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“Everyone can rise above their circumstances and achieve success

if they are dedicated to and passionate about what they do.”

Nelson Mandela

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Where the overly cautious see only parched land,the audacious anticipate fruitful yields.

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A majestic terra firma, moulded by deeply-defining history and culture; brimming with natural wealth and human potency. In the wake of the continent’s shift from a land of externally governed territories to one of self-governing states, its new-born states often underwent dramatic upheavals. The wake-up call came, if only a few decades back - stressing the inescapable transformation African countries had to undertake if they were ever to make the best of their inherent potential. Many wilfully embraced development to eradicate rampant poverty, turning into those promising nations spearheading ‘The African Renaissance’. Pointers indicate that with its urban and demographic uptrend, Africa, like Asia, is set for momentous urban development, with the consequent drive for economic prosperity and material conveniences. Yes, Africa stands today as a global challenge; but it also calls out to novel, daring and far-sighted investors willing to be a part of its development.

Africa, a fertile land for growing opportunities

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Deeply anchored in a strategic location.

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Mauritius is a colourful blend of nations coming from three continents. It is a thriving strategic financial and business hub for investors in search of security, transparent regulations and high-value propositions. Through uncompromising strides towards progress and its political and economic stability, the country has over the years consistently maintained its excellent credentials as the topmost African country through the World Bank Ease of Doing Business Index and the Mo Ibrahim African Governance Index. Known as the Star and the Key of the Indian Ocean for its strategic location between Africa and Asia, its attractive fiscal regime, coupled with double taxation avoidance agreements, make Mauritius the ideal platform for investment in the region. Mauritius offers above all, a unique lifestyle destination to global companies seeking to relocate their international or regional headquarters.

Mauritius, a pivotal hub for African investors

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To connect vision with actionis to transform it into reality.

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With stronger political leaderships, up surging economic performance rates and fast-paced urbanisation, African countries form the world’s youngest economies and as such, hold significant growth prospects for investors. Set against global perspectives, Africa clearly stands out as the land where future economic development lies. The founders of New Africa Advisors adhere to this vision and bring to the fore a knowledge-based and know-how-centric corporate

advisory firm specialising in Africa and providing investors with insightful intelligence to uncover new sources of growth. We accompany the continent’s innovative business captains and novel entrepreneurs in charting their course along new avenues confirmed for development. Where the conservative might see unchartered territory, we see opportunities for the bold. With New Africa Advisors, you will be fully geared to tap into these.

New Africa Advisors

Ziyad BundhunCo-founder and Managing Partner Ziyad has more than 25 years of corporate finance, private equity, banking, trust services and audit experience. Ziyad brings a unique perspective in deal origination, investment structuring and mergers & acquisitions.

He served the Mauritius-listed Rogers Group as Chief Finance & Investment Executive from 2011 to 2017. Between 2006 and 2011, he led the private equity arm of the Mauritius Commercial Bank as Managing Director of MCB Capital Partners, where he initiated and managed the acquisition of Speedy in France, the greenfield development of a fibre-optics network in Reunion island and the fund’s investment in a Madagascar-based prawn farming project which pioneered the protocol for Bio label of prawns in Europe.

Ziyad qualified as a Chartered Accountant in the United Kingdom and is an avid reader of history, international politics, political and business biographies. He is married to Dilshaad and has two boys.

Abraar MusaCo‐founder and Managing Partner Abraar returned to Mauritius after having pursued a career in Asset Management in London. He spent 10 years at Goldman Sachs where he was a portfolio manager, and 7 years at Citadel where he was a partner managing a portfolio of US$3bn of equity investments.

Overall, he has more than 15 years of investing experience across all segments of financial institutions including banks, insurers, asset managers, real estate.

His focus at New Africa Advisors is to lead the firm’s principal investments portfolio and source investment opportunities for the firm’s co-investors.

Abraar graduated from the University of Warwick with a first class degree in Mathematics, Statistics, Econometrics and Operations Research. He also spent a year at the Ecole de Management de Lyon and became a CFA charter holder in 2003. Abraar is married to Muriel and has two young boys.

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OUR VALUE PROPOSITION

Expertise

We are a team of professionals with extensive experience, sharp vision and a drive for novel achievements. Our edge lies in the expertise we have developed in the dynamics of doing business in Africa, a thorough insight and deep understanding of the local regulations and markets. We provide both advisory and execution services to capture clever investments as well as design tailor-made transactions for optimal value-creation.

