event planning by mark breen (cuckoo events) for bics 2013

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Event Planning Are you mad? Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

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Slides from a presentation I gave to BICS (Board of Irish College Societies) recently on Event Planning. They've been altered slightly, obviously, with more text in this version as YOU don't have me there in front of you to go through it all.

TRANSCRIPT

Page 1: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Event PlanningAre you mad?

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Page 2: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Who’s this guy?

• UL Lifesaving Club• UL Clubs & Socs Executive• UL Ents Crew & Events

– a few years back. . .

• Events & Marketing Manager, DIT Students’ Union for 5+ years

– up to a couple of years ago

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Page 3: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Ya? What else?

• Irish Safety Institute– Witnness / Oxegen / EP / Slane / Phoenix Park– College events– Europa Cup Final 2011– London Olympics 2012– Team Ireland Homecoming / Eucharistic Congress / Fleet Expo

• Cuckoo Events– Event Management / Event Production / Event Safety /

PaintGlow / Foam Parties / Themed Events – Gathering 2013 / Charity Events– Upcoming events. . .

Page 4: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Image credit www.rickwhitter.com

Page 5: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Ideas / Concept Generation

Page 6: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Image credit natebu.wordpress.com

Page 7: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Image credit UNKNOWN

Page 8: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Image credit shedsomelightonthis.wordpress.com

Page 9: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Event Planning - where to start?

Image credit spreadshirt.com

Page 10: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

So what’s in an Event Plan?

Page 11: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Safety Policy

General Event info

Structures & Facilities

Crowd Management

Venue Medical Plan

Fire Safety Traffic / Transport Plan

Emergency Procedures Cancellation Policy

Controls & Comms

Environmental

Tests & Inspections

Appendices

Page 12: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Post Event

Evaluation Feedback

ImplementationRunning the event Production management

Organising the EventEvent preparation Stakeholder liaison Build

Detailed PlanningBudget Logistics Running Order Production schedule

Draft Outline PlanStakeholders Date & Venue Permissions Staff Costs

ObjectivesGoals Proposal Team

Planning Flowchart

Page 13: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

What’s the one element that is

DEFINITELY involved in any event?

Page 14: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Image credit vargiu.com.au

Page 15: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Image credit relieve-migraine-headache.com

Page 16: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Risk Assessments

Page 17: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Why put ourselves through it?

Page 18: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Smiley faces!

Happy people!

Fada, Gamesmaker,London Olympics 2012

Image credit aidan-kelly.com

Image credit guardian.co.uk

Page 19: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Running the Event

Image credit healthcarepursuits.com

Page 20: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Image credit www.lifehack.org

Page 21: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Review

• HONEST review is key• Involve ALL stakeholders• Take the bad with the good• Review as soon after event as possible• Actually USE the review to inform future

events

Page 22: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Top Tips

• You can NOT start planning EARLY ENOUGH• Use a schedule • Add 20% miscellaneous to budget• Supplier relationships are KEY• Have done some work on the event BEFORE

talking to suppliers• Review

Page 23: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

The Toppest Tip

Image credit flickr.com/photos/lumaxart/2137737248

TEAMWORK

Page 24: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Image credit bobtheegg.deviantart.com

Page 25: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Stuff

• Risk Assessment Matrix• Events Scheduling Doc• Sample Event Planning Guidelines Doc

contents• Simple Event Planning Flowchart• Sample Event Plan Contents x 2• Presentation

Page 26: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Image credit justdwl.net

Page 27: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

Mark BreenP: 01 6401575M: 086 823 3377E: [email protected]

Page 28: Event Planning by Mark Breen (Cuckoo Events) for BICS 2013

Cuckoo Events | P: 01 640 1575 | M: 086 823 3377 | E: [email protected] T: @CuckooEvents | FB: /CuckooEvents | #WatchTheBirdie

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