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FAST FUTURE! And What AEC Firms Must Do to Survive and Thrive on the Road Ahead 1 Fifteen Uber-Trends that Will Rock the World Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

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The Fast Future isn't just coming - it's here.The next twenty years will bring a global transformation of astounding scale ... with big winners and big losers. AEC industry firms with a ‘business as usual’ approach face a rocky ride - and untimely death.Please join this engaging, energizing, and eye-opening discussion of the fifteen uber-trends impacting our industry and world – and what AEC firm leaders must do to survive and thrive in an exploding, accelerating, Fast Future!

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Page 1: Fast Future (02/2012)

1

FAST FUTURE!

And What AEC Firms Must Do to Survive and Thrive on the Road Ahead

Fifteen Uber-Trends that Will Rock the World

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Page 2: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Our Firm

Strategy Leadersh

ip Marketin

g Operatio

ns Transitio

n

2

Helping professional services firms and their leaders to achieve extraordinary outcomes in business and life.

Consulting □ Training □ Speaking □

Research

Page 3: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Roadmap

1. Economy and Industry

2. Fifteen Future Fast Trends

3. Organization Response

4. Personal Action Planning

3

Page 4: Fast Future (02/2012)

4

PART I.

OK, it is the Economy.

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Page 5: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

U.S. Economic Growth

5

Source: http://www.bea.gov/newsreleases/national/gdp/gdp_glance.htm

Page 6: Fast Future (02/2012)

U.S. Unemployment Rate

Jan-01 Jan-02 Jan-03 Jan-04 Jan-05 Jan-06 Jan-07 Jan-08 Jan-09 Jan-10 Jan-11 Jan-120

2

4

6

8

10

12

6

Source: US Bureau of Labor Statistics- http://www.bls.gov/news.release/empsit.nr0.htm

Monthly unemployment rate, domestic U.S.

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Page 7: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

U.S. Unemployment Rate

7

Source: US Bureau of Labor Statistics- http://www.bls.gov/web/laus/mstrtcr1.gif

Page 8: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

U.S. Economic Forecast

Jan-

11

Mar

-11

May

-11

Jul-1

1

Sep-

11

Nov-1

1

Jan-

12

Mar

-12

May

-12

0

1

2

3

4

8

2011 Forecast – USA Today & IHS Global Insight

Source: http://www.usatoday.com/money/economy/story/Economic-Outlook/35290148/1

Eleven Leading Indicators

+ Real federal funds rate+ Interest rate yield curve+ Corporate bond spread+ Hours worked+ Building permits+ Non-defense capital goods orders+ Money supply+ Stock prices+ ISM export orders index+ Crude oil prices+ Light vehicle sales

Page 9: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

U.S. State PopulationsGrowth Forecast (2000-2030)

9Source: U.S. Census Bureau at www.census.gov

% Change

-10 0 10 20 30 40 50 60 70 80 90

-5.5

2.6

7.6

10.4

16.5

28.3

37.1

51.9

59.8

79.5

29.2

USAFLTXNCCASCNJMAMINYND

USAFlorida

Texas

North Carolina

California

South Carolina

New Jersey

MA

MI

NY

ND

Page 10: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

U.S. State Populations

1  4  7  10 

13 

16 

19 

22 

25 

28 

31 

34 

37 

40 

43 

46 

49 

0

5000

10000

15000

20000

25000

30000

35000

40000Population Distribution (k)

Average State Size

All States and DC 6.14 MSub Top 4 (100 M, 33%) 4.50 MSub Top 10 (166 M, 54%) 3.52 M

CA, TX, NY, FL

IL, PA, OH, MI, GA, NC

10

Page 11: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Megaregions (Megapolitans)

11Source: http://www.america2050.org/megaregions.html

Page 12: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Architectural Billing Index

