fei offers you distinct and powerful ways to connect with

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FEI offers you distinct and powerful ways to connect with our audience. Market To Financial Decision Makers In this time of global and organizational uncertainty, FEI is committed to cultivating partnerships where brand alignment and visibility is key to effectively generating leads that meet corporate business objectives. Success is in the planning and the pivots, and FEI has prepared a content cadence that can keep your company at the forefront of financial leaders making critical procurement decisions. FEI is where financial leaders thrive. Learn More Today • partners@financialexecutives.org www.financialexecutives.org BUSINESS DEVELOPMENT OPPORTUNITIES 2021/2022 1 90 years

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Page 1: FEI offers you distinct and powerful ways to connect with

FEI offers you distinct and powerful ways to connect with our audience.

Market To Financial Decision Makers

In this time of global and organizational uncertainty, FEI is committed to cultivatingpartnerships where brand alignment and visibility is key to effectively generating leadsthat meet corporate business objectives. Success is in the planning and the pivots, andFEI has prepared a content cadence that can keep your company at the forefront offinancial leaders making critical procurement decisions. FEI is where financial leaders thrive.

Learn More Today • [email protected]

www.financialexecutives.org

BUSINESS DEVELOPMENTOPPORTUNITIES2021/2022

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90years

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BUSINESS DEVELOPMENTOPPORTUNITIES2021/2022

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EVENTS

PODCASTS

WEBINARS

RESEARCH REPORTS

SPONSOR ADS AND CONTENT

90years

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FEI would like to recognize our Strategic Partners. We are proud of our association with these fine companies.

Pick up your copy at the Robert Half | Protiviti booth

roberthalf.com/salary-guide

Robert Half’s Salary Guides are the most respected source for comprehensive salary andhiring data across a wide range of professional fields, as well as insight into the latest trendsin benefits and perks. Stay competitive with our 2019 Salary Guides in these specializations:

© 2018 Robert Half International Inc. An Equal Opportunity Employer M/F/Disability/Veterans. RH-0919-9019

Your resource for2019 salaries

Robert Half and Protiviti are proud sponsors of theFinancial Executive of the Year Award

Pick up your copy at the Robert Half | Protiviti booth

roberthalf.com/salary-guide

Robert Half’s Salary Guides are the most respected source for comprehensive salary andhiring data across a wide range of professional fields, as well as insight into the latest trendsin benefits and perks. Stay competitive with our 2019 Salary Guides in these specializations:

© 2018 Robert Half International Inc. An Equal Opportunity Employer M/F/Disability/Veterans. RH-0919-9019

Your resource for2019 salaries

Robert Half and Protiviti are proud sponsors of theFinancial Executive of the Year Award

With access to FEI’s membership and digital subscribers of 10,000 senior-level financial executives, our sponsors and strategic partners leverage the FEI brand to target elite C-suite executives with customized product and service marketing.

FEI is the leading advocate for the views of corporate financial management and members holding policy-making positions as chief accountants, chief financial officers, controllers, tax executives, and treasurers at companies from every major industry. FEI enhances member and stakeholder professional development through conferences, accredited courses, research and publications, peer networking, leadership opportunities, and career management services.

Want unparalleled exposure to key financial decision-makers?

FEI’s sponsorship opportunities and Strategic Partner Program are tested, dynamic and effective programs that integrate a customized marketing approach with your current business strategy. With unique access to this powerful marketplace, FEI is flexible enough to change with your changing business needs and strategies.

Make the most of your marketing dollars.Contact FEI’s Business Development Team [email protected] • 973.765.1050

LEVERAGE THE VALUE OF YOUR BRAND WITH THE POWER OF OURS

Learn More Today

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[email protected] More Today

90years

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FEI MEMBER DEMOGRAPHICS

Get unparalleled exposure to key financial decision-makers and access to FEI’s membership of senior-level financial executives.Sponsors and strategic partners leverage the FEI brand to target elite C-suite executives and their staff with customized product and services marketing.

