Poster Analysis

Fonts: The font from the original

Indiana Jones has been used. This

is for parents that have seen the

older films and get a brief

nostalgia from it.

Stars:

Shia LaBoeuf

Harrison Ford

Kate Blanchett

Layout: The layout is quite

simple. You have the main

characters in the centre of the

image, Indiana Jones being

the largest as the biggest star

in the film, the main

prop/object is dead centre of

the frame, there is a border of

exotic plants and the title is at

the bottom. The poster is just

a crowd of images put

together with a title.

Other images: The other images are the

rest of the characters in the film. They

aren’t as important so they are

positioned to the side and scaled

smaller. The group of people running at

a full body image of Indiana Jones are

another image giving very slight clues

as to what the film includes.

Title: Indiana

Jones and the

Kingdom of the

Crystal Skull

Genre: Action/adventure genre is clear. The

adventure is shown by the exotic plants and trees

surrounding the image and the action is shown by

the man running away from the large group of

people with weapons.

Colours: The main colour used in this is gold. This

helps portray the genre of action/adventure. The

borders are a forest/exotic green which does the

same. Summary of effectiveness: For me, it is not that effective. The poster just throws

information at the viewer and there is too much happening in the scene to comprehend. I

can understand why they did created this though and it is easy to see the genre (especially

if you know the Indiana Jones films).

Key image: Harrison Ford (Indiana

Jones) is the main character. This is

easily seen as he is the largest

character in the frame which draws

the most attention to him. There is

also a second, full bodied Harrison

Ford running from attackers. As there

are multiple Harrison Fords, it is

clear that he is the main part of the

film. Another main image is the

Crystal Skull which is dead centre

which catches our attention.