fashion botique

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Launching a New Brand ppt.

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Page 1: Fashion Botique
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BrandBrand Name Name

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LogoLogo

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In our boutique, we are going to provide highly trendy & fashionable

clothes first time ever in the history of Pakistan. Right Now, our main focus is on women. We will provide them the platform where they can come, select

the trendy ones & feel confident in their circles.

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To offer modern trends and to caters women with eligible outfits with consistent innovation & to become the leading brand in providing stylish & and unique women’s clothing..

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Founder/CEO

Marketing Manager

Fashion Designer

FT Manager

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Brand Positioning

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• Innovative• Trendy• Stylish• Fresh• Elegant• Modern• Approachable

Brand PersonalityBrand Personality

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ProductsProducts

• Casual Wear• Bridal Dresses• Handbags & Clutches • Shoes

• Casual WearCasual Wear• Bridal DressesBridal Dresses• Handbags & ClutchesHandbags & Clutches• ShoesShoes

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Samples of Casual Wear

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Bridal DressesBridal Dresses

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Handbags & ClutchesHandbags & Clutches

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Shoes

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• Upper Middle Class

• Upper lower Class

• Middle Upper Class

Target MarketTarget Market

Age Group Age Group

18-40 years(House wives, Professional woman, college or uni girls)

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• Promotion is communicating with the public in an attempt to influence them toward buying your products or services.

• Activities to prompt or entice customers.

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• Magazines• Social Networking Sites• Internet• Television• Organizing Fashion Shows

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Advertising Newspapers, Banners, Brochures, Bill Boards & TV ad.

Direct Mailing Catalog Marketing, Direct mail are also considerable.

Online Activitywww.ft.com is our website.

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Fashion SHow.flv

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