fashion show production
DESCRIPTION
Fashion show production work (freshman year to present)TRANSCRIPT
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Fashion Event Work & Produc5on
Rockapaulco
High fashion, meet urban jungle…..
Presented with a budget of $100,000, students in Columbia College’s Fashion Show Production Class were asked to create a fashion show in chicago that would benefit a local charity of choice.
Venue: Chicago Navy Pier’s “Crystal Garden”
Designer: Roberto Cavalli –
Women’s RTW Fall 2012
Charity: “Rock for Kids”
• Scouted & selected venue
• Worked on show from
conceptualization to execution
• Selected décor for
runway and seating area
• Created an online marketing platform
• Designed invite & evite
• Media selection & outreach for show
coverage
Rockapaulco
Spring 2012
Race to the Runway
Pairing with Chicago’s Y-Me National Breast Cancer Organization, the fashion show and silent auction benefited the organization and their upcoming “Race at Your Pace” 5K walk/jog. Embracing local talent and support, the one-
night only event raised over $750 while bringing community recognition to a group that ensures that nobody faces
breast cancer alone.
• Created & developed idea from concept to final execution of the show
• Selected 4 local, up & coming fashion designers
• Casted 8 runway models
• Secured 3 company sponsors with donations ranging from monetary support to silent auction gifts
• Created run of show & runway formation
• Was in charge of set-up & striking show following event
Race to the Runway
April 2012
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Volunteer shows:
February 2012: Jill Stuart, Mara Hoffman, Emilio Cavallini, Leather Japan 2012, J. Crew, Narciso Rodriguez, Michael Kors, Whitney Eve, Joanna
Mastrianni, Farah Angsana
July 2012: Lisa Blue, Poko Pano, Vitamin A by Amahlia Stevens, Kooey Australia, Mara Hoffman,
Cia Maritima, Red Carter, L*Space, Wildfox
September 2012: Rebecca Minkoff, Academy of Art, Nina Skarre, Diane Von Furstenberg, Chado
Ralph Rucci, Norisol Ferrari, Farah Angsana, Strut, AMEX: Rachel Zoe
• Prepped seating & runway
• Backstage assistance including styling & set up
• Assembled designer gift bags & press
kits for guests
• Miscellaneous tasks requested by front of house & back of house managers
Mercedes-Benz Fashion Week
Volunteer: February 2012, July 2012, September 2012
Venue Production Assistant:
February 2013: Nicole Miller, Parkchoonmoo, Ruffian, Song Jung Won, Joanna Mastroianni, Emerson, ICB by Prabal Guring, Pamella Rolland, KaufmanFranco, Marc by Marc Jacobs,
Dennis Basso, Vantan Tokyo, Michael Kors, J Mendel
• Coordinated & supervised 15-25 volunteers
• Primary communicator between designer PR team & in-house managers
• Prepared front of house & back of house
• Ushered designer guests to seats & to the back of house
following runway show
• Assembled PR press kits and gift bags for each show
Captain: February 2013
Mercedes-Benz Fashion Week
Senior fashion business students came together to plan & produce the senior fashion designer showcase called “Launch” during
Columbia College’s Urban Arts Festival, Manifest. Executing the event from concept to final production, fashion business students applied industry knowledge & past education experiences to the
ultimate success of the festival’s fashion show presentation
• Created runway formation & staging
• Researched & selected
runway materials including muslin
coverings & attachments/ runway edging
• Assisted with casting of
models & final fittings of designer looks
• Created run of show &
model line up
• Formatted “presentation style” informal modeling
• Was in charge of front of
house volunteers & backstage dressers
• Helped with set-up &
strike of shows
May 2013
Manifest: LAUNCH