final programme design & emotions 2012

(CS) = Case study Provisional programme. Version 4 19 9.8. 2012

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Tuesday 11th September 2012 – Workshops and masterclasses: maximum 20 participants per workshop 9:00 – 9:30 Registration for workshops and masterclasses + refreshments 9:30 – 12:30

Workshop 2: Designing for well being in healthcare (half day) Room: D113

Workshop 3: A shared vision on user experiences (half day) Room: D115

Workshop 4: Changing food related behaviour through design (half day) Room: D 117

Workshop 10: Why-‐Finding: Exploring the intersection of logic and emotion (half day) Room: Lecture Theatre (E 003)

Workshop 9: The future of death and remembrance (full day) Room: Lecture Theatre (E002)

Workshop 11: An insight into the world of perfumery: Introduction to olfactive families and creating a scent (full day) Room: Studio Theatre (J 004)

Workshop 1: Do you want my kidney (full day) Room: D 111

12:30 – 13:30

Lunch + Registration for Workshops 5,6,7,8

13:30 – 16:30

Workshop 5: Relationship Counselling (half day) Room: D 111

Workshop 6: Bisociating diversities for socially responsive design Room: D113

Workshop 7: A digital love story: Measuring and designing for emotions in interactive visual interfaces Room: D115

Workshop 8: Empathy and conflict resolution for designers (half day) Room: D 117

Workshop 9 (continued) Room: Lecture Theatre (E002)

Workshop 11 (continued) Room: Studio Theatre (J 004)

Workshop 1: (continued) (full day) Room: D 111

Note: Attendees need to register for the workshops separately. Workshops are not included in the conference registration fees. The workshop fees do not includes lunches.


2

Wednesday 12th September 2012 8:30 – 9:15 Registration + coffee

Room: Platform Theatre (M 005) + spill over in Studio Theatre (J 004) 9:30 – 10:00 Welcome address

Room: Platform Theatre (M 005) + spill over in Studio Theatre (J 004) 10.00 – 10:30 Presentation of CSM and TU Delft: Negative emotion workshop

Venue: The Platform Theatre (M 005) 10:30 – 11:30 Keynote speaker: Ron Dennis (Q&A)

Room: Platform Theatre (M 005) + spill over in Studio Theatre (J 004) 11:30 – 12:00 Coffee break

Venue: The Street 12:00 – 13:30

Parallel sessions 1

Session 1A: Process methodology tools and methods: The experience of design pedagogy Room: (M 302)

001: LEARNING BY DESIGN: COGNITIVE AND EMOTIONAL FACTORS INFLUENCING INFORMAL LEARNING EXPERIENCES IN INTERACTIVE ENVIRONMENTS Nicole Leaper 002: ENGLISH LEARNING EXPERIENCE BY ADULT BEGINNERS: AN EMOTIONAL CHALLENGE Maria Carolina Fillman, Luíza Rossetto, Michele Schell & Filipe Campelo Xavier da Costa 003: THE LOVE AND HATE OF BLING PRODUCTS -‐ AN INDUSTRIAL DESIGN STUDENT CASE Elin Olander, Despina Christoforidou & Anders Warell

Session 1B: Society/culture: Socially Responsive Design Room: Studio Theatre (J 004) 034: METADESIGN: A DYNAMIC FRAMEWORK FOR SEEDING SOCIALLY RESPONSIVE DESIGN Hannah Jones & Anette Lundebye 035: THE IMPORTANCE OF SOCIAL DESIGN IN FIGHTING RACISM IN THE UK Fernanda Portes Rizzo Assuncao & Sylvia Tzvetanova yung 086: THANK GOD PROJECT (CS) Anggia Widhi Purbowati

Session 1C: The philosophical Room: Lecture Theatre (E 002) 046: NEGOTIATING IDENTITIES: USE OF PRAYER BEADS IN TURKISH EVERYDAY Damla Tonuk 047: AN INITIAL FRAMEWORK OF AESTHETIC EXPERIENCE OVER TIME Ioana Ocnarescu, Jean-‐Baptiste Labrune, Carole Bouchard, Frédérique Pain & Ameziane Aoussat 048: DESIGN & PHILOSOPHY. FRIEDRICH NIETZSCHE’S THOUGHT AND THE TWENTIETH-‐CENTURY BUILDINGS DESIGN Liliana Soares, Fátima Pombo, Ermanno Aparo & Dante Donegani

