Fast Food: The Manipulation of Marketing

and CapitalismBy: Samuel Nolen

Int. Studio II: Constructed Environments

https://www.flickr.com/photos/wackystuff/3382506686/

http://www.dailyfork.com/2009/02/10_noteworthy_vintage_fast_foo.php

http://kristinesimpson.com/2012/08/29/a-memory-of-the-world-that-stood-still-in-front-of-a-tv-man-walks-on-the-moon/

http://www.floatingpath.com/2013/05/31/on-the-menu-at-bloomberg-businessweek-ethnic-profiling/

http://eatthis.menshealth.com/slideshow/print-list/186413

http://ehilarity.com/wp-content/uploads/2012/04/McDonalds-Menu.jpg

http://oddmods.com/wp-content/uploads/2010/09/mcdonalds21.png

http://2011.effectivedesign.org.uk/2010/img/winning_images/design_management/silver/boxer/McDonalds_GQP_Meal.jpg

A customer is hungry for some food and is manipulated by the

bright yellow and red colors making him spend more money on

food.

The customer who is a victim of fast food coercion may wear glasses that make

their vision monochromatic so the reds and yellows do not influence them.

This makes their wallets fat but not themselves!

Prototype Process

Design