FEI’s sponsorship opportunities and Strategic Partner Program are tested, dynamic and effective programs that integrate a customized marketing approach with your current business strategy. With unique access to this powerful marketplace, FEI is flexible enough to change with your changing business needs and strategies.

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TITLES/JOB FUNCTION*

C-SUITE LEVEL 31%

EVP/SVP/VP - ALL CATEGORIES 19%

OTHER 13%

DIRECTOR - ALL CATEGORIES 12%

CONTROLLER/COMPTROLLER/TREASURER 10%

SR. MNGR/MANAGER - ALL CATEGORIES 12%

ACADEMIC 3%

MEMBER COMPANY ANNUAL REVENUE

17% Less than $50 Million

7% $51 to $99 Million

15% $100 to $499 Million

5% $500 to $999 Million

11% $1 to $5 Billion

45% More than $5 Billion

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FEI MEMBER DEMOGRAPHICS FEI MEMBER DEMOGRAPHICS

NON-PROFIT 5%

OTHER 5%

PUBLIC 46%

PROFESSIONAL SERVICES /

CONSULTING

MANUFACTURING

ENERGYMEDICAL / PHARMA

HEALTHCARE

BANKING / FINANCE /

INSURANCETECHNOLOGY /

TELECOMMUNICATIONS

COMMUNICATIONS/ MEDIA

RETAIL / WHOLESALE

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Learn More Today

PRIVATE 44%

[email protected]

MEMBER COMPANYTOP INDUSTRY BREAKOUTS

MEMBERS BY SECTOR

17% Less than $50 Million

7% $51 to $99 Million

15% $100 to $499 Million

5% $500 to $999 Million

11% $1 to $5 Billion

45% More than $5 Billion

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ESG ECOSYSTEM CONFERENCE:MACRO PERSPECTIVES September 21 & 23, 2021 | VIRTUAL EVENT

Investors, regulators, customers, and other relevant stakeholders have increased the urgency in their calls for increased ESG reporting over the last six months. With signals that increased ESG integration into financial reporting is on the horizon, finance professionals are working to increase their ESG acumen to help accelerate ESG reporting efforts in order to effectively tell their organizational ESG story.

This fall’s ESG Ecosystem Conference: Macro Perspectives will feature in-depth discussions from leading ESG standard-setters, investors, ratings agencies, experts in ESG integration with financial reporting, and other notable thought leaders. Together they will collaborate to answer top-of-mind questions that finance professionals are having, namely how to get started; how to effectively capture, collate, analyze, and control ESG data; how to approach the frameworks; how investors and ratings agencies use ESG information; andhow to work with other professionals to effectively quantify and communicate an organization’s exposure to climate risk thought leaders.

GOVERNANCE, RISK, & COMPLIANCE WEBINAR SERIESOctober – December 2021 FEI’s webinar series will highlight issues related to Governance, Risk Management and Compliance. These one-hour webinars, led by industry leaders, will provide real time information and best practices for developing a strategy for managing GRC across the enterprise.

FEI’s events attract CFOs, Controllers, Treasurers, EVP/VPs of Finance, and Directors of Audit and Tax from FEI ‘s elite membership along with other executives in the financial community. FEI provides its sponsors with a national platform to engage with finance leaders who are responsible for making the strategic business development and purchasing decisions for their organizations.

2021/2022 EVENTS

2021 CORPORATE FINANCIAL REPORTING INSIGHTS (CFRI) CONFERENCENovember 2+4 / 9+11 / 16+18

VIRTUAL EVENTEach year, FEI members and other finance professionals attend CFRI to gain valuable insights and actionable strategies from industry wide controllers, regulators, standards-setters and accounting firms. Participating at CFRI provides your company with access to your target audience, and reinforces how your innovative services and products can help optimize their day-to-day needs.

2021 WOMEN’S LEADERSHIP EVENT December 2021 | VIRTUAL EVENTFEI’s Women in Leadership Conference will bring together motivated and talented professional women working at all career levels within finance. Attendees will gain insight from women from various industries and sectors that will empower, educate, and inspire attendees. Top female business leaders will share proven and practical strategies to help attendees maximize their potential and advance professionally.

