things. I'm really an internet person, look up stuff. Sport my main interest. Fashion I usually experiment on my own at home. People send me links, I don't search them out. Look on internet. All things. Not that much into fashion. Create Workshops Internet - museum website. 'All in London' or something like that. Whatever comes on google search. Fashion, retail, business. Internet. And sometimes - tube posters, that thing. Internet - google 'fashion'. AA gallery websites. Mainly fashion and textiles. Just get told by people really. Mum has V&A calender on her app. Internet. Generally search for 'fashion' and 'textiles'. Look on internet (anything), hear from friends. Newsletter, emails. Art gallery ones and theatres. Mum on V&A email list. More hear about it. Normally internet. Adverts in magazines. Looking for things for personal statement. Normally google. Interested in fine art in general & fashion design in particular. Bit of both. Google things mainly. More arts & crafts than textiles. Email most of the time. Also by going to places. Google, internet. Mainly 'fashion'. Not email. Time Out and stuff like that. Also posters outside. Bit of everything. Get emails. Did google V&A for this. Maybe facebook. Emails and internet. Not really looking for any keywords. Quite creative. Get told mostly. Internet, google. Arts related. Friends tell me. Websites - individual places. Magazines - fashion ones. Internet. Websites or twitter. Word of mouth - friends. My mum tells me. Get emails as well. Through friends or school. Online. Keywords 'fashion courses'. My mum on email. Internet and facebook. Get sent leaflets. CreateVoice
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Went to British Museum, had hour to engage people - talking about 'youth forums' - search term. Young People' page Website - google search. Studied art previously. Thought V&A a good option. Mum knows people who do art. Online - blogs and facebook. 'Art' and 'Fashion'. Website or brochure, photography. Twitter, facebook, word of mouth. Don't search so much. Through Create Voice now. Nore massive advertising through universities etc. - people just don't know. Art students come here and know, other people don't so they miss out. Time out being free will help. Tube adverts should be wider. CreateVoice, Filipa. Websites, museums that I like. Used to be during summer. 'Fashion' at first, 'careers' now. Graphics or film. Creativity in the City Internet, friends, Underground posters - read them all. Member of V&A. Internet. Tutors. Time Out. University. Friends. Twitter, followings - museums and galleries. Time Out too. Website, general searching, nothing specific. Internet in general. Social networks & V&A website - look at that quite a lot. Internet, google and facebook. Through her, my sister. Not just V&A, but other things too. Mainly friends. Sometimes internet, maybe google. Online or via friends - search engines and social media - twitter. Internet Word of mouth plays a large part. Internet - usually search term with the suffix 'London', theatre and exhibitions. Online, twitter etc. Online, twitter, facebook. Art school tutors. Fashion Festival Facebook Instagram, word of mouth. Word of mouth/friends/emails and texts. Internet, social media. Websites/magazines Social media - facebook and twitter Mailing lists - university/galleries. Check websites. Friends, facebook, internet. Look.com/asos.com Facebook - event invites. Twitter. Word of mouth. Proactive looking at websites of individual institutions e.g. V&A, National Gallery, Whitechapel Gallery. Twitter, blogs. College website, friends. Social media - facebook. Websites, word of mouth. Other people and websites. Internet, I guess. Internet and word of mouth. Internet, Time Out website. Usually facebook. Internet searcher - look for interesting websites. Internet searches or friends. Also newspapers, looking for Design and Art.
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Internet - google mainly. Twitter. Looking for 'fashion' events. Magazines. I can't think of any other names, but I know I always come across things in magazines. Google. Magazines - I saw about this in ASOS, sometimes Vogue might mention things to do in London. Email list, websites, or people I follow on twitter. Websites Mum on V&A email list. Especially look for Fashion - google, as I want to study it. Social networks (best), tube posters, Vogue magazine, Metro. Friends and teachers. Friends talking, and social media. (Twitter and facebook). Facebook - friends and pages. E-newsletters, Time Out Magazine, websites. Facebook/Twitter. Seeing events on posters/advertising. Friends - text/call/meet up Word of mouth I work in PR so here through work. Company Magazine. In Italy, Glamor magazine, or Kult Magazine. Websites. E.g. 'Lates' 'Time Out', 'LiveLondon'. Time Out app on phone. Friends. Websites, don't like emails. Go directly to websites, apply to newsletters. All sorts, fb, friends, internet. Twitter and magazines - Vogue. Internet 'fashion design'.
