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LEADERSHIP Published Monthly For Members Of February 2010 • Volume 1 • Issue 8 EXCHANGE 16 INFORMATION TECHNOLOGY WINDOWS 7: DOES REALITY = HYPE? by Douglas Hafford 18 FINANCE WHAT FINANCIAL INFORMATION SHOULD YOUR FIRM BE TRACKING? by David Roberts, CPA 20 HUMAN RESOURCES COBRA SUBSIDY PROGRAM EXTENDED – WHAT DO I NEED TO KNOW? by Janet Sherry

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Page 1: EXCHANGE Leadership - GLA, ALAglaala.org/clubportal/clubdocs/194/2010 February Magazine.pdf · 03/03 gLa aLa Board of directors meeting robert f. santos, rfs@mmker.com 03/08 gLa aLa

Leadership

Published Monthly For Members Of

February 2010 • Volume 1 • Issue 8

EXCHANGE

16 INFORMATION TECHNOLOGYWindOWs 7: dOes Reality = HyPe?by Douglas Hafford

18 FINANCEWHat Financial inFORMatiOn sHOuld yOuR FiRM be tRacking?by David Roberts, CPA

20 HUMAN RESOURCEScObRa subsidy PROgRaM extended – WHat dO i need tO knOW?by Janet Sherry

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TOP LEGAL

TALENTIS STILL YOUR BEST

INVESTMENT.

Get the facts you need to retain top legal talent.

Call today for your FREE 2010 Salary Guide.

Downtown Los Angeles · 213.624.8335Westwood · 310.209.6829

Project Teams | Project Attorneys | Legal Support | Legal Search | roberthalflegal.com

© 2009 Robert Half Legal. An Equal Opportunity Employer. 0909-5007

Title: Robert Half Legal Salary Guide adPublication: ALA Greater Los Angeles MagazineAd Size: 7.5” (width) x 10” (height) Insertion/Run date: Nov ‘09, Dec ‘09, Jan ‘10 issuesColors: 4 process colorsDate Created: 10/7/09Production Artist: Al Jacobs (650.234.6290 • [email protected])Publication Contact: Tracy Dragoo (626.487.0784 • [email protected])Robert Half Contact: Amy Hill (510.271.0948 • [email protected])

Greater Los Angeles Leadership Exchange2

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February 2010 3

InsIde ThIs Issue

President's Message .................................................6

Editor’s Message .......................................................7

February Calendar ....................................................8

Legal Management Resource Center .....................8

Save The Dates .........................................................9

ALA Webinars ...........................................................9

Monthly Meeting Flyer ..........................................10

GLA ALA WANTS YOU BACK! ...............................12

GLA ALA Membership Application .......................13

Board of Directors ......................................... 14 & 15

Section Reports ......................................................17

Region 6 Officers ....................................................21

HR Challenges ........................................................22

New Members & Member Spotlight .....................25

ELF Thank You Sponsors ........................................26

Community Outreach ............................................27

SOS — Succeed Over Stress ...................................28

Technology Tips ......................................................30

Wellness Zone .........................................................33

Coach’s Corner ........................................................34

BusIness ParTners

Afinety ....................................................................11

Berbay Corp. ...........................................................19

Beverly Hills Bar Association .................................17

City National Bank .................................. Back Cover

Innovative Computing Systems ...............................5

Matura Farrington Staffing Services .......................29

Pride of Los Angeles Cleaning Services ................17

Robert Half Legal .....................................................2

Swiss Post Solutions ...............................................24

WAMS ...................................................... Back Cover

Don't Miss these UPCoMinG events

aLa annuaL ConferenCe & exPo ..............10The Association of Legal Administrators (ALA) Annual Educational Conference and Exposition is the legal management profession’s most comprehensive event of its kind. Featuring dynamic and relevant education presented by recognized leaders in their field, the ALA Annual Conference will enhance your knowledge, devel-op your management skills, and enable you to achieve greater personal and professional growth.

16 inFoRMAtion teChnoLoGYWIndoWs 7: does reaLITy = hyPe?by Douglas Hafford

18 FinAnCeWhaT fInanCIaL InformaTIon shouLd your fIrm Be TraCkIng?by David Roberts, CPA

20 hUMAn ResoURCesCoBra suBsIdy Program exTended – What Do I NeeD to KNoW?by Janet Sherry

www.alanet.org/conf

ConnectLearnOrchestrate Your Future

May 3-6, 2010John B. Hynes Memorial Convention CenterBoston, Massachusetts

See

Association of Legal Administrators75 Tri-State InternationalSuite 222Lincolnshire, IL 60069-4435

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Greater Los Angeles Leadership Exchange4

the greaTer Los angeLes LeadershIP exChange

is published monthly to provide information for the educa-

tion and benefit of legal administrators, law office manag-

ers, managing partners of law firms and of corporate law

departments, and others interested in law firm management.

the Greater Los angeles Chapter of the association of Legal

administrators is not engaged in rendering legal, financial or

tax counseling through this publication. No statement in this

monthly magazine should be interpreted as legal, financial or

tax advice.

any article, letter or advertisement published in

the greaTer Los angeLes LeadershIP exChange

should not be considered an endorsement by the Greater Los

angeles Chapter of the association of Legal administrators

of the opinions expressed therein or any product(s) adver-

tised. Contributing authors are requested and expected to

disclose financial and/or professional interests and affiliations

which may influence their writing position. all advertising is

subject to approval by the editor. advertisers assume liability

for all content of advertisements printed and assume respon-

sibility for any claims based upon subject matter.

The gLa aLa LeadershIP exchangeThe monthly magazine of the Greater Los Angeles Chapter

of the Association of Legal Administrators

Copyright © 2010 — All Rights Reserved • www.glaala.org

gLa aLa mIssIon sTaTemenTThe Association of Legal Administrators’ mission is to improve the

quality of management in legal services organizations; promote and

enhance the competence and professionalism of legal administrators

and all members of the management team; and represent professional

legal management and managers to the legal community and to the

community at large.

Managing Editormichael morales

[email protected]

310-277-7117

publication tEaMmonica Celis

[email protected]

323-852-1000

maureen Varnes

[email protected]

213-895-4900

layout & dEsignTra-Co graphics

[email protected]

626-487-0784

printingTypecraft Wood & Jones, Inc.

[email protected]

626-795-8093

The legal profession and businesses must adhere to high ethical standards to maintain public trust. The ALA Code of Professional Ethics sets

forth guidelines and standards for the ethical administration of legal practices. All members of GLA ALA are required to adhere to these

standards. To read the Code in its entirety, please go the following page of the ALA website: http://www.alanet.org/join/ethics.html.

PUBLICATION INFORMATION

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February 2010 5

Los Angeles | San Francisco | Lake Tahoe | Washington DC

www.innovativecomp.com

Don't you wish it was this easy?

It can be.

Networks - Enterprise IP Communications - Project Management - Technology Consulting

Legal Systems Integration

800.541.0450

Our Valued Partners

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Greater Los Angeles Leadership Exchange6

PREsIdENT's MEssAGE

As the current board year entered its “home-stretch” and the

year 2010 was already off and running at full speed, I struggled

with what topics to cover in this month's message. Luckily, I keep

all the old copies of the chapter magazine (like I'm sure all of you

do), and grabbed the February magazines for the past 4 years

and took a look at them. Of course they were all great, but I got

the sense that I wasn't the only president with writer's block for

the February magazine. I also decided that our members would

most likely be able to endure a message without the story of Saint

Valentine (however, if you would like that story, Maureen really

nailed it last year and you can find the February 2009 magazine

posted on the website.)

Our annual Employment Law Forum (ELF) was held at the

Autry National Center of the American West on January 23rd. This

year the program was expanded to include additional educational

sessions, lunch, and a business partner expo hall. None of that

would have been possible without the hard work of the ELF

committee, including Mary McDonnell, Maddie Virbila, Joanne

Stillwagon Boyd, Kim Holme, Jean Jewell, Elaine Van Rensburg and

the several volunteers who helped for the day, and of course all of

our sponsoring business partners including the event's platinum

sponsor Innovative Computer Solutions (ICS).

While the 2009-2010 board year is quickly coming to an end,

there are still a few chapter functions that you will not want

to miss, including the Chapter's Annual Lunch Meeting at the

Beverly Hills Country Club on February 9th. In addition to an

amazing speaker covering advanced Excel Tips, this Annual

Meeting will be where the first official announcement of the

2010-2011 board members will be made. Our nominating

committee has been working hard to assemble an amazing board

for next year that is preparing to take this chapter to the next level

and increase member participation. There may still be a few

positions available on the board on one of the many committees.

If you are interested in taking your participation to the next

level, please contact our President-Elect Mary McDonnell

([email protected]). It's a great way to

network with your colleagues and to learn and practice new skills.

For those of you who have not already done so, we've extended

the chapter renewal deadline to February 15th. Please be sure to

complete your renewal by that deadline to insure you make it in

the membership directory and avoid a $25 late charge.

You no doubt noticed the electronic version of this month's

magazine; electronic versions of chapter newletters are becoming

a big trend throughout the country and we are continuing to

research our options and try new things as we decide how to move

forward. As with any of the many other changes you have seen

and hopefully appreciated over the years, your feedback is very

valuable to us. Please feel free to contact me or any of our board

members with any questions or comments you might have.

robert [email protected]

coming next month, full coverage of the Employment law Forum!

