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TRANSCRIPT
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2005 Annual Report
O U RE X PA N D I N G
U N I V E R S E
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In Memoriam Joseph L. Castle II
This annual report is dedicated to the memory of the late
Joseph L. Castle II, Chairman of the Board of Trustees of The
Franklin Institute who passed away on August 15, 2005. He was
first elected a trustee in 1982. Through his many good works,
he leaves behind a legacy of service to the Institute and to
Philadelphia, as evidenced in this report.
E X PA N D I N G O U R R E A C H
2 Executive Message5 Science Museum11 Center for Innovation in Science Learning17 The Franklin Center22 Financial Report 24 2005 Contributed Support34 Board of Trustees
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• UNIQUElearningexperiences
• EFFECTIVEcommunityoutreach
• EDUCATIONALprogramsforgirlsinscience
• RENOWNEDawardsprogram
• ENLIGHTENINGblockbusterexhibits
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E X E C U T I V E M E S S A G E
Albert Einstein wrote, “the most beautiful experience we can
have is the mysterious—the fundamental emotion which stands
at the cradle of true art and true science.” There is perhaps
no better example of the beautiful mystery of science than
our universe’s ever-expanding frontier. And there is perhaps
no more appropriate metaphor for the year that was at The
Franklin Institute, than in the seemingly infinite growth of the
heavens above.
From our humble roots as a training society for mechanics
and engineers, the Institute continues to expand and grow
in incredible ways. And much like our universe, the Institute
embraces evolution and welcomes change, finding new ways
to serve millions on a local, regional, national and international
scale.
Indeed, today’s Franklin Institute is a dynamic center of
activity that grew dramatically in 2005. Simply put, the Institute
was on everyone’s radar screen.
As the new preferred mid-Atlantic destination for block-
buster exhibits, the Institute hosted two of the most-
visited attractions Philadelphia has ever seen and set the stage
for even bigger shows to come.
As custodian of the Benjamin Franklin National Memorial
and an extensive collection of Frankliniana, the Institute was
a leading voice in planning and executing the international
celebration of the 300th anniversary of the birth of Benjamin
Franklin, launched in early 2006.
As a national leader in innovative science programs focused
on girls, minorities and educators alike, the Institute was
awarded important federal grants and partnered in an exciting
new magnet high school for Philadelphia.
And as home of one of the oldest, most comprehensive sci-
ence awards programs in the world, the Institute brought
another class of world-renowned scientists to Philadelphia to
receive their awards and take part in programs ranging from
university symposia to lively discussions with motivated high
school science students.
These are just a few snapshots—glimpses of a successful year
that positioned the Institute for even more excitement ahead.
Blockbuster Exhibits in the News
The are many reasons that museums import blockbuster exhib-
its like Titanic: The Artifact Exhibition, Gunther von Hagens’
BODY WORLDS: The Anatomical Exhibition of Real Human
Bodies and the upcoming Tutankhamun and the Golden Age of
the Pharaohs.
Museums share a mission of educating their visitors, and
that mission is clearly easier to serve with a building full of
visitors. These “must see” exhibits not only address timely and
topical issues, but also attract new visitors and provide fresh
experiences for those who return again and again. Further,
the revenue from blockbuster exhibits enables the Institute to
advance its mission by providing an array of programs for stu-
dents, teachers and families from underserved communities. In
addition, these exhibits offer the financial security necessary
to expand our myriad of educational services and to maintain
our collections.
In 2005 the Institute discovered that visitors will seek out
first-rate, internationally mounted exhibitions, as Titanic and
BODY WORLDS attracted a surge of visitors day and night,
drawing out-of-town visitors from Boston to Washington D.C.
IN EXPANDING ITS UNIVERSE, THE FRANKLIN
INSTITUTE IS TOUCHING MORE LIVES IN MORE
WAYS THAN EVER BEFORE.
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and beyond, while maintaining strong attendance from sur-
rounding counties.
The Institute attracted a total of almost 950,000 individu-
als, including some 890,000 Museum visitors, nearly 40,000
people attending special events, and another 20,000 children
and adults taking part in special educational programs ranging
from Discovery Camp to teacher workshops to Parent Partners
in School Science. Titanic was held over for the first three weeks
of January, providing a strong start for the year. BODY WORLDS,
which opened in October, was perhaps the most mission-related
special exhibition ever mounted at the Institute, providing an
intense learning experience to hundreds of thousands of visi-
tors, many of them high school and college students.
With Titanic, BODY WORLDS, strong permanent exhibits,
four new experiential school packages, and shows in the Fels
Planetarium and Tuttleman IMAX® Theater, the Institute wel-
comed a remarkable 252,000 school children. Each was offered
deeply discounted admission, and 54,000 from underserved
communities were admitted free of charge.
The Franklin Institute also played a significant role in the
creation of an off-site blockbuster—Benjamin Franklin: In
Search of a Better World—which premiered at the National
Constitution Center on December 15, 2005. The Institute is
proud to have spearheaded this project, which in 1999 brought
together five historic Philadelphia institutions to produce an
international traveling exhibition and to create special pro-
grams celebrating the 300th anniversary of Franklin’s birth
on January 17, 2006. The Institute was proud to have initiated
and led the Tercentenary, with President Dennis M. Wint serv-
ing with Senator Arlen Specter as co-chair of the Benjamin
Franklin Tercentenary Commission, and as chairman of the
Benjamin Franklin 300 Consortium.
