f6online keywords

8/18/2019 F6Online keywords

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F6Online.com – Online MPlan


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Outline

2

Goal

India Financial Growth Rate

Objective

Digital trateg! Plan

Revenue Projection Plan

Promotional "lan

#randing Proce$$

Paid %am"aign$

&O '""roach Plan

ocial %ontent Management Plan


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Goal

3

(he "rimar! goal$ o) the Google "aid cam"aiPaid Ads Should Generate Leads and Rev


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India+$ Financial

Growth

4

,h! Financial ector


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Growth o) Indian Financial ector Grow

5


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Growth o) Indian Financial ector Growth – cont..

6


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Growth o) Indian Financial ector Growth -

7


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Growth o) Indian Financial ector Growth -

8

o we can $a! that we have a huge audience to target


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O


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anding Page$ 'rticle$ / PR #log Promotion

/Gue$t #logging

Objective

&O Paid earch ' Di$"la! (arge GP

ocial Media ad$ 2ideo "romotion$ Media bu!ing Databa$e marketing ead &ngagement

%u$tomerRelation$hi"Management

%onverting ource$/ %ommunication$

Potential Reach entiment 'nal!$i$


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Digital trateg! Plan

11


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Revenue Projection Plan 3Promotional M

12

5ote* %reative$ %ontent and &O Retainer$ )ee$ will be addin thi$ amount.

MediumsAMJ-16 JAS-16

Di$"la! 7 089111 7 61111

earch 7 :9111 7 0;1111

Remarketing - 7 8


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Promotional Plan

/a*e0ook ampaign &or

Month2udget3Rs45

li*ksmpre

on

Month 1 7 91111 ==== 6666

Month ! 7 91111 ==== 9999

Month 7 7 91111 ====


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#randing Proce$$

#rand dentit9

develo"ment

#rand Positioning

#rand ontent

di$tribution

#randPromotion$

#rand identitie$

• ,eb$ite• #log• ocial "age$• 5ew$letter$• #rand video$

#rand "o$itioningi$ the ke! )actor o)cu$tomer$ to getto know aboutbrand$ throughdigital channel$.

• &O – earchengine

o"timi@ation

FreAuent contentdi$tribution aboutthe brand throughdigital mediachannel$ i$nece$$it! toengage thecu$tomer$ and"otential audience

)or #rand Recall.

• MO – ocialmediao"timi@ation

• 'rticledi$tribution

• #log content• ocial

bookmarking

(he Bnal objectiveo) an! onlinebu$ine$$ to begenerate thebu$ine$$ lead$.

• &M – earchenginemarketing

• M' – ocialmediaadverti$ing

• Media bu!ing• 'udience

Retargeting


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Paid Promotional '

15


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Paid Promotional 'ctivitie$

Sear*hAdvertising

:ispla9Advertising

'ngagementAdvertising

Ad(a•

Media2u9ing


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Di$"la! 'dverti$ing

:ispla9Advertising (he Google Di$"la! 5etwork let$ u$ "lacead$ on a variet! o) new$ $ite$ blog$ andother niche $ite$ acro$$ the internet toreach more "otential cu$tomer$. (he More"o"ular i$ "lacing a ad$ ba$ed on the to"ic$and "lacement $ite$. ' balance $hould be

$tuck between (o"ic$ and Placement$.

h d i i


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earch 'dverti$ing

Sear*h

AdvertisingGoogle teEt ad$ are tied to ke!word$ thatindividual$ u$e in $earche$. (he more"o"ular a ke!word the more it co$t$ todi$"la! an ad linked to that ke!word in a)avorable "o$ition on $earch re$ult$ "age$. 'balance mu$t be $tuck between ke!word"o"ularit! and our cam"aign+$ budget.

5egative ke!word$ $election are nece$$ar!to eliminate un"roBtable click$


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Google 5etwork / Partner$


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Google 5etwork / Partner$

i l di k


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ocial Media 5etwork

( t d


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(arget - e!word$

For Full e!word$ Re"ort - Fe!word304."d)

R t ti G l / F#


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Retargeting – Google / F#

Retargetin

g

Facebook 'udience


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Facebook 'udience

Facebook Retargeting


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Facebook Retargeting

ustomAudien*e

'mail :

cu$tom acu$tometarget th

OS$ Anintegrataudiencea""$ andon Faceb

;e0site <u$ing PiEecam"aign would re-tabetter con


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&O '""ro

26

&O '""roach


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27

&O '""roach

&O co"e o) ,ork


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&O co"e o) ,ork

e!word Ranking in the Br$t "age )or target ke!word$ in the earch &ngine$

ink building and dee" linking $tructure im"lementation

Increa$e in the traHc to the web$ite )rom Organic thereb! leading to increa$

conver$ion$

%om"rehen$ive e!wordRe$earch

%om"etitor 'nal!$i$ %ontent "ubli$hing earc

Meta (ag$ Develo"ment (itle (ag$ Develo"mentMonthl! e!word Ranking

Re"ort$In$

M itema" Develo"ment

ink #uilding 5ew #log$30;1-891 word$ each4

$ubmitted to Public#log$

Pre$$ Relea$eCmonthand $ubmitted to PR

ite$Cmonth e!word$O"timi@ation

Dee!

*ope o& ;ork=

elivera0les=

Our Micro ite$


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Our Micro ite$

• www.o"edemataccount.in

•www.$haremarkettrading.co

•www.di$countedbroker.com

generate more lead$ we are develo"ing $ome micro web$ite$ o

(argeted 'udience$

http://www.opedemataccount.in/http://www.sharemarkettrading.co/http://www.sharemarkettrading.co/http://www.opedemataccount.in/


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(argeted 'udience$

ource * u"dateoE.c

(argeted 'udience$


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(argeted 'udience$

(o" ; Indian %itie$ with Internet J$er$

ource * u"dateoE.com

(argeted 'udience$


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(argeted 'udience$

(o" ' %itie$ with Internet J$er$


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ocial Pre$ence

33

F6Online ocial Pre$ence


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F6Online ocial Pre$ence

htt"$*CCwww.)acebook.comCF6Online (otal ike$* 019=

Peo"le (alking 'bout (hi$* 5'

htt"*CCwww.twitter.comC)6online (otal Follower$ * 8


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htt"$*CCwww.)acebook.co

35

'nal!$i$

htt"$*CCwww.twitter.comC

htt"$*CCwww.)acebook.comCF6Online - 'na


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htt"$*CCwww.)acebook.comCF6Online 'na

(otal Likes= 019=Avg4 Posts per da9= 1.1:People (alking A0out

(his= 5'

'nal!$i$ Period o) F6online )acebook "age i$ la$t 8; da!$

Avg4 'ngagement= 1.1?>Avg4 Post ntera*tion= 0.=>

%ontd


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%ontd.

'nal!$i$ Period o) F6online )acebook "age i$ la$t 8; da!$

htt"$*CCwww.twitter.comCF6Online


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"


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ocial %ontent Managem

39

'""roach trateg!


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"" g!

trateg! Develo"ment &ngagement Petu" the !$tem

Primar! (arget channel$*


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