facebook ad benchmarks cpm cpc ctr 2015 update by augustine fou
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July 2015 / Page 1marketing.scienceconsulting group, inc.
Dr. Augustine Fou
Facebook Advertising Benchmarks Q1 2015
July 2015 / Page 2marketing.scienceconsulting group, inc.
Dr. Augustine Fou
Dr. Augustine Fou – Independent Ad Fraud Researcher
“I advise clients on using different formats of digital ads and defining clear metrics to show business impact and ROI; and to integrate and unify marketing activities across channels.”
FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM)
MCKINSEY CONSULTANT
CLIENT SIDE / AGENCY SIDE EXPERIENCE
PROFESSOR AND COLUMNIST
ENTREPRENEUR / SMALL BUSINESS OWNER
PHD MATERIALS SCIENCE (MIT '95) AT AGE 23
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