Expanding your Business

Starting Your Own Business !!!!!

Does It Feels Like This ?

Franchising

Franchisees Wanted

Magical Matching Machine

Franchising Can be your

Key to Small Business

Success !!!!

What is Franchising ??

OR

A form of business organization in which a company (franchised business)

which already has a successful product or service (the franchisor)

enters into a continuing contractual relationship (franchise agreement)

with other businesses (franchisees)

operating under the franchisor's trade name (license)

and usually with the franchisor's guidance (training)

in exchange for a fee. (royalty)

Examples: Subway, McDonalds, 7-Eleven

Franchising is the practice of using another company’s successful business model to

your own benefit

Distribution Method

Uniform Rules, Government Regulated

Over 3000 Franchises in 80 Industry Groups

New Franchisee every 8 minutes

Benefits of Franchising

1. Franchising will help you to own your own business without requiring your time and effort to create, research and test a new business idea

2. Becoming a franchisee will allow you to reduce your risk as a new business owner.

3. Expect lower costs as a franchisee due to group buying power.

4. Franchisees have the power of national brand recognition.

5. Business ownership is a way to take back control of your life.

6. What are your wealth creation goals?

Franchising Can be your Key to Small Business Success

Why is franchising popular?

Easy to set up

Best practices immediately – no learning curve

Relatively low set-up costs

Brand recognition – multiple locations

Purchasing power

Consumer confidence - no surprises

Manager is the owner – own boss

Combined marketing, branding, etc.

Increased profit = lower than royalties

Ongoing support & training

95% of all franchises are still in business after 5 years

WHY ARE FRANCHISES SO SUCCESSFUL?

Economic Impact of Franchises Businesses

The direct impact of franchise businesses (What occurs in franchise businesses)

• 767,483 operating franchised businesses

• 9,797,117 jobs

• $229.1 Billion in Payroll

• $624.6 Billion Economic Output

• The total impact of franchise businesses (What occurs because of franchise businesses)

• 18,121,595 jobs

• $506.6 Billion in payroll

• $1.53 Trillion total economic output

Why franchise?

People prefer franchised businesses

Most cost effective growth model

Accelerated growth potential

Supplements your existing distribution system

Process increases your current systems, controls and management.

Protect your business model

Pre-empt competition

People pay you to expand your business!

Why franchise?

Businesses for which franchising work best have one or several of the following characteristics:

A good track record of profitability

Faster start

Less Risk

Relatively inexpensive to operate

Purchasing power

Name recognition

Business support

Easily duplicated

Detailed systems, processes and procedures

Relatively easy to operate

The Benefits of Buying a Franchise

Franchising process

Franchise feasibility and viability study

Develop the concept, business and franchise model

Enable the franchisor

Prepare and finalise documentation

Develop manuals (Usually consist of 3 sections) Recruitment & Selection of the prospective franchisee,

Pre-opening manual,

Daily operations manual (15 sections)

Launch the franchise network

Manage recruitment process

What can Franchisors do for you?

Save you time & cost of developing the administration – allowing you to focus on your business

Franchise coaching

Evaluate your franchise system

Franchise feasibility and viability study

Develop the concept, business and franchise model

Enable the franchisor

Draft legal documentation

Franchise Association

Develop processes and manuals

Manage recruitment process

Chair franchise forum meetings

Annual franchise system review

On-going support

Give you the benefit of previous experience

What are the experience benefits?

Corporate identity and brand development

Training models and implementation

Websites and Intranet

Franchisee financing

IT solutions

Increasing sales – techniques

Alternative business solutions – problem solving

Ongoing involvement

What Makes a Franchise Successful?

• There are many reasons as to why you might want to franchise your business. But before you consider franchising your business, you should know precisely what makes a franchise successful. Through years of hands-on experience, I have identified an eight-part criterion that most often makes a franchise successful:

1. Business Management

2. Market Viability

3. Profit Forecasting

4. Investment Marketability

5. Strategy Development

6. Budget Analysis

7. Capital Resources

8. Business Structure

Can I Qualify for a Franchise? prospects you need to be a franchisee!

• Capital

• Personality

• Skills

• Experience

Esquires Coffee Houses International

Who is Esquires Coffee Houses • Started in Canada 1993

• The first Esquires coffeehouse opened in the suburb of Sunshine Hills, a residential district of the city of Vancouver, Canada, in 1993.Further branches were opened across Canada, before the company went international on a franchise basis.

• Sold the franchise in the UK and Ireland 1999

• In 2002, brothers Stuart and Lewis Deeks established the Esquires brand in Australasia through a master franchise agreement with the Canadian parent. Under the name Franchise Development Ltd, they grew the business to become the leading branded chain in New Zealand by store numbers.

• In 2011 the Deeks sold the Australia and New Zealand franchise rights to Retail Food Group while retaining the rights to the Middle East, China and a number of other jurisdictions.

• In 2013 the Deeks merged their business into NZX-listed Cooks Global Foods. In April 2013, Cooks acquired the intellectual property and master franchising rights to Esquires Coffee Houses worldwide - excluding New Zealand and Australia. The company also owns wholesale businesses in related industries.

• Today there are more than 40 Esquires stores in Australia and New Zealand operated by Retail Food Group including two drive-thru outlets.

• In April 2014 Cooks Global Foods acquired the Esquires Canadian intellectual property rights, the original Esquires franchisor founded in 1993.

Esquires Today 134 outlets (2002 - 2014)

• New Zealand 45 outlets

• Australia 5 outlets

• Fiji 3 outlets

• China 25 outlets (12 in the pipeline)

• United Arab Emirates – Dubai 4 outlets

• Bahrain 4 outlets

• Kuwait 6 outlets

• Saudi Arabia 10 outlets

• UK 25 outlets – 8 in the pipeline

• Ireland 7 outlets and 3 in the pipeline

New Markets

• Cyprus

• Indonesia

• Mongolia

• Malaysia

• Singapore

• Bangladesh

• Turkey

...with other

exciting new

territories

pending

Why is Esquires franchising popular?

Easy to set up

Best practices immediately – no learning curve

Relatively low set-up costs

Brand recognition – multiple locations

Purchasing power

Consumer confidence - no surprises

Manager is the owner – own boss

Combined marketing, branding, etc.

Increased profit

Ongoing support & training

95% of all franchises are still in business after 5 years

What esquires can provide you with (benefits) ?

Corporate identity and brand development

Training models and implementation

Websites and Intranet

IT solutions

Increasing sales – techniques

Alternative business solutions – problem solving

Ongoing involvement

Marketing support

Product development

and a new generation

cafe image, bringing

style and innovation

for all customers

creatively used

to enhance the

cafe experience

combined with a premium

food and beverage selection

Our Desserts

Our food display

Our Food Display

Our Food Display

Our Sandwiches

Sandwiches

Soups and Salads

Bagels

Our Baked Products and Pastries

All aspects of the

new design were

developed to meet

both local and

global standards

and conditions

This ongoing

development of the

brand image will

continue into

Canada, England,

Ireland and shortly...

the USA

Continually

observing local

cultures and

creating warm

inviting

environments...

Along with the

inclusion of

technological

and design

enhancements...

Accompanying this,

technological advances

will allow for a refined

presentation of either new

or revised cafe design

Making the design process... A more accurate representation

More quickly accomplished

A superior board room presentation

A greater understanding of the

working cafe via a 3D concept

Can I Qualify for Esquires Franchise? prospects you need to be a franchisee!

• Capital

• Personality

• Skills

• Experience