Why did you attend this event today? Fashion Workshop - Metropolitan Really interested in fashion, opportunity of free course. Into fashion. Like doing art things - museums, shows. Like this kind of thing, like fashion. I like fashion. Thinking of fashion after finishing business degree - good combination. Mum happy, always thought it would be good for me to do. Something I do in spare time - make sense to get information from someone in the know, to guide me. I'm hoping to go into fashion design, a taster. Looking for internships as well, so this good for that I hope. Something good on CV and gives some experience. Create Workshops Just got a job in retail, so to get some experience, see what you do to get the clothes on the shelf. Fashion Illustration course, that was good, but prefer this because it's more hands on. Wanted hands on experience. Came last week - pattern cutting. Like fashion design and never learnt how to make clothes before. Been to pattern cutting and jewellery making. Thought quite reasonably priced and museum accessible, transport - near train stations. Do textiles for A-Level. Do textiles at school, A-Level, want to continue after. Good for portfolio and things like that. Links with A-Level textile project, start in September.
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On holidays from uni and wanted something to do. Been thinking about, and this one resonably priced, get to see exhibition too. A new skill. It sounded really good and the price was amazing for what you do. Something to do. Doing A-Level art so thought would be interesting. Cheap for 3 days. Have like spare time in summer. Interested in fashion and learning to make garments. I like making. More of a maker than anything, this seems like the perfect course for me. Wanted to learn more about pattern cutting. Because I'm doing A-Level textiles next year. Something different, my friend wanted someone to go with. Always had an interest in fashion design. Going to do a course at Wokingham College - good for portfolio. Good value for money, do textiles at uni but more research. Wanted to learn practical side. Something to do during holiday. Learn something new. Want to do arts. A new media. Because of university coming up - get a taste of different courses to see what I want to do. Something want to do in future career. I do photography and enjoy it so thought I'd do something I enjoy. Interested in photography and this seemed the one that was useful and not too expensive. Done Tweed teacup, recycle, jewellery, pattern cutting this week - done so many! I am interested in photography, learn about photoshop for A-Level. Just to develop my photoshop skills. Because I'm interested in photography and fashion. Interested in photography and thought it would be interesting. Done Portrait Photography. Came to this event... Because I'm going to do something like this in the future. To develop my photoshop skills, and look good on CV. And I was bored in the summer. Done fashion illustration before. This event... Because I want to go into fashion so I thought it would be good. Done Portrait Photography. Did this today because... Really like the last one. Because I like fashion this one more my thing, something I want to look into for later. Done Portrait Photography. Did this one.... Did it 2 years ago and wanted to find out more to do with photography, I might do it later. CreateVoice Not before Create Voice. Attended today... Ongoing projects - fashion festival, Creativity in the City (local artists). Just moved to UK. Been to 3 or 4 Create Voices, will come if I can. Been to Origami workshop and a drop in one. A filming project too. Shakespeare. Event today... Amongst like minded people, to learn more about them. Work in partnership with V&A, and meeting with artists. More inspiration. Been to Fashion Illustration. Attended today... To meet people who also liked art. Not under my age, these people a bit older - for advice and more mature conversation. First meeting seemed like more in our hands, what to do - less like they are telling us, that's what I liked. In college at time, had free time - to spend time with young people, period of working in museums look good on cv. Really loved opportunities really exciting and interesting to be able to work with them, especially getting lot of benefits for us, meeting residents. Going to directors meeting next week - crazy. Share passions. Found it interesting. Everyone passionate, opportunities to take part in and out of museum. Came to Make Your Own Garment, fashion skills. When they ran through topics and events, sounded interesting. Won't get this anywhere else. Creativity in the City Exciting things to do and be involved with. Really nice to do. Great, free works. Meet new people.