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Learn More Today [email protected]

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2021/2022 EVENTSTHE BUSINESS OFPRIVATE COMPANIES: WEBINAR SERIES January 2022 – December 2022 This year-long webinar series will address key challenges and solutions faced by finance leaders in privately-held companies. Through live Q&A and advanced polling capabilities, each webinar will provide an opportunity for your thought leader(s) to interact and share real-time experiences with financial executives.

EMPLOYEE BENEFITS FINANCE CONFERENCE - Part I and IIFebruary 2022 / June 2022 | VIRTUAL EVENT Employee Benefits Finance conferences will provide proven resources and strategies to address the ever-changing employee benefits landscape. Attendees will gain insight into the critical issues and upcoming trends impacting financial budgets and human resources to help them manage benefits, compensation, employer-sponsored retirement plans, and healthcare related costs

ESG ECOSYSTEM CONFERENCE: MICRO PERSPECTIVESMarch 2022 | VIRTUAL EVENTEnvironmental, Social, and Governance (ESG) issues and risks will continue to be front and center for corporate management and boards. In today’s business climate, attention to ESG practices is critical to long-term business growth. Hear from finance professionals at the forefront of ESG reporting share insights on topics ranging from how they got started to where they are now, how they have integrated ESG into their reporting, and other practical insights based on their experiences. The ESG Ecosystem Conference: Micro Perspectives will bring together leading minds from across the ESG Ecosystem to deliver the insights needed to strategically plan and share best practices in responding to the practical challenges of increased ESG integration into the world of finance.

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CONFERENCE ON GOVERNANCE, RISK & COMPLIANCEMarch 2022 | VIRTUAL EVENTCompanies are under pressure to significantly transform governance, risk and compliance (GRC) processes as traditional mechanisms of effective risk management and regulatory compliance are fast becoming outdated. The Governance Risk Management and Compliance conference will provide attendees with the most up to date information about GRC, and bring together thought-provoking speakers, solution providers, and peers. Attendees will share ideas and develop solutions to help manage GRC across the enterprise.

2022 FINANCIAL LEADERSHIP SUMMITMay 15-17, 2022 Hilton Cleveland Downtown | Cleveland, OH Join us as we “get the band back together” for the 2022 Hybrid Financial Leadership Summit in the Rock and Roll Capital of the World.

The Annual Financial Leadership Summit Conference provides its financial executive attendees with an innovative agenda focused on financial leadership. Experience a power packed program, full of high-impact keynote sessions and interactive discussions designed for financial leaders. Discover the latest best practices to drive your business strategy, empower your workforce and foster a culture to shape your organizations success. Don't miss this opportunity to network with more than 500 of your peers where you'll learn, collaborate, and build ideas for a better future in finance.

FINANCE ELEVATED CONFERENCE June 2022 | VIRTUAL EVENTThe finance function of the future will look different from how it looks today and will require modern CFOs. The ability to leverage technology more effectively, utilize new tools and resources, and implement innovative technology solutions will create growth opportunities and help financial professionals make real-time, smarter and more profitable decisions. This conference brings together influential, dynamic and innovative speakers who will share their industry expertise in accounting, financial reporting and technology trends.

ICONS: WOMEN OF NOTEJune 2022 | VIRTUAL EVENTAttendees will experience an empowering event as dynamic and diverse female icons in finance share their very personal leadership lessons. Our motivating presenters will leave attendees inspired with the strategies needed to champion progress and enhance careers. Consider sponsoring this event to demonstrate your support for diversity as we bring together rising and established women in finance that will expand everyone’s perspectives. 7

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WEBINAR PROMOTION

Key webinar topics range from general finance to specific industry issues, cover emerging trends, regulatory and standards developments, leadership skills and job search skills. Showcase your thought leadership to FEI members and beyond.

SPONSOR HOSTED WEBINAR PROMOTIONWebinar produced by sponsor and hosted on sponsor’s platform.

