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EXCEPTIONAL WORK. EXTRAORDINARY BRANDS.

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Page 1: EXCEPTIONAL WORK. EXTRAORDINARY BRANDS. › files › userfiles › files › EVINS-Agency-Profile... · 2017-06-14 · preferred hotels & resorts rosewood hotels & resorts s. t

EXCEPTIONAL WORK.EXTRAORDINARY BRANDS.

Page 2: EXCEPTIONAL WORK. EXTRAORDINARY BRANDS. › files › userfiles › files › EVINS-Agency-Profile... · 2017-06-14 · preferred hotels & resorts rosewood hotels & resorts s. t

EXCEPTIONAL WORK

We transform insight and intuition into leverage through

listening, learning and assessment.

We create programming that catalyzes brand trial, experience

engagement and advocacy to create brand preference.

By understanding the needs of consumers, partners and media,

we transform brands into icons.

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EXTRAORDINARY BRANDS

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OUR STRATEGY

By connecting people with people as a means to connect

with brands, EVINS catalyzes, enables and manages how brands

interrelate and converse with their audiences, creating

brand-centric conversation and optimizing brand mind-share.

We optimize the use, salience and impact of existing

Communications channels, as well as design and synthesize

New channels to enhance brand impact and voice.

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OUR STRATEGY

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OUR CREATIVITY

We bring strategies to life, break through noise and clutter,

and transform the ordinary into the extraordinary.

We galvanize conversation and storytelling, experience and

engagement, creating the means, the substance and the

conduits that engender stories, and we facilitate shared

stories that become folklore.

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OUR TACTICS

The best planning is only as effective as the quality of the execution.

Leveraging our holistic model, in conjunction with our

multi-platform programming, we provide solutions for the

most critical challenges by formulating completely

personalized activations for our clients, because, as the

culmination of the strategic and creative process, tactics

should never be routine.

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Tactics is the culmination of the strategic and creative process.

Leveraging our holistic model, in conjunction with our multi-

platform programming, we provide solutions for your most

critical challenges. Execution may include any number of the

following elements:

Authority Positioning

Blogger Engagement

Brand Asset Management

Conversation Evaluation

Content Optimization

Digital Platforming

Digital Programming

Employee Communications

E-newsletters

Entertainment Marketing

Event Management

Event Marketing

Influencer Engagement

Leadership Positioning

Media Audits & Profiling

Media Relations

Monitoring & Reporting

News Bureau

Product Placement

Sentiment Analysis

Social Media Management

Social Media Programming

Stealth & Guerilla Marketing

Thought Leadership

OUR TACTICS

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OUR SERVICES

Mind Share

Public Relations

Media Relations

Influencer Relations

Event & Cause Related

Marketing

Entertainment

Marketing

Digital Strategy & Activation

Social Listening & Monitoring

Strategic Partnerships

Business and CEO Counsel & Strategy

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OUR SERVICESPublic Relations – A 360 degree, multi-platform look at all

communications avenues and opportunities, both traditional and

digital.

Media Relations – EVINS has longstanding relationships with

top-tier media in our practice areas, leading to a higher level of

quality, robust press coverage for our clients through all media

channels (print / broadcast / digital).

Influencer Relations – Influencer support can help turn a brand

into an icon. EVINS utilizes third-party support from highly-

targeted experts, celebrities and influencers to drive brand

conversation, adoption and advocacy to the next level.

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OUR SERVICESEvent & Cause Related Marketing – EVINS identifies event

and charity opportunities, as well as handles all marketing

strategy and activation.

Entertainment Marketing – EVINS facilitates organic

placement in television and films for our brands, avoiding the

costly (and often ineffective) ‘pay to play’ sponsorship model.

Digital Strategy & Activation – Since the advent of social

media, EVINS has recognized the potential of this vital avenue,

utilizing a fully-integrated approach that incorporates the same

brand tenets as traditional communications in order to create a

robust multi-channel strategy for our brands.

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OUR SERVICESSocial Listening – More now than ever, using social listening

to cut through the noise of ‘big data’ to determine areas of

opportunity, potential crisis and strategic opportunity is a key

component of any brand strategy.

Strategic Partnerships – EVINS helps to create a brand halo

through connecting like-minded businesses, leading to larger

audiences, greater advocacy and increased revenue.

Business & CEO Counsel and Strategy – For nearly thirty

years, EVINS has provided counsel, business strategy and

direction for our brands, regardless of their market position.