Session 1D: The self/the object -‐1-‐ Room: Lecture Theatre (E 003)

057: INTERACTION FOR EMOTION. DIFFERENT INSTANCES AND EVENTS OF INTERACTION BETWEEN PEOPLE AND PRODUCTS Ruben H. Jacob Dazarola, Manuel Martínez Torán María Consuelo & Esteve Sendra 058: OBJECTS IN PURGATORY: HOW WE LIVE WITH UNCHERISHED GIFTS Julia Keyte 088: FROM TROUBLESHOOTING TO TRUE EMOTIONAL IMPACT: THE ADDED VALUE OF ADDRESSING LATENT CONCERNS IN DESIGN FOR EMOTION (CS) Sanne Kistemaker & Marijke Verhoef

Chair: tbc Chair: tbc Chair: tbc Chair: tbc


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13.30 – 14.30 Lunch

Venue: The Street 14:30 – 16:00

Parallel Sessions 2

Session 2A: Society/culture: Play Room: Platform Theatre (M 302)

037: CHAOS AND CREATIVITY OF PLAY: DESIGNING EMOTIONAL ENGAGEMENT IN PUBLIC SPACES Christopher Rawlinson & Mirko Guaralda 038: DESIGNING NARRATIVE GAMES FOR SERIOUS CONTEXTS Eva Knutz & Thomas Markussen 012: CINEMATIC NARRATIVES OF PRODUCT INTERACTION EXPERIENCES: METHODS FOR CROSS-‐MEDIA COMPARISONS Silvia Grimaldi

Session 2B: Process methodology tools and methods: Empirical approaches Room: Studio Theatre (J 004) 004: PLEASURES THROUGH MOBILE APPLICATIONS: INVESTIGATING THE USER-‐SYSTEM INTERACTION Jussana Ramos dos Santos, Maria Valéria Gonçalves de Assis, Daniel Prujá, Leandra Saldanha, Filipe Campelo Xavier da Costa & Rafael Teixeira 005: POSITIVE EMOTIONAL EXPERIENCES WITH PORTABLE INTERACTIVE PRODUCTS Rafael Gomez,Vesna Popovic & Alethea Blackler 083: EMOTIONAL ENGAGEMENT IN MOBILE MULTI-‐TASKING ACTIVITIES. A HUMAN FACTORS REVIEW (CS) Marco Ajovalasit & Benjamin King

Session 2C: The philosophical: Intimacy and affect Room: Lecture Theatre (E 002)

049: TOWARD INTIMACY IN USER EXPERIENCE: ENDURING INTERACTION IN THE USE OF COMPUTATIONAL OBJECTS Kenny K. N. Chow 050: CAN WEARABLE TECHNOLOGY ENHANCE EMOTIONAL INTIMACY? AN EXPERIMENTAL DESIGN PRACTICE Secil Ugur, Monica Bordegoni & Marina Carulli 090: ADDICTED PRODUCTS. A SCENARIO OF FUTURE INTERACTIONS WHERE PRODUCTS ARE ADDICTED TO BEING USED (CS) Simone Rebaudengo, Walter Aprile & Paul Hekkert

Session 2D: The self/the object -‐2-‐ Room: Lecture Theatre (E 003)

061: UNRULY DESIGN PRACTICE, PORCELAIN PHONES AND LAMPSHADE FIREPLACES Wouter Eggink 062: FROM TRANSIENT TO DURABLE: EXPLORING THE EMOTIONAL VALUE OF OBSOLETE OBJECTS Haian Xue & Sari Kujala 089: ANIMATION VEGETATION (CS) Ben Hagenaars

Chair: tbc Chair: tbc Chair: tbc Chair: tbc 16:00-‐17:00 Keynote speaker: Cecilia Weckström

Room: Platform Theatre (M 005) + spill over in Studio Theatre (J 004)


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17:00 – 17:30 Coffee break Venue: The Street

17:30 – 19:00

Parallel Sessions 3

Session 3A: Process methodology tools and methods: Empathy Room: Platform Theatre (M 005)