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February 2010 7

EdITOR’s MEssAGE

michael [email protected]

310.277.7117

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Greater Los Angeles Leadership Exchange8

datE EvEnt tiME & location contact

3 gLa aLaBoard of directors meeting

Beverly Hills Country Club3084 Motor Ave

Los Ángeles, CA 900645:30 PM to 8:00 PM

Robert [email protected]

213-624-6900

5 Magazine articles and ad deadline for March issue

9

annuaL ChaPTer LunCheonexcel(lent) Techniques:

Applying Advanced Excel TipsSpeaker: Ivan Hemmans, Senior Information Technology

Trainer at O'Melveny & Myers LLP

Beverly Hills Country Club3084 Motor Ave

Los Ángeles, CA 9006411:30 AM – 1:30 PM

Elizabeth [email protected]

213-380-3880

11 muLTI offICe seCTIon MEETINGRoundtable

Video ConferenceMilbank–601 S. Figueroa St., 30th Fl.

Los Angeles, CA 90017 and

Reed Smith–1901 Ave of the Stars, Suite 700, Los Angeles, CA 90067

Bonita [email protected]

213-892-4643

11

memBers In TransITIonThe Legal Market in 2010Speaker: Kristy JolsteadAdams & Martin Group

Adams & Martin Group10100 Santa Monica Blvd., Suite 275

Los Angeles, California 900679:30 AM

Barbara [email protected]

18

sfV seCTIon meeTIngKeys to Effective Performance Evaluations & Reviews

Speaker: Araceli Cornell, Legal Search Specialist at Davidson Legal Staffing

Hewitt & Truszkowski4640 Lankershim Blvd., Suite 600

North Hollywood, California 9160212:00 NOON – 1:00 PM

Deanna Pepe [email protected]

FEBRUARy CALENdAR

The LegaL managemenT resourCe CenTer (LmrC) is an online Internet-based resource

available to help you answer today's most pressing legal management questions.

Comprised of resources in human resources, technology, marketing, finance/accounting,

office operations and leadership, the LMRC can help you find relevant and timely

answers needed to be successful in today's competitive environment.

Specifically for members, the LMRC offers access to the

ALA Management Solutions'SM research studies,

ALA Currents archives, My Page feature, Peer Consulting,

an interactive chapters map and more!

See for yourself how the

LegaL managemenT resourCe CenTer

can help you!

Visit alanet.org today for more information!

Legal ManagementResource Center

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February 2010 9

SAVE THE DATES datE EvEnt contact 03/03 gLa aLa Board of directors meeting robert f. santos, [email protected]

03/08 gLa aLa Chapter Luncheon – going green expo elizabeth Wagner, [email protected]

03/15 CLm – study group - application submission deadline Jeannine hamill, [email protected]

03/17 aLa Webinar – Law firm Innovation: Will you Lead or follow rosemary shiels, [email protected]

03/20 Board Crossover meeting mary mcdonnell, [email protected]

04/07 gLa aLa Board of directors meeting mary mcdonnell, [email protected]

04/13 gLa aLa Leadership Luncheon mary mcdonnell, aLa President, susan french koran [email protected]

04/21 aLa Webinar-administrator's role as Coach in a rosemary shiels, [email protected] multi-generational Workplace

FOR MORE INFORMATION ON THESE AND FUTURE EVENTS SEE WWW.GLAALA.ORG AND WWW.ALANET.ORG

LLLLLLLLLLLLLLLLLLLLLLLLLLLLLeeeeeeeeeeeeeeeeeeeeeeeeaaaaaaaaaaaaaaaaaaaaaaarrrrrrrrrrrrrrrrrrrrrrrrrnnnnnnnnnnnnnnnnnnnnnnnnnnnnn

EEEEEEEEEEEEEEEEEEEEEEEdddddddddddddddddddddddddddddddddduuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuccccccccccccccccaaaaaaaaaaaaaaaaaaaaaaaaaaaattttttttttttttttteeeeeeeeeeeeeeeeeeeeeeeeee

Register or view archived ALA Webinars at www.alanet.org/webinars

Mark Your Calendarfor 2010 Webinars

Law Firm Innovation:Will You Lead or Follow?March 17, 2010

The Administrator’s Role as Coach in a Multi-Generational WorkplaceApril 21, 2010

The Social Networking RevolutionMay 19, 2010

Strategic Planning: Keys to Successful ImplementationJune 16, 2010

Legal Risks to Assessing Candidates by Social Network SitesJuly 21, 2010

Profi tability EnhancementAugust 18, 2010

Electronic Records Management: How to Manage your ESI in the 21st CenturySeptember 15, 2010

sAVE THE dATEs

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Greater Los Angeles Leadership Exchange10

ANNUAL MeetiNg Noticetuesday, February 9, 201011:30 a.m. – 12:00 p.m. Networking12:00 p.m. – 1:30 p.m. Lunch and Program

excel(lent) techniques: Applying Advanced excel® tips For legal professionals who are already proficient with Excel, this session takes Excel spread-

sheet solutions to the next level of productivity. Attendees are guided through intermediate and ad-vanced techniques for using Excel to increase the types of financial data they can produce in the legal set-

ting. Attendees should have advanced knowledge of spreadsheet applications.

Learning objectives: • UsetheLookupfeaturetofindvaluesinlists • Distributedelimiteddataacrosscells

• ReportandsummarizehugeamountsofdatawithPivotTables • Setupreliabledatavalidation

Guest Speaker Ivan Hemmans is a senior information technology trainer at O’Melveny & Myers

LLP and has extensive experience with information technology. He has worked with law firms

for 12 years and computers for over 2 decades. With a background in programming and degree

in Cognitive Science, he offers a unique blend of experience and good-natured humor.

Please note that this program qualifies for credit toward the Certified Legal Manager (CLM)SM*

Sponsored by

LocAtioN:

Beverly Hills Country Club3084 Motor Avenue (at Manning)Los Angeles, CA 90064 Free parking at rear of Club; No valet parking.

coSt:

$30.00 (members)$35.00 (guests and at the door)

For questions regarding this event, please contact Elizabeth M. Wagner/Keg-el, Tobin & Truce, A.P.C.; E-mail: [email protected] Phone: (213) 380-3880Checks should be mailed to Sharon Barnes/Haight, Brown & Bonesteel L.L.P., 6080 Center Drive, Suite 800, Los Angeles, CA 90045

Refunds will be provided only if cancellation notice is received by 12:00 p.m. on Friday, February 5, 2010.As this is a sponsored event, please do not invite guests with a competing business.

*CLM is a service mark of the Association of Legal Administrators.

ReSeRve oN oUR webSite www.gLAALA.oRg

PLeASe RSvP bYFebRUARY 3, 2010

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February 2010 11

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GLA ALA Wants You Back!

A Chapter of the Association of Legal Administrators

Time to Renew for 2010!Look for your GLA ALA Application Sent by Email on December 15, 2009!

The Bene�ts of GLA ALA Membership

• Knowledge sharing and networking opportunities.• Professional recognition.• Educational Seminars and Monthly Meetings covering a variety of topics for legal administrators

and legal management. • Section Meetings for Small Firms, Human Resources, Information Technology, Multiple Office,

Corporate/Government and more.• Employment Law Forum – January 23, 2010.• The Leadership Exchange Chapter Magazine.• Annual ALA Conference – May 3-6, 2010 in Boston.• ALA Regional Conference - October 1-2, 2010 in San Diego.• Social and Community Events such as the Holiday Luncheon, Mixers, the Golf Tournament and

CCW's Justice Jog.• Annual Membership Directory – reach your colleagues quickly.• GLA ALA Web Site – resource for current educational events and updates.

All GLA ALA members must also be a member of ALA

Remember to sign up for both. ALA applications can be located at www.alanet.org.

ALA Membership Dues $345 by January 31, 2010ALA Membership Dues $380 February 1, 2010 and after

Please renew by February 15th to be sure to get your information in the 2010 Membership Directory.

GLA ALA Membership Dues $75 postmarked by February 15, 2010 - “Extended Date”GLA ALA Membership Dues $100 postmarked February 16, 2010 and afterGLA ALA Renewal Application on reverse side of this page.

Sign up today! Questions regarding membership should be sent to Shaun Morrison, GLA ALA Membership Chair at [email protected].

We look forward to seeing you again in 2010!

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February 2010 13

Name: Check Here if Changed Firms Title: Since Last Renewal: ____Employer: Telephone: Email: ALA ID#:

You will be sent an email to update your full profile online and add any sections you would like to join.

GLA ALA Involvement

□ I am currently an Associate Member and am interested in the MIT (Members In Transition) group.□ I would be interested in serving on the board or a committee.□ I am willing to help on special projects.□ I am interested in serving as a mentor to a new member for 3 months.□ I am interested in having a mentor assigned to me for 3 months.□ I am interested in writing an article for the Chapter Magazine.

Statement and Understanding

I understand that GLA ALA Membership requires membership in the International ALA organization. ALA’s application can be found on the ALA website: www.alanet.org. Further, GLA ALA membership is personal; it CANNOT be transferred to another individual. Members receive notices of Chapter activities by e-mail. By providing this information and signing below, you acknowledge your acceptance of such communication from the Chapter.

I certify that I am familiar with the eligibility rules for membership in the Association of Legal Administrators and that I qualify for membership in, am a member of, or am in the process of joining ALA (www.alanet.org).

Date: _______________ Signature: ___________________________________________ If this form is sent electronically, your name printed on this line will be deemed to be, and accepted as your signature.