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OUR EXPERTISE

• Apparel & Fashion

• Architecture & Design

• Beverages, Spirits, & Wine

• Chefs, Food & Restaurants

• Commercial & Private Aviation

• Consumer Products

• Cosmetic & Fragrances

• Health & Wellness

• Home Furnishings

• Hotels & Resorts

• Private Clubs & Communities

• Real Estate

• Spas & Spa Products

• Specialty Retail & Catalogs

• Travel & Tourism

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LEGENDS & PIONEERS88 RUE DU RHONE/RAYMOND WEIL

AMERSHAM BIOSCIENCES & HEALTH

AMEX CENTURION / PLATINUM

BACCARAT

BARNEY’S NEW YORK

BEEFEATER

BERGDORF GOODMAN

CAKEBREAD WINES

CHAUMET

COURVOISIER

CROWN MAPLE

DAMIANI

DELTA BUSINESS ELITE

DEPARTURES & CENTURION MAGAZINES

ELEVEN JAMES

EL-AL ISRAEL AIRLINES

ESCADA

EXCLUSIVE RESORTS

GLACEAU VITAMIN WATER

GRUPPO GFT

HOTEL BYBLOS SAINT TROPEZ

HOTELS & RESORTS OF HALEKULANI

INSPIRATO

JCPENNEY CATALOG / INTERNET

JEAN PATOU

LE BON MARCHÉ

LEICA CAMERAS

LOKAI

LOUIS JADOT

LUXURY MARKETING COUNCIL

MAKER’S MARK BOURBON

MARQUIS JET / NETJETS

MICHAEL C. FINA

MODA MADE IN ITALY

MONUMENTS MEN

NAT SHERMAN

NAUTOR SWAN

NEW YORK CRUISE LINES

NEIMAN MARCUS & HORCHOW

OMAS

PISCO PORTÓN

PREFERRED HOTELS & RESORTS

ROSEWOOD HOTELS & RESORTS

S. T. DUPONT

SOUTH SEA PEARL CONSORTIUM

STEINWAY LYNGDORF

SWAROVSKI

SULKA

TEQUILA AVIÓN

THE KNICKERBOCKER

THE LANESBOROUGH

TOURNEAU & WATCH GEAR

TURNBERRY ISLE MIAMI

TY WARNER HOTELS & RESORTS

VALENTINO

VERA WANG

VITRA

WHEELS UP

WILLIAM GOLDBERG DIAMONDS

WOLFORD HOISERY

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OPENINGS & LAUNCHESPROPERTY OPENINGS

THE KNICKERBOCKER

THE REEF AT CUISINART

TRUMP INTERNATIONAL

THE VERB

WAIKIKI PARC

WATERGATE HOTEL

PRODUCT LAUNCHES

CADAR

CASIO G-SHOCK WATCH

CROWN MAPLE SYRUP

CONVERSE BY JOHN VARVATOS

ELEVEN JAMES

HBO’S ENTOURAGE

MAKERS 46 & CASK STRENGTH

PISCO PORTON

TEQUILA AVION

VITAMIN WATER

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AVIATION & HOSPITALITY3RD HOME

BACARA RESORT & SPA

BLAKES HOTEL

BYBLOS, SAINT TROPEZ

CANEEL BAY RESORT

CUISINART GOLF RESORT & SPA

DELTA BUSINESS ELITE

EL AL ISRAEL AIRLINES

EOS AIRLINES

ESSEX HOUSE HOTEL

EXCLUSIVE RESORTS

FOUR SEASONS BILTMORE

FOUR SEASONS FLORENCE

FOUR SEASONS NEW YORK

GROUPE FLOIRAT

HOTEL BEL-AIR

HOTEL BYBLOS SAINT TROPEZ

HOTEL DE CRILLON

HOTELS & RESORTS OF HALEKULANI

INSPIRATO

LA SAMANNA RESORT & SPA

LAS VENTANAS RESORT & SPA

LITTLE DIX BAY RESORT

MANSION ON TURTLE CREEK

MARQUIS JET/NETJETS

NEW YORK CRUISE LINES

PARK HYATT HOTELS

PALAZZO TORNABUONI

PREFERRED HOTELS & RESORTS

ROSEWOOD HOTELS & RESORTS

SAN YSIDRO RANCH

THE CORE CLUB

THE KNICKERBOCKER HOTEL

THE LANESBOROUGH

THE MARK HOTEL

THE VERB

TURNBERRY ISLE MIAMI

TY WARNER HOTELS & RESORTS

WHEELS UP

XV BEACON

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BEAUTY & WELLNESSAMERSHAM HEALTH