006: EMOTION TAPPING: DESIGN FOR EMOTION ASSISTIVE RESEARCH ACTIVITY TOOL Matthew Wilkins & Michaeline Jensen 007: "DEAR USER..." -‐ AN EMPATHY BUILDING EXPERIMENT Ana Correia de Barros & Carlos Duarte 008: DESIGN AS A PROPOSED OF EXPERIENCE: A NEW CONCEPT OF WELL LIVING Angelo Fernando da CRUZ, Edgar Charles STUBER, André Conti SILVA, Marcelo AIMI & Filipe Campelo Xavier DA COSTA

Session 3B: Process methodology tools and methods: Aesthetic processes Room: Studio Theatre (J 004)

009: REDUCING UNCERTAINTY IN THE DESIGN PROCESS: THE ROLE OF AESTHETICS Ioannis Xenakis & Argyris Arnellos 010: VISUALISING EMOTION: ENHANCING THE TYPOGRAPHIC DESCRIPTION OF PROSODY IN WRITTEN DISCOURSE THROUGH DYNAMIC TYPOGRAPHY Giles Rollestone 011: PIC-‐A-‐MOOD; DEVELOPMENT AND APPLICATION OF A PICTORIAL MOOD-‐REPORTING INSTRUMENT Pieter Desmet, Martijn Vastenburg, Daan Van Bel & Romero Natalia

Session 3C: The self/the object: Interaction Room: Lecture Theatre (E 002) 063:(E)MOTIONAL DESIGN: DOUBLE MEDIATION IN KINETIC INTERFACES Jon Olav H. Eikenes 064: MAKING AND ENACTING POSSIBLE FUTURES: SANDQUERY AS A VEHICLE FOR EMBODIED INTERACTION Emily Strouse 094: LIVING WITH THINGS. IDLENESS THROUGH INTERACTION DESIGN (CS) Monika Hoinkis

Session 3D: Design strategy and innovation -‐1-‐ Room: Lecture Theatre (E 003) 070: ACCESSIBLE BUS TRAVEL: A PSYCHOSOCIAL APPROACH Patrick W. Jordan, Farnaz Nickpour & Hua Dong 071: EXPECT THE UNEXPECTED -‐ THE CO-‐CONSTRUCTION OF ASSISTIVE ARTIFACTS Lieven De Couvreur, Jan Detand, Walter Dejonghe & Richard Goossens 096: FROM LOVE TO HATE: THE TIPPING POINT OF SERVICE DESIGN. James Rock

Chair: tbc Chair: tbc Chair: tbc Chair: tbc 19:00 onwards Opening ceremony: drinks & canapés

Venue: The Terrace (Block L)/ The Street


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Thursday 13th September 2012

8:30 – 9:00 Refreshments Venue: The Street

9:00 – 10:00 Keynote speaker: Bernardo Fleming Room: Platform Theatre (M 005) + spill over in Studio Theatre (J 004)


10:30 – 12:00

Parallel sessions 4

Session 4A: Society/culture: Health and wellbeing -‐1-‐ Room: Platform Theatre (M 005) 039: NANNY ANNIE PROGRAM (NAP) María Ana Barrera 042: DESIGN FOR WELL-‐BEING IN CARE HOMES FOR THE ELDERLY Hugh Miller & Mirja Kälviäinen Design Council UK Case studies (CS) Mat Hunter

Session 4B: Process methodology tools and methods Room: Studio Theatre (J 004) 013: SENSORY AND SUSTAINABLE STRATEGIES IN THE METHODOLOGICAL APPROACH TO DESIGN Claudia DeGiorgi, Beatrice Lerma, Cristina Allione & Eleonora Buiatti 014: CONTENDING STIGMA IN PRODUCT DESIGN -‐ USING INSIGHTS FROM SOCIAL PSYCHOLOGY AS A STEPPING STONE FOR DESIGN STRATEGIES Kristof Vaes, Pieter Jan Stappers, Achiel Standaert & Kristine Desager 084: VALIDATION OF A VISUAL STYLE (CS) Andrea Debije-‐Meessen, Jacqueline Jansen, Eddy van Vliembergen

Session 4C: The self/the object: Scent Room: Lecture Theatre (E 002)

065: SEEING TRUST -‐ SMELLING TRUST: COMMUNICATING EMOTIONS THROUGH DESIGN IN ARTISTIC PERFUMERY Noppeney Claus & Lzicar Robert 066: THE INFLUENCE OF SENSORY PRODUCT PROPERTIES ON AFFECTIVE AND SYMBOLIC PRODUCT EXPERIENCE Anna Fenko & Hendrik N. J. Schifferstein 091: EMOTION, LOCATION AND THE SENSES: A VIRTUAL DÉRIVE SMELL MAP OF PARIS (CS) Kate McLean