�8� Years of New Ideas in Education
While attendance at and attention to the Museum grew, the
Institute remained committed to undertaking innovative edu-
cation programs. In 2005 we took a major step forward in our
largest-ever foray into the classroom. After many years of dis-
cussion with the School District of Philadelphia about creating
a magnet public high school for science, technology and entre-
preneurship, the Science Leadership Academy will open in
September 2006. With the Institute collaborating in the selec-
tion process, the School District hired a principal. The District
also signed a lease and began transforming a nearby building at
22nd and Arch streets into a high school facility. We are pleased
that in January 2006 recruiting began, with 900 students apply-
ing for 105 openings in the September 2006 freshmen class.
Strong Community Support
The Franklin Institute depends on a variety of funding to ensure
its financial health. Earned revenue, which includes admissions,
is the single largest source of income for the annual operating
budget. Last year, earned revenue totaled $18.8 million. Through
the generosity of loyal donors, the Institute also raised $3.8 mil-
lion in general operating support and more than $3.0 million for
restricted programs, as detailed in this report. Together, these
funds enabled the Institute to maintain its record of exceptional
fiscal management; 2005 marked the tenth year out of the past
11 in which the Institute generated an operating surplus.
A special highlight in public support came just at the year’s
end; on December 30, 2005 President George W. Bush signed
The Benjamin Franklin National Commemoration Act (Public
Law 109-153) authorizing the Department of the Interior to
provide up to $10 million in matching funds for renovation of
the Benjamin Franklin National Memorial. Our special thanks
go to Senators Rick Santorum, Arlen Specter and Joe Biden;
Congressmen Jim Gerlach, Bob Brady and Mike Castle; and the
entire Pennsylvania Congressional Delegation for their con-
tinuing support of the Institute’s mission.
We are extremely proud of the progress the Institute made
this past year. Our sincere thanks go to the Institute’s extraor-
dinary trustees and staff for their dedication and hard work.
In particular, we remember, with fondness and gratitude, our
departed friend Joe Castle, who oversaw much of this success
as our Chairman. He leaves a legacy of warmth, enthusiasm, and
inspired commitment to the Institute’s mission that will carry
us forward through the exciting times ahead.
Marsha R. PerelmanChair
Dennis M. WintPresident & CEO
E X PA N D I N GM I N D S
Onthesurface,themostobviousbigstoryfor2005wasattendance.Thebiggerstory,however,revolves
around the exhibits, programs, and new initiatives that—supported by robust Museum attendance of
888,910—positionedtheInstituteforcontinuingsuccess.Learningpermeatedexhibithalls,theatersand
classrooms,aswellastheschoolauditoriumsandgymnasiums,recreationcentersandchurchbasements
thatservedasstagingareasfortheInstitute’sTravelingScienceShows.
Smiling faces popping up through the giant crawl-through arteries in The Giant Heart exhibit are an everyday occurrence as youngsters learn about heart health from the inside out.
Dissection workshops for high school students were a popular addition to The Giant Heart Experience in 2005. Students wore projective goggles and surgical gloves.
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Exhibit Overview
Exhibit offerings were bracketed at the beginning by Titanic:
The Artifact Exhibition, which was extended by three weeks
and attracted an additional 47,288 visitors, for a total of 355,421
Titanic admissions. When it closed on January 23, it was the most
visited special exhibit in Institute history. At the other end, on
October 7 the Institute premiered Gunther von Hagens’ BODY
WORLDS: The Anatomical Exhibition of Real Human Bodies,
which had 183,422 tickets purchased by year end, with another
four months to go before closing on April 23, 2006. In between,
smaller travelers like Moneyville and Monsters of the Deep
(both shown in the Mandell Center) added variety, especially for
elementary school age children. Sir Isaac’s Loft: Where Art and
Physics Collide—the seventh new permanent exhibit funded by
the capital campaign—opened on July 15. This mix of physical
science and interactive devices with an art twist inspired open-
ing festivities including Art Jam, where six artists spent 36 con-
secutive hours creating unique artworks to highlight sections
of the exhibit.
Looking ahead, the exhibit team began prelimi-
nary work on Identity: Who Do You Think You Are?,
a new special exhibit the Institute is designing for
the Science Museum Exhibit Collaborative—a consor-
tium of seven major science museums across the United
States. It will open at the Institute in November 2007.
Exhibit developers also prototyped devices for Amazing
Machines, the final capital campaign funded exhibit, scheduled
to open in 2008.
Fall Educators’ Night Out was attended by 2,254 teachers, principals and college faculty there to preview BODY WORLDS as well as new science shows, demonstrations, IMAX features and Planetarium shows. Photo: Laurence Kesterson, Philadelphia Inquirer.
The Giant Heart: A Healthy Interactive Experience was the inspiration for a new single topic, full day field trip program for students grades 3-12.