AMERSHAM BIOSCIENCES

ANGEL FRAGRANCES

ANNICK GOUTAL

BATH & BODY WORKS

BIOCHEM

CHARLES WORTHINGTON

CLARINS USA

CORNELIA DAY RESORT

COSTUME NATIONAL

COUNTRY LIFE VITAMINS

CRABTREE & EVELYN

CYC FITNESS

DAVIDOFF FRAGRANCE

DESERT ESSENCE

GAYLE HAYMEN BEVERLY HILLS

GUERLAIN

HEVIA COSMETIC DERMATOLOGY

HEVIA MD SKIN SCIENCE

HOMMAGE MEN’S GROOMING

HOWARD SOBEL, M.D. (DDF)

IOMA

JEAN PATOU

KANEBO / SENSAI

LANCASTER GROUP

LONG LIFE TEAS

MAC COSMETICS

OSMOTICS

SKINKLINIC

TEA TREE SOLUTIONS

TRISH MCEVOY COSMETICS

ZONE PERFECT NUTRITION

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BEVERAGES & SPIRITSBAKER’S KENTUCKY BOURBON

BASIL HAYDEN’S BOURBON

BEEFEATER GIN

BOOKER’S KENTUCKY BOURBON

BULLDOG GIN

CHARTREUSE

COURVOISIER

CRUZ TEQUILA

FEUDO MONACI

FOLONARI

GLACEAU VITAMIN WATER

HALL WINES

JABOULET

JEAN MARC XO VODKA

KNOB CREEK BOURBON WHISKEY

LAPHROAIG SINGLE MALT

LOUIS JADOT

MAKER’S MARK BOURBON

MAKER'S 46

MELINI

MÉNAGE À TROISVODKA

MEZZALUNA VODKA

OLIVIER LEFLAIVE

PISCO PORTÓN

POL ROGER

SCAPA SINGLE MALT SCOTCH

SMARTWATER

SOLBESO

SUGAR ISLAND RUM

TEQUILA AVIÓN

THE DALMORE SINGLE MALT

THE GLENDRONACH

TIGRE BLANC

TORMORE SINGLE MALT

TRES AGAVES TEQUILA

TRINCHERO FAMILY ESTATES

X-RATED FUSION LIQUEUR

X-RATED VODKA

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CHEFS, FOOD & CULINARY21 CLUB

AA CHEF’S CONCLAVE

APSLEY'S

ARCADIA RESTAURANT

CAFÉ BOTANICA

CAVIAR RUSSE

CHEF ANNE ROSENZWEIG

CHEF CHRISTIAN DELOUVRIER

CHEF DEAN FEARING

CHEF HEINZ BECK

CHEF JOHN CURRENCE

CHEF LEE ANNE WONG

CHEF MICHAEL ROMANO

CHEF SANDRO GAMBA

CHEF’S CATALOG

CRABTREE & EVELYN

CROWN MAPLE SYRUP

CROWN MAPLE SUGAR

DEAN’S CUISINE

HORCHOW CATALOG

LA CARAVELLE RESTAURANT

LA MER RESTAURANT

LES CELEBRITÉS

LITTLE CAESARS

NEIMAN MARCUS GOURMET

NOBU MATSUHISA

NOMI RESTAURANT

ORCHIDS RESTAURANT

THE MANSION RESTAURANT

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CLUBS & SPACAL-A-VIE SPA

CANYON RANCH SPA

CORE: CLUB

CORNELIA DAY RESORT

KANEBO (SENSAI) SPA

SPAHALEKULANI

SPA OJAI

THE GREENHOUSE SPA

THE SETAI WALL STREET CLUB

AND SPA

THE SPA AT BACARA

THE SPA AT CANEEL BAY

THE SPA AT FOUR SEASONS

BILTMORE

THE SPA AT FOUR SEASONS NY

THE SPA AT LA SAMANNA

THE SPA AT LAS VENTANAS

THE SPA AT LITTLE DIX

BAY

THE SPA AT RANCHO

VALENCIA

THE SPA AT SAN YSIDRO

RANCH

THE SPA AT THE CRESCENT

THE SPA AT THE ESSEX

HOUSE

THE SPA AT THE HOTEL

BEL-AIR

THE SPA AT THE MANSION

THE SPA AT THE PARK

HYATT

THE SPA AT XV BEACON

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DESIGN & DECORALBERT HADLEY

ARTHUR BRETT FURNITURE

BACCARAT

BOEHM PORCELAIN

BUNNY WILLIAMS INTERIORS

CASSINA FURNITURE

FLOS LIGHTING SYSTEMS

FRETTE FINE LINENS

J. ROBERT SCOTT

JAMES II GALLERIES

JONAS WORKROOM

JULIUS LOWY & COMPANY

KATHY TASLITZ INTERIORS

LEVITT WEAVER

MARIO BUATTA INTERIORS

MARK ZEFF DESIGN

MELROSE HOUSE

NINA CAMPBELL

INTERIORS

PETER MARINO

ARCHITECTS

ROSE TARLOW

SALLY SIRKIN LEWIS

SCALAMANDRE

SHERLE WAGNER

SLATKIN & COMPANY

SOUCIE HORNER, LTD.