Session 4D: Process methodology tools and methods: Metrics -‐1-‐ Room: Lecture Theatre (E 003)

015: FOR WHAT IT IS WORTH: ANTICIPATED EXPERIENCE EVALUATION Lutz Gegner & Mikael Runonen 016: NATURAL LANGUAGE IN MEASURING USER EMOTIONS: A QUALITATIVE APPROACH TO QUANTITATIVE SURVEY-‐BASED EMOTION MEASUREMENT Leandro Tonetto & Pieter Desmet 017: INTRODUCING PrEmo2 -‐ NEW DIRECTIONS FOR THE NON-‐VERBAL MEASUREMENT OF EMOTION IN DESIGN Gaël Laurans & Pieter Desmet

Chair: Chair: tbc Chair: tbc Chair: tbc 12:00 – 13:00 Keynote speaker: Dr. Michael Apter



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13:00 – 14:00 Lunch Venue: The Street

14:00 – 15:30

Parallel sessions 5

Session 5A: The self/the object Room: Platform Theatre (M 005) 067: WORKING RIGHT: THE ATMOSPHERES PEOPLE ENDEAVOR TO CREATE IN THEIR WORKSPACES Sally Augustin 092: HOW DOES SIGNAGE DESIGN INFLUENCE USER’S BEHAVIOR (CS) Duan Wu 095: NIGHTLIFE JOURNEY OF CLUBBERS INSPIRES EMERGING DESIGNERS TO DEVELOP A VISIONARY CONCEPT CLUB (CS) Thomas Troch & Tom De Ruyck

Session 5B: Process methodology tools and methods: Metrics -‐2-‐ Room: Studio Theatre (J 004)

018: MEASURING EMOTIONAL STATES AND BEHAVIORAL RESPONSES TO INNOVATIVE DESIGN Damien Dupré, Michel Dubois, Pascal Pizelle & Anna Tcherkassof 019: MEASURING AUTONOMIC AROUSAL DURING THERAPY Elliott Hedman, Lucy Miller, Sarah Schoen, Darci Nielsen, Matthew Goodwin & Rosalind Picard 020: SEARCH FOR DIMENSIONS OF CONSUMER NEEDS: DIFFERENCES AMONG GENERATIVE TOOLS Kee-‐Ok Kim

Session 5C: The self/the object: Food Room: Lecture Theatre (E 002) 053: DESIGNING EMOTIONAL TRIGGERS FOR FOOD EXPERIENCES Ricardo Akiyoshi & Filipe Campelo 069: NOSTALGIA PLUS MEMORY: VERSATILE BUBBLE TEA SCARVES Chia-‐Yu Wu, Chia-‐Hung Hsu 072: INTERACTION MODALITIES WITH FOOD: PROPOSAL OF A NEW DESIGN METHOD. ANALYSIS ON CHOCOLATE PRODUCTS Cristina Allione, Beatrice Lerma, Claudia De Giorgi, Bruno Silvia & Barbara Stabellini

Session 5D: Design strategy and innovation: Control Room: Lecture Theatre (E 003) 073: CONNECTING EMOTION TO PRODUCT CUSTOMIZATION Bernardo Providência, Joana Cunha & Joaquim Ciuran 074: SERVICE DESIGN STRATEGIES FOR CUSTOMIZATION: IMPLICATIONS OF CONFLICTING EMOTIONS AND CONCERNS Kathy Pui Ying Lo 075: PROUD TO BE IN CONTROL: UNDERSTANDING CONCERN CONFLICTS AND INITIAL PRINCIPLES FOR CONFLICT-‐INSPIRED DESIGN STRATEGIES Deger Ozkaramanli, Pieter Desmet & Paul Hekkert



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16:00 – 17:00

Parallel sessions 6

Session 6A: Process methodology tools and methods: Design pedagogy Room: Platform Theatre (M 005) 027: A STUDY ON DESIGN AND EMOTION BOOKS FROM THE 1980s TO 2011 Adriana Sugimoto,Tânia Luisa Koltermann da Silva & Júlio Carlos de Souza van der Linden 085: BKOOL CASE STUDY: THE INTEGRATION OF A PHYSICAL AND VIRTUAL EXPERIENCE THROUGH A SOCIAL NETWORK FOR SPORTS (CS) Raquel Marzo, Raquel Marzo, Juan Gimenez Pla & Fernando García Checa