PROMOTION BENEFITS INCLUDE:

• Listing of the webinar on the Events page and Webinar subpage on the FEI website• Webinar listed in bi-monthly Professional Development e-newsletter• FEI’s LinkedIn Company page

CO-HOSTED WEBINAR + PROMOTIONWebinar produced by sponsor and presented on FEI’s technology platform.

BASIC

• Registration and CPE administrationincluding CPE certificate distribution

• Technology platform set up forPowerPoint presentation and audioonly presentation

• Banner ad with URL link onpresentation platform

• Resource link on presentation platform

• Promotion Benefits Include:

• Listing of the webinar on the Eventspage and Webinar subpage of theFEI website

• Webinar listed in bi-monthlyProfessional Developmente-newsletters

• FEI’s LinkedIn Company page

• Post-attendee list provided at theconclusion of the webinar includingname, company and email address

PREMIUM

Benefits noted for Basic, plus:

• Promotion in one FEI Weeklye-newsletter prior to the webinar(space permitting)

• Technology platform set up forspeaker(s) to present via web camif desired alongside PowerPointpresentation and Screen Sharecapabilities

• Sponsor video or audio option forwait-room

• Branding on presentation’sbackground header

• Enhanced engagement reportingstatistics

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WEBINAR SPONSORSHIP

PODCAST SPONSORSHIPS

The Financial Education & Research Foundation will hold live, in-depth Q&A discussions every month with FEI members that have seen their industries and world upended overnight, and explore how they plan to navigate the unclear road ahead. This is not a traditional webinar, but an interactive conversation. Participants will be able to submit their own questions prior to or during the discussion.

FEI FORWARDTHINKING WEBINAR SPONSORBENEFITS INCLUDE:

• Registrant’s email addresses sent to sponsorfollowing each Q&A session for a one-timedirect mail use;

• Sponsor video (30 seconds to two minutes) tobe played in waiting room prior to the start ofeach Q&A session;

• Sponsor will have live 1-minute intro at thebeginning of each webinar;

• Podcast featuring an interviewing with theSponsor regarding some of the top“takeaways” from the Q&A session; and

• Optional 30-second Sponsor Mid-rollCommercial (plays in the middle of the podcast).

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THE FINANCIAL EXECUTIVE PODCAST: A bi-monthly audio digest focusing on the ideas and strategies of senior-level financial executives. Hosts Chris Westfall and Dillon Papenfuss discuss Financial Education & Research Foundation (FERF) topics as well as quarterly financial reporting insights.

BALANCE SHEET: A bi-monthly podcast that focuses on the intersection of the personal and professional lives of senior-level financial executives.

The host, Olivia Berkman, managing editor of FEI Daily notes: “Every day I speak with executives about their jobs. We talk about mitigating risk and technical accounting issues, compliance and disruptive technologies. But often my favorite part of these conversations happens in the margins. In this podcast, I’ll speak with career coaches, executives, start-up founders and others to learn all about how we can be more present and purposeful at work and at home.”

• Mid-roll Commercial: 30 sec -1 minutead in the middle of show. Sponsor canprovide audio or ad copy for the hostto read.

• Sponsor promotion copy and link toURL of your choosing included inshow notes.

• Episodes will be featured in FEI Weeklyemails and promoted through all FEI’ssocial media channels (Twitter,Instagram, LinkedIn, etc.).

BENEFITS FOR EACH PODCAST SPONSORSHIP INCLUDE:

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SPONSORED CONTENT

FEI DAILYwww.financialexecutives.org/fei-daily

FEI Daily provides readers with breaking news, analysis of

industry and regulatory trends, and features that keep readers

up-to-date, well-informed, and better able to tackle the

challenges of their demanding jobs.

• Clear, concise and trusted, this platform offers sponsorshipopportunities to connect relevant messaging with thisprofessional audience.

• Editorial content is updated frequently and featured onFEI Daily Homepage and also in FEI Weekly; an e-mailnewsletter sent directly to FEI members and subscribers.

• Sponsored articles can be used to promote contentsuch as whitepapers, e-books, biogs and research, or toannounce upcoming live events, products or servicesthrough proven native advertising. Included are linkablecompany logos at the top and bottom of the article page.