MEMBERSHIP DUES Contribution to Membership Fee

Assistance Program Regular Membership (see www.glaala.org for details) $75.00

Associate Membership (Unemployed Legal Administrators qualify for associate membership)

$

Past President of BH, LA, GLAPlease indicate which chapter and year:

LIFETIME DUES PAID

2010 MEMBERSHIP RENEWAL APPLICATION

CREDIT CARD PAYMENTS (Amex, Visa & MasterCard only):

Member's Name: ___________________________________

Name on Card: ____________________________________

Card No: ________________________ Exp Date: ________

Signature: _________________________________________

Checks are payable to GLA ALA, Tax ID 95-4626147Please submit application and payment to:

Shaun MorrisonPersonal and ConfidentialAllen Matkins Leck Gamble Mallory & Natsis LLP1901 Avenue of the Stars, Suite 1800Los Angeles, CA 90067T: (310) 788-2400 F: (310) 788-2410Email: [email protected]

75.00

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Greater Los Angeles Leadership Exchange14

Education Chair Lydia TaveraBrowne Woods George [email protected]

Business Partner ChairIlona M. Reddick Phillips, Lerner, Lauzon & Jamra [email protected]

Programs TeamIsabel Ortega Warner310-293-4416 [email protected]

TreasurerSteven D. Jones [email protected]

President-ElectMary McDonnellLegal ManagerEntertainment [email protected]

Programs TeamTerri OppeltKlee, Tuchin, Bogdanoff & Stern, [email protected]

Hospitality Co-ChairMargaret Cavanaugh Merrill, CPAHolem, Roberts & Owen [email protected]

Membership TeamTanya M. Russell Katten Muchin Rosenman [email protected]

Membership ChairShaun Morrison Allen Matkins Leck Gamble Mallory & Natsis [email protected]

Programs TeamKim Robinson Michelman & Robinson [email protected]

BOARd OF dIRECTORs

Membership TeamBarbara J. [email protected]

Programs Team ChairElizabeth Wagner Kegel, Tobin & Truce [email protected]

Hospitality Co-ChairSharon Barnes, SPHRHaight, Brown & Bonesteel, [email protected]

Vice PresidentJean Jewell, CLMWhite O’Connor Curry LLP 310-712-6167 [email protected]

Magazine Editor Michael J. MoralesPhillips, Lerner, Lauzon & Jamra, LLP310-277-7117 [email protected]

PresidentRobert F. Santos Manning & Marder, Kass, Ellrod, Ramirez [email protected]

Immediate Past-President Maureen Varnes, CLMRodi Pollock Pettker Christian & Pramov, ALC [email protected]

SecretaryKen SweetMorris Polich & Purdy [email protected]

Membership TeamMargaret AcossanoBerkes, Crane, Robinson & Seal, [email protected]

Membership TeamManjit EnderRobinson, Diamant & Wolkwitz, [email protected]

Job Referral ServicesMichelle Liffman, SPHR O’Melveny & Myers [email protected]

Magazine Team Monica CelisFrandzel Robins Bloom & Csato323-852-1000 [email protected]

Business Partner TeamTsui Chu, PHRO’Melveny & Myers LLP 213-430-6206 [email protected]

Business Partner TeamDebra Gray Frandzel Robins Bloom & Csato, L.C. [email protected]

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February 2010 15

2009-2010

Webmaster & Information Technology SectionMichael MastaWoolls & Peer213-629-8798 [email protected]

Web TeamNorma AyalaGipson Hoffman & [email protected]

CLM Program ChairJeannine M. Hamill Doll Amir & Eley LLP 310-557-9100 [email protected]

San Fernando Valley SectionDeanna A. PepeHewitt & Truszkowski 818-509-0311 [email protected]

Multi-Office Section Bonita J. Paul Milbank, Tweed, Hadley & McCloy LLP [email protected]

Human Resources Section Chair Tiffany St. John, PHRReish Luftman Reicher & [email protected]

Diversity Chair Susan J. Seales Davis Wright Tremaine [email protected]

Golf Tournament ChairErin WalshDickstein Shapiro Morin & Oshinsky, [email protected]

Diversity Team Kelly C. Hons, PHR Alston & Bird [email protected]

Lending Library CoordinatorViviane A. Abraham Herzfeld & Rubin [email protected]

Diversity Team Beverly A. Biggs, Ed.D. CA Dept. of Justice [email protected]

Community Outreach Wendy s. sweet, CLMJackson Lewis [email protected]

Finance SectionG. Wayne Mitchell Alston & Bird [email protected]

Small Firm SectionNilo G. BoldenNelsen, Thompson, Pegue & Thornton, APC 310-315-1001 [email protected]

Human Resources Section Madalena R. [email protected]

Chapter HistorianW. James Van Dusen, CLMMorrison Law Group213-356-5504 [email protected]

Justice Jog ChairCindy G. Fortune Gibbs, Giden, Locher, Turner & Senet LLP310-552-3400 [email protected]

Employment Law TeamJoanne Stillwagon213-272-2101 joanne.stillwagon @yahoo.com

Corporate / Government SectionRosemary Orrico Dept. of Justice/CA Atty General’s [email protected]

Santa Barbara /Ventura County SectionKaylyn Johnson ScottBrownstein Hyatt Farber Schreck, LLP 805-882-1460 [email protected]

Inland Empire SectionNancy Dillon, PHR [email protected]

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Greater Los Angeles Leadership Exchange16

inFoRMAtion teChnoLoGYWIndoWs 7: does reaLITy = hyPe?

Easily, the biggest Microsoft release in years is the new op-

erating system, Windows 7. Considering the struggles Microsoft

faced with Vista, it is no surprise that this new version of

Windows came out so quickly and with so much hype. You have

probably all seen the ads where regular people, just like us, claim

to have designed this new operating system. The reality is not

far from that and the result is truly the best operating system we

have ever seen from Microsoft.

The first thing you notice when you start Windows 7 is speed.

It launches faster than any operating system in recent memory

and is generally ready for use within seconds. The screen is clean

and the graphics outstanding, much like Vista, but with some sig-

nificant improvements.

• You can keep your commonly used programs and files

handy by pinning them to the task bar for single click

opening.

• SearchisbuiltinjustlikeVistasoyoudon’tneedadd-ons

like Google Desktop which results in a significant perfor-

mance hit to your system.

• You can instantly arrange two windows exactly side by

side with the snap feature.

• Theshake featureallowsyou tosimplyshakeawindow

and clear all other windows from your screen. Shake

again, and they all return!

• AeroViewallowsyouto look“through”windowssoyou

canseewhat’sunderneath.

• Windows7isfarmoretolerantofapplicationsanddevic-

es – vastly improved over Windows Vista.

• 64bitisfinallyhere,allowingyoutoovercomethememo-

ry limitations of previous versions of Windows. For users

who routinely keep 4 or more applications open at once,

this can mean a significant performance increase.

• Securityisdramaticallyimproved,whilealertsandmes-

sages are reduced.

• TheHomegroupsfeaturemakeshomenetworksextreme-

ly simple and easy.

• SharingMediawithotherdevices likeyourhomeAudio

System or Television is also very simple.

• AfullerlistofnewfeaturesofWindows7isavailableat:

http://www.microsoft.com/windows/windows-7/compare/versions.aspx

All of this is great, but you can really boil down the advances

in Windows 7 to a simple set of factors. Windows 7 is fast, secure

and reliable. These three simple facts combine to create the best

computing environment we have ever had.

Older computers running Windows XP Professional can take

many minutes to just start and even when it appears the desk-

top is ready, there are often background processes still running

that slow initial performance significantly. Consider a user who

reboots must endure this wait yet a second time! A Windows 7

computer launches in seconds and is generally responsive from

the moment your desktop appears. Firms often underestimate

thevalueofdesktopperformance.Wouldn’tthefirmliketohave

every single staff member for an additional hour each day at no

cost? That is the type of benefit you receive from a new PC run-

ning Windows 7.

Like Vista, Windows 7 has built-in security features that make

it difficult, if not impossible, for users to inadvertently download

malware or detrimental utilities. Unlike Windows XP, which re-

quired extensive setup and configuration to “lock down,” Win-

dows 7 is already locked down when you initially install it. Of

course you still need a quality anti-malware solution such as the

new Symantec Small Business Protection Suite, but Windows 7

now combines with these types of protection to give you a truly

secure system.

The improvement that you will benefit most is the reliability

of Windows 7. It is far more tolerant of misbehaving software

and can run just about anything without difficulty. If you have

very old software, Windows 7 comes with a compatibility mode

douglas hafford Vice President of Consulting solutions at afinety, [email protected] Ext. 101

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February 2010 17

FinancE sEction MEEting

The finance section held its quarterly meeting downtown

at the offices of Alston & Bird LLP on January 19. A presenta-

tion was given by Wayne Mitchell, covering alternatives to using

the standard billable hour in bill preparation. A lively discussion

by the fourteen members in attendance followed the presenta-

tion.

sMall FirM sEction MEEting

The Small Firm Section met on Thursday, January 14, 2010 in

Downtown Los Angeles at Manning & Marder. We had excellent

attendance of 17 members and 3 guests and we were happy to

see many new faces. Our primary topic “Records Management –

Why it is so Important” was presented by Lee Nemchek.

Lunch was sponsored by Aimee Spirlin at Equitrac.

The next Small Firm Section Meeting will be held in April

of 2010. Please check the calendar at www.glaala.org for future

dates and topics.

sECTION REPORTsunder which even old DOS programs will run. Microsoft does

this by running a virtual machine within the operating system so

be aware that this may mean additional antivirus licensing, for

example, since this virtual machine is unprotected by the main

antivirus program. Your best bet is to simply make sure your ap-

plication software is up to date and often this means improved

features designed to take advantage of Windows 7 as well.

Like all new operating systems, Windows 7 is not something

you want to roll out on existing desktops. You certainly can do

this, and generally it will work fine offering a number of improve-

ments, however you must wipe the machine and install from

scratch, then reload all of your personal data and applications.

Once you have done this, the time, effort or labor cost generally

outweighs the cost of a new computer with the operating system

already installed. Of course, with a new computer, you will get

the speed of the new Core 2 Duo or Core 2 Quad processors, bet-

ter memory usage and disk speed as well.

During the economic downturn, many firms have held off up-

grading systems within their office. This has meant poor perfor-

mance, mounting IT bills, lost time and even missed deadlines.