Session 6B: The philosophical: Materiality Room: Studio Theatre (J 004) 051: MATERIALS AND EMOTIONS, A STUDY ON THE RELATIONS BETWEEN MATERIALS AND EMOTIONS IN INDUSTRIAL PRODUCTS. Gaia Crippa, Valentina Rognoli & Marinella Levi 052: INVESTIGATION OF THE EMOTIONAL CHARACTERISTICS OF WHITE FOR DESIGNING WHITE BASED PRODUCT Noo-‐Ree Na, Geun-‐Ly Park & Hyeon-‐Jeong Suk

Session 6C: Process methodology tools and methods: Narratives and stories Room: Lecture Theatre (E002) 024: GUIDLINES FOR DEPICTING EMOTIONS IN STORYBOARD SCENARIOS Xiaojuan Ma, Jodi Forlizzi & Steven Dow 026: PRODUCT METAPHOR GENERATION: MAPPING STRATEGIES OF DESIGNERS Nazli Cila, Elif Ozcan Vieira & Paul Hekkert

Session 6D: Design strategy and innovation -‐2-‐ Room: Lecture Theatre (E 003) 076: THE BRAND DNA PROCESS: HOW BRANDING CAN TRIGGER EMOTIONAL RESPONSESNEUROSCIENCE KNOWLEDGE APPLIED IN BRANDING FAVELA FASHION Patricia Ceccato, Magali Olhats & Luis Salomão Ribas Gomez 080: APE AND BANANA: A NEW USER EXPERIENCE FOR COLLECTING BIO-‐BASED DISPOSABLES AT FESTIVALS Stefanie Mink & Elvin Karana


17:00-‐18:00 Keynote speaker 5: Hussein Chalayan Room: Platform Theatre (M 005) + spill over in Studio Theatre (J 004)


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18:00 – 19:00 Poster session Venue: The Street

097: TEACHING DESIGN AND EMOTION IN THE FOUNDATION YEAR: AN INDUSTRIAL DESIGN APPROACH: Rafael Gomez & Cara Wrigley

098: PATTERN LANGUAGE: IDENTIFICATION OF DESIGN OPPORTUNITIES FOR THE CHILD WITH AUTISM SPECTRUM DISORDER (ASD) TO DEVELOP HIS/HER SOCIAL SKILLS: Majid Dadgar, Peter Chan, Elizabeth Sanders & Jane Case-‐Smith

099: IMPROVING THE EMOTIONAL WELL-‐BEING OF PEOPLE LIVING WITH DEMENTIA: Anke Jakob

100: MOOD AND MINDSETS IN THE CONTEMPORARY PROSUMPTION CULTURE: Maria Androulaki

101: EMPATHY IN DESIGN: A HEALTH CARE SERVICE DESIGN COLLABORATIVE WORKSHOP: Peter Kwok Chan, Michael T Lai & Barbara Wong

102: STEPS TOWARD INTERPRETING THE TRADITIONAL CHINESE MEDICINE PHENOMENON IN CONTEMPORARY PACKAGING DESIGN: Peter Chamberlain & Sichun (Lisa) Li

103: BOOKS ABOUT DESIGN AND EMOTION -‐ FROM THE BIAS OF BRAZILIAN AUTHORSHIP AND TRANSLATION INTO PORTUGUESE: Adriana Sugimoto, Valesca Amaro Cechin, Tânia Luisa Koltermann da Silva &Júlio Carlos de Souza van der Linden

104: PICTURE MARKS SEMIOTICS: BETWEEN ONTWERPEN AND VORMGEVING: Rita Coelho & Eduardo Aires

105: MAPPING INSIGHTS TO PRODUCT STRATEGY: EMOTIONAL TARGETS FOR THE FUTURE OF LEARNING: Alison Meier, Kelly Murdoch-‐Kitt & Kelly Goto

106: A SNEAKY KETTLE: EMOTIONALLY DURABLE DESIGN EXPLORED IN PRACTICE: Bram Van Krieken,Pieter Desmet, Conny Bakker, Dzmitry Aliakseyeu & Jon Mason