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Study costume design & need to find out about them. Because I've never tried some of this stuff. Silk printing, sounded interesting. Silk painting, have come with my friend. Wanted to make it a good day out. Came yesterday, found out then. She said there'd be some good workshops. And a video she made. Just came to see what was going on. Meaning to come for a while, seemed fun and creative. Hollywood - later tickets. Saw this while waiting. Primarily because I wanted to see the results of girlfriend's work over the last few weeks. Friend works in Fashion. Group of friends. CreateVoice. Age group, really like that. Like to be part of V&A, young age, creative input. Fashion Festival Interested for studying. Interested in fashion industry, already work in it. Studying fashion at college. Studying fashion management at college. Don't have this sort of event in own country. Market research for school subjects - photography, textiles etc. Come for Richard James talk - studying bespoke tailoring at London College of Fashion. To keep up to date with Fashion Industry - how ASOS are approaching styling right now. I'm actually studying business but am interested in Fashion. Wanted to hear the lectures - personal interest. Hear what the speakers have to say. Studying womenswear at LCF. Want to do visual merchandising. Inspiring to hear talks, hear about new opportunities. Fashion illustration. Advice for work placements after I graduate. Studying fashion textiles at LCF. Advice on how to progress in the industry. Studying art and textiles A-levels. Studied fashion - need ideas of what to do next. Sounded interesting. Find out more about fashion industry. Studying fashion design, have come here for lectures. Studying in the same field, and it's free. Just something new. I love jewellery, want to make my own. I only came here 5 months ago and found the V&A 3 months ago, I really like it. Interested in fashion week. Out of interest. I want to go on to do a fashion degree so I thought it would be good from that point of view. And also for my personal statement. Fashion based. Interested in advice. Seeing other work and portfolios. I thought it would be beneficial. I am currently studying fashion at university, so I came to find out about careers. I like hearing about designer experiences - you can hear about their difficulties and hear their advice, it's really useful. Always wanted to come to V&A, I'm not from London so this is a day out for me - a reward for hard studying! Really interested in fashion - saw the opportunity to take part in some activities. The amount of people here from the industry - advice and talking to people, chance to hear from people in the industry. I was interested in the merchandising aspect.
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Get inspiration to find out more about jobs. Find out about courses etc. at university in fashion. Studying: textiles, photography, and art at A/AS Level. Work for kids company, came to see someone I know give talk. Interesting workshops. Information about what to do later in life - options. Very interesting to talk to Alex Butt, offered advice. Insight into fashion industry. Ideas for my work. Currently studying Textiles at Langley Academy. Just came for talk by Ian Kettle. I'm looking to set up my own fashion label so wanted advice and information. Studying Fashion Journalism at Central St Martins. General interest. Just interesting thing to do with friends (we're a group of 3). Not studying or working in fashion. Wanted to learn about Fashion Journalism as a career. Wanted to hear Mary's talk (Mary Katrantzou). To see Mary Katrantzou - I want to work in fashion. I'm interning at magazine and want to keep up to date with the industry. We came to Hollywood Exhibition and just picked up leaflet. Because it was variety of events, so much to do. Whole day. I was free today, and a free event. And talk with MK, I really wanted to see it. Really interested in fashion. Came to Fashion festival last year so knew it would be good. Get advice, portfolio.
What would you like to happen at the V&A that would attract more young people to the V&A? Fashion Workshop - Metropolitan Dance workshop. More free workshops, to come and be creative. Fashion events, fun days, more free stuff - day things. No, not really. Depends on people's interest so don't know for others. Quite artistic - come just to wander around. Dance, acting, cooking - to enhance young people's skills - that's important. Even confidence building classes. Future careers stuff. A show. Fashion shows, would definitely attend that kind of thing. More courses - not shorter courses, longer courses! A summer course. Expand more - better marketing. People need to know about it. Create Workshops More of this sort of thing, opportunity to have work displayed is great. Would be a dream to have in V&A. More courses on fashion. Maybe longer would be nice. Not just fashion - Indian history, if learning in school. No. Quite a lot of the other courses could have been longer, they were a bit fast paced to take place in one day. No clue, sorry. I think it already attracts young people. Not really, can't really think of anything. Don't think so. Suprised at how little information I could find out about it - maybe a facebook page. Maybe tell schools, art departments about courses. It's a really fun thing to do so more people should know about it. No. Think you're doing everything right. Don't know really.