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BODY WORLDS attracted a significant evening
audience. Photo: Laurence Kesterson,
Philadelphia Inquirer.
BODY WORLDS
Careful post-exhibit analysis of performance and operations
immediately following Titanic accelerated many improvements
to the visitor experience by the time BODY WORLDS took
Philadelphia by storm. For the first time, customers could pur-
chase tickets online and print them out at home, thus bypass-
ing lines at the box office. Onsite purchases were facilitated by
up to 22 check-in stations. Initial concerns about the relatively
higher ticket cost proved unfounded, and the exhibit became
a popular evening date destination for high school and college
students, as well as families and adults in the 30-70 year old cat-
egory. With 30% of the BODY WORLDS attendance taking place
after 5 p.m., there appears to be a substantial ongoing oppor-
tunity for substantive evening programs for adults of all ages.
The huge exhibit occupied both the Upper Mandell Center and
Pepper Hall.
The marketing plan for BODY WORLDS was set many months
prior to its opening, and involved not only an extensive adver-
tising initiative with 6ABC as a sponsor, but also close partner-
ships with the Greater Philadelphia Tourism and Marketing
Corporation, the Philadelphia Visitor and Convention Bureau,
The Philadelphia Inquirer, and an extensive roster of health
and promotional partners including the American Heart
Association, the American Red Cross, and the Pennsylvania
Advocates for Nutrition and Activity. (For complete listing of
promotional partners, see page 33.)
Advertising, promotion and public relations initiatives were
complemented by carefully designed evening and weekend
activities directed at creating specific visitor experiences to
complement the exhibit. Programming ranged from a members-
only lecture by Dr. von Hagens and a private evening in the BODY
WORLDS exhibit for 1,327 members, to ongoing Wednesday
evening and Saturday mid-day public programs featuring phy-
sicians, chefs, nutritionists and fitness trainers, many affiliated
with a BODY WORLDS hotel, restaurant or health partner.
Interpreting Science
BODY WORLDS provided truly unique educational opportuni-
ties for visitors of all ages. High school groups comprised 19%
of fall group attendance, up from an average of 5% just one
year before. This was partially in response to a new experien-
tial package—an organized, immersive field trip experience
dedicating a full day to one topic, developed at the suggestion of
the Educators Advisory Committee. In the fall alone, 7,200 chil-
dren attended the experiential packages for BODY WORLDS,
The Giant Heart, Space and Ben Franklin 300, in their premier
semester. More than half purchased the BODY WORLDS pack-
age, which included grade appropriate workshops in which
students actually performed dissections of either cow eyes
or sheep hearts, as well as a live science show and related
IMAX films.
Offsite, Traveling Science Shows—the Institute’s single
oldest educational program, started in 1936—extended the sci-
ence museum learning experience to 241,000 youngsters from
Virginia to Connecticut; it remains the premier program of its
kind in the mid-Atlantic region. Museum educators also trained
parents and leaders in neighborhood centers throughout the
city to become science ambassadors in their own communities.
Onsite, 374 youngsters attended summer Discovery Camp and
another 132 attended one or more days of Spring Break Camp.
An additional 10,115 children attended the popular Friday/
Saturday night spy-themed Camp-In program, which completed
its 20th year.
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Public Programs
Public programming revolving around the Museum’s plat-
forms for health, astronomy and sports has been a notice-
able attendance driver. Nothing could have better reflected
Philadelphians’ love affair with the Giant Heart than “50 Hours
of the Heart,” celebrating the 50th anniversary of the Giant
Heart and Valentine’s Day. The Museum remained open from
9:30 a.m. Friday, February 11 right through to 5 p.m. the fol-
lowing Sunday. Weekend attendance of 8,500 included 1,600
people purchasing overnight passes for all-night programs
like a concert under the stars and a romantic film festival. 120
couples were married or renewed their vows in the presence of
Judge Frederica Massiah Jackson.
The health and sports platforms were supported by a nation-
ally broadcast panel discussion on “Steroids and Sports” pro-
duced jointly by the Institute and Comcast SportsNet. The pro-
gram featured baseball legend Jose Canseco, who has spoken
before Congress about the use of steroids in professional sports.
Comcast’s Neil Hartman hosted the panel, which also included
several prominent local coaches and doctors, before a live audi-
ence. The program was broadcast by Comcast SportsNet during
prime time in five major U.S. markets. During July Comcast
SportsNet also helped create a day of racecar fun between the
Pocono 500 and the Dover Downs events, with activities high-
lighting basic laws of physics involved in automobile racing.
Young volunteer demonstrates the power of magnetism and electricity in “Sparks!”, a live public show.
Museum instructors introduce drama to a Giant Heart Workshop.
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Tuttleman IMAX Theater
A strong selection of IMAX films, coupled with several spe-
cial educational opening events, contributed to strong IMAX
attendance. For Mystery of the Nile, expedition leader/author
Pasquale Scaturro and Dr. David Silverman, chairman of Near
Eastern Languages and Civilizations and Curator-in-Charge
of the Egyptian Collection at the University of Pennsylvania
Museum of Archeology and Anthropology, provided fascinating
background information on Egypt and the filming. Roar: Lions
of the Kalahari premiered with an introduction by Botswanan
cinematographer Tim Liversedge, who charmed audiences.