• Sponsored articles are featured on the FEI Daily Homepagefor one week and promoted in one FEI Weekly e-newsletter.

FEI Weekly Newsletter Subscribers

Friday: 6,350FEI Weekly Newsletter Open rate

31% (industry average 17.2%)

FEI Daily websiteSponsored article average page views per week 350

FEI INDUSTRY NEWSLETTERSTwo new monthly newsletters targeted at audiences within

specific industries:

• Finance (banks, insurers and securities dealers)

• Tech (semi-conductor, platforms and hardware

manufacturers)

MARKETING OPPORTUNITIES INCLUDE:

• Sponsored articles in Industry newsletter providingcontent and linkage to URL of your choosing;

• Banner Ads with linkage to URL of your choosing.

FEI Industry Newsletter Subscribers: 3,500

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DIGITAL ADVERTISINGRETARGETING CAMPAIGNSFEI’s audience becomes your audience with retargeting. Get direct access to FEI’s website visitors and retarget them with your banner ads anywhere they visit online.

BENEFITS INCLUDE*:• 50,00 guaranteed impressions over 1 month• 100,000 guaranteed impressions over 2 months• 200,000 guaranteed impressions over 3 months

* Contact us for more information on a customized impression campaign to meet your objectives.

Personal Dashboard- Track Success in Real Time• Impressions• Clicks• Locations

FEI WEEKLY DIGITAL ADVERTISING(Friday e-newsletter)

FEI Weekly Newsletter Subscribers

• Friday: 6,350

FEI Weekly Newsletter Open rate

• (industry average 17.2%) 31%

Brand and promote your message in FEI’s weekly newslettern sent to subscribers every Friday. Reach our readers and drive them to engage with your online content.

SPECIFICATIONS

• 590 wide x 130 high pixels

• File size / format: 50 KB / JPG

• Landing page URL

FEI PROFESSIONAL DEVELOPMENT NEWSLETTER(Bi-monthly Tuesday e-newsletter)

Deliver your message directly to FEI members and prospects by placing your ad in FEI’s informative and popular Professional Development bi-weekly newsletter.

FEI Professional Development Newsletter Subscribers

• 19,700+

FEI Professional Development Newsletter Open rate

• (industry average 17.2%) 28.8%

SPECIFICATIONS

• 600 wide x 100 high pixels

• File format: JPG, PNG or GIF

• Landing page URL

Weekly

[email protected] More Today

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RESEARCH

FINANCIAL EDUCATION & RESEARCH FOUNDATION (FERF)FEI is leveraging its decades of experience, its loyal membership and new distribution methods to create “interactive content” that fosters a conversation around thought leadership that engages members throughout the research cycle, rather than relying on a press release and single publish date. Whatever the medium — video, podcasts, digital, social, webinar or print — FEI’s Staff will translate market trends into shareable content that sets the agenda for the finance and accounting industry. This approach allows the audience to engage with the research from discovery through results, while embracing an interactive, “future-friendly” content strategy that expands reach and attention.

INTERACTIVE CONTENT COULD INCLUDE*:

• Maximum of two (2) video interviews conducted and edited by the FEI Staff with subject matterexperts along with edited transcripts (published during the discovery process, sponsor logo in lowerthird).

• An interview with subject matter experts published via the Financial Executive Podcast (publishedduring the discovery process, sponsor logo in published transcript + 30 second ad read).

• Maximum of two FEI Updates discussing the research progress (published during the discoveryprocess, sponsor logo in text).

• Final research paper published via a traditional PDF, along with a dedicated FEI Interactive Researchpage that houses the discovery material.

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* Scope, planning and scheduling of research report will be established by joint agreement with FEI Content Development Team and sponsor.

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CONTACT USLearn More [email protected]

CONTACT FEI’S BUSINESS DEVELOPMENT TEAM

Christina Swaak

Director, Business Development

p: 973.765.1096

e: [email protected]

Alexander Truncale

Senior Manager, Business Development

p: 973.765.1028

e: [email protected]

Susan Castelli

Associate, Business and Professional Development

p: 973.765.1076

e: [email protected]