SUSAN ORSINI INTERIORS

VICTORIA HAGEN

INTERIORS

VITRA

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ECOMMERCE & DIGITALCORE ACCESS

CORNER DRUG STORE

CROWN MAPLE

E-CITY OF STYLE

E-CITY OF TRAVEL

E-INTERIORS

ELEVEN JAMES

EXCLUSIVE RESORTS

EZFACE

GLOBAL VIRUS NETWORK

GUESTNETTECHNOLOGIES

HELLA WELLA

HEVIA MD SKIN SCIENCE

HOMMAGE GROOMING

INTELLIBOT ROBOTICS

JCPENNEY

JONAS WORKROOM

LEICA CAMERA

MEDIZINE

MEMORY MOUNTAIN

MOMENTUM

NAT SHERMAN

NEIMAN MARCUS

PISCO PORTÓN

PLANECLEAR

PORTERO

PREFERRED HOTELS

RX REMEDY

SHOPTROTTER

SOUCIE HORNER DESIGN

SPATIALIGHT

STEINWAY LYNGDORF

THE KNICKERBOCKER

HOTEL

TURNBERRY ISLE MIAMI

TOURNEAU

ULYSSE NARDIN CELL

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ELECTRONIC & PRINT MEDIAAMERICAN EXPRESS PUBLISHING

ARCHITECTURAL DIGEST

DEPARTURES

E-CITY OF STYLE/E-CITY OF TRAVEL

ELEGANT BRIDE

ELITE TRAVELER

ELLE DÉCOR

FASHION TV

FASHION WIRE DAILY

FOOD & WINE

GOURMET

HEMISPHERES

LIFESTYLES TV

LUXUS

MANHATTAN STYLE

MEDIZINE

MICHAEL GROSS

MODERN MARVELS

PLUM TV

QUESTEX HOSPITALITY+TRAVEL

GROUP

ROBERT M. EDSEL

RXREMEDY

SKY GUIDE

STRATOS

TENNIS MAGAZINE

TRAVEL + LEISURE

VENDOME PRESS

VERANDA

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FASHION & JEWELRY88 RUE DU RHONE

BALLANTYNE CASHMERE

BEGG CASHMERE

BOTTEGAVENETA

CACHE

CADAR

CALVIN KLEIN

CHAUMET

DAMIANI

DIANE VON FURSTENBERG

EBEL

ELEVEN JAMES

EMANUEL / EMANUEL UNGARO

ESCADA

GILMAR / ICEBERG

GIORGIO ARMANI

GRAFF UK

GRUPPO GFT

JOSEPH ABBOUD

MISSONI

MODA MADE IN ITALY

OPTICAL SHOP OF ASPEN

SHOES FROM SPAIN

SOUTH SEA PEARL

CONSORTIUM

SULKA

SWAROVSKI

TARA & SONS

THIERRY MUGLER

TIFFANY & CO.

VALENTINO

VERA WANG

WILLIAM GOLDBERG

DIAMONDS

WOLFORD HOSIERY

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REAL ESTATE17 UNION SQUARE WEST

3RD HOME

DOMENIUM GROUP

BACARA RESORT & SPA

BAL HARBOUR SHOPS

CRESCENT COURT CENTER

EXCLUSIVE RESORTS

PALAZZO TORNABUONI

PINKWATER SELECT

PLACE DES ANTIQUAIRES

RODEO 2 CENTER

SHOPS AT MILBURN

THE MANSION ON TURTLE

CREEK

THE MARK HOTEL

THE SETAI WALL STREET

TIME WARNER CENTER

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EXCEPTIONAL WORK.

EXTRAORDINARY BRANDS.

Copyright © 2017 by Evins Communications, Ltd. [www.evins.com]. The material and information contained herein, and all aspects thereof, are theexclusive and sole property of EVINS Communications, Ltd., and may not in any way be used or adopted, in whole or in part, without the expresswritten consent of EVINSCommunications,Ltd.