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Slightly longer. 5 day courses. Maybe some weekend stuff so could do during school. No. Can't think of anything. Shorter, day courses. No, I think it's pretty good. No. Think you do most things, really, no. Maybe longer courses. Or more specific exhibitions - smaller, more frequent. E.g. Cecil Beaton. When looking, had everything I would look for. More space on courses? Don't know. I have missed a few ones I'd be interested in that were full. More things like this. Maybe expand it so it's not just up to 19, because I'm upset in a way that I won't be able to continue these events. More not fashion-related. Everything was, photography in general maybe. Friend doing one 16-25 so that's better. Some more drawing events. Drawing workshops. That kind of thing. No. No, not really. No, just carry on how you are. No Few more events like this, photographic ones. Just more of this. No, I think it's good. It sort of suits everyone. I think everything is good. CreateVoice Like to curate an exhibition of our own as a group. Maybe gain more work experience for CV work. Always great variety. Something more practical - career workshop. A day in the life of a curator. That sort of thing. It's ok I think. Saw recently a Tate-selected YP, make a tapestry, something like that. There are summer stuff, need more during the winter times - long term. To have the chance to be around like minded people. Can't say what else because it is happening. I feel like we are headed the right way. If it could just be more widely publicised. Also, I'm a member - events for older people and are quite expensive to pay again for events. Student membership, should have YP membership too, and events for younger members. I think already so much - the only thing is advertising. Concessions for students, but students don't know about. Amazing opportunities. Don't know. Nothing I can think. Creativity in the City Not that many people on workshops - how should they know about it? Advertising: when people arrive. Would love more costume things. Free things. Lectures cost money, but I try to go. Something with serving - fashion to grown ups, something for schools. Performance Art - workshops with people. A bit hard to find - from the main entrance, no sign. More events, more than once a month. And it was quite hard to find here. No comment. Things to do with Hands-on technology. Not touchscreen. Photography, something like that.
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Not really sure because I think there is a lot of events going on. Create events seem good, but I really don't know enough to comment. No. Hands on workshops are always good - enthralling. Not been here long enough to say. No comments. I don't know, there's lots going on. Fashion Festival V&A should go out to colleges. Hold more events like this. Structure events around possible career/industry subjects. Not just 'hobbies' or 'interests'. Spread out. Run free events with lots of opportunities to ask questions. Advertise special events on social media, send posters to colleges and schools. Have tents at festivals. Better promotion of talks and events. Not just on V&A website. Going out to colleges and unis. Better promote collection study sessions - not many people know you offer this. Keep them free! Promote widening of knowledge - how much young people can get out of museums. Keep putting on events like this. Have a specific 'youth' twitter/facebook account. Special events for 16-24. Have something specific people need to research. More interactive sessions. Advice for young people - information on careers. Already really good. I always see a lot of young people here when I come. More things through schools - visiting speakers etc. Need to go beyond London. Advice in Midlands is very parochial. More advertising, already does a lot - already lots of changing exhibitions. Can't think of any right now. Don't know. Just more of this kind of stuff. Not sure. Making small furniture, no, not furniture, making small things for the home. More fashion things, maybe. Courses, not sure what in, can't think on the spot. No. Just different artist and fashion one off events.