107:EVOLUTION OF EMOTIONAL EXPERIENCE IN PRODUCT DESIGN: Ziiwon Kang & Jeff Kim

19:00 onwards

Delegate dinner for attendees Venue: The Street


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Friday 14th September 2012 8:30 – 9:00 Refreshments

Venue: The Street 9:00 – 10:00 Keynote speaker: Clive Grinyer (Cisco)

Room: Platform Theatre (M 005) + spill over in Studio Theatre (J 004) 10:00 – 10:30 Coffee break

Venue: The Street 10:30 – 12.00

Parallel sessions 7

Session 7A: Process methodology tools and methods: Reversal theory Room: Platform Theatre (M 005) 021: MEANINGFUL MIX OR TRICKY CONFLICT? A CATEGORIZATION OF MIXED EMOTIONAL EXPERIENCES AND THEIR USEFULNESS FOR DESIGN Steven Fokkinga & Pieter Desmet 022: THE ADVENTURE OF A HOSPITALIZATION Freya Ruijs, Pieter Desmet & Marieke Sonneveld 023: CONTROLLING EXPERIENCE OR EXPERIENCE OF CONTROL? Lieselotte van Leeuwen, Mathieu Gielen & Diane Westwood

Session 7B: The philosophical: Future Room: Studio Theatre (J 004) 054: SOME THOUGHTS ON POST-‐INDUSTRIAL SOCIETY AND THE NEW ROLES OF EMOTIONAL DESIGN Karine Freire, Vera Damazio & Renata Barros 055: POST-‐INDUSTRIAL SOCIETY: MEMORY, EMOTION AND TRANSFORMATION DESIGN Vera Damazio, Karine Freire & Renata Barros 056: SO, WHAT COMES NEXT? CONSTRUCTIVE RANDOMNESS WITHIN PRODUCTS Bahar Sener & Owain Pedgley

Session 7C: Society/ culture: Health and wellbeing -‐2-‐ Room: Lecture Theatre (E 002) 041: HELP ME RELAX! BIOFEEDBACK AND GAMIFICATION TO IMPROVE INTERACTION DESIGN IN HEALTHCARE Frank Spillers & Stavros Asimakopoulos 040: WHAT MAKES AN ENVIRONMENT HEALING? USERS AND DESIGNER ABOUT THE MAGGIE’S CANCER CARING CENTRE LONDON Margo Annemans, Chantal Van Audenhove, Hilde Vermolen, Ann Heylighen 087: DESIGN FOR CHRONIC ILLNESS: EXPLORING SERVICE SYSTEMS AND NEW TECHNOLOGIES FOR PATIENTS WITH TYPE 2 DIABETES (CS) Lauren Chapman, Jennifer Mankoff, Suguru Ishizaki & Gabriela Marcu

Session 7D: The self/ the object: Textiles and dress Room: Lecture Theatre (E003) 060: YOU ARE WHAT YOU WEAR: SYMBOLIC RELATIONSHIPS BETWEEN PRODUCTS AND IDENTITIES Mariana Seferin & Júlio van der Linden 068: ‘ENRICHED AESTHETIC INTERACTION’ THROUGH SENSE OF DYNAMIC EMOTIONAL BODILY EXPRESSION WITH GARMENT: SCIENTIFIC INVESTIGATION OF MOTION CAPTURE EXPERIMENTATION Eunjeong Jeon 093: THE CHANGING DRESS EXPERIENCE: INCREASING PRODUCT ATTACHMENT THROUGH SURFACE DESIGN AND MATERIAL DETAILS (CS) Kendra-‐Louise Meyer

Chair: tbc Chair: tbc Chair: Hugh Miller Chair: tbc

12.00 – 13.00 Keynote speaker: Declan O’Carroll -‐ Arup Room: Platform Theatre (M 005) + spill over in Studio Theatre (J 004)


10

13.00– 14.00 Lunch

Venue: The Street 14.00 – 15.30

Parallel sessions 8

Session 8A: Society/culture: Community development Room: Platform Theatre (M 005) 043: DESIGNERS OUT OF DEMAND? NEIGHBOURHOODS, ORGANIZED COMMUNITIES, LOCAL DEVELOPMENT AND ‘ORDINARY’ PEOPLE Sandra Viña 044: PROJECT FOR URBAN EXPERIENCE AND MOBILITY: DEVELOPING A PROJECT BASED ON THE EMOTIONAL Celso Carnos Scaletsky, Leandro Miletto Tonetto & Filipe Campelo Xavier da Costa 045: DESIGN & EMOTION AS AN E-‐STRATEGY OF SOCIAL RESPONSABILITY: SESC SÃO PAULO IN THE SOCIAL IMAGINARIES Helcio José De Paula Magalhães