It is not only common but more the rule today that firms are

spending more to keep an old network alive that to replace it with

a proper network system that requires little or no IT intervention

to simply run. With Windows 7, a stable, reliable network that

simply runs is not only possible, but is a business necessity.

About the Author: Douglas Hafford has been a technology

consultant for more than 22 years. As Founder and Vice President

of Consulting Solutions at Afinety, Inc., Doug is responsible for

client consulting and network solution sales. He advises clients

on the latest computing and network solutions, technology best

practices and business applications including calendaring,

document management, practice management and time &

billing applications.

All Work Completed With Pride

• Carpet&UpholsteryCleaning• Leather&WoodCare• FabricProtection&Sealing• PromptandReliableService• QualityWorkmanship• CustomizedMaintenancePrograms• Commercial&Residential

(818)343-8659 www.prideoflosangeles.com

Marsha Cohen & Leonard Cohen

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Greater Los Angeles Leadership Exchange18

Reprinted with permission from The Orange Appeal, the news-

letter published by the Orange County Chapter of the Association

of Legal Administrators, July 2007

In today’s extremely dynamic changing economic environ-

ment, sound financial reporting is key. When managing the prof-

itability of a law firm, you need to be able to look at long-term

trendstohelpunderstand:

1. Howtoanalyzewhat’shappeningtoday.

2. What you may be able to change.

3. The effect of any changes to the bottom line.

What I am about to discuss may sound basic to some of you,

but there are numerous firms that do not track this information.

They may have it somewhere on some report, but tracking it on a

consistent basis over time is an extremely important part of trend

analysis and managing firm profitability. Many times when I am

called into a firm to discuss profitability issues, it will take weeks

(or longer) to compile the necessary information. This informa-

tion should be the foundation of your financial reporting. In to-

day’sveryvolatileeconomicenvironment,thistrendanalysisis

even more important to assist management in making critical

decisions.

What follows is a listing of many of the specific categories that

you should track. For larger firms, you will want to break these

categories out by practice groups and offices.

Average Billing Rates –Thefirm’saveragebillingratecanbecalculated by taking the total dollars worked and dividing this by

the total billable hours for the same period of time. You will want

to break this out further into partner average billing rates and as-

sociate average billing rates.

Billable Hours – The lifeblood of a law firm. Even though there

have been many articles written over the years about how every-

one is going towards alternative billing and value billing, it that

seems most of us still live or die by the billable hour. You should

break this out by partner, associate, paralegal and total firm. You

may also want to reflect this on a per-category basis (average bill-

able hours per partner, per associate, etc.).

Work-in-Process (WIP) –There’smorehere thanmeets theeye. You will not only need to track the ending balance of WIP,

butyou’llneedto track thedollarscoming inandgoingoutof

WIP (dollars worked and dollars billed), along with write-downs

and agings.

Accounts Receivable – Similar issues as with the work-in-pro-

cess. You should track the end of period (usually monthly) bal-

ance of accounts receivable, the dollars going in and out (dollars

billed and dollars collected), along with write-offs and agings.

Headcount – You need to track full-time equivalent (FTE)

headcount by partner, associate, paralegal, secretary/wp and

other administrative staff. For example, if an associate starts

work mid-month, they would be counted as a .5 for headcount.

You would utilize a similar methodology for individuals who may

work part-time.

It is extremely important to track this FTE headcount figure

as accurately as possible because it is used to calculate so many

numbers in our report (i.e., average billing rate, average billable

hours per associate, leverage, cost per lawyer, etc.).

Debt–Thisisthetotaldebtonthefirm’sbalancesheetwhichusually will consist of term loans, lines of credit, capitalized leas-

es and loans from owners.

Draws (or Shareholder Salaries) – This amount should be the

total draws paid to partners or salary paid to shareholders dur-

ing the period. You may want to break this down into equity and

non-equity.

Ending Cash Balance – This is the aggregate amount in all

cash accounts excluding trust accounts.

Expenses – This should be pretty simple. It will be the total

expenses on the income statement, less any shareholder salaries.

You should also consider looking at the magnitude of partner

perks. If significant, these perks should be excluded from ex-

penses.

Nowthat thebasicsareoutof theway, let’sseehowthisall

plays out. From gathering the above information, you should be

abletocalculatethefollowing:

Gross Revenue Worked Per Lawyer – This would be the value

of time worked divided by the number of FTE lawyers.

Gross Revenue Collected Per Lawyer – This would be the

gross fees collected divided by the number of FTE lawyers. Costs

reimbursed by the client should not be part of this number.

Average Cost Per Lawyer – This is the total expenses exclud-

ing all lawyer salaries (and sometimes paralegal salaries depend-

ing on the level of work the paralegal performs) divided by the

number of FTE lawyers.

Realization – True realization is the dollars collected divided

by the related dollars worked at firm standard rates. Many firms

use a quicker, easier method, which is to take the dollars collect-

ed in a given period (say, a month) and divide this by the dollars

worked in that same month. For example, if the dollars collected

are $90,000 and the dollars worked are $100,000, then the realiza-

tion would be 90,000 divided by 100,000 or 90%.

Leverage – There are many leverage statistics, but the most

FinAnCeWhaT fInanCIaL InformaTIon shouLd your fIrm Be TraCkIng?

david roberts, CPa [email protected] 478 4148 x 350

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February 2010 19

common is the associate to partner leverage. For example, if your

firm has 20 associates and 10 partners, then the ratio is two to

one or two associates for every partner. You can also measure

secretary and word processors to lawyers and support staff to

lawyers.

Net Income Per Partner – Start with the net income of the

firm. Take out all partner/shareholder compensation, benefits

(such as payroll taxes and pension contributions) and any in-

dividual partner/shareholder perks (such as autos). Now divide

this higher net income number by the number of partners or

shareholders and you will have net income per partner.

Number of Months Invested in Accounts Receivable – Take

the ending balance in accounts receivable and divide this by

your average monthly billings (average monthly billings can be

calculatedbytakingthetotalofthepriorsixmonths’billingand

dividing this by six). You can also do this for work-in-process (you

would use average monthly worked rather than average monthly

billings).

Nowthatwe’vedefinedmostofthecategories,let’stakealook

at what this report looks like. First, break out and put in headings

forthemajorcategoriessuchas:FirmStatistics,BillableHours,

Headcount, WIP & AR, Income Statement and Per Lawyer Statis-

tics. Second, decide what specific information will be meaningful

toyouinmanagingthefirm.Don’tforget,you’regoingtotrack

this information for years! Third, and maybe the most difficult,

try to have this information on one page. (To view a sample chart,

please go to www.rbz.com/Publications_RTB_chart.htm).

A major component to analyzing and managing profitabil-

ity is having the availability of the necessary information – the

“Foundation” (as I referred to it in the beginning of this article).

By tracking the above information on a month-by-month and

year-by-year basis, you will have much of the necessary statisti-

cal information already available. There are obviously other cat-

egories (or more detail in the above categories) that a firm may

want to track. This will give you a very good start in which to add

or modify.

About the Author: David Roberts, CPA, has been with RBZ, LLP

since 1998. He is currently the Partner-in-Charge – Law Firm Ser-

vices Group. He has over 20 years of experience in working with

law firms (over 600) to streamline operations, boost efficiency and

increase profitability. David consults with law firms of all sizes

with respect to: partner compensation, strategic planning, profit

improvement studies, mergers, dissolutions, tax consulting and

compliance, operational reviews, budget preparation, capitaliza-

tion studies, deferred compensation, administrative and organi-

zational reviews and internal control reviews. He can be reached

at [email protected] or (310) 478-4148.

This article has been reprinted with the permission of RBZ, LLP.

For more information, visit www.rbz.com

Sometimes it takes non-lawyers to build a stronger law practice

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To find out what we can do for your firm, please contact us at 310-405-7345 or [email protected].

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Page 20: EXCHANGE Leadership - GLA, ALAglaala.org/clubportal/clubdocs/194/2010 February Magazine.pdf · 03/03 gLa aLa Board of directors meeting robert f. santos, rfs@mmker.com 03/08 gLa aLa

Greater Los Angeles Leadership Exchange20

Janet sherryBolton & [email protected]

hUMAn ResoURCesCoBra suBsIdy Program exTended – What Do I NeeD to KNoW?

On December 19, 2009, President Obama signed the Depart-

ment of Defense Appropriations Act, 2010 (“the Act”). This leg-

islation extends the COBRA subsidy program that was originally

introduced under the American Recovery and Reinvestment Act

of 2009 (“ARRA”).

the cobra subsidy program in general

ARRAprovidesa65percentfederalsubsidyoftheCOBRAcon-

tinuation coverage premiums for qualified beneficiaries receiv-

ingCOBRAcontinuationcoverageduetothecoveredemployee’s

involuntary termination of employment between September 1,

2008 and December 31, 2009. These individuals are referred to as

“AssistanceEligibleIndividuals”or“AEI’s”.UnderARRA,AEI’sare

entitled to receive the subsidy for up to nine months.

What’s changing?

The Act introduces several key changes to the subsidy pro-

gram,including:

1. The eligibility period for the subsidy program has been

extended from December 31, 2009 to February 28, 2010.

This means that individuals that experience an involun-

tary termination of employment between September 1,

2008 and February 28, 2010 are eligible for the COBRA

subsidy program.

2. The premium subsidy period has been extended from

9 months to 15 months. Individuals that qualify for the

subsidywill receive the 65 percent premium assistance

for a total of 15 months, assuming they continue to meet

all other eligibility requirements (e.g., does not become

eligible for coverage under another group health plan or

Medicare, pay their portion of premiums on time, etc).