You do pattern cutting courses but they are expensive. Maybe a Master class - one off, for a day. Open to everyone - so cheap or free. Garment construction and pattern cutting. Would be really useful. I think it's a skill a lot of designers don't have anymore. To be honest, you already have fashion shows and these events so I think you are doing quite a lot. Workshops are good, I was really excited to come today. Graphic design and posters are good to look at. Also Young People's work, students' work, an exhibition of some kind. More stuff like this. An Arts version of today. Fine, graphic art - anything really. I think you're doing well, so carry on as you are really. Fashion exhibitions, guest speakers, free things, competitions with good prizes! Send leaflets to schools. Use facebook and twitter. Offer trips/visits to Young People. They're amazed it's free but they didn't know. Raise awareness, make Young People feel they have just as much right to be here as anyone else.More courses and workshops - hands on things. Run events that aren't held in one place - encourage people to explore the museum and come back. Think more about advertising in schools and colleges. Exciting, relevant exhibitions (fashion/art/new technologies)
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Advertise the events, promote the cafe, beauty, history, link to other things in area (e.g. Knightsbridge). Not especially. Already beautiful and free! More things like this. Can't imagine any other way I'd cross paths with Mary Katrantzou. More advertising - Time Out, Social media. Screenings, music events. Maybe student curating. In Mumbai I have done this. Head curator = 2 day training for them. Invited college principals to see what we had done. Good for museum press coverage. Students got accredited and certificate. How and why exhibitions are created. Talks and lecture workshops. Contents. Like the talks that go on. Including the one-off ones. External speakers. A design course. To meet people in the industry. Find out about our experience placements.
Create Workshops
What did you like most about the event you attended today? Meeting new people, learning skills and being able to be proud of end product I really enjoyed the freedom of the patterns and choices we could. I am pleased with the finished product. Making the waistcoat Creative freedom Hands on experience Making my own 3D set Using different materials and techniques Creating the actual set Making the set designs Having a chance to create a CAD model of a vehicle It was fun and amazing 3D model design The speakers were so energetic and exciting. I also liked that we didn't just work in the studio Learning the way of describing architecture and how it has effected my drawing The fact that I was able to develop new skills which relate to my future studies, whilst developing my artistic understanding. Talking about the key drawing techniques or attributes - made me think about how I draw Attending the British design Exhibition The fact that mine was the best poster The evaluation given When I designed a poster Making the poster Meeting new people and new friends Making the posters The talk at the beginning about different designs Interaction with speakers and the overall environment I enjoyed performing in the galleries and getting to know each other Speaker - actress Jacquette May - very interesting I really liked the relevance to the objects in the V&A We had the chance to add our own ideas Playing the clapping and name games. I liked meeting new people too and cooperating with each other Advice on further education and work experience opportunities The talks with professionals
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It helped me with explaining how I want to produce and design my work. It also gave me a more open mind to costume and how much you can get from it. Getting to design and think like I'm actually going to make something Looking at the V&A costumes Looking at inspirations in the gallery then transferring them into designs. The class tutor Dean was very good and inspirational Practical work Drawing The lunch Creativeness, relaxed, playing with looks and hair and make-up Having fun using and playing with the make up Creating our own outfits and then modeling them I preferred the 2nd day, when we got to style each other and had photos taken. Doing the practicals Mocking a 3D model of the famous scene, and meeting new people Making the final model (set) We had to make models A lot of making with different materials Freedom of what we wanted to do - lots of help Learnt new techniques/references to artists, helped with building up my portfolio Enthusiasm of staff :) Learning how to make a rose Calm atmosphere We got to make creative models using sugar Interesting new skills learnt I liked designing my different items, it was fun picking out the different pieces of clothing to use. Seeing everyone's final design I liked making my own piece with recyclable items. The creating of the final piece Making the set Making a 3D set Making it Really enjoyed trying out techniques and then making the final piece. Really nice atmosphere. Creating new pieces of work and learning Making the things (jewellery) and making friends Getting a result to take home The way that I couldn't really do that at home because of the equipment Learning about each different tool and how to use them I liked it when we were doing our test pieces because we could do almost anything! The whole making of the waistcoat! Altering a waistcoat! Working with the teachers The skills learnt Creating a waistcoat Learning how to sew better That I was able to finish first Upcycling workshop and fashion journalism lecture The guest speakers All the talks and information The information that I got from it How the make up artist interacted with everyone Hat making, talks from designers I enjoyed learning new things
