final book 2

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    AcknowledgmentsDesigned by: Becky Escher

    Texts by: Moriarty, Walker, Lynch

    Images by: Becky Escher, Ashley,

    Rebecca, Grethe, Kristine, Robin, Shaun,

    Barrett, Everett, Carey

    Fonts: ITC Avante Garde, Garamond,ITC TIffany, Centennial

    Paper: Mohawk Options Soft White

    80 Text, 60 Cover

    60

    locating

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    A single object may have meaningin terms of what a person can dowith it, the social attitudes sur-round it, or its aesthetic appeal.

    When an object is placed ina situation, it is meaningful inways that may or may not havebeen predicted by its designer.The object may also bring aboutchanges in the situation, changesthat are in some sense apart of itsmeaning. Finally, the meaning ofa thing is reinvented by each in-dividual who uses it, and evolves

    along with the situation of whichit is apart.

    the old viewof meaning

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    In the development of the image, educationin seeing will be quite as important as the reshapingof what is seen. Indeed, they together form a circu-lar, or hopefully a spiral, process: visual educationimpelling the citizen to act upon his visual world,and this action causing him to see even more acutely.A highly developed art of urban design is linked tothe creation of a critical and attentive audience. If artand audience grow together, then our cities will be a

    source of daily enjoyment to millions of their inhab-itants.

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