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Exposé Touring exhibition Bauhaus 100

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Page 1: Exposé - THONET GmbHes.thonet.de/fileadmin/media/meta/haendler_und... · Marketing materials Rugs: A total of 6 rugs are supplied for the exhibition and for placing the furniture

ExposéTouring exhibition Bauhaus 100

Page 2: Exposé - THONET GmbHes.thonet.de/fileadmin/media/meta/haendler_und... · Marketing materials Rugs: A total of 6 rugs are supplied for the exhibition and for placing the furniture

Touring exhibition Bauhaus 100

We are celebrating 100 years of the Bauhaus with the touring exhibition Bauhaus 100!

This exhibition documents an important and interesting epoch in the history of modern furniture: the development of tubular steel furniture and, thereby, the invention of the cantilever chair in the 1920s/1930s. Bauhaus teachers and designers influenced by the Bauhaus experimented with the new material and realised clear and straightforward designs with it. From the beginning, Thonet was a partner and took over the production and sales of the various models. Many of them are still part of our portfolio today, and all of them are considered classics of furniture history. The importance of Marcel Breuer, Ludwig Mies van der Rohe, and Mart Stam for the Bauhaus is undisputed. Their furniture designs are popular highlights in the Thonet portfolio to this day. The classic tubular steel cantilever chairs (also described as chairs without back legs) are part of modern design history: They comprise chairs S 33 and S 43 by Mart Stam, the wicker cane models S 32 and S 64 by Marcel Breuer, his lounge chair S 35, and Ludwig Mies van der Rohe’s S 533 with the elegant tubular steel arc. The desk S 285 and the nested tables B9, which are almost unsurpassable in their simplicity and elegance, also represent the New Objectivity, which had become popular at the time. We once again place the furniture, which perfectly unites functionality, comfort, quality, and timeless aesthetics, in the spotlight at the occasion of the Bauhaus anniversary with the touring exhibition. The exhibition is an excellently fit installation for showrooms of specialist trade partners, for design centres, and for galleries.

Page 3: Exposé - THONET GmbHes.thonet.de/fileadmin/media/meta/haendler_und... · Marketing materials Rugs: A total of 6 rugs are supplied for the exhibition and for placing the furniture

Touring exhibition Bauhaus 100

Facts

Space required: min. 50 to approx. 80 m². Variably designed. The exhibits are presented on the supplied rugs. Banners can be hung from ceilings or on walls.

Arrangement: The arrangement of the models follows the overview shown above. The rugs can be variably placed in the exhibition space depending on the space available.

Duration of the exhibition: 3 weeks is ideal; at least 6 weeks should be planned for the preparations (e.g., printing and shipping of invitation cards).

Costs: Thonet provides the exhibition including the exhibits free of charge.

Organisation:The sales representative in charge is the contact partner on site and will be available to accompany the preparations.

Page 4: Exposé - THONET GmbHes.thonet.de/fileadmin/media/meta/haendler_und... · Marketing materials Rugs: A total of 6 rugs are supplied for the exhibition and for placing the furniture

Touring exhibition Bauhaus 100

S 35 LH, S 35 L

B 9 a+b

S 411 H, S 411 LUM

S 33 / S 34 S 43

B 97 a+b B 108 B 22

S 32 / S 64S 533

S 285S 1200

Product overview

Page 5: Exposé - THONET GmbHes.thonet.de/fileadmin/media/meta/haendler_und... · Marketing materials Rugs: A total of 6 rugs are supplied for the exhibition and for placing the furniture

Touring exhibition Bauhaus 100

Banners: 8 motifs on textile print with a hanging mechanism are available; format DIN A0 84.1 x 118.9 cm, comparable to the poster series “Icons of Thonet”. The front shows the product, and the designer is on the back. They can be hung from ceilings or on walls.

Marketing materials

Rugs: A total of 6 rugs are supplied for the exhibition and for placing the furniture on them:

3 rugs 200 x 200 cm 1 rug 200 x 220 cm2 rugs 200 x 320 cm

Labelling: A stand-up display in DIN A6 landscape format 14.8 x 10.5 cm is included for each product.

Page 6: Exposé - THONET GmbHes.thonet.de/fileadmin/media/meta/haendler_und... · Marketing materials Rugs: A total of 6 rugs are supplied for the exhibition and for placing the furniture

Touring exhibition Bauhaus 100

Postcards: 9 motifs “Icons of Thonet” are available as postcards, format DIN A6 105 x 148 mm. They can be placed on the side tables, shelves or desks as take-away information for visitors.

Marketing materials

Invitation template (DIN A5) print and digital:

Page 7: Exposé - THONET GmbHes.thonet.de/fileadmin/media/meta/haendler_und... · Marketing materials Rugs: A total of 6 rugs are supplied for the exhibition and for placing the furniture

Touring exhibition Bauhaus 100

Marketing materials

Brochures: The anniversary paper “Café Thonet” is available.

Roll-up banner: You can place the supplied roll-up banner in the entrance area to highlight the exhibition.

Page 8: Exposé - THONET GmbHes.thonet.de/fileadmin/media/meta/haendler_und... · Marketing materials Rugs: A total of 6 rugs are supplied for the exhibition and for placing the furniture

Touring exhibition Bauhaus 100

Questionnaire

Title of the event:

Date of the event:

Beginning of the event (time):

End of the event (time):

Address of the event:

Contact partner on site:

Phone number:

Number of participants:

Place, Date

Specialist trade partner

Last Name, First Name Signature