Both programs sold out double showings quickly. The Human
Body, brought in to complement BODY WORLDS for the school
audience, sold out to evening adult audiences as well, and extra
shows were added. James Cameron’s Aliens of the Deep was the
most popular educational film of the year with 90,285 visitors,
followed by Mystery of the Nile with 85,850 viewers.
The Tuttleman IMAX Theater premiered its first two gen-
eral release films, starting in summer 2005 with Charlie and
the Chocolate Factory and in November with Harry Potter and
the Goblet of Fire. 40,000 people attended the two films, which
were scheduled around the existing educational IMAX roster.
Free daily demonstrations in Space Command are part of public and school visits alike.
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E X PA N D I N GH O R I Z O N S
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In2005ahostofscience learnerscametoTheFranklinInstitutethroughtheCenterfor Innovation in
ScienceLearning.SomeparticipatedinsciencelearningprogramsheldattheInstitute;othersengaged
inactivitiesattheirschool,home,orcommunitysite;andarecord15millionvisitedTheFranklinInstitute
Online at www.fi.edu. After ten years of operation, the Center for Innovation received significant new
fundingin2005toextendcurrentinitiativesandtostudythelong-termimpactofsignatureprogramson
theirparticipants.
On or off site, Institute instructors bring science to life for students and share teaching techniques with colleague in the public schools.
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center for innovation in science learning
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PACTS Students Revisited
PACTS celebrated 12 years as the Institute’s signature science
learning and leadership program for minority students, grades
6-12. Under the PACTS umbrella are robust programs in envi-
ronmental science, using Centennial Lake at Fairmount Park
as a learning laboratory, and in robotics, with opportunities for
students to design robots and compete in tournaments through-
out the region. Outstanding junior and senior students are
selected as “Explainers” in the Museum, working as junior staff
in several departments and hosting PACTS-sponsored events
throughout the year. A particular highlight was the retrospec-
tive study of PACTS by the Institute for Learning Innovation
[ILI], an organization with national expertise in evaluating
youth programs. ILI found that PACTS greatly enhanced stu-
dents’ knowledge of science and awareness of career options,
particularly science careers. The study also found that PACTS
had a profound impact on students’ formation of individual
identity and social skills.
PACTS Site Coordinator C. Fox Collins (rt) works with a PACTS student at Centennial Lake in Fairmount Park, one of several environmental studies projects undertaken by PACTS.
Teachers and Technology
Technology presents science teachers with amazing opportu-
nities for up-to-the-minute information and real-time commu-
nication. At the same time, technology offers teachers a dizzy-
ing array of choices, all of which take time to incorporate into
classroom practice. Since 1994, when the Institute launched its
web presence, the Center for Innovation has made technology
a centerpiece of its teacher development programs, with sus-
tained support from Unisys Corporation. In 2004 the Institute
became one of the first science centers to install Internet2, a
privately regulated high-performance network that is used
throughout higher education and by nearly half the nation’s K-
12 schools. Two new grants in 2005 encouraged the Center for
Innovation to develop Internet2 technology for use by teachers.
The National Science Foundation [NSF] Teacher Professional
Continuum program funded “Investigating Internet2,” which is
demonstrating how Internet2 can support teachers in grades 6-
8 who use science activity kits in their classrooms. A grant from
NASA funded a focus group of regional teachers, who discussed
how NASA can use Internet2 to disseminate its resources more
effectively to elementary teachers. With the Institute’s long-
standing partner, the School District of Philadelphia, the Center
for Innovation also extended teacher development under the
Math Science Partnership, with online resources that specifi-
cally link to the science curriculum for teachers in grades 5-8.
Professional development (lt) is a continuing commitment of the Institute. On right, mother listens to her son’s heart in a Parent Partners in School Science activity.
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Girls Grown Up
Programs for girls in science are a nationally recognized
strength of the Center for Innovation and have flourished in
sites throughout the country since the late 1980s. In recogni-
tion of this pioneering and sustained work, the NSF awarded
new funding of $1.2 million for “The Impact of Informal
Science on Girls’ Interest, Engagement, and Participation in
Science Communities and Careers,” a four-year research study,
in collaboration with the Institute for Learning Innovation.
Participating in the study are young women now in high school
and college who were active in five informal science projects for
girls, including the Institute’s projects—the National Science
Partnership and Girls at the Center. A second award from NSF is
supporting the redesign and further distribution of the National
Science Partnership’s [NSP] successful science activity kits for
Girl Scout leaders. Over the course of NSP’s existence, the kits
have been used in Girl Scout councils across the U.S., represent-
ing more than 40 states.
The Franklin Institute is recognized as a pioneer in developing science program for girls. These girls are not timid about dissecting a cow eye in a hands-on workshop.