This extended subsidy period applies to individuals that

became eligible for the subsidy under the original provi-

sions of ARRA as well as those that first become eligible

for the subsidy under the extended period provided un-

der the Act.

new notices required

1. Employers must provide a special COBRA notice to all

AEI’swhoarecoveredunderCOBRAonorafterNovem-

ber 1, 2009, describing the extended subsidy program.

NOTE:Employersmayprovidesuchnotice tonewlyaf-

fected individuals by providing a COBRA election notice

that has been updated to include the appropriate in-

formation. Keep in mind that any individuals that have

already received an election notice, or those individuals

already covered under COBRA, must receive a special no-

tice describing the extended subsidy program.

2. AnyAEI’swhoseoriginalsubsidyperiodhasexpired(for

example, on November 30, 2009) and have not paid their

respective COBRA premiums for the next coverage period

must be allowed to pay for this period of coverage retroac-

tively.

NOTE:The retroactivepayment graceperiod is 60days

from December 21, 2009 or, if later, 30 days after the date

that the subsidy extension is provided.

EXAMPLE:DavidisanAEIandhashadcontinuousCO-

BRAcoverageunderhis employer’splan sinceMarch1,

2009. UnderARRA,David’spremiumassistanceexpired

with his November coverage period (the original COBRA

subsidy period was nine months). David has not yet paid

for his December coverage period. Under the Act, David

mustbegivena60-daygraceperiodtomakehisDecem-

ber premium payment (or, if later, a 30-day grace period

following the date that the special subsidy extension no-

tice is provided to David).

3. DuetothesubsidyextensionundertheAct,AEI’swhose

original subsidy period has expired and have paid the full

applicable COBRA premium for the next coverage period

have overpaid for coverage. This overpayment amount

mustbeappliedasacredittotheindividual’ssubsequent

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February 2010 21

coverage period(s).

EXAMPLE:MaryisanAEIandhashadcontinuousCO-

BRAcoverageunderheremployer’splansinceMarch1,

2009. UnderARRA,Mary’spremiumassistanceexpired

with her November coverage period. Therefore, Mary was

required to pay the full 102 percent premium amount due

under COBRA for her December coverage period. Mary

provided her December payment to her former employ-

ers on November 30, 2009. Due to the subsidy extension

provided under the Act, Mary is now only responsible for

35 percent of the applicable premium for December (as

well as the remaining five months of her fifteen month eli-

gibility period, assuming she continues to meet all other

eligibilityrequirements).Mary’semployermustapplyher

overpayment amount as a credit to her account, thereby

reducing the amount Mary owes for her subsequent cov-

erage period(s).

4. The original subsidy eligibility requirements have been

amended to clarify that eligibility to receive the subsidy

is determined solely by the date that the individual was

involuntarily terminated from employment and NOT the

date on which the assistance eligible begins COBRA cov-

erage.

EXAMPLE: Bob experiences involuntary termination of

employment on February 15, 2010. Under the terms of his

formeremployer’sgrouphealthplan,Bob’sCOBRAcover-

age begins on March 1, 2010 (the day after the extended

eligibility period expires). Under the new rules, Bob is

eligible to receive the subsidy for the full 15 months, as-

suming he continues to meet all other eligibility require-

ments.

possible Future changes to the cobra subsidy law

There are more possible changes on the horizon for subsidy

provisions, including probable extension of the program to June

30, 2010. Any future changes will mean that new COBRA notices

will need to be sent to those that qualify.

If you would like additional information on COBRA Adminis-

tration Services, please do not hesitate to contact me. I welcome

the opportunity to review your existing Group Medical program

in an effort to reduce costs and increase productivity. Please feel

freetocallmeat(626)535-1480forcustomizedsolutions.

About The Author: With over 15 years in the employee bene-

fits arena, Janet’s varied background brings many advantages to

her clients. Her experience includes working for two prominent

Health Insurance Carriers before transitioning to the Broker side

of the industry. As an Employee Benefit Specialist, Janet strives to

keep the insurance process as simple as possible and to find cre-

ative solutions for minimizing risk for her clients. Janet has been

a member of the National Association of Health Underwriters for

many years and has helped with various fundraising events. Janet

has been a featured speaker on a variety of insurance issues be-

fore the Employers Group and their Workplace and Employment

Law Update events and has had several of her articles published

in their newsletter.

Bolton & Company is a business resource companies can count

on for expert perspective in insurance, risk management and em-

ployee benefits. For over 75 years, Bolton has provided companies

with integrated insurance and benefits solutions to address the

broader needs of their business. We know that insurance is just

one part of a much bigger picture. That’s why we strive to ensure

our clients have the options, information and clarity to make the

best insurance and benefits-related decisions possible.

region 6 education officer

Wendy s. sweet, CLMJackson Lewis LLP

[email protected]

region 6 Communications officer

Timora A. Cereghino, CLMSantoro Driggs Walch Kearney

Holley & Thompson 702-791-0308

[email protected]

region 6 at-Large director

steven d. Wingert, CLMMarshall, Gerstein & Borun LLP

[email protected]

region 6 Projects officer

steven M. Morris, CLMAllen Matkins Leck Gamble

Mallory & Natsis LLP415-837-1515

[email protected]

REGION 6 OFFICERs

region 6 director Patricia L. Groff, CLM

Director of AdministrationButz Dunn & DeSantis, APC

[email protected]

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Greater Los Angeles Leadership Exchange22

HR CHALLENGEs

I was recently told that it is illegal to ask employees not to

discuss their salaries with other staff members. Have you heard

of this law?

sHort ansWEr

California employers may not prohibit employees from dis-

cussing wages, bonuses or other conditions of their jobs and may

not discipline or discriminate against any employee who dis-

cusses compensation or other aspects of their employment. For

moredetailscheckLaborCodesection232andlookatthecourt’s

opinion in the 2002 case of Grant-Burton v. Covenant Care, Inc.

I keep hearing that to avoid discrimination claims I need to

be especially careful when dealing with applicants and employ-

ees who are in protective classes. I understand that race and in-

dividuals over age 40 are protected classes, but I am not sure if

there are other protected categories in California. Can you give

me a complete list?

There are many specific groups of individuals who receive

protection under California and federal laws against harassment

or discrimination. It should be noted that not all of these legal

protections apply to all size employers. Currently the protected

classesinclude:

• Age

• Disability

• DomesticPartners

• Gender

• Language

• MaritalStatus

• MedicalCondition

• NationalOrigin

• Pregnancy

• Race

• Religion

• Sex

• SexualOrientation

• Veteran

There are also specific legal protections for individuals with

AIDS or HIV status. However, regardless of the number of em-

ployees, all individuals whether or not they are included in one

of the above categories, have general legal protection from dis-

crimination or harassment.

Due to retirements and illness, we will need to hire two or

more support staff in 2010. Evaluating applicant skills is much

easier than trying to determine the “fit” for our culture. I have

made some bad hiring decisions in the past and ended up with

a prima donna, a drama queen, and a chronic antagonist. Con-

sidering the cost of employee turnover and the risks associated

with employee termination, how can I better screen candidates

to avoid hiring troublemakers?

sHort ansWEr

To improve the rate of successful hires, in addition to candi-

date skills testing employers may want to utilize a background

check professional, develop precisely worded ADA compliant Job

Descriptions and ask open-ended interview questions.

applicant selection

Be consistent even in evaluating resumes for the purpose of

selecting candidates to bring in for testing and personal inter-

views. Once the list of candidates is narrowed down, adminis-

ter the same skills tests and ask the same job focused interview

questions of each candidate under consideration.

Wrong interview Questions

Asmuch as employers would like to learn candidates’ an-

swers to certain questions, federal and state laws decree some

information unlawful. No matter how helpful the information

might be in making a hiring decision, DO NOT ask the following

questions:

• Haveyoueverfiledaworkers’compensationclaim?

• WhendidyougraduatefromHighSchool?

• Howmanydaysofworkdidyoumiss lastyearduetoa

sick child?

• Haveyoueveruseddrugsrecreationally?

• Areyoumarriedorsingle?

• YoursurnamesoundsMexican,doyouspeakSpanish?

• Howlongdoyouplantocontinueworking?

• Outsideof theoffice,areyouactive inanyclubsandor

organizations? If so, please describe.

• Otherthanthefirm’sstandardholidays,wouldyouneed

to take additional time off from work for religious

purposes?

Of course, this list is NOT all inclusive. Employers must avoid

Jan Christensen [email protected]

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February 2010 23

ANY question on discriminatory topics such as age, national ori-

gin, marital status, etc.

permissible character Questions

It is legal to give candidates psychological and written char-

acter tests as long as they are from a reputable source and are

uniformly and fairly administered. Because of the cost and com-

plexity of test validations, these methods are normally reserved

for executive-level candidates. Behavior-based interview ques-

tions and questions developed to elicit lengthy responses pro-

videanopportunitytogaininsightintocandidates’values,mo-

tivations, and people skills. By tailoring these type of questions

tothefirm’scultureandcharactertraitsofco-workers,questions

such as the following can help match applicant personality style

to supervisors and co-workers.

• Haveyouever receiveda lower jobevaluation thanyou

thought you deserved? If so, why and how did you deal

with the situation?

• Whatwouldmakeyouwanttocometoworkversushave

to come to work?

• Howwouldyouactorrespondifyoulearnedthatawell-

liked co-worker was taking home office supplies and tak-

ing firm postage for personal use?

• Describeanyharassmentordiscriminationinthework-

place you have personally witnessed.

• Whydidyouapplyforthisposition?

• Tellmeaboutasituationwhereyou“blewit’.Howdidyou

resolve or correct it?

• Ifyouhadthepower,describeimprovementsyouwould

make to your current position to make it the best position

possible for you.

• Withoutusingnames,sharewithmethedetailsaboutthe

most unpleasant personality you have ever encountered

in the workplace.

• Whoisgenerallyeasiertoworkwithinanofficeenviron-

ment, men or women? Why?

