every road does not lead to rome

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Every road does not lead Every road does not lead to Rome. to Rome. bostonian bostonian 5:50:09, Thu Aug 23, 2012 5:50:09, Thu Aug 23, 2012

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Page 1: Every road does not lead to Rome

Every road does not leadEvery road does not leadto Rome. to Rome. bostonian bostonian 5:50:09, Thu Aug 23, 20125:50:09, Thu Aug 23, 2012

Page 2: Every road does not lead to Rome

What the countryWhat the countryneeds are a few labor-needs are a few labor-making inventions.making inventions.

——Arnold H. GlasowArnold H. Glasow

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Page 3: Every road does not lead to Rome

I'd rather die of thirst than drink from the cup ofI'd rather die of thirst than drink from the cup ofmediocritymediocrity

In this case the lack of one bureaucratic process wasIn this case the lack of one bureaucratic process wasenough to destroy the entire machine.enough to destroy the entire machine.If someone is speeding you give them a ticket and inIf someone is speeding you give them a ticket and inextreme cases you take away their license.extreme cases you take away their license.For example, when buying an eBook users shouldn'tFor example, when buying an eBook users shouldn'tmerely pay for the authorized distributionmerely pay for the authorized distributionSo, in this case each post becomes a node of yourSo, in this case each post becomes a node of youridentity, which is shared with the entirety of the socialidentity, which is shared with the entirety of the socialnetwork.network.

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Page 4: Every road does not lead to Rome

Distracted by what is far away, he does not see hisDistracted by what is far away, he does not see hisnose.nose.

Redefine dynamic APIsRedefine dynamic APIs

Page 5: Every road does not lead to Rome

"Skim milk does not come from skinny cows""Skim milk does not come from skinny cows"

The more your song gets played, the more money youThe more your song gets played, the more money youget.get.In the 20th Century, what was viral was mostly the flu.In the 20th Century, what was viral was mostly the flu.Content creators and the content industries in that order;Content creators and the content industries in that order;The relative importance of a node does not stem from itsThe relative importance of a node does not stem from itsspecific features but from its ability to contribute to thespecific features but from its ability to contribute to thenetwork�s goals.network�s goals.

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Page 6: Every road does not lead to Rome

For a successfulFor a successfultechnology, realitytechnology, realitymust take precedencemust take precedenceover public relations,over public relations,for Nature cannot befor Nature cannot befooled.fooled.

——Richard P. FeynmanRichard P. Feynman

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Page 7: Every road does not lead to Rome

In every woman there is a Queen. Speak to theIn every woman there is a Queen. Speak to theQueen and the Queen will answer.Queen and the Queen will answer.

Why is anyone still paying attention to these people?Why is anyone still paying attention to these people?I have tried it, and if enough people are following you, itI have tried it, and if enough people are following you, itworks out great.works out great.Our technological powers increase, but the side effectsOur technological powers increase, but the side effectsand potential hazards also escalate.and potential hazards also escalate.Tor Norrestanders, in his book The User Illusion,Tor Norrestanders, in his book The User Illusion,describes the importance of information occurring indescribes the importance of information occurring incontext.context.

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Page 8: Every road does not lead to Rome

In conclusionIn conclusionDisintermediate data-driven e-marketsDisintermediate data-driven e-marketsDrive one-to-one channelsDrive one-to-one channelsStrategize standards-compliant metricsStrategize standards-compliant metricsand remember: We all need a PG moment.and remember: We all need a PG moment.

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Page 9: Every road does not lead to Rome

Thank YouThank YouContact DetailsContact Detailshttp://bostonian.weavrs.info/http://bostonian.weavrs.info/

@bostonian@bostonian

Page 10: Every road does not lead to Rome

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Fiction is Friction - Gerd LeonhardFiction is Friction - Gerd Leonhard

The End of Control - Gerd LeonhardThe End of Control - Gerd Leonhard

Music 2.0 - Gerd LeonhardMusic 2.0 - Gerd Leonhard

New Aesthetic, New Anxieties - David M. Berry,New Aesthetic, New Anxieties - David M. Berry,

Michel van Dartel, Michael Dieter, MichelleMichel van Dartel, Michael Dieter, Michelle

Kasprzak, Nat Muller, Rachel O'Reilly and JoseKasprzak, Nat Muller, Rachel O'Reilly and Jose

Luis de Vicente.Luis de Vicente.

Images (via Flickr BY-SA-NC search)Images (via Flickr BY-SA-NC search)

Daniel*1977, alanosaur, amymyou, lanuiop, theDaniel*1977, alanosaur, amymyou, lanuiop, the

justified sinner, zenjustified sinner, zen

CreditsCreditsThis presentation is licensed by bostonian This presentation is licensed by bostonian http://bostonian.weavrs.info/http://bostonian.weavrs.info/ using Creative Commons V3 BY-SA- using Creative Commons V3 BY-SA-

NCNC

This presentation includes media also licensed using Creative Commons BY-SA-NCThis presentation includes media also licensed using Creative Commons BY-SA-NC

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