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Parents Engaged in Science
Research and public opinion all support the critical importance
of parents to their children’s achievement in school. The Parent
Partners in School Science [PPSS] project, funded by NSF from
2001-05, developed a very promising model for parental
engagement in children’s science learning by building bridges
between parents, teachers and students. Evaluation studies of
the three Philadelphia elementary schools in PPSS highlighted
the value of “legacy projects,” which involve the entire school
in science-related activities, such as a school garden and explo-
ration cards. The latter are science activities sent home by the
teacher for parents and children to complete together. As a
result of PPSS, teachers and parents received new messages
about what science is and who can do it, which led to the for-
mation of new partnerships between them in supporting their
children. In recognition of the value of this project, NSF made
a one-year supplementary award for PPSS that will extend the
evaluation of the program in the three schools and disseminate
the results to the national education community.
Top and rt: The Parent Partnership in School Science program conducted in 3 Philadelphia elementary schools is a promising model for better science learning and school-parent-child communi-cations.
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A World of Interest in the History of Science
Thanks to a challenge grant from The Barra Foundation, with
matching support from Unisys Corporation, the Center for
Innovation and the Franklin Center are collaborating on the two-
year project, “Making the Case: An Unknown History of Science
in America at The Franklin Institute.” Since 1824 the Institute
has given awards for the greatest achievements in science, engi-
neering and technology, each of which is carefully documented
in a case file. “Making the Case” is developing 32 online pre-
sentations of these previously unknown primary sources that
can be used by scholars, K-12 teachers and students, and the
The Institute’s Series for Educators offers workshops for teachers of grades K-8 on topics ranging from how to involve parents in their children’s science learning to how to demonstrate properties of electricity to raising silkworms in the classroom.
worldwide online public. In keeping with the Benjamin Franklin
Tercentenary, Energy and Communications are the first two
topics for presentation and will include the following “greats”
in the history of science: Nikola Tesla (1894), Marie Curie
(1909), Alexander Graham Bell (1912), Thomas Edison (1914),
Guglielmo Marconi (1918), and Enrico Fermi (1947). “Making
the Case” builds on the prototype online resources developed
in 2004 on the case files of Unisys Corporation progenitors,
William S. Burroughs (1897) and Elmer A. Sperry (1914).
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E X PA N D I N GT H E L E G A C Y
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The Franklin Center provides an important function as custodian of the Institute’s Franklin Awards
Program,historicalcollections,TheJournal of The Franklin Instituteandlibrary.TheCenterlinkshistory,
scholarship and landmark discoveries in science and technology with public education, serving the
Institute’smissiononseveralfronts.
Static electricity machine: Benjamin Franklin used this device to create static electricity for experiments in Philadelphia between 1747 and 1753.
Franklin’s Glass Armonica, a musical instrument for which he wrote several original compositions.
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the franklin center
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The Franklin Awards are among the Nation’s oldest and most
prestigious programs. With roots going back to 1824 when pre-
miums were presented to exhibitors at early exhibitions of
inventions, today’s Awards Program recognizes and encourages
excellence in science, technology and related business endeav-
ors through its medals and its educational outreach. The Award
Laureates represent a scientific elite, individuals whose work
has benefited research and society, directly or indirectly; high-
lighting the relevance of their contributions for the layman is
an important part of the Institute’s mission.
The 2005 Awards recipients listed in this report illustrate
the diversity of talent necessary to take science from the most
basic theoretical level to the marketplace. The Laureates are
recognized for work ranging from an algorithm that makes
modern wireless communication possible to theories that
elucidate the universal structure of human languages; from
explaining the tiny components of DNA that have an enormous
impact on the study of disease to an explanation of the power-
ful forces that bind the atomic nucleus; from pioneering tech-
niques in oil exploration to revolutionary advances in the phar-
maceutical industry.
This past year the Awards Ceremony and Dinner raised a
record breaking $511,000 under the leadership of co-chairs
Sandy Marshall and Joe Natoli. Funds raised support the
Institute’s educational programs, particularly those dedicated
to extending the science learning experience to children and
families from underserved communities.
The Institute’s commitment to education is further
reflected in two student oriented programs and seven pro-
fessional symposia presented off site in conjunction with the
University of Pennsylvania; Temple, Villanova and Drexel uni-
versities; the Institute of Electrical and Electronics Engineers,
Philadelphia; and the Mack Center of Technological Innovation
at the Wharton School. Meet the Scientists, a forum for invited
high school students launched ten years ago and hosted by the
Institute’s PACTS students, provides a unique opportunity for
students to hear and speak personally with world-renowned
scientists. It is a refreshing opportunity for the Laureates to
inspire a few of this new generation to continue their pursuit
of science. The second, a public demonstration program in the
Bartol Atrium—called The Celebration of Science—offers all
visitors a rare opportunity to meet world famous scientists and
to understand the importance of their work.
For the volunteer Committee on Science and the Arts,
Awards Week is the culmination of a multi-year process of
evaluation, prosecuting cases, making formal nominations for
a variety of medals and gaining approval from the Board of
Trustees. Similarly, the Bower Awards Selection Committees
may require a multi-year selection process. 2001 Bower Science
Award laureate Paul Baran hosted the second gathering of The
Society of Laureates, composed of past Franklin Award recipi-
ents, in February 2005 in Silicon Valley.