• Ifyoucouldchangeonethingaboutyourselftoimprove

your relations with other people, what would it be?

• Whatwould irritate you themost a co-workerwhowas

lazy, or a co-worker who bragged about being a superstar

in the firm? Why?

• IfIranintoacurrentco-workerofyourswhodoesn’tlike

you very much, what negative thing might she say about

you?

• Whichwouldyouratherhave-asalarywithtwoweeksof

vacation or a lower salary and three weeks of vacation?

Why?

When recruiting a lateral attorney, questions such as the fol-

lowing, which elicit more than yes or no answers, can be very

helpfulinidentifyingfutureleadersandreducingturnover:

• Would you rather become the best “technician” in the

firm, the best teacher and mentor to younger attorneys or

the most innovative “risk taker/leader”?

• Ifyoucouldachieveacclaimfromonlyonesource,would

you choose the admiration of clients or the esteem of your

fellow attorneys in the firm?

• Ifyouweretoquitworkingasanattorneyinthenextfew

years, what would be the three most likely reasons?

• Whathaveyoudoneinthepastyearwithyourowntime

and money that would make you more valuable to our

firm?

• Howdoyoumeasureyourownsuccess?

• What ismore important to you: 1) assurance of career

longevity and a reasonable financial reward or 2) an op-

portunity to grow and be able to get ahead rapidly?

“Bad Hires” hurt both the employer and the employee. An

unemployed or underemployed job candidate is unlikely to be

concerned about a cultural or personality “fit” when seeking a

paycheck. However, the astute employer recognizes the impor-

tance “fit” plays in productivity, job satisfaction and employee

retention.

alErts

RETIREMENT PLANS - For employers with fewer than 100

participants in retirement and health plans, the Department of

Labor (DOL) has published a final Safe Harbor rule, “Definition

of ‘Plan Assets’ – Participant Contributions.This rule provides

greater clarity to employers about timely remitting participant

contributions and loan payments to pension and welfare plans.

Prior to this new rule, all size employers were supposed to re-

mit employee contributions to 401(k) and other retirement plans

as quickly as they could reasonably be separated from employer

funds but no later than the fifteenth of the following month. Un-

fortunately many employers found themselves in trouble during

audits because their payroll or accounting personnel consistently

sent pension loan payments and employee contributions to their

plans on the fifteen of the month following payroll withholdings.

Thisallowedtheemployerstouseemployees’moneyasoperat-

ingfundsanddelayedinvestmentofthosefundsinparticipants’

accounts.

Under the new safe harbor rule, employers with fewer than

100 plan participants who deposit contributions and loan pay-

ments within seven business days will be deemed to be in com-

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Greater Los Angeles Leadership Exchange24

pliance with the law even if those funds could have been segre-

gated from the general assets of the employer sooner.

steps to take

Employers with plans with less than 100 participants - To en-

sure compliance, instruct HR or Accounting to send payroll with-

held contributions and loan payments to the plan within seven

(7) business days of EACH payroll date.

Employers with plans with 100 or more participants – Ensure

that the HR or Payroll department deposits all employee contri-

butions and loan payment by the EARLIER of the date those con-

tributions can be segregated from employer funds or by the 15th

business day of the followingmonth. (NOTE: Employerswith

less than 100 participants in their plans may also elect to use this

method instead of the safe harbor rule.)

COBRA SUBSIDY EXTENSION – Sample notice requirement

changes can be found on the DOL website.

SOCIAL NETWORKS/BLOGGING POLICIES – Second only to

the economy, social networking in the workplace is the hottest

topic. Articles, seminars and law suits on the topic abound. On

December 1, 2009, the Federal Trade Commission (FTC) enacted

revised disclosure guidelines which may require changes to ex-

isting employer policies.

Specifically, the FTC guidelines require bloggers to disclose

any relationship or connection to a product or service being

described in a posting. The FTC also made it clear that it “has

brought law enforcement actions” against businesses where

consumers are injured because a business failed to establish or

maintain appropriate internal policies.

REMINDER - The writer of this column is NOT an attorney.

Responses to questions in this column are based on personal ex-

perience, training and logic. To ensure compliance with federal

and state laws and regulations, employers should consult with an

employment law attorney.

For prompt response, e-mail HR questions to

[email protected] or

call her direct at 310-480-3774.

The author is not an attorney and does not engage in rendering

of legal or tax counseling through this publication. No statement

in this article should be interpreted as legal or tax advice.

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February 2010 25

nEW MEMbErsBernadette Capozzi

Dept. Administrator for Legal

& Compliance

Nuveen Investments, Inc.

2049 Century Park East, 19th Floor

LosAngeles,CA90067

Telephone:(310)552-5193

Fax:(310)228-5972

Email:[email protected]

Brian M. Geib

Chief Operating Officer & Controller

Milstein Adelman & Kreger, LLP

2800 Donald Douglas Loop N.

Santa Monica, CA 90405

Telephone:(310)396-9600

Fax:(310)399-6579

Email:[email protected]

Jay Laifman

General Counsel

Travers Realty Corp.

550 South Hope Street

Los Angeles, CA 90071

Telephone:(213)430-2472

Fax:(213)955-9850

Email:[email protected]

Martha A. Bernie

Office Administrator

Sheldon Mak Rose & Anderson, PC

100 Corson Street, 3rd Floor

Pasadena, CA 91103-3842

Telephone:(626)796-4000

Fax:(626)795-6321

Email:[email protected]

Raquel G. Pelayo

Office Administrator

Nixon Peabody, LLP

555West5thStreet,46thFloor

Los Angeles, CA 90013-4435

Telephone:(213)629-6099

Fax:(213)226-4003

Email:[email protected]

NEW MEMBERs & MEMBER UPdATEs

MEMBER sPOTLIGHT

Tanya Russell, Katten Muchin Rosenman, LLP

How long have you been an administrator?I have been an administrator for fifteen years.

What career or profession, other than your own, have you always wanted to try?I have always wanted to be an elementary school teacher.

What advice would you give someone entering the legal administrator field?It is important to understand that a high emotional IQ is as important as a high mental IQ. The ability to get along with people and promote teamwork is critical in any work environment.

Share an interesting “tidbit” about yourself that most people would not know:Murphy’slawmotivatesme.Itrytostayatleastonestepaheadofanygivensituationtocircumventthingsgoing“south.”

To be successful, legal administrators have to: Think outside the box! We must be capable of offering strategic advice on how to get things done, all with an infinite amount

of patience.

The best advice I received from a fellow legal administrator was:You have to be flexible in all situations.

In my spare time I like to: be with my family (especially my 9-year-old son, Alex), crochet, and read. Activities (other than work) I'm involved in: I am a constant volunteer at my son’s school, and I participate on the board of the GLA ALA.

Describe yourself in three words:Up-tempo, outgoing and earthy.

Describe your management style and why it works for you: I am hands-on. I keep an eye on positive communication and conflict resolution. It must be working because my current firm and prior firms have all been very happy with me.

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2010 Employment Law Forum

tHank you sponsorsPlatinum SPonSor

GolD SPonSorS

SilVEr

Greater Los Angeles Leadership Exchange26

Adams & Martin GroupAdministrative Resource Options

Ahern Insurance BrokerageAll State Legal

Alta Office ServicesASAp Attorney Services

Bolton & CompanyCity National Bank

Davidson Legal StaffingDocument Technologies, Inc.

Equitrac CorporationEsquire Solutions, Inc.First Legal Network

HumanscaleHutchings Court Reporters

Legal Option Group LLCLexis Nexis

Matura Farrington StaffingNarver Insurance

One Sourcepride Of Los Angeles

Robert Half LegalSarnoff Court Reporters

Slate professional ResourcesSwiss post Solutions

Team,Etc.The Agency Legal StaffingTime Machine Network

United Document Storage LLCVendor Direct Solutions

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I was struggling as to what to write about this month and was

actually just about to submit a truly uninspired article when,

whileatmydoctor’soffice,Ispottedacolorfulbrochurewitha

single word on the front. That word was “Volunteer.” Perhaps

some of you have also seen this brochure or heard about the offer

I’mabouttodescribe.Ifso,let’sdoit!Ifnot,readonandthen

let’sdoit!

The brochure was advertising Disney’s “Give a Day. Get a

Disney Day.” program which says that Disney is “celebrating the

spirit of giving by inspiring one million people like you to vol-

unteer a day of service to a participating organization in their

community.” It goes on to say that “to celebrate your good work,

we’llgiveyouone-dayadmissiontoaWaltDisneyWorld®orDis-

neyland®ThemePark,free.”Idon’tknowaboutyou,butIwas

impressed and excited by this. What a great way to use the power

and influence of a corporation like Disney to do some good in the

community.

The program began January 1, 2010, and will continue un-

til all tickets are distributed or until December 15, 2010 (tickets

must be redeemed by this date). There are, of course, require-

ments like pre-registering and signing up through disneyparks.

com for an eligible volunteer opportunity which you can search

for by City, Zip Code or Interest Area. Interest Areas include Ani-

mals & Environment, Arts & Culture, Children & Youth, Commu-

nity, Education & Technology, Health & Human Services, Hunger

& Homelessness, and Seniors & Elder Care. I put in my zip code

and dozens of opportunities were listed from grade school class-

room help, story reader, campus beautification, driver, mentor,

food packer; the list went on and on.

You not only sign up and manage your account on the site;

you can print your ticket voucher for one of the parks or donate

it to a designated charitable organization so even if you don’t

like Disneyland (is that possible?), you can donate your ticket to

someone who does! There is abundant information about the

program itself and the various organizations with which Disney

is working to make these volunteer opportunities possible.

I encourage you to check out the opportunities in your area

and when you do volunteer, send me an e-mail about your expe-

rienceandincludesomepictures.Ican’tthinkofanythingbet-

ter than filling up the pages of this magazine with success stories

about our wonderful members giving back!