12

Apr-1

0

May-1

0

Jun-

10

Jul-1

0

Aug-1

0

Sep-

10

Oct-1

0

Nov-1

0

Dec-1

0

Jan-

11

Feb-

11

Mar-1

1

Apr-1

1

May-1

1

Jun-

11

Jul-1

1

Aug-1

1

Sep-

11

Oct-1

1

Nov-1

1

Dec-1

135

40

45

50

55

60

65

BaselineABI

Source: www.aia.org

Page 13: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

AEC Industry Forecast

13

“We saw nearly identical conditions in November and December of 2010 only to see momentum sputter and billings fall into negative territory as we moved through

2011, so it’s too early to be sure that we are in a full recovery mode. Nevertheless, this is very good news for the

design and construction industry and it’s entirely possible conditions will slowly continue to improve as the year

progresses.”

AIA Chief Economist, Kermit Baker, PhD, Hon. AIA.

Source: http://www.aia.org/press/AIAB092722

Page 14: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

AIA Consensus Construction Forecast2012 (% Change)

2012 Consensus

McGraw Hill

HIS Global Insight

Moody’s Economic .com

FMI Reed Construction Data

Associated Builders & Contractors

Non Residential Total

2.1 -2.5 0.2 3.9 2.0 5.3 3.8

Commercial Total

5.6 5.6 3.9 8.8 2.4 5.9 6.9

Office 4.3 3.0 -3.1 9.1 2.2 7.8 6.8

Retail/Other 5.0 4.1 4.7 6.8 2.5 4.7 7.2

Hotel 10.2 23.3 7.1 18.1 2.4 4.4 6.0

Industrial Total

6.0 1.1 8.8 10.3 -2.3 12.3 5.7

Institutional Total

-0.1 -7.9 -0.8 2.3 2.3 3.3 0.0

Health 4.5 2.4 4.6 5.1 2.5 4.7 8.0

Education -1.7 -10.7 -3.1 3.2 1.4 3.1 -4.0

Religious 5.1 -1.3 25.3 - -2.0 -0.2 4.0

Public Safety -3.8 -15.9 - -0.3 3.4 -2.2 -4.0

Amusement/Rec.

0.2 -16.3 1.3 - 7.9 5.4 2.8

Page 15: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

AIA Consensus Construction Forecast2013 (% Change)

2013 Consensus

McGraw Hill

HIS Global Insight

Moody’s Economic .com

FMI Reed Construction Data

Associated Builders & Contractors

Non Residential Total

6.4 8.7 4.2 6.5 4.5 8.1 6.1

Commercial Total

11.4 17.9 17.7 12.1 5.4 9.0 6.2

Office 9.6 12.8 11.7 11.8 5.1 10.3 6.0

Retail/Other 9.9 22.1 9.6 8.6 5.3 7.7 6.0

Hotel 19.7 16.8 47.3 29.2 7.1 9.9 8.0

Industrial Total

10.2 8.7 10.9 16.1 4.1 13.3 8.2

Institutional Total

3.6 2.8 0.6 4.8 3.6 6.3 3.5

Health 5.3 3.2 1.0 6.7 4.1 8.9 8.0

Education 3.1 1.5 0.8 5.5 3.3 5.4 2.0

Religious 6.3 2.4 13.9 - 4.1 72 4.0

Public Safety 0.3 -4.1 - 3.1 3.3 2.0 -3.0

Amusement/Rec

6.5 13.6 4.5 - 4.7 6.9 3.0

Page 16: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

AEC Industry Forecast - AGC

February 3, 2012

CONSTRUCTION EMPLOYMENT HITS TWO-YEAR HIGH IN JANUARY BUT INDUSTRY'S 17.7 PERCENT UNEMPLOYMENT

RATE REMAINS DOUBLE OVERALL RATE"Although it's great news that the industry has added 52,000 jobs in the past two months, the unemployment rate in construction is still double that of the overall

economy, and construction employment remains at 1996 levels," said. "It will take another month or two to see if the recent job growth reflects a sustained pickup or merely acceleration of homebuilding and highway projects that normally halt when

the ground freezes in December and January."