Some 800 guests attended the awards ceremony, which was emceed by George Stephanopoulos of ABC News, above with Institute President Dennis M. Wint.
High school students attending Meet the Scientists, ply Laureates with questions ranging from how the scientists chose their careers to scientific explanations of the work for which they were being recognized.
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2005 Benjamin Bower Award and Prize for
Achievement in Science
Henri B. Kagan, Ph.D.Université Paris-Sud
Discovery of fundamental chemical
principles that explain the impact of catalyst
shape on its effectiveness in controlling
chemical reactions, simplifying the
manufacture of pharmaceutically important
compounds.
2005 Bower Award for Business Leadership
Alejandro Zaffaroni, Ph.D.ALZA Corporation
Alexza MDC
New biochemical processes and drug
delivery technologies—most significantly, the
birth control pill, transdermal patches and
once-a-day pills.
2005 Benjamin Franklin Medal in Computer
and Cognitive Science
Aravind K. Joshi, Ph.D.University of Pennsylvania
Fundamental contributions to
understanding of how language is represented
in the mind, and for developing techniques
that enable computers to process efficiently
the wide range of human languages.
2005 Benjamin Franklin Medal in Earth and
Environmental Science
Peter R. Vail, Ph.D.Rice University
Pioneering use of seismic reflections to
identify oil-rich sequences of subsurface
rock layers, and contributing to greater
understanding of the earth’s geological
history.
2005 Benjamin Franklin Medal in
Electrical Engineering
Andrew J. Viterbi, Ph.D.The Viterbi Group, LLC
University of Southern California, Los Angeles
Developing the Viterbi Algorithm, an
efficient technique that has advanced modern
space and wireless communication, enabling
digital image transmission from outer space,
and leadership in developing the CDMA
wireless technology, which allows multiple
cell phones to communicate simultaneously
over a common frequency.
2005 Benjamin Franklin Award in Life Science
Elizabeth Helen Blackburn, Ph.D.University of California, San Francisco
Advancements in understanding the
protective roles of telomeres at the ends of
chromosomes, and hence the understanding
of aging and cancer.
2005 Benjamin Franklin Medal in Physics
Yoichiro Nambu, Sc.D.The University of Chicago
Path-breaking contributions leading
to our modern understanding of sub-
atomic particles—the Standard Model—
revolutionizing ideas about the nature of the
most fundamental particles and the space
through which they move.
Award Laureates left to right: Yoichiro Nambu, Aravind K. Joshi, Peter R. Vail, Elizabeth Helen Blackburn, Henri B. Kagan, Alejandro Zaffaroni, Andrew J. Viterbi.
2 0 0 5 F R A N K L I N I N S T I T U T E
A W A R D S
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Bringing History to Life
As the world prepared to celebrate the 300th anniversary of
Benjamin Franklin’s birth, The Franklin Institute’s Awards
Program shared center stage with the Franklin Center’s collec-
tions and curatorial work. The Institute has several significant
historical collections, including an extensive body of artifacts
owned by or closely associated with Franklin. Twenty-three of
these artifacts are exhibited in Benjamin Franklin: In Search
of a Better World, an international traveling exhibition that
opened at the National Constitution Center on December 15,
2005, in advance of touring four U.S. cities before ending its
tour in Paris. Among the items on loan are Franklin’s armonica—
a musical instrument he invented, the electrostatic machine he
used for many of his experiments, his lightning rod and a sword
that—as ambassador to France—Franklin wore at the court of
Louis XIV.
The Wright Brothers’ Aeronautical Engineering Collection
is among the finest repositories of Wright materials anywhere.
The latest phase of the Institute’s initiative to conserve the col-
lection was completed with the return of the Wright brothers’
fully restored automatic stabilizer. This remarkable device is
installed in The Franklin Air Show; parts of the Wright stabi-
lizer design are still used in modern aircraft. Complementing
the Wright collection is a complete set of CAD generated
mechanical drawings for the Wright Model B flyer. No original
plans are known to exist, but when Aeroplane Works in Dayton,
Ohio restored the Model B in 2003, they took precise measure-
ments of each part, which enabled them to recreate a complete
set of plans. They recently flew a full size replica built from
these plans.
Franklin attached an odometer to the hub of a carriage wheel in order to measure distances when he laid out the post roads. He gave this particular odometer to his friend Thomas Jefferson.
A third major collection is the vast archive of case files from
the Committee on Science and the Arts that forms the basis
for a joint project with the Center for Innovation in Science
Learning (details on page 15).
The Journal Transformed
The Journal of The Franklin Institute was started in 1826
and has an established reputation for publishing high-quality
papers in the field of engineering and applied mathematics. Its
current focus is on information and communication systems,
signal processing, wavelets, sensor fusion, computer and com-
munication networks, neural networks, control theory, nonlin-
ear dynamics, fractals and chaos theory. It is the second oldest
American journal devoted to science and technology in contin-
uous publication.
More than ten years ago The Franklin Institute formed an
affiliation with Elsevier Publications to expand circulation.
In 2003 the entire archive of journals was put online, making
its valuable historic documentation of science and technology
readily available to 21st century scholars.