I wish you happy volunteering.

Wendy

Wendy sweet, CLm [email protected] 213-689-0404

COMMUNITy OUTREACH — Get aCtIVe aND Go to DISNeYLaND

tHank you sponsorsPlatinum SPonSor

GolD SPonSorS

SilVEr

February 2010 27

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Greater Los Angeles Leadership Exchange28

sOs — sUCCEEd OVER sTREss

“If I believe I cannot do something, it makes me incapable of doing it. But when I believe I can, then I acquire the ability to do it, even if I did not have the ability in the beginning.” — Mahatma Gandhi

Thismonth: Declutter Your Life

A hallowed New Year's tradition occurs each January, when

millions of us start kidding ourselves. We vow that this will be the

year we keep the one resolution that invariably appears on our

personalto-dolist:Cleanouttheclutterandbecomemoreorga-

nized! Rooms and garages and storage areas that are filled with

too much stuff; desks that are piled high with business cards and

junk mail; the pressure to meet deadlines becomes worse when

papers and notes are misplaced or buried in mountains of paper;

the general clutter and chaos of everyday life feels like a heavy

weight on your shoulders.

According to Regina F. Lark, Ph.D., owner of A Clear Path, Pro-

fessional Organizing for Home, Work and Life, (regina@AClear-

Path.net) January is Get Organized Month.

Here are her ten tips to get started:

1. If de-cluttering were fun, you wouldn't have clutter. Turn

the task into a project with a deadline.

2. De-cluttering takes a lot of time. For every hour of de-

cluttering, allow an hour to re-organize.

3. Once you know how many hours/days you can devote to

the project, choose an area (closet? garage? desk? child's

room?).

4. Ask for help. The work goes faster when you don't work

alone! Invite trusted friends or family members to give

you a hand.

5. Calendar the project. Emergencies and health concerns

should be the only reason you do not do the work.

6. Stepbackandcheckout themess. In thedays leading

up to your project, take note of what's there, how many

and how much. Think about what you no longer need,

find useful, haven't used, can be donated, recycled, or

trashed.

7. When you have a sense of what you've got, start the search

for appropriate donation centers. Electronic and flam-

mable waste should go to special collection centers. This

is a good time to learn how to use e-Bay or craiglist if you

want to make some money from your good work!

8. For nearly every project have at least 5 receptacles for sort-

ing. These can be boxes or bags, or areas marked out on

the floor or flat surface so you can sort. Sorting categories

shouldinclude:recycle,donate,keep,trash.Ifadditional

groupings emerge add more boxes or bags to the list of

supplies. Also, gloves, heavy duty plastic bags.

9. Hold off on buying “organizing” supplies like plastic con-

tainers, drawer dividers, or office supplies until after a

thorough de-clutter.

10. Schedule the pick-up date and time with the donation

center for the items not being kept. Schedule your time to

bring electronic and flammable waste to an appropriate

collection center in your community.

I hope these ten tips will help you get started on de-cluttering

your life!

And remember, slow down, find gratitude in what you have,

take time to take care of youself........and BREATHE.

See you in March.

About The Author: Gloria Albert, Director of WellnessWorks,

has been a health consultant for over 20 years. Her approach to re-

ducing stress and adding wellness to one’s life is practical, hands-

on, pro-active and fun.

To find out more information, request a brochure or schedule a

class, please contact Gloria at (phone) 310-393-6078, (e-mail) gal-

[email protected], or visit our website at http://www.

WellnessWorksUSA.com. Please feel free to pass this information

along to co-workers, friends, family.

SOS (SUCCEED OVER STRESS), a monthly column, is brought

to you compliments of WellnessWorks, providing innovative stress

management and wellness programs.

WellnessWorks is dedicated to providing the utmost in

innovative stress reduction/wellness programs to our clients.

Our goal is to save clients money by helping employees control

their stress, be more productive, and live healthier, happier lives.

WellnessWorks is now offering seminars for your employees that

will help them find that balance in their lives. In addition, we also

work with people individually, and have a comprehensive well-

ness program for seniors.

For more information on what we do, please be sure to visit us

at http://www.WellnessWorksUSA.com.

gloria [email protected]

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February 2010 29

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Greater Los Angeles Leadership Exchange30

TECHNOLOGy TIPs — Tips for Working with Word’s Track Changes – Part 1 of 2

What are track changes?

MicrosoftWord’sTrackChanges feature isanelectronictext

recorder, similar to traditional redlining. Microsoft Word uses

Track Changes to track (record) the changes you and others make

to a document. Then, you can then choose to accept or reject

those changes.

Why use them?

As an example, Joel creates a document and emails it to a

client, Susan, for further revisions. Susan revises the document

with Track Changes turned on. When Susan emails the document

back to Joel, he can see what changes Susan has made.

identify Whether track changes are on or off

Let's admit it, turning Track Changes on or off is not the most

intuitive feature in Microsoft Word. Often it's hard to tell if Track

Changes is enabled. There's no neon sign in Microsoft Word that

says TRACK CHANGES IS ON. That would be nice, but it's not the

case. The only reliable and quick indication is to look at Word's

Status bar located at the bottom of your screen (see Figure 1).

If the Track Changes button says “Off” your changes are not

being tracked (see Figure 1).

Figure 1 Word's Status bar showing Track Changes is OFF

If the Track Changes button says “On” then your changes are

being tracked (see Figure 2).

Figure 2 Word's Status bar showing Track Changes is ON.

It's simple. All you have to do is keep an eye on Word's sta-

tus bar and the Track Changes button and you'll know instantly

whether the Track Changes feature is On or Off.

know How to turn them on or off – the basics

Ok, now how do you turn Track Changes on? The answer is

there's a long way and a short way to do it. Choose the approach

you feel most comfortable.

• TurnTrackChangesOnorOffusingakeyboardshortcut.

To turn Track Changes on using the keyboard shortcut,

press [Ctrl]+[Shift]+E. This is a toggle. That means that press-

ing [Ctrl]+[Shift]+E turns it On (see Figure 2) and pressing

[Ctrl]+[Shift]+E again turns it Off (see Figure 1).

• TurnTrackChangesOnorOffusingtheMouse

• PointtotheTrackChangesstatusbuttononthestatusbar

with your mouse. (see Figure 1 & 2).

• Clicktheleftmousebutton.Likethekeyboardapproach,

this is a toggle so clicking again turns Track Changes OFF.

display track changes the Way you Want

The way you want it? That's kind of a misnomer, because Mi-

crosoft Word doesn't give you a lot of Track Changes formatting

flexibility.Whatmakesitmoreconfusingisthatyoucan’tcontrol

how others view your tracked changes.

Be aware: A significant shortcoming of formatting Track

Changes is that it is user specific. That is, Track Changes only re-

flects the formatting configuration of each individual's machine.

If a document is opened on another user's machine, the tracked

changesareformattedaccordingtothatuser’ssettings. Unless

everyone involved in the collaboration has Track Changes for-

matted the same, it makes it difficult to visually distinguish the

changes made by each author.

displaying the track changes dialog box

To change the formatting of tracked changes use the Track

Changes Options dialog box (see Figure 3).

ToviewtheTrackChangesOptionsdialogbox:

• SelecttheReviewribbon.

• Inthe“Tracking”groupclickthedropdownmenuonthe

Track Changes button.

• Select“ChangeTrackingOptions”(Figure3).

• TheTrackChangesOptionsdialogboxdisplays(Figure4).

• Fromhereyoucanchangethewayinsertions,deletions,

moves, etc, look in the edited document.

Figure 3

Change Tracking Options

Figure 4

Track Changes Options Dialog Box

randall [email protected]

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February 2010 31

power tip: access the track changes options dialog box

quickly by creating a keyboard shortcut:

• ClickontheOfficeButtoninthetopleftofyourscreen

(Figure 5) and select “Word Options.”

Figure 5 Office Button

• Select“Customize.”

• IntheCustomizedialogbox(Figure6)clickthe“Custom-

ize” button next to “Keyboard shortcuts.”

Figure 6 Customize Dialog Box

• Inthe“Categories”listboxselect“ReviewTab”

(Figure 7).

• Inthe“Commands”listbox,select“TrackChanges

Options.”

• Clickinthe“Pressnewshortcutkey”textbox.

• Type[Alt]+O(oranykeyboardshortcutyouwant.)

• The“Currentkeys:”shouldsay[unassigned].Ifnot

then choose another keyboard shortcut combination.

• Clickthe“Assign”button.

• ClickClose.

• ClickCloseattheCustomizedialogbox.

Now when you type [Alt]+O the Track Changes options dialog

box appears (see Figure 4).

Figure 7: Customize Keyboard Dialog Box

changing the Way tracked changes look

There are many ways to format Track Changes, but for the sake

of simplicity let's focus on two Best Practice approaches. First is

to show deletions and insertions as a specific format. Second is to

show deletions and insertions by Author.

c. Showing Deletions and Insertions as a Specific Format

For reviewing purposes, the format that is easiest to read and

is most familiar is Insertion markups set to Underline and Blue

(see Figure 8) and Deletions set to Strikethrough and Red.

Tracking formatting changes, for the most part, are unneces-

sary and should be set at None.

Change Lines are the real jewel of Track Changes. They can

make the reviewing and collaboration process much faster by

pinpointing the exact place in the document tracked changes are

made. It is best to set them at Left border and color set to Auto.

Balloons can be confusing, compress the printed document,

and are a little irritating, so it is recommended that you turn them

off by selecting Never.

Figure 8 Example of Insertions and Deletions using the format-

ting described above

• ShowingDeletionsandInsertionsbyAuthor

Distinguishing deletions and insertions by author is a great

way to collaborate on a document because the Tracked Changes

are shown in a different color for each author (see Figure 10). In

the example below, insertion markups are set as Underline and

the color is set to show by Author (see Figure 9). Deletions are set

as Strikethrough and Author.

