executives’ influence on agile: the good, the bad, and the ugly
TRANSCRIPT
AT13 Agile Development Concurrent Session 11/13/2014 3:00 PM
"Executives’ Influence on Agile: The Good, the Bad, and the
Ugly"
Presented by:
Steve Davi Synacor
Brought to you by:
340 Corporate Way, Suite 300, Orange Park, FL 32073 888-268-8770 ∙ 904-278-0524 ∙ [email protected] ∙ www.sqe.com
SVP of engineering Steve Davi is responsible for overall software product development as Synacor continues to innovate and launch new products. Prior to Synacor, Steve served as CTO for SeaChange International, responsible for its overall software technology architecture and software engineering teams. Passionate about agile software development, he helped move the entire SeaChange software engineering organization to agile and now applies his efforts at Synacor. Steve is focusing on the impact of management in agile at all levels of the organization—from frontline management (energize people) to portfolio level (shape business strategy/epics) to decision making (instill evidence-based management).
Executives Influence on Agile The Good, The Bad, and The Ugly
Executive Sphere of Influence
2
Airplanes and Agile - Executives
3
Airplanes and Agile – Scrum Teams
4
Airplanes and Agile – Scrum of Scrums
5
Back On the Ground
6
Your Choice for Next Gen Video Software
Case Study - SeaChange International
SeaChange is the global leader in multi-screen video and one of the largest software companies worldwide
Case Study – SeaChange International
8 2006 2010 2012
CLOUD ID
SYNACOR ENGAGEMENT PLATFORM
CROSS-DEVICE START EXPERIENCES COMMUNICATIONS
Business Rules Engine
Optimized Delivery Across Devices
Personalization, Targeting & Recommendations
Monetization Advertising
Authentication, Authorization Protection
Content Aggregation & Merchandising
Delivery Infrastructure (Data Center, Hosting, CDN)
CUSTOMER INSTALLATION & ONBOARDING
TV EVERYWHERE
Case Study - Synacor
• Good • Fits their culture • Everyone supports it
• Bad • Unrealistic promises • Lack of training • Assuming agile is all
about developers • No consistent
planning, artifacts, roles, or events
• Ugly • Lots of fire fighting • Technical debt
10
Importance of Discovery and Release Planning
Next Level Down - Help Your Teams Avoid
13
Closing
The Ultimate User Story As an agile executive, I would like to have an organization
that can adjust to the priorities and expectations of our customers so our products better meet their business
needs
14