executive summary template · business description: ... player game that allows participants to...

16

Upload: truongnhu

Post on 30-Apr-2018

216 views

Category:

Documents


3 download

TRANSCRIPT

Management:

Owner – Wayne Hickey

Owner – David Barry

Owner – TBD

All Other Mgmt. – 7

Industry:

Theme Parks, Amusement

Parks, F.E.C.’s Hotels,

Retail, & Theatre Restaurant

Employees:

Non-Management – 40

Administrative – 1

Independent Contractors:

GC – Bert Holley

Halloweenproductions.com

Scarefactory.com

Financing Sought:

Equity/loan= $1.0M - $2.5M

Use of Funds:

See Use of Funds

Location:

Myrtle Beach, SC -- Tourist

destination for 17M visitors &

$10 billion annually

Contact:

Wayne Hickey

Adventure Productions, LLC

843-655-0366

[email protected]

Executive Summary –10/17/2016

Wayne’s Wild Adventures, Wizard’s Duel, Craven’s Crypt & The Mummy’s Curse

Escape Rooms, Zombie Extraction, Virtual Reality Gaming Systems

CONFIDENTIAL------------

Mission:

We are Adventure Productions, Inc, an innovative company on a powerful & successful journey

into our 1st Interactive Family Entertainment Center offering; our Patent Pending; unique turn-

key, interactive & interchangeable attractions , and Virtual Reality Gaming Systems, to Theme

Parks, Family Entertainment Centers, Hotels, Casinos and other operations.

Problem: Most interactive attractions require visitors to sit in a moving car and ride along a track

and simply have fun shooting at moving targets.

Solution: Adventure Productions puts participants directly inside the Attraction journey and you

become the part of the adventure, actively participating in the experience, as well as completing

challenges. Your decisions in the attraction determine that each and every experience is completely

different from the last one. We control the visitor experience. A complete adrenaline experience!

Business Description:

Adventure Productions, Inc will strive to become a leader in interchangeable, Interactive

Adventures! We will be the first to offer a variety of “Patent Pending” themed Interactive

Family Entertainment Center - attractions. (IFEC) Entering one of our Adventures/attractions will launch the participants into a nearly virtual world.

The visitor will become transported into a 360° experience inside a sea of technology, interaction,

and excitement. This new Patent Pending state of the art attraction will carry us into the future;

bringing repeat customers back for more through our ability to change/move sets, scenes, adventures,

interaction, challenges and events at any given moment WE choose! The suspense of the unexpected

will lure our repeat revenue/customers into another round of exciting Adventures over and over

again! No other company has accomplished this process. Our initial objective will include a patent

completion and a build out of our attraction. This “Product” has no limitations! We plan to create an

Interactive Adventure for any theme to be utilized for any future franchise or licensing deal.

Dimensions and space availability will not be an issue or stand in the way of progress, leaving the

sky as the limit to creativity and client/customer requirements. A Provisional Patent is in process.

Due to the nature of our Intellectual Property Model we will complete and apply for a Design Patent.

Proven Attraction Builders! Adventure Productions, LLC will utilize the talents and knowledge

of two of the top & highly rated industry builders of attractions; Halloween Productions, Inc and

Scare Factory Inc.

INVESTMENT:

Adventure Productions, Inc is now securing initial seed capital through investors en route to secure

$1.0M - $2.5M. We have established 3 levels of investment from land purchase to Ground Lease.

See Start-Up Costs. This initial investment/loan will be applied to build out the first Completely

Interactive Family Entertainment Center in Myrtle Beach, SC. Our following step to further this

incredible attraction is to create a successful template to be duplicated and market as a franchise.

PRODUCTS:

Hickey’s Wild Adventure; is a 5,000/7,000 sq/ft, 20 individual themed rooms, 5D, laser target-based experience with over 70 life-like

animatronics; a journey where visitors walk through, blasting 250 strategically placed laser targets, and complete several exciting

challenges from pulling levers, pressing buttons, hitting laser targets, opening boxes and more to get to the next themed room: from

Ancient Egyptian Tomb, Spaceship, Dinosaur, Jungle, Atlantis, the Galaxy, Submarine, Pirate and more with twists and turns along the

way. These rooms are convertible to allow for a new experience, which will create consumer excitement about revisiting for each new

adventure! The target demographics for this experience is 12-70 years old +. There are no limitations to theming options.

