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SOLUTIONS

MEASURE, ANALYSE, DIAGNOSE AND IDENTIFY

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About MADI solutions

MADI provides consultancy in marketing & strategy to organizations from

both industrial and consumer sectors.

These strategies are designed to derive maximum benefit for our

clients from their limited resources.

We support our foreign clients to establish themselves in local market in

areas such as product design and features, suitability in the Indian market,positioning, distribution strategy and pricing strategy.

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MADIS Operations

MADI Solutions is a leading provider of research operations solutions to

firms across the globe.

Headquartered at Mumbai, It has its operations in Delhi too.

We have a team of consultants from the fields of research with over 15 years

of experience each in industrial as well as consumer products who assist our

clients in strategy formulation and implementation.

With highly skilled knowledge associates across India, MADI offerssolutions using multiple market research platforms and proprietary

technologies

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Industry overview

The Indian MRO space comprises over 110 firms.

It is estimated that Indian MRO are expected to grow at a CAGR of

36% to touch $800 mn by FY14.

The Indian MRO will witness value growth due to capacity addition in

high-end services.. There is a clear industry trend towards integrated

services.

Going forward, Indian MRO companies are poised to move fromresearch back-office operations to becoming strategic partners in

executing research.

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PRODUCTS

Market Potential & Demand Analysis

Market entry Analysis

Consumer Perception Analysis

Industry Sector Studies

Pricing Analysis

Distribution Network & Coverage Studies

Competition Analysis

Customer Satisfaction Studies

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Promoters Profile

DIVYA IYER

CEO and BOD

M.B.A from Mumbai University.

Ph.D. in Employment.

Possessing above 5 years experience in Consultation from Technical &

Administrative field and at all levels

Active Social Worker

SRISHTI GUPTAVice President and BOD

M.B.A from Mumbai University.

Ph.D. in Entrepreneurship 4 years Experience in Research analysis.

Written articles on Employment

Active Social Worker

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KHUSHBOO NISARChairman and BOD

M.B.A from Mumbai University.

3 years Experience in Recruitment & Placement Consultation for Junior &Middle Management Level

Campus Interview co-ordination

Conducted Pre- interview counseling of more than 100 job seekers

Active Social Worker

NRUPA RANADIVEMD and BOD

M.B.A from Mumbai University.

Above 4 years Experience in R & D and Marketing Conducted several Training Programs on Techno Commercial Matters

Active Social Worker

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Risk Factors

Internal risks:

1. employees

2. insider trading

External risks:

1. competition from foreign MNCs

2. volatile or slow market.3. cheaper substitutes

4. risk of client filing law suit.

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MADI is a professionally managed Company, having its vision statement

committed to constant innovation and sustained customer service to enhance

the potential shareholders wealth.

The Company's philosophy on corporate governance is built on a rich legacy

of fair and transparent governance and disclosure practices. This includes

respect for human values and adherence to honest, ethical and professional

conduct.

This Code of Conduct ensures compliance with the provisions of Clause 49 of

the Listing Agreement with SEBI.

MADI believes in maintaining ethics at workplace and insider trading is a

strictly prohibited offense.

Corporate Governance

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Share Holders Pattern

HOLDERS NAME % SHARE HOLDING

PROMOTERS 23%

FOREIGN INSTITUTIONS 35%

INDIAN FINANCIAL INSTITUTIONS 17%

MUTUAL FUNDS 5%

OTHER COMPANIES 7%

GENERAL PUBLIC 10%

OTHERS. 3%

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Purpose Of Raising Money Via IPO

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THE REASONS:

1. Expansion and Diversification

2. Benefit to investors

3. Technology up gradation

4. R & D

5. Public awareness

6. Valuation of the company

7. Repaying the loans

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Future Financial Projections of MADI

1. Increased market share.

2. Better awareness and recognition

3. More branches

4. Online research panel offering solutions

5. Innovative products

6. Increased efficiency in service

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Peer analysis The market leader is A C Nielson having major

market share.

There are many other global companies.

When green book MR firm compared all the MRfirms using two parameters,

1. established and

2. innovativeThe results are:

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MADI

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SIZE OF IPO

Rs.85 CRORES

PRICE BAND

Rs.50 -70

FACE VALUERs. 10

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Presented by:

1. Divya Iyer

2. Srishti Gupta3. Khushboo Nisar

4. Nrupa Ranadive

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