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Free workshops, Making fascinators So many different things to do in fashion world Upcycled shirt That you could join in and I learnt lots of new things in great detail Upcycled shirt Gained knowledge Fashion make up The opportunity to take part. Fabric design workshop was the most enjoyable That I learnt how to get into the industry The information content and relevance to the event title Looking at models The making The 3D modelling Designing (sketching) the vehicles Sketching in the museum - looking at other techniques of drawing Creating our own poster It was interesting and I learnt a lot The talk given by Jacquetta May - it was really enjoyable Acting I really liked performing a piece about Kiley's room in front of it and meeting new people The variety of different with shops and talks available. There was something for everyone. Taking a look around the museum itself to get ideas on how to style costumes Designing the costumes We looked around the theatre exhibition which was very interesting and I liked being given a design brief because that is how it would be as a costume designer Styling my friend Got to do some stuff The thing I liked the most was making the stage thing. The model Using recycled material The freedom - there were no limitations to what we were allowed to design The speakers were very helpful/encouraging! Good fun, very accessible The freedom/creativity Making the models The activity and the amount of time I liked making the jewellery Friendly staff. Satisfaction of completing a waistcoat and taking it home! Learning new things Making hats The talk of from somewhere I liked the blogging talk and found the portfolio talk helpful Opportunity to try techniques and find out more information Learning new things and meeting talented people who have experience The talk by Orsola de Castro - she obviously does what she does! Finding about all the different jobs and facilities in the fashion industry I liked building the model of the set The freedom of creation Making the model on the computer How uniquely creative it was. It allowed you to express your ideas in a personal manner Doing and making the posters Creating our own posters, and going round the exhibition
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How helpful all the speakers and staff were. I learnt a lot and felt that I have gained further knowledge in performance. The acting and how without speaking told the audience what was happening How helpful the speakers were and how well they answered questions and gave you good companies and websites to visit The opportunity to create and get feedback The fact that it was related to my favourite hobby - costumes How to be able to create simple designs and use different mediums Playing with make up Meeting new people Making the model at the end That you could experiment with a lot of different materials - and make what you wanted. Down to earth, plenty of time to do activity Freedom of what to do The creating through inspiration from other parts of the museum Looking at other set designs Petra's advice/ help to make the jewellery I loved viewing my final results The testing with materials Makers and people The satisfaction of the finished result The talk on eco-fashion and the fashion illustration workshop I've met other students who have the same interests as me. Help on fashion portfolio and talk by Ursula de Castro The information, the presentation and the venue
Can you give an example of something new you learnt or did? I learnt how to add a collar and buckles to garments This is the first time I have made a piece of clothing. I learnt how to make a waist coat Learnt how to make steps on a model Made a set Making a set! Creating a 3D model, e.g. using pins to create a structure That there is so much detail and planning to create a set I learnt how lighting and colour effects the mood How to use Googlesketchup 8 Google sketch up How to put it in a new environment "Drawing is an essay and you are the author" and Not using an eraser while drawing See previous Storyboard technique - compiling panels of drawings to show different views within a space Storyboarding - to focus on a detail of the whole on one sheet of paper How to successfully communicate a message How to use a pair of scissors… joking Make a poster How the pictures fit together You should not have too much in one poster That empty space can be good New warm ups and exercises Freezes and mimes