Adventure Productions, Inc

A Leader In Innovative Interactive Adventures

2474 Windmill Way

Myrtle Beach, SC 29579

Tel: 843-655-0366

E-mail: [email protected]

www.wildadventuremb.com

Wizard’s Duel: Wizard’s Duel is an exciting (2) player game that allows participants to cast spells, utilizing a custom wireless Magic

Wand at their opponents’ targets. This triggers a startling effect on your opponent. Each target effect is designed to hamper your

opponents’ ability to accurately cast a spell back at your targets. The Wizard’s Duel is a fantastic spectacle to watch as players are

pitched on motion platforms, blasted with air, attacked by snakes, skeletons and grasped by giant hands, vibrated, fogged and submitted

to mini explosions… the only thing more fun than watching is actually getting to play.

Craven’s Crypt: You have stumbled into Craven’s Family Crypt awakening Lord Craven, who does not tolerate unauthorized visitors

to his final resting place. He commands you to leave and when you don’t he summons his dead descendants to drive you from his

crypt. Twenty Eight different Zombies reanimate before your very eyes, blasting out of their crypts, the walls and even the floors, as

their matriarch the Lord Craven commands them over and over to keep attacking you as you try and defend yourself against the coming

horde. This is a one of a kind unbelievable shooting galley like none other.

Escape Rooms - What is an Escape Experience?

An escape experience is a live-action reality experience in which groups of 4-10 people work together to solve a series of challenges

within a set time limit. These experiences take place in a themed area and can have a variety of end goals, such as escaping a room,

completing a mission, building a construct, or anything else you can imagine. The challenges can include tests of skill, puzzle solving,

team coordination, determining sequences, scavenging for clues, and many other fun activities.

Each experience has it’s own unique story and theme that will provide a rich story environment in which to immerse yourself. We will

specialize in escape experiences that keep your brain working, your heart pumping and the adrenaline flowing!

Zombie Extraction – Hunt and Kill Live Zombies!

Pre pare to hunt down and extract zombies from inside an industrial research center! Do you have the courage to arm yourself

with real combat weapons and take on hoards of real zombies? Enter the facility and score points based on shooting at zombies and

targets giving you the most unique experience. We provide the realistic arena, preshow, facades, special fx, zombie costumes, props

and more.

Virtual Reality Gaming Systems

The Virtuix Omni™ is a first-of-its-kind active virtual reality motion platform. Active VR, where your actions in the virtual world are

controlled by first-person navigation like walking or running, creates an unprecedented sense of immersion that cannot be experienced

sitting down. The Virtuix Omni™ lets you walk, run, sit and strafe with 360-degree freedom of movement allowing you to control your

avatar without restraints.

Projected Financial Plan Highlights –

Complete financial start-up expenses and 5-Year Projections available upon request

Use Of Funds: Initial /elect/plumbing/buildout/ - $82,500 Attraction Buildout- $425,000 Other Theming- $152,500,000 Pre-Opening Salaries – $80,000 Gift Shop Set Up- $35,000 Working Capital/Reserve- $200,000 Advertising- $25,000 Total Costs- $1,000,00,000

Management Team:

Wayne - Wayne Hickey has over 25 years experience as a successful business manager and director of quality control including ISO

9000 Certified at US Surgical Corp & Forum Molding in CT. Responsible for overseeing 75+ employees in three locations; Norwalk,

North Haven, CT and Ponce Puerto Rico. As a visionary Entrepreneur; Founder & CEO of a successful outdoor magazine and second

only to BassMaster Magazine in local subscribers, Wayne created the successful and highly regarded Fisherman’s Review Magazine.

For 5 plus years Wayne as President & founder, created a successful “Signature” catering business called; The Spice Of Life.