Ken Simonson, AGC Chief Economist

"Without adequate long-term funding for infrastructure, competitive tax rates and fewer costly regulatory hurdles, the construction industry may lose

many of the jobs it has gained in the past year.”

Stephen E. Sandherr, AGC Chief Executive Officer

16

Source: http://www.agc.org/cs/news_media/press_room/press_release?pressrelease.id=1020

Page 17: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Industry Recovery Factors

Economic uncertainty

Tight credit and lending

Overbuilt markets

Weak municipal bond market

Federal budget deficit

Energy (oil) prices

17

Page 18: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

AEC Firm Key Issue Areas

18

Vision/ Mission

Enterprise Business Strategy

Leadership Alignment

Leadership Development

Strategic Marketing Framework

Business Development

Leverage

Operational Excellence

Ownership Transition

Page 19: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Questions

19

Page 20: Fast Future (02/2012)

20

PART II.

No, it’s the World.

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Page 21: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Fifteen Fast Future Trends

Globalization

Technology

Volatility and Change

Meritocracy

DiversityLife and Living

Knowledge and Know How

Consumer Power

Urbanization

Infrastructure

Small FirmFluid Supply Chain

Energy and Environment

Community

21

Page 22: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

The Big Five

Technology

Information

Globalization

Meritocracy

Change

Page 23: Fast Future (02/2012)

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23

TechnologyRapid technological development and innovation will change everything.

And the pace of the change is accelerating.

Page 24: Fast Future (02/2012)

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Computing Power

24

Page 25: Fast Future (02/2012)

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AEC Industry Technology

Page 26: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Accelerating Convergence

26

Computers. Information. Nanotech. Biotech. Communication.

Page 27: Fast Future (02/2012)

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The Singularity IS Coming

27

Page 28: Fast Future (02/2012)

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28

Information

The geometric explosion of information will fundamentally transform all human endeavor.

Knowledge

Communication

Power

Wealth

Society

Family

Page 29: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

29

Globalization

The world will experience increasing global connectivity – on virtually every dimension possible.

Page 30: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

30

Meritocracy

What one does will supplant who one is – in a more democratic, merit-based world of broadening economic opportunity.

Page 31: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

31

Change

The era of stability and predictability is over. Near constant volatility, uncertainty, and change in the global economy will become the norm.

Page 32: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

The Business Five

32

Consumer

Supply ChainSmall Firm

Infrastructure

Energy & Environment

Page 33: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

33

Consumer

The age of the consumer is here - buyers (not sellers) will control the market.

Page 34: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

34

Supply Chain

The global supply chain will include a continuously churning, mutating, and evolving mix of providers, suppliers, partners, and competitors.

Page 35: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Supply Chain Phase Changes

Page 36: Fast Future (02/2012)

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36

Millions of (very) small firms will compete successfully on the global stage.

Small Firm

Page 37: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

AEC Industry Statistics

NAICS Type No. of Firms Total Receipts

54131 Architectural Services 24,283 $37,149,909

54132 Landscape Architectural Services 6,088 $4,365,336

54133 Engineering Services 47,714 $187,531,866

54134 Drafting Services 3,146 $1,083,581

54135 Building Inspection Services 5,673 $1,830,059

54136 Geophysical Surveying/Mapping 729 $3,093,348

54137 Surveying and Mapping (Ex Geo) 9,567 $6,760,251

54141 Interior Design Services 13,492 $9,799,480

54162 Environmental Consulting Services 8,274 $10,423,169

Total 118,966 $262,036,999

37Source: U.S. Census Bureau Business Database, 2007

Page 38: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

AEC Industry Firm Size

59.418.6

11.5 6.7

2.1 1.6

Employees

0-4

5-9

10-19

20-49

50-99

100+

38

Source: U.S. Census Bureau Business Database, 2007

Page 39: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Pressure in the Middle

Largest Firms

Smallest Firms

100 firms over $100M

1800 firms $13-100M

10,000 firms with 20-100 staff

100,000 firms with staff <20

Page 40: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

40

Infrastructure

Those who build today will lead the world tomorrow.

