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FEMALERUNNERS
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QUICK DEFINITION:Female Runners
Many Female Runners see running as an everyday activity. Running is more than just a way to stay physically fit and
healthy; it has become a lifestyle. Runners often share knowledge, practice tips, eating habits and values. They enjoy outdoor activities and are willing to participate at
sports events like marathons.
10%
20%
0
30%
13-17 18-24 25-34 35-44 45-54 55-64
100%FEMALE
50%SINGLE
53%WITHOUT CHILDREN
OUTDOORENTHUSIASTS
4.35 x
FASHIONLOVERS
2.62 x
FOODIES
1.71 x
BEAUTY & WELLNESS
2.79 x
FEMALERUNNERS
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# NAME PENETRATION REACH AFFINITY
1 Fashion Enthusiasts 5.50% 14.09% 5.69x
2 Accessories Addicted 5.33% 7.37% 5.65x
3 Swayable Shopaholics 4.93% 19.16% 5.35x
FEMALE RUNNERS:FASHION
MEN CLOTHING CONSUMPTION WOMEN CLOTHING CONSUMPTION
TOP FASHION LIFESTYLES TOP FASHION WEBSITES
1 2 3 4 5
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AFFINITY
Stripe & Sequins
Polyvore
OpenSky
J’S Everyday Fashion
The Cut
FEMALE RUNNERS:BEAUTY AND WELLNESS
# NAME PENETRATION REACH AFFINITY
1 Active & Fit 5.04% 9.89% 5.42x
2 Cosmetics Connoisseurs 4.82% 13.4% 4.77x
3 Self Applied Style 2.07% 13.25% 1.92x
TOP FITNESS APPS CLICK HERE TO KNOW MORE ABOUT THIS TOPIC
TOP BEAUTY LIFESTYLES TOP BEAUTY WEBSITES
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# NAME PENETRATION REACH AFFINITY
1 Fragrancenet.com 12.35% 0.57% 8.62x
2 Love for Lacquer 10.02% 0.12% 6.99x
3 Beauty.com 7.72% 0.91% 5.39x
FEMALE RUNNERS:OUTDOOR & RECREATIONAL ACTIVITIES
# NAME PENETRATION REACH AFFINITY
1 Girls Gone Strong 12.74% 1.86% 8.89x
2 Female Gym Motivation 12.44% 0.56% 8.68x
3 November Project 8.39% 0.41% 5.85x
TOP SUPPLEMENTS BRANDS CLICK HERE TO KNOW MORE ABOUT THIS TOPIC
TOP FITNESS COMMUNITY FAVORITE SPORT EVENT
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FEMALE RUNNERS:FOOD
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FOOD LIFESTYLES FAVORITE FOOD GENRES
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1 2 5AFFINITY
Thoughtful Eaters
Self-conscious Snackers
Home-Chefs
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# NAME PENETRATION REACH AFFINITY
1 Sauces 12.00% 0.49% 9.67x
2 Fruits & Vegetables 3.28% 16.20% 2.77x
3 November Project 3.43% 12.11% 2.65x
3 4
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