Driven to succeed and thrive, for eight years now Wayne, through his dedication and belief in this product has discovered through

extensive research, the key to creating a one-of-a-kind interactive product not seen before in the FEC. Amusement Park Industry

Dave – Dave Barry is an AR/VR Holographic & Mixed Reality Specialist. Coordinating multiple AR projects for 2 Colleges in the

Myrtle Beach area, using marker based, marker less, geo location, and interactive video AR solutions for both android and idevices.

Revenue Streams - Admissions—($23.88, $21.88)—Re-Entry—Shooting Galleries— Virtual Reality Games -- Parties -- Gift Shop Revenues; Promotional items- t-shirts, mugs, pens, hats, bags, etc..— Licensed Products from popular shows – Business Sponsorships

Market / Location:

Location: We are currently in negotiations of a lease for a 25,000 sq/ft building in Myrtle Beach. We have three separate

locations we are negotiating with.

Our Flagship market in Myrtle Beach, SC appeals to both the local consumer and Grand Strand tourists. All financials are based upon

reaching an initial 1.0% of Grand Strand visitors, estimated to be around 17,000,000 annually, with over $10 billion dollars in annual

tourist spending. We are confident that this Adventure Attraction will achieve a 3% - 6% minimum of the target audience.

Market: In the U.S. Halloween is estimated at $11B industry. See Competition.

Family Entertainment Centers (FECs) host an average of 381,000 guests annually, with the larger facilities hosting up to 622,000

guests annually. FECs also experience comparatively high levels of repeat visitation—more than three visits per season. 1. According to the International Association of Amusement Parks and Attractions

Competition:

Overall the Halloween industry is an $11 billion dollar Industry. The competitive landscape includes other large destination attractions

such as Wonderworks, the Sky Wheel, Pirate’s Voyage, Wild Water and Wheels, MagiQuest, Ripley’s Aquarium, and Haunted

Houses. Our 21st century Patent Pending, proprietary interactive concept, State-of-the-Art technology, combined with constant laser

target shooting, and physical challenges will put us in a league of our own. The “Interactive Experience” is taken to the next level!

Currently no other attraction offers this much interaction/suspense/and excitement in one thrilling experience. The “changing

experience concept” is one of the things what makes this unique Wild Adventure model. Due to the popularity of TV Shows like; The

Walking Dead, Supernatural, The 100, Vampire Diaries, Sleepy Hollow, and alike, including Horror and Suspense Movies show no

signs of slowing down in popularity.

Exit Strategy:

Our goal for the next 5-15 years is to build this Company into the most powerful and successful gaming adventure ever experienced in

the US or the World. Whatever we need to do, we are dedicated to reach these goals, and open for discussion to accomplish a

successful and long term conclusion.

Company Today:

Adventure Productions Inc, is a SC Corporation. Upon funding, this shovel-ready project will be fully operational within 4 months of

secured financing. Preliminary quoting and estimates have been completed. Layouts, locations and theming are also complete. Founder

Wayne Hickey has worked on this project for the last 8 years and has diligently dissected every minor detail to ensure the company

exceptional success. The key team of contractors, professionals, vendors and site location engagements are in place. We are also

working with a top attraction builder in N. Myrtle Beach, Little Spider Creations. They are proving to be a huge asset for us.

By reading this document you are agreeing to the fact that this overview is being provided on a confidential basis This is not an offer to sell stock. ©Adventure Productions, LLC January 2015

Interactive Spaceship Room Creative Detailed Theming Interactive Egyptian Room

$1,182,060

$1,624,590

$155,760

$81,580 $81,580

$81,580

$154,350

$792,000

$123,750 $495,000

$660,001

Unt. Exp All 4

Ult Exp $2 Off

Ult Exp Locals

Wild Only

Escape Rooms

Zombie Ext.

Any Attr 2nd V

Craven/Wizard

Virtual Reality

Photo Exp.

Gift Shop

Adventure Productions Revenue Streams

MILESTONES

Adventure Productions LLC has already achieved many milestones in preparation for a shovel-ready project.

