PRESENTERSFACILITATOR

Bryan Andriano Executive Director

Global & Experiential Education

George Washington School of Business

Nicole Zefran Communications Officer

Global Business School Network

Stephen Paterson Dean, International College

Co-Founder, Mekong Business Challenge National University of Management

SUBMITTINGAQUESTION

GBSN:75Membersin40CountriesMission: Improve access to quality, locally relevant management education for the developing world. What We Do:

CapacityBuildingPrograms

PromotionofBestPractice

FosteraNetwork&Partnerships

More info: gbsn.org

Management&Innovation@NUM

ConnectingFriends

RequestEvaluatecurrentandfuturedegreeprogramsto:•  Increasemarketrelevancy•  Capitalizeonstudentinterest•  Amplifyinstitutionalstrengths

EnvironmentalAnalysis

Challenges

IncreasingCompetition

DecliningEnrollments

InnovationImperative

Opportunities

Location

Reputation

Differentiation

DesiredOutcomesü MemorableEducationalMomentsü Market-readyGraduatesü EngagedEcosystem

Recommendation

Master’sinManagement&Innovation

ü LeveragesLocationü EngagesTopicsImportanttoEmployersü UsesCurrentInstructionalMethodologyü ActivatestheNUMEcosystem

WhyisInnovationImportant?Givescompaniesanedge:–  Betterknowconsumer– Developmentoforiginalideas

Leverageshumancapital:– Originalideascomefromanydirection–  Efficiencysavesmoneyandtime

DegreeProgramsinInnovation

TheNUMMaster’sinInnovation&Management

ChallengeswithCurrentiMBA•  5DayScheduleaChallengeforStudents•  ThesisRequirementUncommoninMBAMarket•  UnevenQualityofEnrolledStudents•  LackofDifferentiationinMarketplace

ProgramEnhancements•  AdjustProgramStructure•  EngageIndustryPartnersThroughout•  UtilizeNewLearningMethods

ProgramStructurePresentModel:Intensive(5Days,Evenings)–  Burdensomeforworkingprofessionals–  Complicatesfamilycommitments– Atypicaldesign

ProposedModel:Distributed(2-3days,Virtual)– Alleviateface-to-faceburdenbyusingtechnology–  Replacethesis/electiveswithproject

EngagingIndustryPartnersWithinCourses–LightEngagement

–  Guestlecturers,ModuleInstructors–  Case/scenarioDevelopment–  JudgesforCompetitions

WithinCourses-HeavyEngagement–  GuestFaculty(fullcourse)–  Industry-FacilitatedCourse–  EvaluatorsforAcademicDeliverables–  IndustryPartnersforActionLearning

NewLearningModels

MOOCs InnovationSprints iSeminars

NewLearningModels:MOOCsü Offercoursesatlittleornocostü InstitutionsbeginningtoshortendegreeprogramswithMOOCcompletion

MOOCsü Increasedspecializationwithoutburdenofstaffing

ü Self-paced,varyingduration,freedomtoselectinstitution

ü Resultsincertificationattractivetoemployers

SampleMOOCsEntrepreneurshipinEmergingEconomiesHarvardUniversity,USADesignThinkingandCreativityforInnovationUniversityofQueensland,AustraliaCreativity,InnovationandChangePennState,USAFromCorporateSocialResponsibilitytoCorporateSocialInnovationBabsonCollege,USA

InnovationSprintCoursesü Semesterlong,Teambasedü Kickoff,mid-pointandfinalmeetingsü Taughtbyvisitingcorporatefacultyü Thematicallyalignedwithcorecoursecontentü Highlightsintersectionbetweenknowledgeandaction

Google’sDesignSprintPhases&Methods

https://designsprintkit.withgoogle.com/methods/

https://designsprintkit.withgoogle.com/methods/

InnovationSprint

PresentationofProblem

MethodsWorkshop

TeamWorkPeriod

Mid-PointMentoredCheckIn

TeamWorkPeriod

FinalPresentation

EvaluatedforCredit

Semester

InnovationSprintExample

Challenge:HRnoteslossofemployeesafter1yearofemployment

TeamWorkPeriod:

UnderstandSketchDecide

Mid-PointMentoredCheckIn

TeamWorkPeriod:

PrototypeValidate

FinalPresentationEvaluation

Semester

ProjectBasedInnovationCapstone– Newproductdevelopment(currentemployer)–  Service/businessprocess(currentemployer)–  Entrepreneurialidea(forcareerchangers)

ü Increasedspecializationforstudentsü Alignmentofinterestsandofferingü Intrapreneurshipbeneficialtoemployersü Topicexplorationgoodfitforcareerchangers

ProjectBasedCapstoneü Appliesclassroomlearningü Evaluatesqualityofstudentperformanceü Flexibleforstudentcareerobjectives

iSeminarSeriesü  Taughtbycorporateleadersü  Followedbyapplicationexerciseü  Discussionsroundoutlearningü  Relevanttothatsemester’scurriculum

iSeminarBenefitsü Knowledgeshareforstudentsü Networkingandprofessionaldevelopmentü Corporatevisibilityü Baselineforfurtherengagement

GlobalImmersionProgramü GIPisashortprogramoverseasü CohortrequiredtoparticipateinoneGIPü MaybeimplementedinpartnershipwithGlobalBusinessSchoolNetworkschool

ProposedCurriculumPhase1

Semester1 Credit Semester2 CreditTheEssentialsofInnovation 3 FinancialManagement 3JudgmentandDataAnalysis 3 ProjectManagement 3InnovationSprint1 3 InnovationSprint2 3iSeminar1 1 iSeminar2 1ProjectBasedCapstone 3 ProjectBasedCapstone 3

Total 13 Total 13Phase2

Semester3 Credit Semester4 CreditManagingHumanCapital 3 BusinessModelsandStrategy 3ProductandBrandManagement 3 LeadingInnovationandChange 3MOOCElective 3 ProjectBasedCapstone 3iSeminar3 1 Total 9

ProjectBasedCapstone 3Total 13

SocialInnovationLabEngagementü Spaceshouldbecentraltoprogramdeliveryü UseforiSeminars,teammeetings,etc.ü Showcaseshigh-qualityspaceü Reportableactivityforgrantsupport

ProgramTuitionü Premiumservicesmerittuitiondifferentialü TuitionexclusiveoftravelforGlobalImmersion

Master’sinManagement&Innovation

ü LeveragesLocationü EngagesLearnersinTopicsImportanttoEmployersü UsesCurrentInstructionalMethodology

ProgramResultsü MemorableEducationalMomentsü Market-readyGraduatesü EngagedEcosystem

PhaseII

PhaseII:ExtendingImpactUsenewprogramtoadvantageotherstudents:– Co-enrolledcourses(graduate/undergraduate)– Blendedorcohortedteamsbydegreelevel– ReplicatemodeliniBBA

PhaseIII

PhaseIII:Replicateü MSinManagement&ServicesInnovationü MSinManagement&HumanCapitalInnovationü MSinManagement&GlobalInnovation

QUESTION & ANSWER