Today it is a highly regarded publication in the areas of
applied mathematics and electronic engineering, with authors,
editors and reviewers from North America, Europe, Asia and
the Middle East who are engineers, mathematicians and physi-
cists. In 2005 the journal enjoyed a record-breaking year. It is
anticipated that with an increase from seven issue per year to
eight in 2007.
Library
The Library staff continued the complicated and labor-inten-
sive task of preparing the Library for a major restructuring and
a shift in emphasis in order to focus resources on building and
maintaining a collection that better serves the mission of The
Franklin Institute.
20 2�
Benjamin Franklin corresponded extensively with friends abroad, especially Peter Collinson, a British woolens manufacturer by trade, botanist/scientist by avocation and a Fellow of the Royal Society. It was through Collinson that
Franklin communicated to the Royal Society what would in 1751 be published as the famous Experiments and Observations on Electricity.
22 2�
F I N A N C I A L R E P O R T
Statement of Operations and Changes in Net Assets for Fiscal Years Ended December 31, 2005 and December 31, 2004
December 31, 2005 December 31, 2004Unrestricted Assets Revenue, support, and investment income Program revenue Admission fees $ 8,383,566 $ 8,003,197 Ancillary activities 3,596,214 3,635,864 Museum projects 3,652,496 3,314,812 Educational programs and services 1,927,852 1,763,202 Other 134,826 604,133 Total program revenue $ 17,694,954 $ 17,321,208 Support Annual giving $ 3,280,707 $ 3,201,552 In-Kind contributions 430,584 2,093,403 Appropriations (City of Philadelphia, Commonwealth of PA) 713,412 708,600 Other contributions 1,200 129,947 Total support 4,425,903 6,133,502 Investment return designated for current operations 579,725 583,069 Net assets released from restrictions/satisfaction of purpose restrictions 1,083,106 1,344,625 Total revenue, support, operating investment income and net assets released from restrictions $ 23,783,688 $ 25,382,404 Expenses Program expenses Museum operations $ 13,375,319 $ 14,603,109 Ancillary activities 1,676,801 1,651,909 Museum projects 3,767,906 3,753,171 Educational programs and services 994,226 976,173 Bower Award 574,442 740,863 Total program expenses 20,388,694 21,725,225 Interest 926,103 955,758 Development–Capital Campaign 310,385 133,431 General development 898,262 884,733 Total expenses 22,523,444 23,699,147 Operating income before depreciation $ 1,260,244 $ 1,683,257 Depreciation 4,996,745 4,431,933 Operating income (loss) $ (3,736,501) $ (2,748,676) Non-operating investment income, expenses and releases Net assets released/satisfaction of purpose restrictions 4,726,097 8,477,610 Investment return net of amounts designated for current operations 326,582 646,390 Total non-operating income, expenses and releases 5,052,679 9,124,000 Increase in unrestricted net assets $ 1,316,178 $ 6,375,324
Temporarily Restricted Net AssetsContributions $ 327,000 $ —Contributions–Capital Campaign 2,564,302 8,367,047Investment return net of amounts designated for current operations 851,201 2,002,667Investment return designated for current operations 457,130 440,448 Net assets released from purpose restrictions (5,809,203) (9,822,235) Increase in temporarily restricted net assets $ (1,609,570) $ 987,927
Permanently Restricted Net AssetsNet appreciation (depreciation) of investments held by third-parties $ 250,524 $ 419,886 Increase (decrease) in permanently restricted net assets $ 250,524 $ 419,886 Change in net assets $ (42,868) $ 7,783,137 Net assets, beginning of year $ 109,173,605 $ 101,390,468 Total net assets, end of year $ 109,130,737 $ 109,173,605
22 2�
Statement of Operations and Changes in Net Assets for Fiscal Years Ended December 31, 2005 and December 31, 2004
December 31, 2005 December 31, 2004Assets Cash and cash equivalents $ 2,405,959 $ 4,781,926 Accounts receivable, net 1,286,821 899,620 Pledges receivable, net 5,826,050 10,360,996 Inventory 313,325 325,095 Prepaid and deferred expenses 709,586 942,361 Pooled investments 35,892,482 33,215,003 Investments held by a third party 11,833,940 11,583,416 Other investments 14,273 14,273 Property, buildings and equipment, net 70,971,874 71,114,107 Cash restricted 1,436,200 1,436,200 Deferred loan costs, net 294,142 308,531 Total assets $ 130,984,652 $ 134,981,528
Liabilities and Net Assets Liabilities Accounts payable and accrued expenses $ 2,923,354 $ 3,759,484 Deferred revenue 685,487 3,235,562 Capitalized lease obligation — 21,054 Long-term debt 18,245,074 18,791,823 Total liabilities $ 21,853,915 $ 25,807,923 Net assets Unrestricted $ 65,745,251 $ 64,429,073 Temporarily restricted 29,112,075 30,721,645 Permanently restricted 14,273,411 14,022,887 Total net assets $ 109,130,737 $ 109,173,605 Total liabilities and net assets $ 130,984,652 $ 134,981,528
�4 �5
B O A R D O F T R U S T E E S
Joseph L. Castle II*Chair, Board of Trustees
Marsha R. PerelmanChair, Board of Trustees
Dennis M. Wint, Ph.D.President and CEO
Reneé AmoorePresident The Amoore Group, Inc.