As of Sept 2015

1. We have already completed the “beta” www.adventureproductions.vpweb.com website.

2. We have found a top location for our complete Interactive Family Entertainment Center, (IFEC)

3. Halloween Productions & Scare Factory, two highly recognized industry builders will provide the

majority of the construction for the attractions

4. All initial quotes pertaining to the IFEC

5. All start up costs associated with the IFEC

6. We have completed & reviewed all 5-Year Projections

7. A Personnel Plan has been reviewed and completed

8. We have completed our layout and floor plan

9. Over 31 marketing strategies will be incorporated into our Marketing Plan

10. Logos are prepared and ready for trademarks

As of October 2015

11. We are in talks with Sponsors for promotions

12. Our preliminary quotes and layout for the associated spacing is complete

As of April 2016

13. Patent Pending Application Status is applied for in 2016

14. Continual review and update on all steps listed above

As of June 2016

15. Working on negotiations with Mike Owens, Owens Estate, LLC, for a complete built-to-suit, 25,000 sq/ft

building on 2 acres, with an option for an additional 6 to 10 acres for future expansion.

16. We are reviewing 3 different Start-Up Structures; 1. Land Purchase, 2. Ground Lease, 3. Build-To-Suit

17. Brought on David Barry to the management team for Technical, and IT.

18. Added NEW Product - Virtual Reality Gaming Systems. The Virtuix Omni™ is a first-of-its-kind active

virtual reality motion platform. Active VR, where your actions in the virtual world are controlled by first-

person navigation like walking or running, creates an unprecedented sense of immersion that cannot be

experienced sitting down.

19. Took website name; www.wildadventuremb.com and [email protected] and

wildadventuremb Twitter account

20. As of October we have cleared the way for Little Spider Creations of N. Myrtle Beach to work with us on

this attraction.

21. As of October we are in negotiations with three separate locations for this attraction.

CV - Wayne J. Hickey

2474 Windmill Way Myrtle Beach, SC 29579 (10 years) (843)-655-0366

2009- Present

Extensive work on the Family Entertainment Industry. Investing in designing, layout, execution, and implementation of an exciting and

unique interactive walk-through Wild Adventure. Spent 3+ years working with Myrtle Waves Water Park. Six years at IAAPA in seminars,

training, education for the Amusement and Family Entertainment Industry.

2005 – Present

Independent Insurance Agent

Self-employed, dedicated, task-orientated, motivated individual with exceptional people skills both in person and on the phone, selling multiple lines

of Health Insurance, Life Insurance & Medicare Supplemental Insurance.

2004 – 2011

FiltaFry Franchise in Myrtle Beach, SC

Responsible for starting, developing & marketing a FiltaFry Franchise in Myrtle Beach, from the ground up encompassing; purchasing, inventory,

budgeting, cash-flow, personnel of the entire operation of the Franchise. This is a small home based business which requires a lot of self motivation

and persistency in order to serve over 30 restaurants throughout Horry County. Current customers include, BoJangles, Overtime Sports Café, Dog

House, Murphy’s Law, Chick-Fil-A and Conway Hospital.

2002 – 2004

Founder of: A Spice of Life, LLC Restaurant & Catering – Bethel, CT

I literally built this restaurant from the ground up to the Grand Opening. Converted a bridal salon into The Spice of Life Restaurant doing most of the

demolition & construction single handedly. Upon opening, Wayne was responsible for catering, cooking, organizing, purchasing, budgeting,

personnel, customer service, customer care and overseeing day-to-day operations. Also responsible for acquiring, supplying, organizing and servicing

a full 3-course lunch for 3-days a week to 125 people. A wide array of menus was utilized where the same meal was not served again for 6-weeks.

Wayne also created and marketed several “Signature” products that were very successful, i.e. Honey Mustard Sauce & London Broil Mesquite Grill

Marinade.

1996 – 2002

Forum Molding – Plastic Injection Molding Company – Stamford, CT

Title: QA / QC Manager

Responsible for overseeing operation of the Quality Control Lab with 3 Quality Control Technicians performing 1st Article Inspections & company

calibrations. Reported only to the President & Vice-President. Wayne worked with the personnel in the manufacturing departments reporting directly

to me, 15 people in total. Also responsible for implementing & maintaining ISO 900 regulations as well as guage design and technical SOP’s for the

company.