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Greater Los Angeles Leadership Exchange32

Figure 9 Track Changes Option Dialog Box by Author

Figure 10 Track Changes formatted by Author as described

above

Make sure you’re viewing all of your track changes

Did you know you could be working on a document and add-

ing tracked changes and not be aware of it? That's right; Micro-

soft has made Word's Track Changes so versatile that one can

very easily (if not aware) be working on a document and not see

the tracked changes.

the review ribbon

The Reviewing Ribbon is your Track Changes command cen-

ter (see Figure 11). In Word 2007 whenever you are working with

Track Changes you should ensure that you have the Review Rib-

bon displayed.

Figure 11 Review Ribbon

From the Review Ribbon you can tell Word which chang-

es you want to view, using the Display for Review list box

(see Figure 12).

Figure 12 Review Ribbon - and the Display for Review list box

Most of the time you want to see the document as close to the

final version as possible. The Final Showing Markup view does

this by showing the final text with all tracked changes displayed.

don’t get confused with the display for review list

box

Understanding each of these displays will help to decide

which one to use.

Here's a list of the other three views and a description of

each:

The more you understand how Track Changes works the more

efficientyoucanbe.Innextmonth’ssectionIwillprovidemore

tipsonWord’sTrackChangesfocusingontipsforworkingwith

Word’snativeComparefeature.

About The Author: Randall Farrar is the president and co-

founder of Esquire Innovations, Inc. (esqinc.com), a software com-

pany that develops Microsoft Office integrated applications for the

legal market, located in Temecula, CA. He can be reached at ran-

[email protected]

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February 2010 33

A decade ago most women did not strength train. Today,

however, many women have discovered its benefits. Here Patty

S. Freedson, PhD, graduate program director in the Exercise Sci-

ence Department at the University of Massachusetts in Amherst,

answers commonly asked questions women have about resis-

tance training.

1 How Can Strength Training Help Me? In the Baltimore

Longitudinal Study of Aging, researchers found that

women's strength begins to decline at age 40 and decreases 8

to 10 percent per decade after that. Fortunately, strength train-

ing can help stop this decline. Benefits of resistance training

for women of all ages include improved strength and power, in-

creased bone strength, increased lean body mass, decreased rest-

ing blood pressure and lower risk for type 2 diabetes.

2 As an Older Woman, Is It Safe for Me to Train? Abso-

lutely! In fact, older women must participate in strength

training activities if they want to maintain maximum health.

Health benefits include reduced risk for osteoporosis, decreased

risk of falls and sustained independence later in life.

3 How Will Strength Training Impact Muscle Size?

Strength training will result in a small increase in mus-

cle size, but you don't need to worry about getting huge body-

builder muscles. For these, you would need more than the low

levels of testosterone that women typically have.

4 Can I Gain Strength Like a Man? While your muscles

will not become as large as men's, several studies have

confirmed that women's strength gains are similar to those

of men.

5 Should I Use Machines or Free Weights? Both machines

and free weights have their strengths and weaknesses.

Weight machines are safe, easy to use, work all major muscle

groups and require minimal skill. However, they are expensive

(or require that you belong to a gym), offer a limited number

of exercises and restrict movements. Free weights allow you to

perform a variety of exercises, mimic true movements, are less

expensive and can help you develop skilled movements. On the

other hand, they can be less safe, require more skill and may re-

quire a partner to help you train. You can choose free weights,

machines or a combination. Consult a personal trainer for help

deciding which to use.

6Do I Need to Join a Gym to Strength Train? No. You

can use inexpensive strength training devices such as

dumbbells, ankle weights, elastic bands, barbells and weight

benches at home.

7 What Principles Should I Follow? Use low repetitions

and high resistance for increasing absolute strength

and power and high repetitions and low resistance for muscle

toning and muscle endurance. The American College of Sports

Medicine (ACSM) recommends you do eight to 12 reps per set to

improve muscle tone and endurance and six to eight reps per set

to maximize gains in strength and power.

8 Are There Any Other General Recommendations?

ACSM advises you to strength train two to three days

per week. Perform at least one set of eight to 12 reps (if you're

under 50) and 10 to 15 reps (if you are 50 or older) at a weight that

fatigues your muscles.

9 What Exercises Should I Do as a Beginner? Select ex-

ercises that work every major muscle group. Start with

bench press, lat pull-down, lateral raise, triceps extension, biceps

curl, leg press, calf raise and abdominal curl. Begin with one set

of each exercise for your first three to six workouts and build up

to three sets per exercise. You may add or substitute other lower-

and upper-body exercises after you train for a few weeks.

10 How Can I Achieve Maximum Success? Follow the

overload principle, which means you overload the

muscles with more stress than usual to obtain an optimal re-

sponse. Variations in overload are accomplished by manipulat-

ing how much weight you are lifting, the number of repetitions,

number of sets of repetitions, rest intervals between sets and

workout frequency. Consult a personal trainer for help.

About the Author: Judy Hissong is a professional life coach

working with individuals who know they can accomplish more

in their lives, but aren’t sure what obstacles are in their way. She

often speaks to groups on wellness issues including stress manage-

ment and the power of positive thinking. If you would like more

information, contact her at [email protected] or (619)

889-7884. www.positive-energies.com

Judy hissong, CLm [email protected] 800-999-4332

WELLNEss ZONE — Strength training for Women

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Greater Los Angeles Leadership Exchange34

COACH’s CORNER — When Clients Want a Price Cut, Unbundle Your Fees

ed Poll, J.d., m.B.a., CmC [email protected]

Intoday’seconomy,lawfirmsofallsizesaremeetingstron-

ger resistance to increase their fees. This is of course a matter of

economics. The seller of any service must understand costs, set

profit targets and gauge market demand. The decision of what to

chargeultimatelyisamatteroftheseller’schoice.Lawyershave

only the ethical obligation to keep fees “reasonable,” not neces-

sarily low. If a client wants to dispute a charge, a time record

can provide specific documentation – the reason why corporate

clients first demanded billable hour statements in the 1960s.

Hourly rates may not be the best or fairest, but over time they

have become accepted and understood.

law Firms and airlines

There is, however, another approach to billing that can make

senseifclientsdemandthatafirmcutitsrate:createalaundry

list of unbundled services and fixed prices/fees to create a flex-

ible fee structure. It particularly makes perfect sense for smaller

firms to do this, in order to differentiate their law practice from

others. They can tell clients, in advance, what their cost exposure

will be by service so they can budget for their legal engagement.

The model for an unbundled fee structure is the itemized fees

that airlines now uniformly charge for everything from addition-

al luggage to an in-flight meal. Providing these services was once

included in the base passenger fare, but the pressures of reces-

sion and rising fuel costs led the air carriers to feel that ancillary

fees were more palatable to more customers than charging higher

rates. And, surprisingly, most flyers have accepted the reasoning

behind the charges. Rather than raise the fees for all, airlines are

being selective. Just because it's an extra charge doesn't make

it unreasonable, so long as customers see the reasoning and the

value behind it.

Similarly, a lawyer or law firm that unbundles services can

combat price pressures by taking specific services off the table in

order to keep the billing rate steady or to deliver a lower price to

the client. In effect, when the client wants a reduced price, the

lawyer unbundles the services to accomplish that objective. In

other words, for X dollars, you will do this and for “Y” dollars you

will do that less “abc.” The price fits the appropriate level based

on the service to be delivered.

For example, if returned phone calls within 2 hours are part of

afirm’sregularhourlyrate,takethatresponsetimeoffthetable

if you lower your hourly rate in response to your client's request.

Tell the client that your response time will be 24, or even 48,

hours.Thepointwillbeclear:thefirmisnotloweringtheprice,

but rather is changing the value composition of what the client

is buying. So long as the firm understands its cost structure, and

can cover it by properly constructed, unbundled fees, it can be a

win-win situation for all concerned.

the administrator’s role

This is where firm administrators can play a particularly valu-

able role. Unfortunately, most lawyers set rates without know-

ing their costs of operation. Thus, the fee figure chosen often is a

guess, not one based on a cost-benefit analysis. No firm can ad-

equately justify its fee without understanding its business (bud-

get, collections, profit, loss), its billing structure, and how each

attorney determines firm profitability. A bill for legal services is

only defensible if the cost structure behind it is known, and if the

client understands and accepts the value that the fee represents.

Administrators are best positioned to understand this structure,

andprovidethedocumentationsothatthefirm’sratesreflectit.

With airlines as with law firms, the customer/client ultimately

defines value. But in the law, where the specifics of services pro-

vided are less apparent than a checked bag or an in-flight meal,

the firm must educate the client about how value is provided and

measured in a transactional matter or in litigation. And for that

tohappen,administratorsmusteducatethefirm’slawyersonthe

fundamental business truth that revenue minus expenses equals

profit. Any fee, any unbundling of services, ultimately can be jus-

tified if the firm knows the cost structure behind it, details the

costs and services on its invoice, and helps the client to under-

stand the value that the fee represents.

About the Author: Ed is a coach and consultant to lawyers and

law firms; he writes and speaks to lawyers and bar associations

throughout the United States. His audience, lawyers in private

practice settings and corporate law departments, seek advice about

how to better manage their practices and their case loads. Ed is na-

tionally known through his 12 books on law practice management

and many articles in major publications for organizations such as

the American Bar Association, Association of Legal Administrators,

Canadian Bar Association, State Bar of California and others. His

latest work, Law Firm Fees and Compensation: Value & Growth

Dynamics, was released in April. Ed can be reached at www.lawbiz.

com, www.lawbizblog.com, [email protected] or 800-837-5880.

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