Page 41: Fast Future (02/2012)

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41

Energy & Environment

Environmental health will become intrinsically important worldwide – though always balanced by

economics.

Alternative energy will gain in importance - but petroleum will be king.

Page 42: Fast Future (02/2012)

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The Social Five

42

Diversity

Healthy Living

Knowledge

Community

Urbanization

Page 43: Fast Future (02/2012)

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43

Diversity

The majority will be defined by consensus, alignment,

and collaboration – and nothing else.

Page 44: Fast Future (02/2012)

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44

Healthy Living

Peoples around the world will live healthier (longer and better) lives.

Page 45: Fast Future (02/2012)

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45

Knowledge-Know How

Expertise will become both

the language and currency

of the global realm.

Page 46: Fast Future (02/2012)

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46

Urbanization

Living in cities and city-states will become increasingly attractive - to nearly everyone.

Page 47: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Jinan, China

12th largest city in China, 48th largest in the world;

47

Page 48: Fast Future (02/2012)

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Largest World Cities

#

0 2 4 6 8 10 12 14 16 18 20

ChinaUSAIndia

48

Top One Hundred World Cities

Page 49: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Megaregions

49Source: http://www.america2050.org/megaregions.html

Page 50: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

50

Community

Engaging in new communities will become increasingly important and meaningful.

Page 51: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

So - What Does it all Mean?

“The future ain’t what it used to be.” Yogi Berra

51

Page 52: Fast Future (02/2012)

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Questions

52

Page 53: Fast Future (02/2012)

53

PART III.

Actually, it’s about us.

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Page 54: Fast Future (02/2012)

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Impetus for Change?

54

“Change is not necessary…

Survival is not mandatory.”

W. Edwards Deming

Page 55: Fast Future (02/2012)

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Forget Buggywhips

55

Page 56: Fast Future (02/2012)

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Control What You Can

56

Page 57: Fast Future (02/2012)

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Key AEC Firm Issues

57

Overarching Objective

Enterprise Business Strategy

Leadership Alignment

Leadership Development

Strategic Marketing Framework

Business Development

Leverage

Operational Excellence

Ownership Transition

Page 58: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Your Response?

58

Page 59: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Choose your road.

59

The Road Not Taken

TWO roads diverged in a yellow wood,And sorry I could not travel bothAnd be one traveler, long I stoodAnd looked down one as far as I couldTo where it bent in the undergrowth;        

Then took the other, as just as fair,And having perhaps the better claim,Because it was grassy and wanted wear;Though as for that the passing thereHad worn them really about the same,

And both that morning equally layIn leaves no step had trodden black.Oh, I kept the first for another day!Yet knowing how way leads on to way,I doubted if I should ever come back.

I shall be telling this with a sighSomewhere ages and ages hence:Two roads diverged in a wood, and I—I took the one less traveled by,And that has made all the difference.

Robert Frost

Page 60: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Getting Things Done

60

Kn

ow

led

ge

Effort

Zombies Laborers

Pundits ExtraordinaryProfessionals!

Modified after Jim Cathcart

Page 61: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Not Just What You Know

“Execution is the single biggest issue facing business today.”

Larry Bossidy and Ram Charan

61

Page 62: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Success Magic - Action Plan

No.

Action Outcome

Lead Due Date

Notes

1

2

3

4

5

62

Page 63: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

An Organization Framework

1. Pay Attention2. Ask Questions3. Advise Others4. Take Action

Copyright Kleinfelder, 2011. Used with permission.

Page 64: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Parting Thought #1

64

“Make no small plans; they have no magic to stir men’s blood.”

Daniel Burnham

Page 65: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Parting Thought #2

“Whether you think you can, or

think you can’t …you’re right.”

Henry Ford65

Page 66: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

Questions

66

Page 67: Fast Future (02/2012)

Copyright 2012. J. Doehring & Co., LLC. All rights reserved.

67

Thank You!

Helping firms and their leaders to achieve extraordinary outcomes in business and life.

[email protected]