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Acting world - skills needed etc. I learnt new examples of physical theatre Putting noises I learnt new examples of physical theatre and to express my thoughts and feelings Learnt about summer courses at the V&A About drama schools I did a series of fashion sketches which expressed my ideas and helped me think of my work in more detail. I learnt about how much you have to put into the design To draw inspired by costumes that I saw that day. Looking at details and their importance and how there are so many different aspects which are important and need to be considered with costume. Different display techniques Drawing The way clothing represents a person To mix everything together and it might look good. To try new things and experiment How a stylist creates a look for a certain person How to combine random items of clothes I learnt more about the whole concept of being a stylist. Made a set Making the scene How to create a model that portrays one idea in a small amount of time Make a model of a stage How to make shorts How to work a sewing machine! To have fun with it Working with knitwear was all new to me! How to make a rose and painting on sugar icing Learnt how to paint on icing I learnt that you shouldn't put too much water on the sugar paste otherwise it would get too sticky to work with How to make a rose out of icing I learnt that you can do whatever you want! Even putting clothes upside down to make a different item. I learnt to do the blanket stitch I learnt how to use a sewing machine. I have learnt how to do different stitches such as blanket stitch How to build a set Making atmosphere Made a set design I learnt new techniques and inspired new ideas. Opened my eyes to jewellery making! I learnt some new techniques for making jewellery Learning how to use new equipment How to work with wire tools and machines The earrings I hadn't done before, and that it's really easy to make something that is good. I learnt how you should use each individual tool I learnt that jewellery looks really good when you flatten it A new technique of making my own fabric: applique! Make a waistcoat I learnt how to make a waistcoat I learnt to sew around corners
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Lots of new ideas for fascinators (glue guns are fab!), lots of inspiration about how to get into fashion journalism That there's no one way of doing things and you have to be yourself Different types of careers How to reuse clothes Bold lips are on trend as well as statement eyebrows How to upcycle and reuse clothes How many opportunities there are Starting a fashion business- 10% designing, 90% business Upcycle shirt How to set up a blog Upcycling Make up Learning to make fascinators (and bags) The different colleges and about the BFC The amount of work and teams behind the industry Attempt to make a moving set model I learnt how to make a set plan How to use different buttons in sketch up Went on Sketchup Importance of tonality To be able to balance compositions and relevant typographs used We were made to create a poster and how to show what you feel in pictures I learnt new things about design I learnt about the acting world and skills needed. Also, make up and costume demo - very good Dressing rooms Freezing as an object and interpreting an object with sounds I learnt about 18th century theatre design and costumes That many designers have to change the original quality of fabric to give a more aged look About costume design and why it is so important I learnt how detailed each costume should be That it is harder than I thought How to make something stand and the process Used different recycled materialsto create a garment I started to look at knitting - I will hopefully continue or start knitting and recycling my clothes How to use sugar icing How to make a model of something and ensure it stands up and loops realistic Do blanket stitch I built a set and felt what it was like to be a theatre designer How to use different types of skills in designing I learnt that if metal is crushed to a very thin sheet it isn't stronger than paper! How to make a waistcoat Tailoring How to make a hat Good organisation I learnt how to make a succesful portfolio Design fabric on Apple PC How to apply make up by relating it to what you are wearing Our clothes should age with us - cherish
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That there are loads of different jobs and they are all important How to make models of set Learnt how important set design and lighting are in theatre Using sketch up I learnt that you need to have a good idea and a good presentation. Simple can be good. About expressing yourself in graphic design How to draw different fonts I learnt a lot about how to gain experience in the industry and the skills and perseverance needed to succeed in performance The dressing room and looking at Kylie's belongings Processes involved in the ---, the amount of hard work and preparation you need to do. Turned an idea into a design Made a theatrical mask Created theatre costumes I learnt about image and styling Creating 3D models How much work it takes to create and design a set If you make a mistake, turn it into a positive A new way of making petals for sugar roses How to make a rose from icing How to thread a sewing machine Everything we did The different plyers I learnt how to use the hand drills and how to use various other tools to bend and shape wires I learnt the names of plyers I learnt to sew How to put a waistcoat together upcycling - how important and brilliant it is. How to draw fashion illustration How to build a portfolio How to set out portfolio new ideas to try. Also how to choose items for your wardrobe - good quality, something you'll love forever The many different careers in the fashion industry
Are there any ways that you feel this event could be improved? Maybe more time, otherwise no More time. I had no idea how to use a sewing machine and I could have had things explained to me better Nope Nope It was fantastic - no More design briefs Free biscuits No Not particularly better computer system N/A More time…