Session 8B: Process methodology tools and methods: Experience Room: Studio Theatre (J 004) 028: DEVELOPMENT OF A NEW DESIGN APPROACH FOR EXPERIENCE Aiur Retegi, Daniel Justel, Alex Beitia & Xabier Gorritxategi 029: TOWARDS A CONCEPTUAL FRAMEWORK FOR EXPERIENCE-‐DRIVEN INNOVATION Hendrik Schifferstein, Maaike Kleinsmann & Erik Jepma 030: THE EXPERIENCE OF PRODUCT SERVICE SYSTEMS Gerda Gemser, Bram Kuijken, Nachoem Wijnberg & Jeroen Van Erp

Session 8C: Process methodology tools and methods: Affective processes Room: Lecture Theatre (E002) 031: A MODEL OF AFFECTIVE, COGNITIVE AND HEDONIC RESPONSE TO PRODUCTS Sara Colombo 032: AFFECTIVE REACTIONS TO VIBRO TACTILE EVENTS: A CASE STUDY IN AUTOMOTIVE APPLICATIONS Marco Ajovalasit, Arber Shabani, Ana Tajadura & Joseph Giacomin 033: IMPLICIT METHODS FOR TESTING PRODUCT PREFERENCE: EXPLORATORY STUDIES WITH THE AFFECTIVE SIMON TASK Katrina Schoen & Nathan Crilly

Session 8D: Design strategy and innovation -‐3-‐ Room: Lecture Theatre (E003) 077: “THE ONLY WAY IS UP”: LOCATION AND MOVEMENT IN PRODUCT PACKAGING AS PREDICTORS OF SENSORIAL IMPRESSIONS AND BRAND IDENTITY Thomas Van Rompay, Marieke Fransen & Bianca Borgelink 079: PLASTIC IS HEALTHY! A QUALITATIVE APPROACH OF THE KANSEI ENGINEERING METHODOLOGY IN MILK PACKAGING Alexandros Skandalis, Sotirios Papantonopoulos & Dimitrios Koulouriotis 081: PRODUCT NAMES AS A MEDIUM OF COMMUNICATION FROM DESIGNERS TO TARGET USERS Javad Khalaj & Owain Pedgley



11

15.30 – 16.30

Parallel sessions 9

Session 9A: Exhibition session: Room: Platform Theatre (M 005) Shades of Noir Exhibition session

Session 9B: Society and Culture: Tiny tasks Room: Studio Theatre (J 004) 036: DESIGN THINKING IN POSITIVE PSYCHOLOGY; THE DEVELOPMENT OF A PRODUCT-‐SERVICE COMBINATION THAT STIMULATES HAPPINESS-‐ENHANCING ACTIVITIES Hans Ruitenberg & Pieter Desmet

Session 9C: Design strategy and innovation -‐4-‐ Room: Lecture Theatre (E002) 082: SEIZED OBJECTS TOOLS TO STRUCTURE THE MATERIAL AND SOCIAL SELVES Maria de los Angeles González Pérez 078: LOST IN CHAOS: NEW THINKING ON BRANDING A DRINKABLE CULTURE A STUDY OF PU-‐ERH TEA – FROM THE 2007 BUBBLE BURST TO A PROPOSED EMOTIONAL BRAND DESIGN APPROACH Shen Cheng & MingXi Tang

Session 9D: Process methodology tools and methods Room: Lecture Theatre (E003) 059: THE TRIPOD APPROACH – A SYSTEMATIC AND STRUCTURED FRAMEWORK TO DESIGNING APPLIED TEXTILES: Anne Louise Bang 025: WHAT'S AFTER THE "TRANSFER" MODEL? CONSTRUCTED STORY ENVIRONMENTS AS A NEW METHOD FOR COMMUNICATING DESIGN Kim Erwin & Anijo Mathew

Chair: tbc Chair: tbc Chair: tbc Chair: tbc 17.00 – 17.30 Coffee break

Venue: The Street 17.00 – 18.00 D&E Awards Ceremony followed by closing remarks


final programme design & emotions 2012

Technology