1.Faculty DevelopmentSocial Media Communications Jason Rhode, Assistant Director Faculty Development and Instructional Design Center July 8, 2010

2. Faculty Development and Instructional Design Center

The central mission of the Faculty Development and Instructional Center is to support faculty, academic supportive professional staff, and graduate teaching assistants through a variety of programs, resources, and services in fulfilling Northern Illinois University's mission on teaching and scholarly activities.

3. Center Functions

Provide opportunities to improve teaching effectiveness

Promote research and scholarly activities

Facilitate the use of instructional technologies in teaching

Provide professional development opportunities

Serve as a referral service and as a resource unit

4. Why Social Media?

Another communication avenue

Platform-independent

Mobile-friendly

Flexible

Accessible

Save time

5. Considerations for Use

Audience?

Purpose?

What content?

Time involved?

Required technical skills?

Cost?

6. Journey Thus Far RSS-enabled Program Schedules Setup RSS Feeds Created for News 2006 Teaching with Blackboard Podcast Launched 2007 Began Posting Quick Tips on YouTube Automated posting RSS news & blog items to Twitter2008 Facebook Profile Converted to Page Twitter Feeds Created: @facdev @tadev @NIUblackboard 2009 Post to both Facebook & Twitter using HootSuite 2010 FacDev Facebook Profile SetupBegan Podcasting Online Program Archives Started FacDev Blog Began Google Calendar Teaching During Crisis Resources RSS Feed Blackboard Tutorials Blog Setup 7. niu.edu/facdev 8. RSS Feeds Using FeedForAll 9. FeedForAll: Easy RSS Feed Editing 10. Feed2JS.org 11. RSS-Enabled Program Schedules 12. feedburner.google.com 13. Sample FeedBurner RSS Feed 14. twitterfeed.com 15. HootSuite.com 16. List of RSS Feeds 17. Teaching with Blackboard Podcast 18. facdevblog.niu.edu 19. twitter.com/facdev 20. facebook.com/facdev 21. Google Calendar 22. Online Program Archives 23. Online Program Archives Podcast 24. Lessons Learned

Doesnt cost a lot or take a lot of time

Initial setup most time consuming

Leverage existing content and infrastructure

25. Recommendations

Use consistent account usernames across tools

Keep your purpose and audience in mind

Use FeedBurner for tracking RSS subscribers & email subscription

Document account usernames/passwords

Keep NIU accounts separate from personal accounts

26. Examples

niu.edu/facdev

niu.edu/blackboard

facebook.com/facdev

twitter.com/facdev

youtube.com/niuquicktips

blackboardtutorials.niu.edu

niu.edu/facdev/programs/ archives.shtml