William J. AveryCommunity Volunteer
Frank Baldino, Jr., Ph.D.Chairman and CEO Cephalon, Inc.
Scott A. BattersbyVice President and Corporate TreasurerUnisys Corporation
David J. BerkmanManaging PartnerLiberty Associated Partners, LP
Renee B. Booth, Ph.D.PresidentLeadership Solutions, Inc.
Charles R. Bridges, M.D., Sc.D.Clinical Director of Cardiac SurgeryPennsylvania Hospital
Donald E. CallaghanPrincipalHirtle, Callaghan & Company
Michael F. CamardoExecutive Vice PresidentLockheed Martin
Robert M. ChappelearSenior Vice President, Market Investment Bank of America Private Bank
The Honorable Augusta A. ClarkRetired, Secretary of Agencies, Authorities, Boards & Commission, City of Philadelphia
I Michael CoslovChairman & CEOTube City, Inc.
David R. CurryCommunity Volunteer
Richard H. DilsheimerCEO Dilsheimer Communities, Inc.
Kevin F. DonohoePresident The Kevin F. Donohoe Company, Inc.
W. Joseph DuckworthPresidentArcadia Land Company
J. Michael Fitzpatrick, Ph.D.Retired, President & Chief Operating OfficerRohm & Haas Company
William J. FrielExecutive Vice President, Corporate BankingPNC Bank
S. Matthews V. Hamilton, Jr.President Travel Services Company
Paul C. Heintz, Esq.PartnerObermayer, Rebmann, Maxwell & Hippel, LLP
Susan Y. KimCommunity Volunteer
Roger A. KroneSenior Vice President, Army ProgramsThe Boeing Company
Charisse R. Lillie, Esq.Vice President of Human ResourcesComcast Corporation
Ira M. LubertPrincipalLubert-Adler Management, Inc.
Miriam G. MandellVice PresidentMGM Consulting Corporation
Ronald J. NaplesChairman & CEOQuaker Chemical Corporation
Joe NatoliChairman & PublisherPhiladelphia Newspapers, Inc.
Denis P. O’BrienPresidentPECO, An Exelon Company
Samuel J. PattersonChairman & CEOVeridyne Inc.
Hershel J. Richman, Esq.Senior CounselDechert
Bruce D. RubinVice President & General ManagerSunoco, Inc.
William H. Shea, Jr.Chairman, President and CEOBuckeye Pipe Line Company
Frank P. Slattery, Jr.PresidentQuintus
Ann R. SorgentiCommunity Volunteer
William J. StallkampManaging DirectorPenn Hudson Financial Group, Inc.
Joan N. Stern, Esq.PartnerBlank Rome LLP
James M. Wilson, M.D., Ph.D.John Herr Musser Professor of ResearchUniversity of Pennsylvania
Paul H. Woodruff, PE, DEEPresident Mistwood Enterprises
Tadataka Yamada, M.D. Chairman, Research and DevelopmentGlaxoSmithKline
Lore N. YaoCommunity Volunteer
Ex-officio MembersSandra K. BaldinoThe Honorable Darrell L. ClarkePeter J. CollingsGrete GreenacreThe Honorable Edward G. RendellThe Honorable John F. StreetPaul G. Vallas The Honorable Anna C. Verna
Honorary MemberJoel N. Bloom
*Deceased
�4 �5
Emeritus MembersCharles L. Andes – Chairman EmeritusWilliam J. Avery – Chairman EmeritusHenry M. Chance II Bowen C. Dees, Ph.D. – President EmeritusJames J. Eberl, Ph.D.Richard T. Nalle, Jr.James A. Unruh – Chairman Emeritus
Elected OfficersMarsha R. Perelman Chair, Board of Trustees
Dennis M. Wint, Ph.D.President and CEO
Larry Dubinski, Esq.Vice President, Development and General Counsel, Secretary
Donna D. SteinSenior Vice President, Finance and Administration, Treasurer and Controller
Leadership CouncilDennis M. Wint, Ph.D. President and CEO
Carol Parssinen, Ph.D. Senior Vice President, Center for Innovation in Science Learning
Donna D. Stein Senior Vice President, Finance and Administration
Karen CorbinVice President, Marketing and Visitor Relations Larry Dubinski, Esq.Vice President, Development and General Counsel
Philip W. Hammer, Ph.D. Vice President, Franklin Center Richard D. Rabena Vice President, Operations Steven L. Snyder, Ph.D. Vice President, Exhibits and Program Development Reid O. Styles Vice President, Human Resources
List as of December 12, 2005
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E X PA N D I N G O U R F U T U R E
��Designed by Allemann Almquist and Jones
Science Museum & Fels PlanetariumMandell Center & Rathmann Hall of ScienceTuttleman IMAX TheaterThe Benjamin Franklin National Memorial
222 North 20th StreetPhiladelphia, PA 19103-1194
215.448.1200www.fi.edu