Seamless Service

Our broad spectrum of capabilities allow us to extend a comprehensive service offering to our clients. We attend to every single one’s business, end-to-end, with utmost discretion. At New Africa Advisors, we value service excellence. To us, this means going beyond the obvious to come up with custom-made and unexpected solutions. Business flair, focus on critical details, relevance of propositions to client’s profile, dedication to the sole interests of our clients are the cornerstones of our firm.

No Allegiance, Only Loyalty

Our loyalty goes to our clients and our ultimate goalis to see to it that they obtain optimal results. We have no allegiance and are not therefore subject to conflicting interests. This ensures our clients with best practices, objective analyses and state-of-the-art propositions. Our network of independent and knowledgeable field experts enables us to source sound information towards the delivery of the best recommendations for the best decision-making.

Connected Across Frontiers

Acknowledged for our expertise and trustworthiness, we have developed solid relationships cast in trust with European, African and Asian bankers and investors. Our connectivity results in privileged access to professional deal teams that are uniquely structured and enable us to provide our clients with unparalleled regional, product and industry-specific expertise. This sustains our cross-border efficiency and our capacity to service ultra-high net-worth individuals, businesses, entrepreneurs, and families having or planning business dealings in Africa.

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Seeing beyond the roadblocks,the innovator imagines and sets the way.

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OUR SERVICES

Drawing from the strength of a team that operates to the highest level of integrity, service and delivery, New Africa Advisors provide smart and sharp advisory as well as support services to corporations and funders engaged in strategic financial transactions in the Sub-Saharan African region. Masters of our trade, we clear the roadblocks, pave the way to complex equity transactions and drive these to execution.

Mergers & Acquisitions

It requires an extensive knowledge base, expert know-how and an acute sense of the perfect timing to facilitate corporate transactions that will bring in real value-creation for our corporate and sponsor clients. With New Africa Advisors, these talents are at their disposal to steer through the complex process of a merger or acquisition, manage divestitures, identify alliance opportunities and undertake corporate restructurings every step of the way to completion.

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We capture emerging potential to take your business to new heights.

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Principal Investments

We operate a traditional merchant banking model through private capital syndicates represented by sovereign and institutional investors and family offices which have combined resources to invest in significant transactions in Africa.

New Africa Advisors play a vital role in the origination and execution of transactions. We uncover value by identifying companies and projects with significant value creation potential backed up by management teams with proven operational expertise and strong financial management capability. As principal investors in each of the investment initiatives that we sponsor, the syndicates provide patient co-investment capital to businesses in the emerging sectors of the African economies.

Our investment philosophy is guided by a desire to build a relationship based on trust with the owners of the businesses we seek to accompany and a common alignment of interests in terms of a strategy for growth and long-term financial success. We do this through structures that combine good governance, intellect, sound financial investment expertise and more importantly, deep-seated industry knowledge.

Capital Markets Advisory

The region’s emerging financial markets offer significant fund-raising opportunities to companies and family businesses seeking capital for their growth. We originate and execute equity transactions, including IPOs, rights issues and convertibles. Likewise, we help our clients intervene on debt capital markets and arrange financing for leveraged buyouts and corporate acquisitions using a variety of debt instruments.

Private Capital Advisory

New Africa Advisors work in partnership with entrepreneurs and family-owned businesses in their search for liquidity towards their corporate growth and expansion. We provide them access to our strong network of private equity funds, Development Finance Institutions and global family offices aligned with their vision and growth strategy. Having no allegiance to any capital provider, we extend unbiased advice to our clients in assessing their financing options.

We take up all aspects of the fundraising process, including competitive positioning and market assessment, from the preparation of the information memorandum, to investor introductions and selection, and transaction closing.

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Ziyad BundhunM : +230 5728 9292E : ziyad.bundhun@newafricaadvisors.com

Abraar MusaM : +230 5987 5587E : abraar.musa@newafricaadvisors.com

New Africa Advisors LtdT : +230 468 8411 | F : +230 468 8418Strategia Suites 2, Gardens of BagatelleBagatelle Office Park, Moka 80832, Mauritiuswww.newafricaadvisors.com

New Africa Advisors Ltd. is licensed by the Financial Services Commission of the Republic of Mauritius as Investment Adviser – Corporate Finance Advisory (licence no. 1Z17000004).