1993 – 1996

Founder, Creator & Publisher of The Fisherman’s Review Magazine – Bethel, CT

Wayne built a magazine from the conceptual stage to start-up – The Fisherman’s Review Magazine. This was a niche magazine published 8 times a

year, with a circulation of 10,000 copies per issue. Once operational, Wayne was responsible for article scheduling, magazine layout, design,

marketing, gathering advertising, working with writers & field reporters. The magazine’s main focus was local fishing hot spots. Wayne designed over

110 topographical maps of local lakes, rivers, ponds & streams. These maps were very detailed and assisted fishermen understand the best use of that

particular body of water for fishing. During the course of only 3 years of publishing, the magazine grew to the number 2 subscriber based fishing

magazine distributed in Connecticut with 4,500 monthly subscribers, second only to BassMaster, (5000). This was a small operation performed and

operated 98% by only two people.

1977 – 1993

United States Surgical Corp. – Stamford, CT & North Haven, CT

Title: QA/QC Manager

Manager to the Metrology (the science of measurement), Lab. Responsible for overseeing the operations of 50 employees in three separate locations,

Norwalk, & North Haven CT, and Ponce, Puerto Rio. Six years of ETO sterilizer calibrations in North Haven & Puerto Rico which required trips to

Puerto Rico every 6 months. Personnel were responsible for 1st Class inspection in tool qualifications. This required measurements accurate to

.ooo1/inch. This department was responsible for the equipment calibration throughout the entire company which consisted of a database of over

10,000 items. Calibrations were in temperature, pressure, vacuum, tension/compression, analog, electronic, as well as linear measurement. Calibration

Standards were all traceable to NIST, (National Institute of Standards Technology). Responsible for the implementation and maintaining of ISO 9000

regulations company-wide. Also involved in creating gauge and tooling designs throughout the QC & manufacturing facilities. The 17+ years put in at

U.S.S.C. in Quality Control, help shape the foundation for Wayne to become a highly detail orientated and completely thorough worker.

Personal Accolades / Interests:

Sports: Baseball, Softball, Volleyball, Bowling

1989- 1992 – Bowling – Achieved several 300-games during league play & a 299-game in Tournament play in 1982

1977 – Baseball – 18-years old threw a no-hitter on Opening Day of the Sr. Babe Ruth season.

Computer Knowledge:

Well versed in Microsoft Word, Excel, Publisher, as well as Quark and Illustrator.

David Barry

AR/VR Holographic & Mixed Reality Specialist

Location Myrtle Beach, South Carolina

Industry Information Technology and Services

Experience Simulation Engineer

Florence-Darlington Technical College

February 2016 – Present (6 months) Florence, South Carolina Area

simulations specialist with Eon ibench systems and Laerdal medical manaquins.

COO

Hollow-deck

January 2014 – Present (2 years 7 months)Myrtle Beach, South Carolina

A collaborative project involving 4 colleges and 2 high schools that is developing the physical structure and digital skeleton of a 3D

immersion reality training and gaming platform.

Guest Speaker

Massachusetts Institute of Technology (MIT)

July 2013 – Present (3 years 1 month)Greater Boston Area

Guest speaker on Augmented Reality and App Inventor.

Winner 2013 Leadership award for innovation

Grand Strand Technology Council

2013 – Present (3 years)

Program Advisory Comitee

ITT Technical Institute

November 2012 – Present (3 years 9 months)North Myrtle Beach, SC

Senior Project Director

A-r-cade.com

November 2012 – Present (3 years 9 months)Myrtle Beach, South Carolina Area

Coordinating multiple AR projects for 2 Colleges in the Myrtle Beach area, using marker based, marker less, geo location, and

interactive video AR solutions for both android and idevices.

Augmented Reality Specialist

A-R-Cade.com

February 2011 – Present (5 years 6 months)

Developed and managed multiple Augmented Reality Campaigns for both private businesses and political parties/candidates.

Owner

Open Raiders

January 2011 – January 2012 (1 year 1 month)

Technology Consultant to private industry. Specializing in open source solutions.