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More time doing drawings? Use of photoshop in designs Being able to use the Apple Macs Using computers No Colours and I would rather design it on the computer Given more attention and help. The teacher hanged around the boys more than the girls Colour pencils/paints Longer time spent in the exhibition and more explanation about what we were supposed to do. No, fantastic More advertising of the event I personally would enjoy more dialogue in acting No I personally would enjoy more dialogue Advertise it more and longer talks The course is well organised, no. Maybe look into presentation techniques n/a Longer time on practical work No The people! No Have more access to creating hair style not just make-up No Maybe the 1st day could be more 'exciting' Dunno No I think we could have had a choice of scenes to work from Less talking time at the beginning Give us more interesting methods of making something Maybe a bit longer to look around the museum for inspiration No, it was very helpful More work on knitting! Perhaps we could practice on cupcakes? Maybe include piping skills Bring cake Possibly another member of staff, sometimes you had to wait a while to get help. No No- very good No More time to do the interior No Not really! More work Maybe more helpers so they could get to every child more easily and we could get more help with our work A bit too long It could be a bit longer so it's like a two day activity There should be more materials
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I think maybe we could have spent a little more time in the jewellery gallery because it would have been easier to think of ideas Nooo Longer time frame No More sewing machines I missed some lectures I would have liked to see because they were on quite early The seats were un-comfy No No More hands on making process for older young people (20-25yrs) No A bit more interaction Maybe a photocopied sheet to takeaway to show different ideas for the shirts as I'll forget by the time I get home I don't think so I don't think so No More space for activities Nope Powerpoint to run more smoothly n/a More time No Be given more examples (not just) the type or concord Rather than point out individuals' favourites look at each storyboard painting Use of computers Not really More advertising , more info on where to go etc. More acting, dancing or singing and less of the other stuff No, it was awesome! More bold signs directing towards the different events Focus more on how to develop each idea/costume rather than just looking at other people's designs There could have been more time given for the whole event The make up artist was evil Longer time in actual museum In the beginning there is too much talking No I thought I would be knitting today/learning how to, that's what I associated with 'Create! Knitwear' so that was disappointing but it was good to be recycling and sewing Nope More skills taught Making sewing machines work No No Less talking, more making Needs to be longer! No More workshops No
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Just more! More events, more days Do it 3 times a year No Nothing! No Explaining things more More time to work on the project How to draw different font More facilities - colour pencils, used apple macs Could have been longer so that workshops and seminars did not clash (times) so we could attend more of them More time for performance, so we can do more stuff Key points leaflet with useful links and places None off the top of my head Yes, glue guns, pva takes a while to dry No No No A little bit shorter No Nope Cake as well as icing No Not really Yes No Have more time to finish it More hands off stuff - make workshops longer - some are too short - more days No, however, all the events should be drop in.
Any other comments? I had a great time! Everyone here is great. Very enjoyable and educational! Very well explained day Need new internet I loved it :) Thought it would show how to draw but showed how to know how to draw more effectively More events like this would be great It was really helpful for people like me who aren't necessarily sure about what kind of design to do. I thought it was good but there was a lot of talking Enjoyable and interesting Really good day It was really fun and I'd love to come again. The people who took it were very helpful. Thanks Really enjoyed it! It was great The music was good because it seemed to ease us up
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It is a fantastic event, I learned more in one event than I do at school. Thank you teachers, you are both lovely. Make it longer! No. It was fab! An amazing opportunity for young people to take part in activities embracing creativity and learning Very enjoyable day I liked the fact we got to have some fresh air Thank you! More events like these (performance and drama etc.) would be great And more time for introduction to get to know more people Boxes to take it home in Helpful people who ran it The helpers were nice I think it was very fun but the talking section of the workshop was too long Some examples of portfolios/research - workshops on presentation? Very good - loved it! More facilities I hope days like this are organised more often because it has given me a greater insight into the industry and make me realise that drama is the right path for me It was fantastic Very good experience I really enjoyed it and learnt a lot of new skills So much better that I expected - ecofashion talk very inspirational